{"id":7702,"date":"2017-11-22T08:30:25","date_gmt":"2017-11-22T07:30:25","guid":{"rendered":"http:\/\/www.puma-catchup.com\/?p=7702"},"modified":"2025-09-19T15:03:35","modified_gmt":"2025-09-19T15:03:35","slug":"lewis-hamilton-spearheads-pumas-mens-training","status":"publish","type":"post","link":"https:\/\/www.puma-catchup.com\/fr\/sports\/lewis-hamilton-spearheads-pumas-mens-training\/","title":{"rendered":"Lewis Hamilton est le fer de lance de l'entra\u00eenement masculin de PUMA"},"content":{"rendered":"<!-- post header -->\n<div class=\"row rowSingleColumn\">\n    <div class=\"col breadcrumb\">\n        <a href=\"\/fr\/\">Accueil<\/a>\/\n        <a href=\"\/fr\/category\/sports\/\">Sports<\/a>\/\n        Lewis Hamilton est le fer de lance de l'entra\u00eenement masculin de PUMA\n    <\/div>\n<\/div>\n<div class=\"row rowPostHeaderImage headerImageAnim\">\n    <div class=\"scrollAnim\" \n        id=\"postHeaderImage\"\n         style=\"width:100%;position:relative;overflow:hidden;        aspect-ratio:2        ;\" >\n    <img decoding=\"async\" alt=\"\"\n        class=\"\"\n        src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2017\/11\/Hamilton_24_7_H1.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;        object-position: 50% 0%; object-fit: cover;\"\/>\n        <\/div>\n    \n<\/div>\n<div class=\"row rowSingleColumnWide rowPostHeader\">\n    <div id=\"postHeaderText\" class=\"col tcenter\" >\n        <div class=\"cat\"><a class=\"secondary\" href=\"https:\/\/www.puma-catchup.com\/fr\/category\/sports\/\">Sports<\/a><\/div>\n        <div id=\"headerSocialIcons\" class=\"headerSocialIcons tleft\">\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fsports%2Flewis-hamilton-spearheads-pumas-mens-training%2F\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fsports%2Flewis-hamilton-spearheads-pumas-mens-training%2F\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https:\/\/www.puma-catchup.com\/fr\/sports\/lewis-hamilton-spearheads-pumas-mens-training\/&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fsports%2Flewis-hamilton-spearheads-pumas-mens-training%2F\" target=\"blank\"><\/a>\n        <\/div>\n        <h1 class=\"\" >Pr\u00eat \u00e0 transpirer 24 heures sur 24, 7 jours sur 7 ?<\/h1>\n        <div class=\"articleintro\" >Lewis Hamilton est le fer de lance de l'entra\u00eenement masculin de PUMA<\/div>\n        <div class=\"date\">22 novembre 2017 <\/div>\n\n        <div id=\"\" class=\"headerSocialIconsMobile tcenter mobile\">\n            <a class=\"sharing\" id=\"mobileshare\" onclick='navigator.share({ \"title\": &quot;Lewis Hamilton Spearheads PUMA\\u2019s Men\\u2019s Training&quot;, \"text\": &quot;With the launch of PUMA\\u2019s \\u201c24\\\/7\\u201d Men\\u2019s Training campaign, a prominent face will take over the steering wheel \\u2013 this time off the track.\\nFour-time Formula 1 World Champion and PUMA ambassador Lewis Hamilton embodies the global sports brand\\u2019s newest training proposition, where workouts are no longer constricted to the gym, like no other.\\n&quot;, \"url\": \"https:\/\/www.puma-catchup.com\/fr\/sports\/lewis-hamilton-spearheads-pumas-mens-training\/\" })'  target=\"blank\"><\/a>\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.puma-catchup.com\/fr\/sports\/lewis-hamilton-spearheads-pumas-mens-training\/\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/www.puma-catchup.com\/fr\/sports\/lewis-hamilton-spearheads-pumas-mens-training\/\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fsports%2Flewis-hamilton-spearheads-pumas-mens-training%2F&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fsports%2Flewis-hamilton-spearheads-pumas-mens-training%2F\" target=\"blank\"><\/a>\n        <\/div>\n    <\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">Avec le lancement de la campagne d'entra\u00eenement pour hommes \u201c24\/7\u201d de PUMA, un visage important prendra le volant - cette fois-ci en dehors de la piste.<\/span>\n<span class=\"textStyle_intro\">Lewis Hamilton, quadruple champion du monde de Formule 1 et ambassadeur PUMA, incarne la nouvelle proposition d'entra\u00eenement de la marque mondiale de sport, o\u00f9 les s\u00e9ances d'entra\u00eenement ne se limitent plus \u00e0 la salle de sport, comme nulle part ailleurs.<\/span>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><br\/>Hamilton n'est pas seulement le pilote britannique le plus titr\u00e9 de tous les temps, mais probablement aussi l'un des plus d\u00e9vou\u00e9s.