{"id":54080,"date":"2023-11-29T09:50:39","date_gmt":"2023-11-29T08:50:39","guid":{"rendered":"https:\/\/www.puma-catchup.com\/?p=54080"},"modified":"2025-11-20T08:40:42","modified_gmt":"2025-11-20T08:40:42","slug":"the-puma-resuede","status":"publish","type":"post","link":"https:\/\/www.puma-catchup.com\/fr\/corporate\/the-puma-resuede\/","title":{"rendered":"LE PUMA RE:SUEDE"},"content":{"rendered":"<!-- post header -->\n<div class=\"row rowSingleColumn\">\n    <div class=\"col breadcrumb\">\n        <a href=\"\/fr\/\">Accueil<\/a>\/\n        <a href=\"\/fr\/category\/corporate\/\">Corporate<\/a>\/\n        LE PUMA RE:SUEDE\n    <\/div>\n<\/div>\n<div class=\"row rowPostHeaderImage headerImageAnim\">\n    <div class=\"scrollAnim\" \n        id=\"postHeaderImage\"\n         style=\"width:100%;position:relative;overflow:hidden;        aspect-ratio:2        ;\" >\n    <img decoding=\"async\" alt=\"\"\n        class=\"\"\n        src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2023\/11\/RE-SUEDE-Header.png\" style=\"transition: 0.35s all;height:100%;width:100%;        object-position: 50% 0%; object-fit: cover;\"\/>\n        <\/div>\n    \n<\/div>\n<div class=\"row rowSingleColumnWide rowPostHeader\">\n    <div id=\"postHeaderText\" class=\"col tcenter\" >\n        <div class=\"cat\"><a class=\"secondary\" href=\"https:\/\/www.puma-catchup.com\/fr\/category\/corporate\/\">Corporate<\/a><\/div>\n        <div id=\"headerSocialIcons\" class=\"headerSocialIcons tleft\">\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fcorporate%2Fthe-puma-resuede%2F\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fcorporate%2Fthe-puma-resuede%2F\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https:\/\/www.puma-catchup.com\/fr\/corporate\/the-puma-resuede\/&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fcorporate%2Fthe-puma-resuede%2F\" target=\"blank\"><\/a>\n        <\/div>\n        <h1 class=\"\" >LE PUMA RE:SUEDE<\/h1>\n        <div class=\"articleintro\" >Un projet pilote transforme des baskets exp\u00e9rimentales en compost<\/div>\n        <div class=\"date\">29 novembre 2023 <\/div>\n\n        <div id=\"\" class=\"headerSocialIconsMobile tcenter mobile\">\n            <a class=\"sharing\" id=\"mobileshare\" onclick='navigator.share({ \"title\": &quot;THE PUMA RE:SUEDE&quot;, \"text\": &quot;We did it! We turned an experimental version of our icon \\u00a0\\u2013 the SUEDE \\u2013 into compost, laying the ground work for future circularity programs. The experiment happened under certain tailor-made industrial conditions, for the past two years and we have now seen the first results. Learn everything about our RE:SUEDE jouney!\\n&quot;, \"url\": \"https:\/\/www.puma-catchup.com\/fr\/corporate\/the-puma-resuede\/\" })'  target=\"blank\"><\/a>\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.puma-catchup.com\/fr\/corporate\/the-puma-resuede\/\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/www.puma-catchup.com\/fr\/corporate\/the-puma-resuede\/\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fcorporate%2Fthe-puma-resuede%2F&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fcorporate%2Fthe-puma-resuede%2F\" target=\"blank\"><\/a>\n        <\/div>\n    <\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">Nous avons r\u00e9ussi ! Nous avons transform\u00e9 une version exp\u00e9rimentale de notre ic\u00f4ne - la SUEDE - en compost, jetant ainsi les bases de futurs programmes de circularit\u00e9. L'exp\u00e9rience s'est d\u00e9roul\u00e9e dans certaines conditions industrielles sur mesure, au cours des deux derni\u00e8res ann\u00e9es, et nous avons maintenant vu les premiers r\u00e9sultats. Tout savoir sur notre voyage RE:SUEDE !<\/span>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><br\/>En 2021, <strong>nous avons cr\u00e9\u00e9 500 paires d'\u00e9chantillons exp\u00e9rimentaux <\/strong><strong>RE:SUEDE<\/strong>, en utilisant <strong>Daim tann\u00e9 Zeology<\/strong>, a <strong>Semelle ext\u00e9rieure en caoutchouc thermoplastique (TPR)<\/strong> et <strong>fibres de chanvre<\/strong>. Les RE:SUEDE \u00e9taient <strong>port\u00e9 pendant une demi-ann\u00e9e<\/strong> par des volontaires en Allemagne pour tester le confort et la durabilit\u00e9 des chaussures avant de les envoyer dans un centre de formation sp\u00e9cialement \u00e9quip\u00e9. <strong>zone de compostage industriel<\/strong> g\u00e9r\u00e9 par notre partenaire <strong>Le groupe Ortessa aux Pays-Bas<\/strong>.<br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row image single -->\n<div class=\"row rowSingleColumnWide spacing\">\n\t<div class=\"col\">\n\t<div class=\"0 scrollAnim\" \n\t    \n\t     style=\"Wide;position:relative;overflow:hidden;\t;\" >\n\t<img decoding=\"async\" alt=\"\"\n\t    class=\"\"\n\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2023\/11\/RE-SUEDE-Materials-Gallery.png\" style=\"transition: 0.35s all;height:100%;width:100%;\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t    <\/div>\n\t\n\t<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">Transformer les formateurs en tulipes<\/span>\n<br\/><strong>Une proc\u00e9dure sp\u00e9ciale<\/strong> a d\u00fb \u00eatre \u00e9tablie <strong>pour transformer les chaussures en compost.