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emoji® has formed a new digital language that’s fun, expressive, and universal. This collaboration was made to showcase the way we communicate in the modern world. Designed through the lens of instant messaging, the collection pairs emoji® icons that speak to everyone with bright color combinations, creating a range that is young and vibrant. The collection is for both kids and adults, allowing for spirited self-expression at any age.
The PUMA X emoji® collection is one of our most favorite brand collaborations. The products turned out so colorful, expressive and beautiful and the entire product line is energetic and truly iconic.
The PUMA X emoji® Tee and PUMA X emoji® Hoodie are both available in black, gray, and yellow, each featuring an array of emoji® icons on both the front and back of the clothing. Rounding out the collection are the PUMA X emoji® Sweatpants in both gray and black, featuring side and back pockets, rib cuffs and emoji® icons on the bottom of the right leg.
The Puma RS-2K emoji features bright pops of yellow, wavy TPU inserts and multiple 3D emoji® icons that you can attach at the heel. The emoji® icons included in the shoe consist of the flame/fire emoji, peace sign emoji and the laughing/crying face emoji. Other details include the emoji branding on the tongue pull tab and the “What’s Up” text on the lower portion of the eyestay.
Look for the PUMA RS-Fast “emoji” to release on August 22nd at select retailers and PUMA.com.