<br\/>\n<br\/>La vie du jeune homme de 32 ans se d\u00e9roule \u00e0 un rythme effr\u00e9n\u00e9, avec un emploi du temps rempli de voyages, de week-ends de course et de tests de conduite. N\u00e9anmoins, Lewis parvient \u00e0 <strong>maintenir une routine d'entra\u00eenement folle<\/strong> \u00e0 tout moment, tout en gardant un style impeccable o\u00f9 qu'il aille. C'est une combinaison qui n'aurait pas pu mieux convenir \u00e0 PUMA et \u00e0 la nouvelle collection de chaussures de sport de PUMA. <strong>\u201cCampagne \u201d24\/7<\/strong>. PUMA a compris que la ville elle-m\u00eame peut \u00eatre une salle de sport, une piste d'athl\u00e9tisme et une sc\u00e8ne, tous les jours, toute la journ\u00e9e. Cela se traduit par des conceptions de produits qui fusionnent des technologies d'entra\u00eenement de haute performance avec un style streetwear pour cr\u00e9er la collection la plus flexible \u00e0 ce jour.<br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row image single -->\n<div class=\"row rowSingleColumnWide spacing\">\n\t<div class=\"col\">\n\t<div class=\"0 scrollAnim\" \n\t    \n\t     style=\"Wide;position:relative;overflow:hidden;\t;\" >\n\t<img decoding=\"async\" alt=\"\"\n\t    class=\"\"\n\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2017\/11\/Hamilton_24_7_G1.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t    <\/div>\n\t\n\t<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><br\/>D'aucuns diront que Lewis Hamilton ne fait que rouler sur un circuit pendant des heures. Pourquoi aurait-il besoin de rester en forme ? Le champion du monde explique pourquoi il y a plus que cela et comment deux kilos en trop peuvent lui faire perdre deux secondes dans une course : <strong>\u201cPour moi, l'entra\u00eenement est l'un des aspects les plus importants de ma vie. Je ne le fais pas seulement pour \u00eatre en forme, mais aussi parce que mon travail me l'impose. Avant chaque course, je dois perdre des kilos, ce qui fait toute la diff\u00e9rence entre la victoire et la d\u00e9faite\u201d.\u201d<\/strong> Hamilton d\u00e9clare.<br\/>\n<br\/>Le nouvel ambassadeur de la marque PUMA a joint le geste \u00e0 la parole en montrant ses comp\u00e9tences en mati\u00e8re d'entra\u00eenement lors de la toute premi\u00e8re \u00e9dition de l'exposition de la marque PUMA. <strong>Sommet mondial \"Team Faster\" \u00e0 Los Angeles<\/strong>, qui r\u00e9unit plus de 100 entra\u00eeneurs PUMA du monde entier pour participer \u00e0 des s\u00e9ances d'entra\u00eenement et \u00e0 des ateliers dans la rue. <strong>\u201cJe pense que c'est g\u00e9nial de faire partie non seulement de la famille PUMA, mais aussi de cette campagne, qui fait correspondre 100% \u00e0 ce que je suis.<\/strong>\u201d L'\u00e9v\u00e9nement a laiss\u00e9 Hamilton rayonnant.<br\/>\n<br\/>Les collections Men's Training \u00e0 venir seront disponibles dans les magasins PUMA du monde entier et en ligne sur puma.com en 2018. <strong>Suivez l'exemple de Lewis et soyez pr\u00eats \u00e0 transpirer \u201924\/7\u201c !<\/strong><br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row image single -->\n<div class=\"row rowSingleColumnWide spacing\">\n\t<div class=\"col\">\n\t<div class=\"0 scrollAnim\" \n\t    \n\t     style=\"Wide;position:relative;overflow:hidden;\t;\" >\n\t<img decoding=\"async\" alt=\"\"\n\t    class=\"\"\n\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2017\/11\/Hamilton_24_7_G2.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t    <\/div>\n\t\n\t<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_default\" ><h2>Saviez-vous que ... ?<\/h2>\n<p>... que la conduite d'une voiture de Formule 1 peut impliquer lat\u00e9ralement <span class=\"text-style-4\">Forces G jusqu'\u00e0 6,5<\/span>?<\/p>\n<p>D'une mani\u00e8re g\u00e9n\u00e9rale, la force G mesure la force d'acc\u00e9l\u00e9ration, ce qui signifie que la conduite d'une voiture de Formule 1 moderne est physiquement \u00e9prouvante pour les pilotes. <span class=\"text-style-4\">Force plusieurs fois son propre poids<\/span> poussent et tirent pendant qu'ils acc\u00e9l\u00e8rent ou s'engagent dans les virages.<\/p>\n<p>Les seuls autres humains habitu\u00e9s \u00e0 de telles forces sont <span class=\"text-style-4\">pilotes de chasseurs \u00e0 r\u00e9action<\/span>.<\/p>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row headline -->\n<div class=\"row headlineBlock rowSingleColumnWide\">\n    <div class=\"col\" style=\"margin-bottom: 2px;\">\n        <h2 >24 heures sur 24, 7 jours sur 7, c'est l'affaire de tous<\/h2>\n    <\/div>\n<\/div>\n\t<div class=\"row rowSingleColumnWide spacing\">\n\t<div class=\"col\">\n\t\t\t<img decoding=\"async\" src=\"https:\/\/img.youtube.com\/vi\/mS1hMISjieQ\/hqdefault.jpg\" class=\"printonly\" style=\"width:100%;aspect-ratio: 16\/9;\"\/>\n\t\t\t<div class=\"printonly\">https:\/\/www.youtube.com\/mS1hMISjieQ<\/div>\n\t\t\t<iframe class=\"hideinprint\" style=\"width:100%;aspect-ratio: 16\/9;\" src=\"https:\/\/www.youtube.com\/embed\/mS1hMISjieQ\" title=\"Lecteur vid\u00e9o YouTube\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n\t<\/div>\n<\/div>\n<!