<\/strong> Tout d'abord, ils ont \u00e9t\u00e9 <strong>d\u00e9chiquet\u00e9<\/strong> et <strong>mixte<\/strong> avec d'autres d\u00e9chets m\u00e9nagers verts et <strong>plac\u00e9 dans un tunnel de compostage<\/strong>. Ils \u00e9taient alors <strong>pulv\u00e9ris\u00e9 avec de l'eau de lixiviation<\/strong> du compostage ant\u00e9rieur qui contient des nutriments et des <strong>chauff\u00e9 naturellement<\/strong> en raison de l'activit\u00e9 biologique et de la circulation contr\u00f4l\u00e9e de l'air dans le tunnel. <strong>Apr\u00e8s environ 3,5 mois<\/strong>, Les mat\u00e9riaux suffisamment petits (&lt;10 mm) pour passer au travers d&#039;un tamis \u00e9taient vendus comme <strong>Compost de qualit\u00e9 A pour l'agriculture<\/strong> aux Pays-Bas, tandis que les mat\u00e9riaux restants ont \u00e9t\u00e9 renvoy\u00e9s dans le tunnel de compostage <strong>jusqu'\u00e0 ce qu'ils soient eux aussi en panne<\/strong> jusqu'au niveau souhait\u00e9 (&lt;10mm).<br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">\ud83c\udfac D\u00e9couvrez comment \u00e7a marche \ud83d\udd0a !<\/span>\n<br\/>\u00a0<br\/>\n<br\/><iframe loading=\"lazy\" title=\"Le ReSuede de PUMA expliqu\u00e9\" src=\"https:\/\/www.youtube.com\/embed\/xs2H4ClERvY\" width=\"640\" height=\"626\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_quote\" ><p>\u201cBien que la RE:SUEDE n'ait pas pu \u00eatre trait\u00e9e selon les proc\u00e9dures op\u00e9rationnelles standard du compostage industriel, les chaussures se sont finalement transform\u00e9es en compost. Nous continuerons \u00e0 innover avec nos partenaires afin de d\u00e9terminer l'infrastructure et les technologies n\u00e9cessaires pour rendre le processus viable pour une version commerciale de la RE:SUEDE, y compris un syst\u00e8me de reprise, en 2024.\u201d <\/p>\n<br\/><br\/>Anne-Laure Descours, Chief Sourcing Officer chez PUMA.<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">Apprendre \u00e0 grandir<\/span>\n<br\/><strong>Transparence<\/strong> est un autre pilier important de l'exp\u00e9rience RE:SUEDE. <strong>Nous partagerons nos connaissances<\/strong> dans un rapport d\u00e9taill\u00e9, afin que nos pairs et d'autres <strong>les parties prenantes int\u00e9ress\u00e9es peuvent apprendre<\/strong> de notre exp\u00e9rience et de l'appliquer \u00e0 leurs propres initiatives.<br\/>\n<br\/>\u00a0<br\/>\n<span class=\"textStyle_intro\">Lisez le manuel RE:SUEDE ici !<\/span>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row image single -->\n<div class=\"row rowSingleColumnWide spacing\">\n\t<div class=\"col\">\n\t<div class=\"0 scrollAnim\" \n\t    \n\t     style=\"Wide;position:relative;overflow:hidden;\t;\" >\n\t<img decoding=\"async\" alt=\"\"\n\t    class=\"\"\n\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2023\/11\/RE-SUEDE-Experiment.png\" style=\"transition: 0.35s all;height:100%;width:100%;\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t    <\/div>\n\t\n\t<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_quote\" ><p>\u201cNous avons beaucoup appris au cours de l'essai de la RE:SUEDE et sur la mani\u00e8re de rationaliser notre processus de compostage industriel afin d'inclure les \u00e9l\u00e9ments qui ont besoin de plus de temps pour se transformer en compost. Bien que tous les mat\u00e9riaux de la RE:SUEDE puissent se d\u00e9composer, la semelle de la RE:SUEDE a n\u00e9cessit\u00e9 plus de pr\u00e9traitement et plus de temps dans le tunnel de compostage pour se d\u00e9composer compl\u00e8tement\u201d.\u201d<\/p>\n<br\/><br\/>Marthien van Eersel Manager Materials &amp; Innovations at Ortessa.<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">Une ic\u00f4ne devient FOREVER.BETTER.<\/span>\n<br\/>\u00c0 la suite de la <strong>commentaires re\u00e7us<\/strong> des personnes qui ont port\u00e9 la RE:SUEDE pendant une demi-ann\u00e9e, nous allons <strong>am\u00e9liorer le confort des versions futures<\/strong> des chaussures par <strong>l'am\u00e9lioration de l'ajustement g\u00e9n\u00e9ral<\/strong>. Gr\u00e2ce \u00e0 un nouveau mod\u00e8le de mat\u00e9riau pour la tige et la doublure de la chaussette, les RE:SUEDES ne se contentent pas d'\u00eatre des chaussures de sport, elles sont aussi des chaussures de sport. <strong>POUR TOUJOURS.MIEUX.<\/strong> mais aussi FOREVER.COMFIER.<br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><br\/>L'exp\u00e9rience RE:SUEDE a \u00e9t\u00e9 <strong>le premier programme<\/strong>, ainsi que le roman <strong>Programme de recyclage du polyester RE:FIBRE<\/strong>. Il est lanc\u00e9 dans le cadre de notre <strong>\u201cLaboratoire circulaire\u201d<\/strong>, La Commission europ\u00e9enne a mis en place un centre d'innovation dirig\u00e9 par nos experts en mati\u00e8re d'innovation et de conception dans le but de <strong>cr\u00e9er des programmes de circularit\u00e9<\/strong> pour que l'avenir soit \u00e0 jamais meilleur.<br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_default\" ><h2>PARTAGEZ LES R\u00c9SULTATS SUR LINKEDIN !