We would like to introduce you to South African born actress and human rights activist, Nomzamo Mbatha. Nomzamo is part of our SHE MOVES US campaign. Now she launches her debut PUMA collection in the African market: Shandu, an ode to the tribe into which she was born in KwaMashu and her grandmother Mildred. The collection of footwear, apparel and accessories for women was designed around Nomzamo’s lifestyle of intense travel, activism and the African summer. “Like me, this collection is African through and through,” says Nomzamo. “It is an ode to the very family and clan that I come from. My grandmother has always pushed me to open my eyes to the world and known that each of my dreams is attainable. She taught me how to stay humble but sassy, and how to love and accept myself, how to remain true to who I am, and most importantly: where I come from. That’s exactly why this collection couldn’t have been called anything other than Shandu. It is a tribute to my family and clan, and a thank you to them for helping me break barriers.”

What If Your Running Shoe Could Think? It’s easy to assume that wearable tech was born with the rise of smartwatches. But in a world obsessed with metrics – long before athletes synced shoes with smartphones or tracked every step – a quiet revolution began. In 1985, and PUMA was already asking a question that would define the future of sports tech: What if your running shoe could think?

PUMA athletes won 25 individual medals including six gold medals at the World Athletics Championships in Tokyo this month, providing the perfect stage for PUMA’s performance products including the running shoes and spikes with our industry-leading NITRO™ technology.

Welcome to GREEN FLAGS- PUMA’s new podcast which makes sustainability educational, relatable and just a little competitive!   Because although sustainability is a serious game, who says it can’t be fun?   In this 5-part series, join the hosts, Man United captain, Maya Le Tissier, fashion and lifestyle Guru, Oli Bromfield and pro-footballer turned content creator, Moses Duckrell, as they uncover surprising truths about sustainability while taking on eye-opening challenges set by PUMA. The goal? The host with the most “green flags” after each week’s challenge will be crowned the winner.

Behind the wins you see on screen, mental health struggles often go unseen for female athletes. While participating in professional sports can foster confidence, resilience and an exhilarating sense of purpose, it would be misleading to ignore the unique psychological challenges and gender-specific pressures that women in athletics face. This International Women’s Day we’re bringing the conversation around mental health to the forefront, continuing to break the stigma and support the well-being of our women in sports.

We all love sneakers. And we wear them a lot. Hence, sooner or later the day will come when they will not look new anymore. That’s when the question comes up: Washer yes or no?

It’s the moment football fans have been waiting for all summer: on August 22, the Bundesliga kicks off again. And at almost half of all matches, at least one team will be wearing PUMA gear on the pitch.  

PUMA’s athlete and Morocco football star Rosella Ayane joins the Go Wild Podcast to talk about identity, pressure, and staying true to yourself.

Fixing instead of Ditching Fast fashion, overconsumption and the current throwaway culture have taken a great toll on our planet. A significant step we can take is to find ways to extend the lifespan of our clothes.