-- row image multi 1 -->\n<div class=\"row rowImages2 spacing\">\n\t<div class=\"\">\n\t\t<div class=\"row inner\">\n\t\t\t<div class=\"col\">\n\t\t\t\t<h2 class=\"spacing2\">Lewis Hamilton<\/h2>\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:0.69230769230769  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2017\/11\/Hamilton_24_7_M1.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t\t\t<div class=\"descr\">\n\t\t\t\t\t\t\"C'est vraiment g\u00e9nial de faire partie de la famille PUMA.\"\n\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t\t<h2 class=\"spacing2\">Adam Petrick<\/h2>\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:0.69230769230769  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2017\/11\/Hamilton_24_7_M2.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t\t\t<div class=\"descr\">\n\t\t\t\t\t\t\u201cEn tant que hustler ultime, Lewis s'est donn\u00e9 \u00e0 fond en portant les pi\u00e8ces pr\u00e9sent\u00e9es dans la campagne 24\/7. Il apporte son propre style et se met en valeur tout en le faisant, c'est pourquoi il repr\u00e9sente parfaitement l'\u00e9tat d'esprit 24\/7\u201d, a d\u00e9clar\u00e9 le directeur mondial du marketing de PUMA. \n\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Avec le lancement de la campagne d'entra\u00eenement pour hommes \u201c24\/7\u201d de PUMA, un visage important prendra le volant - cette fois-ci en dehors de la piste.<br \/>\nLewis Hamilton, quadruple champion du monde de Formule 1 et ambassadeur PUMA, incarne la nouvelle proposition d'entra\u00eenement de la marque mondiale de sport, o\u00f9 les s\u00e9ances d'entra\u00eenement ne se limitent plus \u00e0 la salle de sport, comme nulle part ailleurs.<\/p>","protected":false},"author":12,"featured_media":7705,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_top_article":false,"is_featured_article":true,"EasyPostViewCounter":15687,"meta-headline":"","footnotes":""},"categories":[18],"class_list":["post-7702","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sports"],"fullData":{"ID":7702,"post_author":"12","post_date":"2017-11-22 08:30:25","post_date_gmt":"2017-11-22 07:30:25","post_content":"<!-- wp:puma\/row-post-header {\"image\":{\"width\":1140,\"height\":640,\"file\":\"2017\/11\/Hamilton_24_7_H1.jpg\",\"filesize\":200543,\"sizes\":{\"medium\":{\"file\":\"Hamilton_24_7_H1-300x168.jpg\",\"width\":300,\"height\":168,\"mime-type\":\"image\/jpeg\",\"filesize\":10867},\"large\":{\"file\":\"Hamilton_24_7_H1-1024x575.jpg\",\"width\":1024,\"height\":575,\"mime-type\":\"image\/jpeg\",\"filesize\":85706},\"thumbnail\":{\"file\":\"Hamilton_24_7_H1-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":5608},\"medium_large\":{\"file\":\"Hamilton_24_7_H1-768x431.jpg\",\"width\":768,\"height\":431,\"mime-type\":\"image\/jpeg\",\"filesize\":49322},\"trp-custom-language-flag\":{\"file\":\"Hamilton_24_7_H1-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":446}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":7705,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2017\/11\/Hamilton_24_7_H1.jpg\",\"title\":\"Hamilton_24_7_H1\",\"aspect_ratio\":1.78125,\"focalPointLeft\":0.5,\"focalPointTop\":0},\"headline\":\"Ready to sweat 24\/7?\",\"content\":\"Lewis Hamilton Spearheads PUMA\u2019s Men\u2019s Training\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cspan class=\\u0022textStyle_intro\\u0022\\u003eWith the launch of PUMA\u2019s \u201c24\/7\u201d Men\u2019s Training campaign, a prominent face will take over the steering wheel \u2013 this time off the track.\\u003c\/span\\u003e\\n\\u003cspan class=\\u0022textStyle_intro\\u0022\\u003eFour-time Formula 1 World Champion and PUMA ambassador Lewis Hamilton embodies the global sports brand\u2019s newest training proposition, where workouts are no longer constricted to the gym, like no other.\\u003c\/span\\u003e\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;Hamilton is not only the most successful British racing driver of all times, but probably one of the most dedicated, too.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;The 32-year-old\u2019s life is on full throttle, with a schedule packed with travels, race weekends and test drives. Nevertheless, Lewis manages \\u0026lt;strong\\u0026gt;to uphold a crazy workout routine\\u0026lt;\/strong\\u0026gt; at any time whilst keeping his style on-point wherever he goes. It\u2019s a combination that couldn\u2019t have been a better fit for PUMA and the new \\u0026lt;strong\\u0026gt;\u201c24\/7\u201d campaign\\u0026lt;\/strong\\u0026gt;. PUMA has recognised that the city itself can be the gym, track and stage all day, every day. This translates to product designs that feature a fusion of high performance training technologies with street wear styling to create the most flexible collection to date.