<\/h2>\n<p><iframe loading=\"lazy\" title=\"Commentaire de l&#039;auteur\" src=\"https:\/\/www.linkedin.com\/embed\/feed\/update\/urn:li:ugcPost:7135547554699583488\" width=\"350\" height=\"640\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row image multi 1 -->\n<div class=\"row rowImages3 spacing\">\n\t<div class=\"\">\n\t\t<div class=\"row inner\">\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:1  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2023\/11\/FOREVER-BETTER.png'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:0.69230769230769  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2023\/11\/The-RE-SUEDE-Sidepanel.png'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t\t<h2 class=\"spacing2\">LE RE:SUEDE<\/h2>\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:0.69230769230769  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/02\/sidebar-Resuede.jpg'); background-size: cover;background-position: 50% 67%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n<!-- row headline -->\n<div class=\"row headlineBlock rowSingleColumnWide\">\n    <div class=\"col\" style=\"margin-bottom: 2px;\">\n        <h2 >Plus de d\u00e9veloppement durable chez PUMA<\/h2>\n    <\/div>\n<\/div>\n\n<div class=\"row articleMulti2 spacing\">\n\t    <div class=\"col articleTeaser\" >\n\t\t\t<a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/fr\/corporate\/the-first-season-of-pumas-sustainability-report-podcast-series-comes-to-a-close\/\" \n\t\t\t     tabindex=\"-1\" \n\t\t\t    id=\"52449\"\n\t\t\t     style=\"width:100%;position:relative;overflow:hidden;\t\t\t    aspect-ratio:1\t\t\t    ;\" >\n\t\t\t<img decoding=\"async\" alt=\"\"\n\t\t\t    class=\"hoverZoom\"\n\t\t\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2023\/08\/REGEN_Header.png\" style=\"transition: 0.35s all;height:100%;width:100%;\t\t\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t\t\t<\/a>\n\t\t\t\n\t\t\t<a href=\"https:\/\/www.puma-catchup.com\/fr\/category\/corporate\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Corporate<\/a>\n\t        <h4>C'est termin\u00e9 !<\/h4>\n\t\t\t<div class=\"description shortExcerpt\">\n\t\t\t\tDix \u00e9pisodes plus tard, la premi\u00e8re saison des RE:GEN REPORTS de PUMA est officiellement termin\u00e9e. Si vous souhaitez en savoir plus sur l'approche de PUMA en mati\u00e8re de d\u00e9veloppement durable, les podcasts sont parfaits pour vous. Anim\u00e9s par dix penseurs de la nouvelle g\u00e9n\u00e9ration issus de six pays, les RE:GEN REPORTS d\u00e9composent le contenu complexe du rapport de d\u00e9veloppement durable de PUMA en \u00e9l\u00e9ments digestes. Les dix sujets abord\u00e9s sont les droits de l'homme, les produits chimiques, la circularit\u00e9, les salaires \u00e9quitables, l'action climatique, la biodiversit\u00e9, le plastique et les oc\u00e9ans, les produits, l'eau et l'air, ainsi que la sant\u00e9 et la s\u00e9curit\u00e9.\nLes podcasts RE:GEN sont le compagnon id\u00e9al pour vos vacances d'\u00e9t\u00e9 - d\u00e9tendez-vous et \u00e9coutez !\n\n\t\t\t<\/div>\n\t\t\t<a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/fr\/corporate\/the-first-season-of-pumas-sustainability-report-podcast-series-comes-to-a-close\/\" data-no-translation=\"\" data-trp-gettext=\"\">lire l&#8217;histoire<\/a>\n\t\t<\/div>\n\t    <div class=\"col articleTeaser\" >\n\t\t\t<a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/fr\/corporate\/breaking-barriers-to-elevate-pumas-sustainability-conversation-with-gen-z\/\" \n\t\t\t     tabindex=\"-1\" \n\t\t\t    id=\"52638\"\n\t\t\t     style=\"width:100%;position:relative;overflow:hidden;\t\t\t    aspect-ratio:1\t\t\t    ;\" >\n\t\t\t<img decoding=\"async\" alt=\"\"\n\t\t\t    class=\"hoverZoom\"\n\t\t\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2023\/08\/Header-Voices-C-Suite.png\" style=\"transition: 0.35s all;height:100%;width:100%;\t\t\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t\t\t<\/a>\n\t\t\t\n\t\t\t<a href=\"https:\/\/www.puma-catchup.com\/fr\/category\/corporate\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Corporate<\/a>\n\t        <h4>Briser les barri\u00e8res pour am\u00e9liorer le dialogue de PUMA sur le d\u00e9veloppement durable avec la g\u00e9n\u00e9ration Z<\/h4>\n\t\t\t<div class=\"description shortExcerpt\">\n\t\t\t\tLes Voices of a RE : GENERATION de PUMA unissent leurs forces \u00e0 celles de notre \u00e9quipe de leadership en mati\u00e8re de d\u00e9veloppement durable afin d'amplifier les conversations pertinentes sur le d\u00e9veloppement durable et de susciter des changements positifs.\n\n\t\t\t<\/div>\n\t\t\t<a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/fr\/corporate\/breaking-barriers-to-elevate-pumas-sustainability-conversation-with-gen-z\/\" data-no-translation=\"\" data-trp-gettext=\"\">lire l&#8217;histoire<\/a>\n\t\t<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Nous avons r\u00e9ussi ! Nous avons transform\u00e9 une version exp\u00e9rimentale de notre ic\u00f4ne - la SUEDE - en compost, jetant ainsi les bases de futurs programmes de circularit\u00e9. L'exp\u00e9rience s'est d\u00e9roul\u00e9e dans certaines conditions industrielles sur mesure, au cours des deux derni\u00e8res ann\u00e9es, et nous avons maintenant vu les premiers r\u00e9sultats. Tout savoir sur notre voyage RE:SUEDE !