The PUMA SE (hereinafter also referred to as “PUMA”, “we” or “us”) is responsible for the processing of your personal data that we receive or gather from you in connection with the use of our service on or via our websites, or in connection with the use of other PUMA applications (e.g. on mobile devices), according to the German Federal Data Protection Act (BDSG).
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1. Collecting Personal Data
We use our technology to gather the following information:
- Information that is collected automatically: As soon as you visit our websites, we collect and store certain information automatically. This information includes Internet protocol addresses (IP), the type and version of browser you are using, your operating system and platform, including the uniform resource locator (URL). We store this data in a completely anonymous way.
- Information that you provide us with: Personal data you share with us remain completely confidential. This includes, for example, your contact data.
2. Using Your Data for Advertising Purposes
We use your information for promotional purposes (direct marketing, newsletters, etc.) only as permitted by law and only if you have given your express permission for this purpose in advance . Of course, this permission can be revoked at any time.
Newsletter by e-mail
If you register for the PUMA CATch up newsletter, you will receive regular company updates from us that we will send to your specified email address. To send the newsletter, we use the so-called double opt-in process, i.e., we will not send you the newsletter unless you confirm our notification e-mail by clicking on a link to let us know that you want to activate the newsletter service.
If you wish to stop receiving the newsletter from us, you can unsubscribe at any time by clicking on the unsubscribe link included in each newsletter.
3. Passing Your Personal Data on to Third Parties
We will not pass on your personal data to anyone not included in this data privacy statement. The only exception to this would be to serve legal obligations.
In general, no personal data is stored in the cookies that we use. That way, none of the cookies can be attributed to you or anyone else. An identification number is assigned to a cookie when it is activated. Cookie technology only supplies us with anonymous information, for example, data regarding which pages a reader visited.
You can prevent cookies from being stored on your hard drive by setting up the necessary settings in your browser. For details on how to do this, please refer to the manual or the browser manufacturer’s help function. There you will learn:
- how your browser can notify you when you receive a new cookie;
- how to prevent your browser from accepting new cookies, or
- how to disable cookies to keep them from being obtained and stored in general.
And of course, you can delete cookies already stored on your computer at any time.
You can turn off or delete similar functions, such as flash cookies, which browser add-ons use, by changing the browser add-on settings or via the website of the browser add-on manufacturer (e.g. the Adobe Flash Player site).
Of course, you can also view our website without cookies. However, this can lead to function restrictions on our site (for example, regarding using the shopping cart).
5. Google Analytics
This website uses Google Analytics, a web analytics service provided by Google, Inc. (“Google”). Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States. In case of activation of the IP anonymization, Google will anonymize the last octet of the IP address for Member States of the European Union as well as for other parties to the Agreement on the European Economic Area. Only in exceptional cases, the full IP address is sent to and shortened by Google servers in the USA. On behalf of PUMA Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage to the website provider. Google will not associate your IP address with any other data held by Google.
Furthermore you can prevent Google’s collection and use of data (cookies and IP address) by downloading and installing the browser plug-in available under
6. The Facebook Like Button
Our sites receive social plug-ins from the social network Facebook, which is operated by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA. The social plug-ins include the Facebook “Like” button, and the plug-ins are marked with a Facebook logo (thumbs-up icon) or are identified by the additional “Facebook social” plug-in.
When you access a website from our website that contains this type of plug-in, your browser establishes a direct connection with the Facebook servers and sends this data to Facebook. This is true regardless of whether you are a member of Facebook, whether you are logged in while visiting our site as a member of Facebook, or if you click the plug-in. If you are a Facebook member and are logged in at Facebook while on our website, Facebook will assign your visit to our site to your Facebook account, even if you do not click the social plug-in. But if you do click the plug-in, this information will be transmitted to your Facebook account and stored there. The nature and extent of information transmitted to Facebook data are beyond our control. Nor do we know in detail which of your data will be transmitted to Facebook, or for what purpose Facebook uses this data. This data includes your IP address, and Facebook’s own information on the website you visited, the date and time of the visit and other browser-related information. If a visitor visits the PUMA website while also logged in on Facebook, their login ID will also be collected and processed, and Facebook will assign this visit to the visitor’s Facebook account. You must log out of Facebook before visiting our website if you want to prevent the embedded Facebook social plug-in on our site from transmitting your data to your Facebook account. More information on Facebook can be found at this website:
Refer to Facebook privacy policies for more information on the collection, storage and use of your personal data by Facebook, and the configuration options available to you to protect your personal information:
7. Twitter Plug-Ins
If you do not want Twitter to assign your visit to our pages to your Twitter user account, please log out of your Twitter account first.
8. Right to Information and Right to Object
There is a right to information about your personal data that we store and the right to rectification, blocking and deleting your stored personal data.
You have the right to object to the use or processing of your data at any time. You have the right to revoke any consent you have previously granted us regarding the use of your personal data.
If you wish to avail yourself of your right to information and/or the right to object to the use of your personal data, or any other questions about privacy, please send us an e-mail at: firstname.lastname@example.org
or contact us by regular overland post:
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© PUMA SE, 2016