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-image-single {\"images\":[{\"width\":1510,\"height\":840,\"file\":\"2017\/11\/Hamilton_24_7_G1.jpg\",\"filesize\":260885,\"sizes\":{\"medium\":{\"file\":\"Hamilton_24_7_G1-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":12101},\"large\":{\"file\":\"Hamilton_24_7_G1-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":92822},\"thumbnail\":{\"file\":\"Hamilton_24_7_G1-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":6251},\"medium_large\":{\"file\":\"Hamilton_24_7_G1-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":56670},\"trp-custom-language-flag\":{\"file\":\"Hamilton_24_7_G1-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":437}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":7703,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2017\/11\/Hamilton_24_7_G1.jpg\",\"title\":\"Hamilton_24_7_G1\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"showCaptions\":[false],\"image\":{\"width\":1510,\"height\":840,\"file\":\"2017\/11\/Hamilton_24_7_G1.jpg\",\"filesize\":260885,\"sizes\":{\"medium\":{\"file\":\"Hamilton_24_7_G1-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":12101},\"large\":{\"file\":\"Hamilton_24_7_G1-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":92822},\"thumbnail\":{\"file\":\"Hamilton_24_7_G1-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":6251},\"medium_large\":{\"file\":\"Hamilton_24_7_G1-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":56670},\"trp-custom-language-flag\":{\"file\":\"Hamilton_24_7_G1-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":437}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":7703,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2017\/11\/Hamilton_24_7_G1.jpg\",\"title\":\"Hamilton_24_7_G1\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0},\"style\":\"Wide\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;Now, some might say that all Lewis Hamilton does is drive around a racetrack for hours on end. Why would he need to stay fit? Well, let the World Champion explain why there\u2019s more to that and how two pounds of extra weight could actually cause him to lose two seconds in a race: \\u0026lt;strong\\u0026gt;\u201cFor me, training is one of the most important aspects of my life, I don\u2019t just do it to be fit, but because my job requires me to. Before every race I need to be shedding pounds, this completely makes the difference between winning and losing,\u201d\\u0026lt;\/strong\\u0026gt; Hamilton states.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;PUMA\u2019s newest brand ambassador let actions follow his words as he showcased his training skills at the first ever \\u0026lt;strong\\u0026gt;Global Team Faster Summit in Los Angeles\\u0026lt;\/strong\\u0026gt;, bringing together over 100 PUMA trainers from around the world to partake in street training workouts and workshops. \\u0026lt;strong\\u0026gt;\u201cI think it\u2019s so dope to be part of not just the PUMA family, but this campaign, which aligns 100% with who I am.\\u0026lt;\/strong\\u0026gt;\u201d The event left Hamilton beaming.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Get excited for the upcoming Men\u2019s Training collections, dropping in PUMA stores worldwide and online at puma.com in 2018. \\u0026lt;strong\\u0026gt;Follow Lewis\u2019 example and be ready to sweat \u201c24\/7\u201d!\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-image-single {\"images\":[{\"width\":1510,\"height\":840,\"file\":\"2017\/11\/Hamilton_24_7_G2.jpg\",\"filesize\":130927,\"sizes\":{\"medium\":{\"file\":\"Hamilton_24_7_G2-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":8680},\"large\":{\"file\":\"Hamilton_24_7_G2-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":57677},\"thumbnail\":{\"file\":\"Hamilton_24_7_G2-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":5266},\"medium_large\":{\"file\":\"Hamilton_24_7_G2-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":35534},\"trp-custom-language-flag\":{\"file\":\"Hamilton_24_7_G2-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":466}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":7704,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2017\/11\/Hamilton_24_7_G2.jpg\",\"title\":\"Hamilton_24_7_G2\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"showCaptions\":[false],\"image\":{\"width\":1510,\"height\":840,\"file\":\"2017\/11\/Hamilton_24_7_G2.jpg\",\"filesize\":130927,\"sizes\":{\"medium\":{\"file\":\"Hamilton_24_7_G2-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":8680},\"large\":{\"file\":\"Hamilton_24_7_G2-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":57677},\"thumbnail\":{\"file\":\"Hamilton_24_7_G2-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":5266},\"medium_large\":{\"file\":\"Hamilton_24_7_G2-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":35534},\"trp-custom-language-flag\":{\"file\":\"Hamilton_24_7_G2-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":466}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":7704,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2017\/11\/Hamilton_24_7_G2.jpg\",\"title\":\"Hamilton_24_7_G2\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0},\"style\":\"Wide\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003ch2\\u003eDid you know ... ?