<\/p>","protected":false},"author":4,"featured_media":54081,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_top_article":true,"is_featured_article":true,"EasyPostViewCounter":15347,"meta-headline":"THE PUMA RE:SUEDE","footnotes":""},"categories":[6],"class_list":["post-54080","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-corporate"],"fullData":{"ID":54080,"post_author":"4","post_date":"2023-11-29 09:50:39","post_date_gmt":"2023-11-29 08:50:39","post_content":"<!-- wp:puma\/row-post-header {\"image\":{\"id\":54081},\"headline\":\"THE PUMA RE:SUEDE\",\"content\":\"A pilot project turns experimental sneakers into compost\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;We did it! We turned an experimental version of our icon \\u0026nbsp;\\u0026ndash; the SUEDE \\u0026ndash; into compost, laying the ground work for future circularity programs. The experiment happened under certain tailor-made industrial conditions, for the past two years and we have now seen the first results. Learn everything about our RE:SUEDE jouney!\\u0026lt;\/span\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;In 2021, \\u0026lt;strong\\u0026gt;we created 500 pairs of the experimental \\u0026lt;\/strong\\u0026gt;\\u0026lt;strong\\u0026gt;RE:SUEDE\\u0026lt;\/strong\\u0026gt;, using \\u0026lt;strong\\u0026gt;Zeology tanned suede\\u0026lt;\/strong\\u0026gt;, a \\u0026lt;strong\\u0026gt;Thermoplastic Rubber (TPR) outsole\\u0026lt;\/strong\\u0026gt; and \\u0026lt;strong\\u0026gt;hemp fibres\\u0026lt;\/strong\\u0026gt;. The RE:SUEDEs were \\u0026lt;strong\\u0026gt;worn for half a year\\u0026lt;\/strong\\u0026gt; by volunteers in Germany to test the comfort and durability of the shoes before we sent them to a specially equipped \\u0026lt;strong\\u0026gt;industrial composting area\\u0026lt;\/strong\\u0026gt; operated by our partner \\u0026lt;strong\\u0026gt;Ortessa Group in the Netherlands\\u0026lt;\/strong\\u0026gt;.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-image-single {\"images\":[{\"width\":1510,\"height\":840,\"file\":\"2023\/11\/RE-SUEDE-Materials-Gallery.png\",\"filesize\":292001,\"sizes\":{\"medium\":{\"file\":\"RE-SUEDE-Materials-Gallery-300x167.png\",\"width\":300,\"height\":167,\"mime-type\":\"image\/png\",\"filesize\":11070},\"large\":{\"file\":\"RE-SUEDE-Materials-Gallery-1024x570.png\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/png\",\"filesize\":79866},\"thumbnail\":{\"file\":\"RE-SUEDE-Materials-Gallery-150x150.png\",\"width\":150,\"height\":150,\"mime-type\":\"image\/png\",\"filesize\":7727},\"medium_large\":{\"file\":\"RE-SUEDE-Materials-Gallery-768x427.png\",\"width\":768,\"height\":427,\"mime-type\":\"image\/png\",\"filesize\":49010},\"trp-custom-language-flag\":{\"file\":\"RE-SUEDE-Materials-Gallery-18x10.png\",\"width\":18,\"height\":10,\"mime-type\":\"image\/png\",\"filesize\":392}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":54096,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2023\/11\/RE-SUEDE-Materials-Gallery.png\",\"title\":\"RE-SUEDE-Materials-Gallery\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"showCaptions\":[false],\"image\":{\"id\":54096},\"style\":\"Wide\",\"aspect\":\"0\",\"spacing\":true,\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;Turning Trainers into Tulips\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026lt;strong\\u0026gt;A special procedure\\u0026lt;\/strong\\u0026gt; had to be established \\u0026lt;strong\\u0026gt;to turn the shoes into compost.\\u0026lt;\/strong\\u0026gt; First, they were \\u0026lt;strong\\u0026gt;shredded\\u0026lt;\/strong\\u0026gt; and \\u0026lt;strong\\u0026gt;mixed\\u0026lt;\/strong\\u0026gt; with other green household waste and \\u0026lt;strong\\u0026gt;placed into a composting tunnel\\u0026lt;\/strong\\u0026gt;. They were then \\u0026lt;strong\\u0026gt;sprayed with leaching-water\\u0026lt;\/strong\\u0026gt; from earlier composting that contains nutrients and \\u0026lt;strong\\u0026gt;naturally heated\\u0026lt;\/strong\\u0026gt; due to the biological activity and controlled air circulation in the tunnel. \\u0026lt;strong\\u0026gt;After approximately 3.5 months\\u0026lt;\/strong\\u0026gt;, the materials that were small enough (\\u0026amp;lt;10mm) to pass through a sieve were sold as \\u0026lt;strong\\u0026gt;Grade A compost for agricultural use\\u0026lt;\/strong\\u0026gt; in the Netherlands, while the remaining materials were returned to the composting tunnel \\u0026lt;strong\\u0026gt;until they too had broken down\\u0026lt;\/strong\\u0026gt; to the desired level (\\u0026amp;lt;10mm).\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;\ud83c\udfac Check out how it works \ud83d\udd0a!