Sports
From tight cockpits to precise pedal feel: how Formula 1 driver Christian Danner’s insight helped PUMA develop its first racing shoe in the 1980s, built for real motorsport demands.
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Sports
Road running and trail running place very different demands on your body – and your gear. Let’s break down exactly what kind of kit you need for each type of terrain, so you never show up unprepared again.
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Sports
Step inside PUMA’s NITRO LAB, where athletes, data and biomechanics shape the future of performance. Real testing, real feedback and cutting-edge science come together to redefine footwear for running, football and HYROX.
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Sportstyle
From retro heritage to modern sneakerinas, explore why fashion is eyeing up slim sneakers – and how styling the trend means reimagining your outfit.
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Corporate
From a walk through Nuremberg Zoo to a global icon: discover how PUMA’s jumping cat came to life and how Rudolf Dassler’s vision shaped one of the industry’s most recognizable logos.
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Sports
Whether you’ve just started running as your 2026 resolution, or you’re already a seasoned marathoner- this running shoe finder will help you discover the perfect PUMA running shoe for your stride, goals, and distance.
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Sports
From battles in the elite field to charity heroes, expert spectator spots to kit tips for April’s changeable weather, here is your essential guide to this year’s marathon party in the heart of London.
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Sports
Five PUMA athletes from Germany’s national football team talk about how women’s football is evolving, the importance of women-specific boots, and where the biggest opportunities for the game still lie.
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Sports
Belgian runner Chloé Herbiet shares how mindset, mileage and cutting-edge shoe tech shape marathon success- proving that peak performance is as much mental as it is physical.
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Sportstyle
Launched in 1968, the PUMA T7 tracksuit marks the meeting of performance design and streetwear. With the signature FORMSTRIP on its sleeves, it has evolved into a symbol of sportstyle identity.
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Sports
Inside PUMA’s NITRO™ foam: how its structure, production, and interaction with carbon plates influence energy return and running performance.
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Sportstyle
The PUMA SUEDE is a classic for a reason. From neo-tailoring to the noughties literary revival, check out how this tactile, low-profile icon anchors 2026’s shift toward sleek intentionality and grounded street style.
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