PUMA and Cara
know how to
do Valentine's Day

PUMA NOVA 90s Bloc drops just in time for Valentine’s Day

February 13, 2019

PUMA NOVA 90s Bloc drops just in time for Valentine’s Day

February 13, 2019

Valentine’s Day is just around the corner and if you are bored of flowers and gift cards, PUMA and Cara Delevingne can help out!

Whether Valentine’s Day is the most romantic day of the year for you or just a day like any other day, Cara Delevingne knows how to do V-Day. “The best way to celebrate Valentine’s Day is with the person you love. I always love a well-planned night in – movies, good food, great wine and sweets,” our #DOYOU ambassador told Glamour UK.

Cara also has a tip when it comes to finding the perfect Valentine’s Day movie: “It totally depends what type of Valentine’s you’re having – Magic Mike is a great option if you’re celebrating the holiday with your friends.”

The most important thing of course is the perfect gift. Here, PUMA women and Cara have something in store, at least for the ladies. Just in time for Valentine’s Day, PUMA introduces NOVA, an all-new sneaker fusing ‘90s running design with fashion-forward detailing. Kicking off the range is the NOVA 90s Bloc.


PUMA Black

Fair Aqua - Ponderosa Pine

PUMA White - Pale Pink

Worn by our ultimate confident #DOYOU woman Cara Delevingne and dropping in three different colorways, NOVA 90s Bloc is the perfect way to show some love to your loved one, best friend or to yourself!

The chunky silhouette comes with a slim upper paired with mesh and suede overlays spreading retro vibes straight from the 90s. With its bold design and pops of color, it is made for all confident and unapologetic #DOYOU women out there.

NOVA 90s Bloc is available on PUMA.com, PUMA stores and retailers on February 14. Happy Valentine’s Day!

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