The Backpack that blushes
Innovative F1 Backpack wins Design Award
On the most popular shopping venue in the heart of New York, PUMA will soon open a 24,000-square-foot flagship store, having signed a long-term retail lease at 609 Fifth Avenue.
Located on the corner of Fifth Avenue and 49th Street, the property is only a stone’s throw away from the Rockefeller Center and Time Square.
We are incredibly proud to open the first PUMA Brand Store for North America at this iconic location on one of the most prestigious streets in the world. For the past several years PUMA has been focused on becoming the Fastest Sports brand in the world and we feel now is the perfect time to show the world who we are. We are going to build an engaging brand experience that we will all be very proud of.
The three-level retail flagship store will display PUMA’s Forever Faster store design and feature state-of-the-art double height storefronts across 160 feet of wraparound frontage.