\\u003c\/h2\\u003e\\n\\u003cp\\u003e\\u0026#8230; that driving a Formula 1 car can involve lateral \\u003cspan class=\\u0022text-style-4\\u0022\\u003eG-forces as high as 6.5\\u003c\/span\\u003e?\\u003c\/p\\u003e\\n\\u003cp\\u003eBroadly speaking, G-force measures the force of acceleration, meaning that driving a modern Formula 1 car is physically demanding for drivers. \\u003cspan class=\\u0022text-style-4\\u0022\\u003eForces multiple times their own body weight\\u003c\/span\\u003e push and pull whilst they accelerate or whip through corners.\\u003c\/p\\u003e\\n\\u003cp\\u003eThe only other humans used to such forces are \\u003cspan class=\\u0022text-style-4\\u0022\\u003ejet fighter pilots\\u003c\/span\\u003e.\\u003c\/p\\u003e\\n\",\"width\":\"Wide\",\"style\":\"default\"} \/--><!-- wp:puma\/row-headline {\"h1\":\"24\/7 is your Hustle\"} \/--><!-- wp:puma\/row-video {\"id\":\"mS1hMISjieQ\",\"title\":\"24\/7 is your Hustle\",\"style\":\"Wide\"} \/--><!-- wp:puma\/row-image-multi {\"migrateBlock\":true,\"title\":\"\",\"images\":[{\"width\":720,\"height\":1040,\"file\":\"2017\/11\/Hamilton_24_7_M1.jpg\",\"filesize\":225380,\"sizes\":{\"medium\":{\"file\":\"Hamilton_24_7_M1-208x300.jpg\",\"width\":208,\"height\":300,\"mime-type\":\"image\/jpeg\",\"filesize\":15181},\"large\":{\"file\":\"Hamilton_24_7_M1-709x1024.jpg\",\"width\":709,\"height\":1024,\"mime-type\":\"image\/jpeg\",\"filesize\":121724},\"thumbnail\":{\"file\":\"Hamilton_24_7_M1-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":6549},\"trp-custom-language-flag\":{\"file\":\"Hamilton_24_7_M1-8x12.jpg\",\"width\":8,\"height\":12,\"mime-type\":\"image\/jpeg\",\"filesize\":366}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":7706,\"alt\":\"\",\"caption\":\"\\u0022It's so dope to be part of the PUMA family.\\u0022\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2017\/11\/Hamilton_24_7_M1.jpg\",\"title\":\"Hamilton_24_7_M1\",\"aspect_ratio\":0.6923076923076923,\"focalPointLeft\":0.5,\"focalPointTop\":0},{\"width\":720,\"height\":1040,\"file\":\"2017\/11\/Hamilton_24_7_M2.jpg\",\"filesize\":178250,\"sizes\":{\"medium\":{\"file\":\"Hamilton_24_7_M2-208x300.jpg\",\"width\":208,\"height\":300,\"mime-type\":\"image\/jpeg\",\"filesize\":11284},\"large\":{\"file\":\"Hamilton_24_7_M2-709x1024.jpg\",\"width\":709,\"height\":1024,\"mime-type\":\"image\/jpeg\",\"filesize\":113930},\"thumbnail\":{\"file\":\"Hamilton_24_7_M2-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":4994},\"trp-custom-language-flag\":{\"file\":\"Hamilton_24_7_M2-8x12.jpg\",\"width\":8,\"height\":12,\"mime-type\":\"image\/jpeg\",\"filesize\":362}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":7707,\"alt\":\"\",\"caption\":\"\u201cAs the ultimate hustler, Lewis kicked ass while sporting pieces featured in the 24\/7 campaign. He brings his own style and looks good while doing it, which is why he perfectly represents the 24\/7 mind-set\u201d, said PUMA's Global Marketing Director. \",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2017\/11\/Hamilton_24_7_M2.jpg\",\"title\":\"Hamilton_24_7_M2\",\"aspect_ratio\":0.6923076923076923,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"headlines\":[\"Lewis Hamilton\",\"Adam Petrick\"],\"showCaptions\":[true,true],\"portraitMode\":[true,true],\"aspect\":\"0\",\"style\":\"2\"} \/-->","post_title":"Lewis Hamilton Spearheads PUMA\u2019s Men\u2019s Training","post_excerpt":"With the launch of PUMA\u2019s \u201c24\/7\u201d Men\u2019s Training campaign, a prominent face will take over the steering wheel \u2013 this time off the track.\nFour-time Formula 1 World Champion and PUMA ambassador Lewis Hamilton embodies the global sports brand\u2019s newest training proposition, where workouts are no longer constricted to the gym, like no other.\n","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"lewis-hamilton-spearheads-pumas-mens-training","to_ping":"","pinged":"","post_modified":"2025-09-19 15:03:35","post_modified_gmt":"2025-09-19 15:03:35","post_content_filtered":"","post_parent":0,"guid":"http:\/\/www.puma-catchup.com\/?p=7702","menu_order":0,"post_type":"post","post_mime_type":"","comment_count":"0","filter":"raw","ancestors":[],"page_template":"","post_category":[18],"tags_input":[],"id":7702,"author":"12","date":"2017-11-22 08:30:25","date_gmt":"2017-11-22 07:30:25","content":"<!