\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026nbsp;\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026lt;iframe loading=\\u0026quot;lazy\\u0026quot; title=\\u0026quot;PUMA ReSuede Explained\\u0026quot; src=\\u0026quot;https:\/\/www.youtube.com\/embed\/xs2H4ClERvY\\u0026quot; width=\\u0026quot;640\\u0026quot; height=\\u0026quot;626\\u0026quot; frameborder=\\u0026quot;0\\u0026quot; allowfullscreen=\\u0026quot;allowfullscreen\\u0026quot;\\u0026gt;\\u0026lt;\/iframe\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;p\\u0026gt;\\u0026ldquo;While the RE:SUEDE could not be processed under the standard operating procedures for industrial composting, the shoes did eventually turn into compost. We will continue to innovate with our partners to determine the infrastructure and technologies needed to make the process viable for a commercial version of the RE:SUEDE, including a takeback scheme, in 2024.\\u0026rdquo; \\u0026lt;\/p\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026lt;br\/\\u0026gt;Anne-Laure Descours, Chief Sourcing Officer at PUMA.\",\"width\":\"Wide\",\"style\":\"quote\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;Learn to grow\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026lt;strong\\u0026gt;Transparency\\u0026lt;\/strong\\u0026gt; is another important pillar of the RE:SUEDE experiment. \\u0026lt;strong\\u0026gt;We will share our insights\\u0026lt;\/strong\\u0026gt; in a detailed report, so our peers and other \\u0026lt;strong\\u0026gt;interested stakeholders can learn\\u0026lt;\/strong\\u0026gt; from our experiment and apply the learnings to their own initiatives.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026nbsp;\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;Read the RE:SUEDE Handbook here!\\u0026lt;\/span\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-image-single {\"images\":[{\"width\":1510,\"height\":840,\"file\":\"2023\/11\/RE-SUEDE-Experiment.png\",\"filesize\":390065,\"sizes\":{\"medium\":{\"file\":\"RE-SUEDE-Experiment-300x167.png\",\"width\":300,\"height\":167,\"mime-type\":\"image\/png\",\"filesize\":21028},\"large\":{\"file\":\"RE-SUEDE-Experiment-1024x570.png\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/png\",\"filesize\":152820},\"thumbnail\":{\"file\":\"RE-SUEDE-Experiment-150x150.png\",\"width\":150,\"height\":150,\"mime-type\":\"image\/png\",\"filesize\":12873},\"medium_large\":{\"file\":\"RE-SUEDE-Experiment-768x427.png\",\"width\":768,\"height\":427,\"mime-type\":\"image\/png\",\"filesize\":93052},\"trp-custom-language-flag\":{\"file\":\"RE-SUEDE-Experiment-18x10.png\",\"width\":18,\"height\":10,\"mime-type\":\"image\/png\",\"filesize\":666}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":54095,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2023\/11\/RE-SUEDE-Experiment.png\",\"title\":\"RE-SUEDE-Experiment\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"showCaptions\":[false],\"image\":{\"id\":54095},\"style\":\"Wide\",\"aspect\":\"0\",\"spacing\":true,\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;p\\u0026gt;\\u0026ldquo;We learned a lot during the RE:SUEDE trial and how to streamline our industrial composting process to include items that need longer to turn into compost. While all RE:SUEDE materials can decompose, the sole of the RE:SUEDE required more pre-processing and additional time in the composting tunnel to completely break down.\\u0026rdquo;\\u0026lt;\/p\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026lt;br\/\\u0026gt;Marthien van Eersel Manager Materials \\u0026amp; Innovations at Ortessa.\",\"width\":\"Wide\",\"style\":\"quote\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;An icon becomes FOREVER.BETTER.\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;As a result of the \\u0026lt;strong\\u0026gt;feedback received\\u0026lt;\/strong\\u0026gt; from the people who wore the RE:SUEDE for half a year, we will \\u0026lt;strong\\u0026gt;improve the comfort of future versions\\u0026lt;\/strong\\u0026gt; of the shoes by \\u0026lt;strong\\u0026gt;enhancing the overall fit\\u0026lt;\/strong\\u0026gt;. A new material pattern for the upper and the sock liner will make the RE:SUEDES not only \\u0026lt;strong\\u0026gt;FOREVER.BETTER.\\u0026lt;\/strong\\u0026gt; but also FOREVER.COMFIER.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;The RE:SUEDE experiment was \\u0026lt;strong\\u0026gt;the first programme\\u0026lt;\/strong\\u0026gt;, together with the novel \\u0026lt;strong\\u0026gt;polyester recycling programme RE:FIBRE\\u0026lt;\/strong\\u0026gt;. It launches as part of our \\u0026lt;strong\\u0026gt;\\u0026ldquo;Circular Lab\\u0026rdquo;\\u0026lt;\/strong\\u0026gt;, an innovation hub led by our innovation and design experts with the aim to \\u0026lt;strong\\u0026gt;create circularity programmes\\u0026lt;\/strong\\u0026gt; to make the future FOREVER.BETTER.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;h2\\u0026gt;SHARE THE RESULTS ON LINKEDIN !