FASTER.HANDBALL.

Get ready for the 26th IHF Women’s Handball World Championship – which kicks off today in Norway, Sweden, and Denmark. All eyes are on our PUMA federations, talented athletes, and the newest addition to our women’s fit performance shoes – the ACCELERATE NITRO SQD W+. Let’s gooooo!

The Tournament: Handball`s coming home

For the first time in history, the Women’s Handball World Championship will be hosted by three nations. With Norway, Sweden, and Denmark, renowned strongholds of women’s handball will play host to the tournament – some even claim Denmark to be the birthplace of modern Handball. The tournament starts on 29^th November and ends on December 17^th. A total of 32 teams will participate, navigating through an intense series of matches to secure a spot in the knockout rounds and competing for an Olympic qualification.

Meet Our Federations: Germany, Denmark, and Czech Republic

Germany have booked the seventh place at every major tournament since 2020 but were always missing out on the semi-finals. Therefore, the German handball team eyes a breakthrough in the upcoming World Championship. Having breezed through the European qualification with the highest aggregate win against Greece, the team is poised to break the curse and take its chances in Denmark, Norway, and Sweden. The German Handball Federation wears our PUMA Cat since 2020.

Our journey with DanskHåndbold, as the federation is called in Danish, has started in 2006. The Danish Federation has a strong history of Olympic and World Cup medals, and looks to continue its dominance in women’s handball. With the men’s team clinching the World Cup for the third consecutive time in 2023, the women’s team aims to add to the nation’s handball legacy.

With a handball history dating back to Czechoslovakia’s title win in 1957, the Czech Republic strives to recapture past glory. After a notable quarter-final finish in the 2017 IHF Women’s World Championship, the Czech team is determined to make a significant impact in the upcoming competition, wearing the PUMA cat for the first time.

Our PUMA Athletes: A Stellar Squad

Thirteen PUMA athletes are set to showcase their prowess in the Women’s Handball World Championship. The lineup includes notable players from Germany, Norway, Denmark, and Sweden, each bringing their unique skills to the court.

Let us introduce: Our new ACCELERATE NITRO SQD W+

PUMA introduces the ACCELERATE NITRO SQD W+, a revolutionary indoor shoe designed to illuminate the handball court. Engineered with women’s needs in mind, the shoe features a specific women’s fit, offering a comfortable fitting and optimized lockdown for female athletes. Moreover, the NITRO SQ dual-density compound ensures best-in-class cushioning, rebound, and overall support. The lightweight design, agility-enhancing PWRTAPE support, and superior traction with our PUMA GRIP rubber makes it the go-to choice for elite handball players. As a nod to sustainability, the upper of the shoe comprises at least 20% recycled materials, aligning with PUMA’s commitment to a better future.

Well-equipped and with an unparalleled squad of PUMAs on the court, we are more than excited to watch this tournament to happen over the next two weeks.

🤾‍♀️🤾‍♀️ We are looking forward to seeing our players and federations succeed on and off the court!