{"id":50267,"date":"2023-05-09T07:00:01","date_gmt":"2023-05-09T05:00:01","guid":{"rendered":"https:\/\/www.puma-catchup.com\/?p=50267"},"modified":"2025-11-20T08:42:09","modified_gmt":"2025-11-20T08:42:09","slug":"refibre-takes-over-manchester-city-square","status":"publish","type":"post","link":"https:\/\/www.puma-catchup.com\/fr\/corporate\/refibre-takes-over-manchester-city-square\/","title":{"rendered":"RE:FIBRE investit le Manchester City Square"},"content":{"rendered":"<!-- post header -->\n<div class=\"row rowSingleColumn\">\n    <div class=\"col breadcrumb\">\n        <a href=\"\/fr\/\">Accueil<\/a>\/\n        <a href=\"\/fr\/category\/corporate\/\">Corporate<\/a>\/\n        RE:FIBRE investit le Manchester City Square\n    <\/div>\n<\/div>\n<div class=\"row rowPostHeaderImage headerImageAnim\">\n    <div class=\"scrollAnim\" \n        id=\"postHeaderImage\"\n         style=\"width:100%;position:relative;overflow:hidden;        aspect-ratio:2        ;\" >\n    <img decoding=\"async\" alt=\"\"\n        class=\"\"\n        src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/03\/Header-Rejersey.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;        object-position: 50% 0%; object-fit: cover;\"\/>\n        <\/div>\n    \n<\/div>\n<div class=\"row rowSingleColumnWide rowPostHeader\">\n    <div id=\"postHeaderText\" class=\"col tcenter\" >\n        <div class=\"cat\"><a class=\"secondary\" href=\"https:\/\/www.puma-catchup.com\/fr\/category\/corporate\/\">Corporate<\/a><\/div>\n        <div id=\"headerSocialIcons\" class=\"headerSocialIcons tleft\">\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fcorporate%2Frefibre-takes-over-manchester-city-square%2F\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fcorporate%2Frefibre-takes-over-manchester-city-square%2F\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https:\/\/www.puma-catchup.com\/fr\/corporate\/refibre-takes-over-manchester-city-square\/&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fcorporate%2Frefibre-takes-over-manchester-city-square%2F\" target=\"blank\"><\/a>\n        <\/div>\n        <h1 class=\"\" >EN \u00c9TANT PLUS CIRCULAIRES, NOUS POUVONS \u00caTRE TOUJOURS MEILLEURS<\/h1>\n        <div class=\"articleintro\" >RE:FIBRE investit le Manchester City Square<\/div>\n        <div class=\"date\">9 mai 2023 <\/div>\n\n        <div id=\"\" class=\"headerSocialIconsMobile tcenter mobile\">\n            <a class=\"sharing\" id=\"mobileshare\" onclick='navigator.share({ \"title\": &quot;RE:FIBRE takes over Manchester City Square&quot;, \"text\": &quot;RE:FIBRE is PUMA\\u2019s program to transform textile waste and other used materials into new textiles. What started as a pilot with the name RE:JERSEY in 2022 has grown into RE:FIBRE and will continue to expand in 2023. Read on and see our PUMA Team Manchester City supporting RE:FIBRE before their home game vs. Leeds on the last weekend.\\n&quot;, \"url\": \"https:\/\/www.puma-catchup.com\/fr\/corporate\/refibre-takes-over-manchester-city-square\/\" })'  target=\"blank\"><\/a>\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.puma-catchup.com\/fr\/corporate\/refibre-takes-over-manchester-city-square\/\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/www.puma-catchup.com\/fr\/corporate\/refibre-takes-over-manchester-city-square\/\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fcorporate%2Frefibre-takes-over-manchester-city-square%2F&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fcorporate%2Frefibre-takes-over-manchester-city-square%2F\" target=\"blank\"><\/a>\n        <\/div>\n    <\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><br\/><strong>RE:FIBRE est le programme de PUMA visant \u00e0 transformer les d\u00e9chets textiles et autres mat\u00e9riaux usag\u00e9s en nouveaux textiles. <\/strong><strong>Ce qui a commenc\u00e9 comme un projet pilote sous le nom de RE:JERSEY en 2022 s'est transform\u00e9 en RE:FIBRE et continuera \u00e0 se d\u00e9velopper en 2023. Lisez la suite et voyez notre \u00e9quipe PUMA Manchester City soutenir RE:FIBRE avant son match \u00e0 domicile contre Leeds le dernier week-end.