-- wp:puma\/row-post-header {\"image\":{\"width\":1140,\"height\":640,\"file\":\"2017\/11\/Hamilton_24_7_H1.jpg\",\"filesize\":200543,\"sizes\":{\"medium\":{\"file\":\"Hamilton_24_7_H1-300x168.jpg\",\"width\":300,\"height\":168,\"mime-type\":\"image\/jpeg\",\"filesize\":10867},\"large\":{\"file\":\"Hamilton_24_7_H1-1024x575.jpg\",\"width\":1024,\"height\":575,\"mime-type\":\"image\/jpeg\",\"filesize\":85706},\"thumbnail\":{\"file\":\"Hamilton_24_7_H1-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":5608},\"medium_large\":{\"file\":\"Hamilton_24_7_H1-768x431.jpg\",\"width\":768,\"height\":431,\"mime-type\":\"image\/jpeg\",\"filesize\":49322},\"trp-custom-language-flag\":{\"file\":\"Hamilton_24_7_H1-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":446}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":7705,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2017\/11\/Hamilton_24_7_H1.jpg\",\"title\":\"Hamilton_24_7_H1\",\"aspect_ratio\":1.78125,\"focalPointLeft\":0.5,\"focalPointTop\":0},\"headline\":\"Ready to sweat 24\/7?\",\"content\":\"Lewis Hamilton Spearheads PUMA\u2019s Men\u2019s Training\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cspan class=\\u0022textStyle_intro\\u0022\\u003eWith the launch of PUMA\u2019s \u201c24\/7\u201d Men\u2019s Training campaign, a prominent face will take over the steering wheel \u2013 this time off the track.\\u003c\/span\\u003e\\n\\u003cspan class=\\u0022textStyle_intro\\u0022\\u003eFour-time Formula 1 World Champion and PUMA ambassador Lewis Hamilton embodies the global sports brand\u2019s newest training proposition, where workouts are no longer constricted to the gym, like no other.\\u003c\/span\\u003e\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;Hamilton is not only the most successful British racing driver of all times, but probably one of the most dedicated, too.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;The 32-year-old\u2019s life is on full throttle, with a schedule packed with travels, race weekends and test drives. Nevertheless, Lewis manages \\u0026lt;strong\\u0026gt;to uphold a crazy workout routine\\u0026lt;\/strong\\u0026gt; at any time whilst keeping his style on-point wherever he goes. It\u2019s a combination that couldn\u2019t have been a better fit for PUMA and the new \\u0026lt;strong\\u0026gt;\u201c24\/7\u201d campaign\\u0026lt;\/strong\\u0026gt;. PUMA has recognised that the city itself can be the gym, track and stage all day, every day. This translates to product designs that feature a fusion of high performance training technologies with street wear styling to create the most flexible collection to date.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-image-single {\"images\":[{\"width\":1510,\"height\":840,\"file\":\"2017\/11\/Hamilton_24_7_G1.jpg\",\"filesize\":260885,\"sizes\":{\"medium\":{\"file\":\"Hamilton_24_7_G1-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":12101},\"large\":{\"file\":\"Hamilton_24_7_G1-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":92822},\"thumbnail\":{\"file\":\"Hamilton_24_7_G1-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":6251},\"medium_large\":{\"file\":\"Hamilton_24_7_G1-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":56670},\"trp-custom-language-flag\":{\"file\":\"Hamilton_24_7_G1-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":437}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":7703,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2017\/11\/Hamilton_24_7_G1.jpg\",\"title\":\"Hamilton_24_7_G1\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"showCaptions\":[false],\"image\":{\"width\":1510,\"height\":840,\"file\":\"2017\/11\/Hamilton_24_7_G1.jpg\",\"filesize\":260885,\"sizes\":{\"medium\":{\"file\":\"Hamilton_24_7_G1-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":12101},\"large\":{\"file\":\"Hamilton_24_7_G1-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":92822},\"thumbnail\":{\"file\":\"Hamilton_24_7_G1-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":6251},\"medium_large\":{\"file\":\"Hamilton_24_7_G1-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":56670},\"trp-custom-language-flag\":{\"file\":\"Hamilton_24_7_G1-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":437}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":7703,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2017\/11\/Hamilton_24_7_G1.jpg\",\"title\":\"Hamilton_24_7_G1\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0},\"style\":\"Wide\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;Now, some might say that all Lewis Hamilton does is drive around a racetrack for hours on end. Why would he need to stay fit? Well, let the World Champion explain why there\u2019s more to that and how two pounds of extra weight could actually cause him to lose two seconds in a race: \\u0026lt;strong\\u0026gt;\u201cFor me, training is one of the most important aspects of my life, I don\u2019t just do it to be fit, but because my job requires me to. Before every race I need to be shedding pounds, this completely makes the difference between winning and losing,\u201d\\u0026lt;\/strong\\u0026gt; Hamilton states.