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PUMA Easy Rider

Retro Revival

June 10, 2024

Retro Revival

June 10, 2024

In the late ’70s, the PUMA Easy Rider emerged, as running transitioned from the track to the streets. Now, this iconic style is making a comeback, boasting its timeless sleek design and nostalgic allure. Crafted from a blend of textile and suede overlays, this rendition effortlessly infuses your ensemble with authentic retro charm. In honour of its revival, we’ve styled a funky fit to accompany the familiar favorite.

Which is your ...

... favorite colour?

The Shoes

Having initially revolutionized the jogging craze of the ’70s with its pioneering shock-absorbing outsole, the Easy Rider later found a new home among football casuals, cementing its status as a cornerstone of terrace culture. 

In this exciting new phase of the Easy Rider saga, PUMA unveils the Easy Rider Vintage, showcasing a diverse array of color options tailored for everyday wear and universal appeal. Crafted from premium mesh and suede materials, each pair features a striking white Formstrip for a captivating contrast. The color palette spans from the rich hues of Archive Green (as seen in our outfit) and Royal Blue to the vibrant tones of PUMA Red, offering a spectrum of sophisticated yet versatile choices.

The whole outfit

The Outfit

Once cherished by soccer enthusiasts, the Easy Rider seamlessly integrated into the jogging scene of the 1970s and then eventually slipped into the urban landscape. The SS24 runway has been a masterclass in incorporating sporty accents into your attire with sophistication and finesse, and the relaunch of this classic sneaker is right on time. 

Today’s gender-neutral outfit delivers a modern interpretation of a heritage sportstyle comeback. Starting from the bottom, we have a figure-hugging pair of black shorts tailored from wool-twill with curved hems. Among the emerging trends of the season, seriously short shorts stand out as a crowd favorite. These short-shorts add a cheeky-yet-chic nonchalance to both day and night looks.

On top, intentional layers include a printed breezy blouse that drapes over the figure with a satin flourish, and a green polo sweater that adds a superbly vintage touch. Embroidery details spread across the chest, coupled with a sporty fit and complementary shading that flawlessly accompany the Easy Riders.

 The Accessories 

Maintaining this versatile vintage motif, our accessories are gender-neutral and timeless. Silver-tone sunglasses feature a classic oval silhouette with accentuated black lenses, while a jet-black leather crossbody bag with silver hardware continues this same palette. A silver signet ring gives a little luxe, as does the emerald green watch with black leather bands. The watch also introduces a golden shade into the mix to warm up the metallics, supporting the green and gold embellished necklace that lays perfectly around the collar. The finishing touch for your sporty chic ensemble is a pair of heritage crew socks pulled up high – a nod to past trends currently renewed by Gen Z.

As a quintessential relic of vintage footwear design, the Easy Rider resurfaces for the upcoming season. With its origins deeply rooted in the world of running, this OG silhouette has evolved over time. Now, in 2024, it stands poised for a fresh interpretation by a new wave of enthusiasts.

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