\\u0026lt;\/h2\\u0026gt;\\n\\u0026lt;p\\u0026gt;\\u0026lt;iframe loading=\\u0026quot;lazy\\u0026quot; title=\\u0026quot;Eingebetteter Beitrag\\u0026quot; src=\\u0026quot;https:\/\/www.linkedin.com\/embed\/feed\/update\/urn:li:ugcPost:7135547554699583488\\u0026quot; width=\\u0026quot;350\\u0026quot; height=\\u0026quot;640\\u0026quot; frameborder=\\u0026quot;0\\u0026quot; allowfullscreen=\\u0026quot;allowfullscreen\\u0026quot;\\u0026gt;\\u0026lt;\/iframe\\u0026gt;\\u0026lt;\/p\\u0026gt;\\n\",\"width\":\"Wide\",\"style\":\"default\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-image-multi {\"migrateBlock\":true,\"title\":\"\",\"images\":[{\"id\":54102},{\"id\":54098},{\"id\":34703}],\"headlines\":[\"\",\"\",\"THE RE:SUEDE\"],\"showCaptions\":[false,false,false],\"portraitMode\":[false,true,true],\"aspect\":\"0\",\"style\":\"3\",\"captions\":[],\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-headline {\"h1\":\"More Sustainability @ PUMA\",\"width\":\"Wide\",\"h2\":\"\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-article-multi {\"migrateBlock\":true,\"numArticles\":2,\"title\":\"More Sustainability @ PUMA\",\"icon\":\"\",\"manualArticles\":[{\"id\":52449},{\"id\":52638}],\"mode\":\"manual\",\"aspect\":\"1\",\"category\":[],\"articles\":\"\",\"includeTopStories\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->","post_title":"THE PUMA RE:SUEDE","post_excerpt":"We did it! We turned an experimental version of our icon \u00a0\u2013 the SUEDE \u2013 into compost, laying the ground work for future circularity programs. The experiment happened under certain tailor-made industrial conditions, for the past two years and we have now seen the first results. Learn everything about our RE:SUEDE jouney!\n","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"the-puma-resuede","to_ping":"","pinged":"","post_modified":"2025-11-20 08:40:42","post_modified_gmt":"2025-11-20 08:40:42","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.puma-catchup.com\/?p=54080","menu_order":0,"post_type":"post","post_mime_type":"","comment_count":"0","filter":"raw","ancestors":[],"page_template":"","post_category":[6],"tags_input":[],"id":54080,"author":"4","date":"2023-11-29 09:50:39","date_gmt":"2023-11-29 08:50:39","content":"<!-- wp:puma\/row-post-header {\"image\":{\"id\":54081},\"headline\":\"THE PUMA RE:SUEDE\",\"content\":\"A pilot project turns experimental sneakers into compost\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;We did it! We turned an experimental version of our icon \\u0026nbsp;\\u0026ndash; the SUEDE \\u0026ndash; into compost, laying the ground work for future circularity programs. The experiment happened under certain tailor-made industrial conditions, for the past two years and we have now seen the first results. Learn everything about our RE:SUEDE jouney!\\u0026lt;\/span\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;In 2021, \\u0026lt;strong\\u0026gt;we created 500 pairs of the experimental \\u0026lt;\/strong\\u0026gt;\\u0026lt;strong\\u0026gt;RE:SUEDE\\u0026lt;\/strong\\u0026gt;, using \\u0026lt;strong\\u0026gt;Zeology tanned suede\\u0026lt;\/strong\\u0026gt;, a \\u0026lt;strong\\u0026gt;Thermoplastic Rubber (TPR) outsole\\u0026lt;\/strong\\u0026gt; and \\u0026lt;strong\\u0026gt;hemp fibres\\u0026lt;\/strong\\u0026gt;. The RE:SUEDEs were \\u0026lt;strong\\u0026gt;worn for half a year\\u0026lt;\/strong\\u0026gt; by volunteers in Germany to test the comfort and durability of the shoes before we sent them to a specially equipped \\u0026lt;strong\\u0026gt;industrial composting area\\u0026lt;\/strong\\u0026gt; operated by our partner \\u0026lt;strong\\u0026gt;Ortessa Group in the Netherlands\\u0026lt;\/strong\\u0026gt;.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-image-single {\"images\":[{\"width\":1510,\"height\":840,\"file\":\"2023\/11\/RE-SUEDE-Materials-Gallery.png\",\"filesize\":292001,\"sizes\":{\"medium\":{\"file\":\"RE-SUEDE-Materials-Gallery-300x167.png\",\"width\":300,\"height\":167,\"mime-type\":\"image\/png\",\"filesize\":11070},\"large\":{\"file\":\"RE-SUEDE-Materials-Gallery-1024x570.png\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/png\",\"filesize\":79866},\"thumbnail\":{\"file\":\"RE-SUEDE-Materials-Gallery-150x150.png\",\"width\":150,\"height\":150,\"mime-type\":\"image\/png\",\"filesize\":7727},\"medium_large\":{\"file\":\"RE-SUEDE-Materials-Gallery-768x427.png\",\"width\":768,\"height\":427,\"mime-type\":\"image\/png\",\"filesize\":49010},\"trp-custom-language-flag\":{\"file\":\"RE-SUEDE-Materials-Gallery-18x10.png\",\"width\":18,\"height\":10,\"mime-type\":\"image\/png\",\"filesize\":392}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":54096,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2023\/11\/RE-SUEDE-Materials-Gallery.png\",\"title\":\"RE-SUEDE-Materials-Gallery\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"showCaptions\":[false],\"image\":{\"id\":54096},\"style\":\"Wide\",\"aspect\":\"0\",\"spacing\":true,\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;Turning Trainers into Tulips\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026lt;strong\\u0026gt;A special procedure\\u0026lt;\/strong\\u0026gt; had to be established \\u0026lt;strong\\u0026gt;to turn the shoes into compost.