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;PUMA\u2019s newest brand ambassador let actions follow his words as he showcased his training skills at the first ever \\u0026lt;strong\\u0026gt;Global Team Faster Summit in Los Angeles\\u0026lt;\/strong\\u0026gt;, bringing together over 100 PUMA trainers from around the world to partake in street training workouts and workshops. \\u0026lt;strong\\u0026gt;\u201cI think it\u2019s so dope to be part of not just the PUMA family, but this campaign, which aligns 100% with who I am.\\u0026lt;\/strong\\u0026gt;\u201d The event left Hamilton beaming.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Get excited for the upcoming Men\u2019s Training collections, dropping in PUMA stores worldwide and online at puma.com in 2018. \\u0026lt;strong\\u0026gt;Follow Lewis\u2019 example and be ready to sweat \u201c24\/7\u201d!\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-image-single {\"images\":[{\"width\":1510,\"height\":840,\"file\":\"2017\/11\/Hamilton_24_7_G2.jpg\",\"filesize\":130927,\"sizes\":{\"medium\":{\"file\":\"Hamilton_24_7_G2-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":8680},\"large\":{\"file\":\"Hamilton_24_7_G2-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":57677},\"thumbnail\":{\"file\":\"Hamilton_24_7_G2-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":5266},\"medium_large\":{\"file\":\"Hamilton_24_7_G2-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":35534},\"trp-custom-language-flag\":{\"file\":\"Hamilton_24_7_G2-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":466}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":7704,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2017\/11\/Hamilton_24_7_G2.jpg\",\"title\":\"Hamilton_24_7_G2\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"showCaptions\":[false],\"image\":{\"width\":1510,\"height\":840,\"file\":\"2017\/11\/Hamilton_24_7_G2.jpg\",\"filesize\":130927,\"sizes\":{\"medium\":{\"file\":\"Hamilton_24_7_G2-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":8680},\"large\":{\"file\":\"Hamilton_24_7_G2-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":57677},\"thumbnail\":{\"file\":\"Hamilton_24_7_G2-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":5266},\"medium_large\":{\"file\":\"Hamilton_24_7_G2-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":35534},\"trp-custom-language-flag\":{\"file\":\"Hamilton_24_7_G2-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":466}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":7704,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2017\/11\/Hamilton_24_7_G2.jpg\",\"title\":\"Hamilton_24_7_G2\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0},\"style\":\"Wide\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003ch2\\u003eDid you know ... ?\\u003c\/h2\\u003e\\n\\u003cp\\u003e\\u0026#8230; that driving a Formula 1 car can involve lateral \\u003cspan class=\\u0022text-style-4\\u0022\\u003eG-forces as high as 6.5\\u003c\/span\\u003e?\\u003c\/p\\u003e\\n\\u003cp\\u003eBroadly speaking, G-force measures the force of acceleration, meaning that driving a modern Formula 1 car is physically demanding for drivers. \\u003cspan class=\\u0022text-style-4\\u0022\\u003eForces multiple times their own body weight\\u003c\/span\\u003e push and pull whilst they accelerate or whip through corners.\\u003c\/p\\u003e\\n\\u003cp\\u003eThe only other humans used to such forces are \\u003cspan class=\\u0022text-style-4\\u0022\\u003ejet fighter pilots\\u003c\/span\\u003e.\\u003c\/p\\u003e\\n\",\"width\":\"Wide\",\"style\":\"default\"} \/--><!-- wp:puma\/row-headline {\"h1\":\"24\/7 is your Hustle\"} \/--><!-- wp:puma\/row-video {\"id\":\"mS1hMISjieQ\",\"title\":\"24\/7 is your Hustle\",\"style\":\"Wide\"} \/--><!-- wp:puma\/row-image-multi {\"migrateBlock\":true,\"title\":\"\",\"images\":[{\"width\":720,\"height\":1040,\"file\":\"2017\/11\/Hamilton_24_7_M1.jpg\",\"filesize\":225380,\"sizes\":{\"medium\":{\"file\":\"Hamilton_24_7_M1-208x300.jpg\",\"width\":208,\"height\":300,\"mime-type\":\"image\/jpeg\",\"filesize\":15181},\"large\":{\"file\":\"Hamilton_24_7_M1-709x1024.jpg\",\"width\":709,\"height\":1024,\"mime-type\":\"image\/jpeg\",\"filesize\":121724},\"thumbnail\":{\"file\":\"Hamilton_24_7_M1-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":6549},\"trp-custom-language-flag\":{\"file\":\"Hamilton_24_7_M1-8x12.jpg\",\"width\":8,\"height\":12,\"mime-type\":\"image\/jpeg\",\"filesize\":366}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":7706,\"alt\":\"\",\"caption\":\"\\u0022It's so dope to be part of the PUMA family.