<\/strong><br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><br\/>L'ann\u00e9e derni\u00e8re, nous avons pilot\u00e9 un<strong> un processus de production innovant<\/strong> d'utiliser du polyester provenant de <strong>maillots de football existants<\/strong> pour en produire de nouvelles, qui ont ensuite \u00e9t\u00e9 port\u00e9es et test\u00e9es sur le terrain par les \u00e9quipes PUMA. Aujourd'hui, nous avons d\u00e9cid\u00e9 de <strong>\u00e9tendre le projet<\/strong> et <strong>augmenter la production de v\u00eatements RE:FIBRE<\/strong>! Mais pour cela, il faut collecter davantage de d\u00e9chets de polyester...<br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">Faire \u00e9quipe pour \u00eatre toujours meilleurs<\/span>\n<br\/>Notre<strong> \u00c9quipes PUMA<\/strong> Machester City, Borussia Dortmund, AC Milan et l'Olympique de Marseille restent des partenaires de confiance de notre initiative RE:FIBRE ! Non seulement les <strong>la participation de leurs boutiques de fans<\/strong> comme points de reprise, mais<strong> Manchester City a c\u00e9l\u00e9br\u00e9 notre campagne RE:FIBRE<\/strong> avec une prise en charge le jour du match avant le match \u00e0 domicile contre Leeds United<strong>\ud83d\udc55<\/strong>!<br\/>\n<br\/><strong>Joleon Lescott et Shaun Wright-Phillips, l\u00e9gendes de City<\/strong> a servi en tant que <strong>h\u00f4tes<\/strong> et a encourag\u00e9 les fans \u00e0 <strong>faire don de leurs vieux v\u00eatements<\/strong> pour soutenir notre projet RE:FIBRE.<br\/>\n<br\/>Et la participation des supporters a \u00e9t\u00e9 incroyable,<strong> La file d'attente pour donner des v\u00eatements et rencontrer Joleon et Shaun a \u00e9t\u00e9 \u00e9norme pendant toute la dur\u00e9e de l'\u00e9v\u00e9nement !<\/strong> Le nombre de dons des supporters a largement d\u00e9pass\u00e9 toutes nos attentes, et les poubelles d\u00e9bordaient. Des parents et des enfants ont fait la queue avec d'\u00e9normes sacs poubelles, attendant de faire un don \u00e0 partir de midi ! En r\u00e9sum\u00e9, <strong>l'activit\u00e9 a \u00e9t\u00e9 un grand succ\u00e8s<\/strong> et a montr\u00e9 \u00e0 quel point il est facile de contribuer \u00e0 un avenir meilleur.<br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row image multi 1 -->\n<div class=\"row rowImages3 spacing\">\n\t<div class=\"\">\n\t\t<div class=\"row inner\">\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:1.797619047619  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2023\/05\/Gallery-ManCity-Re-Fibre-Event.png'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:1.797619047619  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2023\/05\/Gallery-ManCity-Re-Fibre.png'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:1.797619047619  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2023\/05\/Gallery-RE-FIBRE-manCity.png'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">Mais pourquoi tout cela ?<\/span>\n<br\/>Avec RE:FIBRE, nous nous concentrons sur<strong> d\u00e9chets textiles<\/strong> en tant que source principale de mat\u00e9riel, qui est ventil\u00e9 en <strong>cr\u00e9er de nouveaux textiles<\/strong>. Le mat\u00e9riau recycl\u00e9 est aussi bon que le neuf et peut \u00eatre utilis\u00e9 pour le recyclage \u00e0 plusieurs reprises, ce qui fait de RE:FIBRE une solution prometteuse et rentable. <strong>une solution \u00e0 long terme plus durable pour le recyclage des d\u00e9chets textiles en polyester<\/strong>. Tous nos <strong>Les v\u00eatements RE:FIBRE sont compos\u00e9s d'au moins 95% de textile recycl\u00e9.<\/strong> les d\u00e9chets et autres mat\u00e9riaux usag\u00e9s en polyester.<br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">Ensemble, nous pouvons faire la diff\u00e9rence !