\\u0026lt;\/strong\\u0026gt; First, they were \\u0026lt;strong\\u0026gt;shredded\\u0026lt;\/strong\\u0026gt; and \\u0026lt;strong\\u0026gt;mixed\\u0026lt;\/strong\\u0026gt; with other green household waste and \\u0026lt;strong\\u0026gt;placed into a composting tunnel\\u0026lt;\/strong\\u0026gt;. They were then \\u0026lt;strong\\u0026gt;sprayed with leaching-water\\u0026lt;\/strong\\u0026gt; from earlier composting that contains nutrients and \\u0026lt;strong\\u0026gt;naturally heated\\u0026lt;\/strong\\u0026gt; due to the biological activity and controlled air circulation in the tunnel. \\u0026lt;strong\\u0026gt;After approximately 3.5 months\\u0026lt;\/strong\\u0026gt;, the materials that were small enough (\\u0026amp;lt;10mm) to pass through a sieve were sold as \\u0026lt;strong\\u0026gt;Grade A compost for agricultural use\\u0026lt;\/strong\\u0026gt; in the Netherlands, while the remaining materials were returned to the composting tunnel \\u0026lt;strong\\u0026gt;until they too had broken down\\u0026lt;\/strong\\u0026gt; to the desired level (\\u0026amp;lt;10mm).\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;\ud83c\udfac Check out how it works \ud83d\udd0a!\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026nbsp;\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026lt;iframe loading=\\u0026quot;lazy\\u0026quot; title=\\u0026quot;PUMA ReSuede Explained\\u0026quot; src=\\u0026quot;https:\/\/www.youtube.com\/embed\/xs2H4ClERvY\\u0026quot; width=\\u0026quot;640\\u0026quot; height=\\u0026quot;626\\u0026quot; frameborder=\\u0026quot;0\\u0026quot; allowfullscreen=\\u0026quot;allowfullscreen\\u0026quot;\\u0026gt;\\u0026lt;\/iframe\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;p\\u0026gt;\\u0026ldquo;While the RE:SUEDE could not be processed under the standard operating procedures for industrial composting, the shoes did eventually turn into compost. We will continue to innovate with our partners to determine the infrastructure and technologies needed to make the process viable for a commercial version of the RE:SUEDE, including a takeback scheme, in 2024.\\u0026rdquo; \\u0026lt;\/p\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026lt;br\/\\u0026gt;Anne-Laure Descours, Chief Sourcing Officer at PUMA.\",\"width\":\"Wide\",\"style\":\"quote\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;Learn to grow\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026lt;strong\\u0026gt;Transparency\\u0026lt;\/strong\\u0026gt; is another important pillar of the RE:SUEDE experiment. \\u0026lt;strong\\u0026gt;We will share our insights\\u0026lt;\/strong\\u0026gt; in a detailed report, so our peers and other \\u0026lt;strong\\u0026gt;interested stakeholders can learn\\u0026lt;\/strong\\u0026gt; from our experiment and apply the learnings to their own initiatives.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026nbsp;\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;Read the RE:SUEDE Handbook here!\\u0026lt;\/span\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-image-single {\"images\":[{\"width\":1510,\"height\":840,\"file\":\"2023\/11\/RE-SUEDE-Experiment.png\",\"filesize\":390065,\"sizes\":{\"medium\":{\"file\":\"RE-SUEDE-Experiment-300x167.png\",\"width\":300,\"height\":167,\"mime-type\":\"image\/png\",\"filesize\":21028},\"large\":{\"file\":\"RE-SUEDE-Experiment-1024x570.png\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/png\",\"filesize\":152820},\"thumbnail\":{\"file\":\"RE-SUEDE-Experiment-150x150.png\",\"width\":150,\"height\":150,\"mime-type\":\"image\/png\",\"filesize\":12873},\"medium_large\":{\"file\":\"RE-SUEDE-Experiment-768x427.png\",\"width\":768,\"height\":427,\"mime-type\":\"image\/png\",\"filesize\":93052},\"trp-custom-language-flag\":{\"file\":\"RE-SUEDE-Experiment-18x10.png\",\"width\":18,\"height\":10,\"mime-type\":\"image\/png\",\"filesize\":666}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":54095,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2023\/11\/RE-SUEDE-Experiment.png\",\"title\":\"RE-SUEDE-Experiment\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"showCaptions\":[false],\"image\":{\"id\":54095},\"style\":\"Wide\",\"aspect\":\"0\",\"spacing\":true,\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;p\\u0026gt;\\u0026ldquo;We learned a lot during the RE:SUEDE trial and how to streamline our industrial composting process to include items that need longer to turn into compost. While all RE:SUEDE materials can decompose, the sole of the RE:SUEDE required more pre-processing and additional time in the composting tunnel to completely break down.\\u0026rdquo;\\u0026lt;\/p\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026lt;br\/\\u0026gt;Marthien van Eersel Manager Materials \\u0026amp; Innovations at Ortessa.\",\"width\":\"Wide\",\"style\":\"quote\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;An icon becomes FOREVER.BETTER.\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;As a result of the \\u0026lt;strong\\u0026gt;feedback received\\u0026lt;\/strong\\u0026gt; from the people who wore the RE:SUEDE for half a year, we will \\u0026lt;strong\\u0026gt;improve the comfort of future versions\\u0026lt;\/strong\\u0026gt; of the shoes by \\u0026lt;strong\\u0026gt;enhancing the overall fit\\u0026lt;\/strong\\u0026gt;. A new material pattern for the upper and the sock liner will make the RE:SUEDES not only \\u0026lt;strong\\u0026gt;FOREVER.BETTER.