\\u0022\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2017\/11\/Hamilton_24_7_M1.jpg\",\"title\":\"Hamilton_24_7_M1\",\"aspect_ratio\":0.6923076923076923,\"focalPointLeft\":0.5,\"focalPointTop\":0},{\"width\":720,\"height\":1040,\"file\":\"2017\/11\/Hamilton_24_7_M2.jpg\",\"filesize\":178250,\"sizes\":{\"medium\":{\"file\":\"Hamilton_24_7_M2-208x300.jpg\",\"width\":208,\"height\":300,\"mime-type\":\"image\/jpeg\",\"filesize\":11284},\"large\":{\"file\":\"Hamilton_24_7_M2-709x1024.jpg\",\"width\":709,\"height\":1024,\"mime-type\":\"image\/jpeg\",\"filesize\":113930},\"thumbnail\":{\"file\":\"Hamilton_24_7_M2-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":4994},\"trp-custom-language-flag\":{\"file\":\"Hamilton_24_7_M2-8x12.jpg\",\"width\":8,\"height\":12,\"mime-type\":\"image\/jpeg\",\"filesize\":362}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":7707,\"alt\":\"\",\"caption\":\"\u201cAs the ultimate hustler, Lewis kicked ass while sporting pieces featured in the 24\/7 campaign. He brings his own style and looks good while doing it, which is why he perfectly represents the 24\/7 mind-set\u201d, said PUMA's Global Marketing Director. \",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2017\/11\/Hamilton_24_7_M2.jpg\",\"title\":\"Hamilton_24_7_M2\",\"aspect_ratio\":0.6923076923076923,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"headlines\":[\"Lewis Hamilton\",\"Adam Petrick\"],\"showCaptions\":[true,true],\"portraitMode\":[true,true],\"aspect\":\"0\",\"style\":\"2\"} \/-->","title":"Lewis Hamilton est le fer de lance de l'entra\u00eenement masculin de PUMA","excerpt":"Avec le lancement de la campagne \u201c 24\/7 \u201d de PUMA pour l'entra\u00eenement masculin, un visage c\u00e9l\u00e8bre prendra le volant, mais cette fois-ci hors des circuits. Lewis Hamilton, quadruple champion du monde de Formule 1 et ambassadeur de PUMA, incarne mieux que quiconque la nouvelle proposition d'entra\u00eenement de la marque sportive mondiale, o\u00f9 les s\u00e9ances de sport ne se limitent plus \u00e0 la salle de sport.","status":"publish","password":"","name":"lewis-hamilton-spearheads-pumas-mens-training","modified":"2025-09-19 15:03:35","modified_gmt":"2025-09-19 15:03:35","content_filtered":"","parent":0,"type":"post","mime_type":"","template":"","category":[18],"datetime_local":"22 novembre 2017 \u00e0 07:30","date_local":"22 novembre 2017","time_local":"07:30","slug":"lewis-hamilton-spearheads-pumas-mens-training","url":"https:\/\/www.puma-catchup.com\/fr\/sports\/lewis-hamilton-spearheads-pumas-mens-training\/","featured_image":{"width":1140,"height":640,"file":"2017\/11\/Hamilton_24_7_H1.jpg","filesize":200543,"sizes":{"medium":{"file":"Hamilton_24_7_H1-300x168.jpg","width":300,"height":168,"mime-type":"image\/jpeg","filesize":10867},"large":{"file":"Hamilton_24_7_H1-1024x575.jpg","width":1024,"height":575,"mime-type":"image\/jpeg","filesize":85706},"thumbnail":{"file":"Hamilton_24_7_H1-150x150.jpg","width":150,"height":150,"mime-type":"image\/jpeg","filesize":5608},"medium_large":{"file":"Hamilton_24_7_H1-768x431.jpg","width":768,"height":431,"mime-type":"image\/jpeg","filesize":49322},"trp-custom-language-flag":{"file":"Hamilton_24_7_H1-18x10.jpg","width":18,"height":10,"mime-type":"image\/jpeg","filesize":446}},"image_meta":{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0","keywords":[]},"id":7705,"alt":"","caption":"","description":"","url":"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2017\/11\/Hamilton_24_7_H1.jpg","title":"Hamilton_24_7_H1","aspect_ratio":1.78125,"focalPointLeft":0.5,"focalPointTop":0},"headline":"Lewis Hamilton Spearheads PUMA\u2019s Men\u2019s Training","categories":[{"term_id":18,"name":"Sports","slug":"sports","term_group":0,"term_taxonomy_id":18,"taxonomy":"category","description":"","parent":0,"count":861,"filter":"raw","url":"https:\/\/www.puma-catchup.com\/fr\/category\/sports\/"}],"theCategory":{"term_id":18,"name":"Sports","slug":"sports","term_group":0,"term_taxonomy_id":18,"taxonomy":"category","description":"","parent":0,"count":861,"filter":"raw","url":"https:\/\/www.puma-catchup.com\/fr\/category\/sports\/"},"isFeaturedArticle":true,"isTopArticle":false},"_links":{"self":[{"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/posts\/7702","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/comments?post=7702"}],"version-history":[{"count":0,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/posts\/7702\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/media\/7705"}],"wp:attachment":[{"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/media?parent=7702"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/categories?post=7702"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}