<\/span>\n<br\/>Accro\u00eetre encore la production de polyester RE:FIBRE, <strong>nous invitons tout le monde \u00e0 contribuer<\/strong>. Comment pouvez-vous jouer votre r\u00f4le ? En toute simplicit\u00e9 !<br\/>\n<ol>\n<li style=\"font-weight: 400;\">Trouvez sur la carte les points de reprise les plus proches.<\/li>\n<li style=\"font-weight: 400;\">Apportez vos vieux v\u00eatements pour qu'ils soient recycl\u00e9s.<\/li>\n<\/ol>\n<br\/>Au fil du temps, nous ajouterons de plus en plus de points de reprise sur la carte.<br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row image single -->\n<div class=\"row rowSingleColumnWide spacing\">\n\t<div class=\"col\">\n\t<div class=\"0 scrollAnim\" \n\t    \n\t     style=\"Wide;position:relative;overflow:hidden;\t;\" >\n\t<img decoding=\"async\" alt=\"\"\n\t    class=\"\"\n\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2023\/05\/Map.png\" style=\"transition: 0.35s all;height:100%;width:100%;\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t    <\/div>\n\t\n\t\t<div class=\"descr\">1) PUMA Concept Store, Herzogenaurach | 2) Etihad Fanshop, Manchester City | 3) BVB-Fanwelt, Borussia Dortmund | 4) Casa Milan, AC Milan | 5) Boutique Officielle, Olympique de Marseille<\/div>\n\t<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">Nous continuons \u00e0 essayer d'augmenter ce qui fonctionne pour notre projet RE:FIBRE et nous nous effor\u00e7ons d'inclure de plus en plus de partenaires pour faire partie de ce voyage circulaire \ud83d\udc55. <\/span>\n<span class=\"textStyle_intro\">Restez \u00e0 l'\u00e9coute et suivez nos progr\u00e8s sur about.puma.com.<\/span>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_default\" ><p><iframe loading=\"lazy\" title=\"IG story - ManCity - Joleon et Shaun\" src=\"https:\/\/www.youtube.com\/embed\/nQUuuyTgv7Q\" width=\"416\" height=\"739\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row image slider -->\n\n<div class=\"row rowSlider1 spacing\">\n    <div class=\"col\">\n        <div class=\"arrowCircleCenter arrowBorder swiperoutside-button-prev swipeprevdf484721-454b-4746-a84d-ef6bae069741\"><\/div>\n    <\/div>\n\t<div id=\"swipe_df484721-454b-4746-a84d-ef6bae069741\" class=\"swiper myswiper scrollAnim\" data-ssize=\"1\" data-id=\"df484721-454b-4746-a84d-ef6bae069741\">\n\t\t<div class=\"swiper-wrapper\">\n                    <div class=\"swiper-slide swiper-slide bgimage\" style=\"aspect-ratio:0.69230769230769 ;background-image: url(https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2023\/05\/Slider-ManCity-Re-Fibre-Newspaper.png);background-position: 50% 0%;\"><\/div>\n                    <div class=\"swiper-slide swiper-slide bgimage\" style=\"aspect-ratio:0.69230769230769 ;background-image: url(https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2023\/05\/Slider-ManCity-Re-Fiber.png);background-position: 50% 0%;\"><\/div>\n\t\t<\/div>\n\t<\/div>\n        <div class=\"col\">\n        <div class=\"arrowCircleCenter arrowBorder swiperoutside-button-next swipenextdf484721-454b-4746-a84d-ef6bae069741\"><\/div>\n        <\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_default\" ><h2>Comment fonctionne le site \ud83d\uddd1\ufe0f<\/h2>\n<p><iframe loading=\"lazy\" title=\"RE:FIBRE Comment faire : Reprise de la poubelle\" src=\"https:\/\/www.youtube.com\/embed\/izRozeAX2o4\" width=\"372\" height=\"662\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row headline -->\n<div class=\"row headlineBlock rowSingleColumnFull\">\n    <div class=\"col\" style=\"margin-bottom: 2px;\">\n        <h2 >Pour toujours.mieux.<\/h2>\n    <\/div>\n<\/div>\n<!