\\u0026lt;\/strong\\u0026gt; but also FOREVER.COMFIER.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;The RE:SUEDE experiment was \\u0026lt;strong\\u0026gt;the first programme\\u0026lt;\/strong\\u0026gt;, together with the novel \\u0026lt;strong\\u0026gt;polyester recycling programme RE:FIBRE\\u0026lt;\/strong\\u0026gt;. It launches as part of our \\u0026lt;strong\\u0026gt;\\u0026ldquo;Circular Lab\\u0026rdquo;\\u0026lt;\/strong\\u0026gt;, an innovation hub led by our innovation and design experts with the aim to \\u0026lt;strong\\u0026gt;create circularity programmes\\u0026lt;\/strong\\u0026gt; to make the future FOREVER.BETTER.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;h2\\u0026gt;SHARE THE RESULTS ON LINKEDIN !\\u0026lt;\/h2\\u0026gt;\\n\\u0026lt;p\\u0026gt;\\u0026lt;iframe loading=\\u0026quot;lazy\\u0026quot; title=\\u0026quot;Eingebetteter Beitrag\\u0026quot; src=\\u0026quot;https:\/\/www.linkedin.com\/embed\/feed\/update\/urn:li:ugcPost:7135547554699583488\\u0026quot; width=\\u0026quot;350\\u0026quot; height=\\u0026quot;640\\u0026quot; frameborder=\\u0026quot;0\\u0026quot; allowfullscreen=\\u0026quot;allowfullscreen\\u0026quot;\\u0026gt;\\u0026lt;\/iframe\\u0026gt;\\u0026lt;\/p\\u0026gt;\\n\",\"width\":\"Wide\",\"style\":\"default\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-image-multi {\"migrateBlock\":true,\"title\":\"\",\"images\":[{\"id\":54102},{\"id\":54098},{\"id\":34703}],\"headlines\":[\"\",\"\",\"THE RE:SUEDE\"],\"showCaptions\":[false,false,false],\"portraitMode\":[false,true,true],\"aspect\":\"0\",\"style\":\"3\",\"captions\":[],\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-headline {\"h1\":\"More Sustainability @ PUMA\",\"width\":\"Wide\",\"h2\":\"\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-article-multi {\"migrateBlock\":true,\"numArticles\":2,\"title\":\"More Sustainability @ PUMA\",\"icon\":\"\",\"manualArticles\":[{\"id\":52449},{\"id\":52638}],\"mode\":\"manual\",\"aspect\":\"1\",\"category\":[],\"articles\":\"\",\"includeTopStories\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->","title":"LE PUMA RE:SUEDE","excerpt":"Nous avons r\u00e9ussi ! Nous avons transform\u00e9 une version exp\u00e9rimentale de notre ic\u00f4ne - la SUEDE - en compost, jetant ainsi les bases de futurs programmes de circularit\u00e9. L'exp\u00e9rience s'est d\u00e9roul\u00e9e dans certaines conditions industrielles sur mesure, au cours des deux derni\u00e8res ann\u00e9es, et nous avons maintenant vu les premiers r\u00e9sultats. Tout savoir sur notre voyage RE:SUEDE !","status":"publish","password":"","name":"le-puma-resuede","modified":"2025-11-20 08:40:42","modified_gmt":"2025-11-20 08:40:42","content_filtered":"","parent":0,"type":"post","mime_type":"","template":"","category":[6],"datetime_local":"29 novembre 2023 \u00e0 08:50","date_local":"29 novembre 2023","time_local":"08:50","slug":"the-puma-resuede","url":"https:\/\/www.puma-catchup.com\/fr\/corporate\/the-puma-resuede\/","featured_image":{"width":1140,"height":640,"file":"2023\/11\/RE-SUEDE-Header.png","filesize":482024,"sizes":{"medium":{"file":"RE-SUEDE-Header-300x168.png","width":300,"height":168,"mime-type":"image\/png","filesize":39182},"large":{"file":"RE-SUEDE-Header-1024x575.png","width":1024,"height":575,"mime-type":"image\/png","filesize":398827},"thumbnail":{"file":"RE-SUEDE-Header-150x150.png","width":150,"height":150,"mime-type":"image\/png","filesize":19635},"medium_large":{"file":"RE-SUEDE-Header-768x431.png","width":768,"height":431,"mime-type":"image\/png","filesize":225016},"trp-custom-language-flag":{"file":"RE-SUEDE-Header-18x10.png","width":18,"height":10,"mime-type":"image\/png","filesize":795}},"image_meta":{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0","keywords":[]},"id":54081,"alt":"","caption":"","description":"","url":"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2023\/11\/RE-SUEDE-Header.png","title":"RE-SUEDE-En-t\u00eate","aspect_ratio":1.78125,"focalPointLeft":0.5,"focalPointTop":0},"headline":"THE PUMA RE:SUEDE","categories":[{"term_id":6,"name":"Corporate","slug":"corporate","term_group":0,"term_taxonomy_id":6,"taxonomy":"category","description":"","parent":0,"count":133,"filter":"raw","url":"https:\/\/www.puma-catchup.com\/fr\/category\/corporate\/"}],"theCategory":{"term_id":6,"name":"Corporate","slug":"corporate","term_group":0,"term_taxonomy_id":6,"taxonomy":"category","description":"","parent":0,"count":133,"filter":"raw","url":"https:\/\/www.puma-catchup.com\/fr\/category\/corporate\/"},"isFeaturedArticle":true,"isTopArticle":true},"_links":{"self":[{"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/posts\/54080","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/comments?post=54080"}],"version-history":[{"count":0,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/posts\/54080\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/media\/54081"}],"wp:attachment":[{"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/media?parent=54080"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/categories?post=54080"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}