PUMA’S FASHION REBELS COLLECTION
For those who dare to stand out
Next year, it will be as easy as that! Okay, you might not wear the actual plastic bottles from the picture on your feet, but they serve to produce your shoes and clothes using recycled polyester!
PUMA and First Mile will launch a sustainable sportswear collection in 2020 consisting of shoes and apparel featuring utility pockets and outdoor elements.
First Mile supports more than 4,000 people from low-income communities in Haiti, Honduras and Taiwan in its collection network.
Using the collected plastic bottles, that would have otherwise continued to pollute the streets, canals and landfills of those communities, they produce recycled polyester.
In 2018, First Mile produced more than 300 tons of recycled yarn by using such bottles as a raw material source.
Plastic pollution is one of the most pressing environmental problems the world faces today. That is why we are very excited to join First Mile and be a part of the solution while supporting low-income communities and transparency in supply chains
PUMA x First Mile will drop in the first and second Quarter of 2020.
By buying the products and putting them on the morning, everyone can support responsible sourcing and create a positive social and environmental impact around the world!
(Picture Credits: First Mile)