-- row article teaser 3 -->\n<div class=\"rowArticleTeaser3\">\n\t<div class=\"row rowTwoColumnsFull spacing\">\n\t    <div style=\"padding:none\">\n\t\t\t<div class=\"col articleTeaser\">\n\t\t\t    <div class=\"\">\n\t\t\t\t\t<a href=\"https:\/\/www.puma-catchup.com\/fr\/category\/corporate\/\" class=\"secondary\">Corporate<\/a>\n\t\t\t        <h4>RE:JERSEY sur le devant de la sc\u00e8ne<\/h4>\n\t\t\t\t\t<div class=\"shortExcerpt\">\n\t\t\t\t        Lors du match de samedi contre Watford, les joueurs de Manchester City portaient des maillots PUMA sp\u00e9ciaux, fabriqu\u00e9s \u00e0 partir de maillots de football r\u00e9utilis\u00e9s dans le cadre de notre projet de recyclage innovant RE:JERSEY. En savoir plus !\n \nRE:JERSEY vise \u00e0 r\u00e9duire les d\u00e9chets et \u00e0 ouvrir la voie \u00e0 des mod\u00e8les de production plus circulaires \u00e0 l'avenir. Alors que les kits de football PUMA commercialis\u00e9s aujourd'hui sont d\u00e9j\u00e0 fabriqu\u00e9s \u00e0 partir de 100% de polyester recycl\u00e9, les maillots RE:JERSEY port\u00e9s avant le match de samedi sont fabriqu\u00e9s \u00e0 partir de 75% de maillots de football recycl\u00e9s. Les 25% restants proviennent de SEAQUAL \u00ae MARINE PLASTIC.\nParticipez \u00e0 RE:JERSEY !\n\u00c0 partir d'aujourd'hui, nous installerons des bacs de collecte sp\u00e9ciaux au City Store, \u00e0 c\u00f4t\u00e9 de l'Etihad Stadium, pour inviter les fans \u00e0 donner leurs vieux articles en polyester afin qu'ils puissent participer \u00e0 ce projet de recyclage de v\u00eatements. Le club installera \u00e9galement des bacs de r\u00e9cup\u00e9ration dans d'autres parties du campus Etihad.\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<br\/>\n\t\t\t\t\t<a class=\"buttonSec articleslider\" href=\"https:\/\/www.puma-catchup.com\/fr\/corporate\/pumas-circularity-project-rejersey-takes-center-stage-ahead-of-manchester-city-match\/\" data-no-translation=\"\" data-trp-gettext=\"\">lire l&#8217;histoire<\/a>\n\t\t\t\t\t<br\/>\n\t\t\t\t\t<br\/>\n\t\t\t\t\t<a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/fr\/corporate\/pumas-circularity-project-rejersey-takes-center-stage-ahead-of-manchester-city-match\/\" \n\t\t\t\t\t    \n\t\t\t\t\t     style=\"height:200px;position:relative;overflow:hidden;\t\t\t\t\t    aspect-ratio:2\t\t\t\t\t    ;\" >\n\t\t\t\t\t<img decoding=\"async\" alt=\"\"\n\t\t\t\t\t    class=\"hoverZoom\"\n\t\t\t\t\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/04\/REJERSEY_CATchUpHeader.png\" style=\"transition: 0.35s all;height:100%;width:100%;\t\t\t\t\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t    <\/div>\n\t    <div class=\"col\">\n\t\t\t<br\/>\n\t\t\t<div style=\"display:grid;grid-template-rows: auto auto auto;\">\n\t\t\t\t\t<div>\n\n\t\t\t\t\t\t<div class=\"teaser3inner\" >\n\t\t\t\t\t\t\t<div class=\"hideinprint\"><\/div>\n\t\t\t\t\t\t\t<div class=\"rowArticleItem articleTeaser\">\n\t\t\t\t\t\t\t    <div>\n\t\t\t\t\t\t\t\t\t<a class=\"hoverzooma teaserVertImg scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/fr\/corporate\/rejersey-puma-trials-garment-to-garment-recycling-in-circularity-project-using-old-football-kits-to-produce-new-ones\/\" \n\t\t\t\t\t\t\t\t\t    id=\"35598\"\n\t\t\t\t\t\t\t\t\t     style=\"height:200px;width:200px;;position:relative;overflow:hidden;\t\t\t\t\t\t\t\t\t    aspect-ratio:1\t\t\t\t\t\t\t\t\t    ;\" >\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" alt=\"\"\n\t\t\t\t\t\t\t\t\t    class=\"hoverZoom\"\n\t\t\t\t\t\t\t\t\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/03\/Header-Rejersey.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;\t\t\t\t\t\t\t\t\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t    <\/div>\n\t\t\t\t\t\t\t    <div class=\"innerpadd\">\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.puma-catchup.com\/fr\/category\/corporate\/\" class=\"secondary2\">Corporate<\/a>\n\t\t\t\t\t\t\t        <h4>Notre exp\u00e9rience pilote RE:JERSEY<\/h4>\n\t\t\t\t\t\t\t\t\t<div class=\"shortExcerpt\">\n\t\t\t\t\t\t\t\t        Nous piloterons un processus de production innovant qui utilisera les maillots de football existants pour en produire de nouveaux. Cette initiative vise \u00e0 r\u00e9duire les d\u00e9chets et \u00e0 ouvrir la voie \u00e0 des mod\u00e8les de production plus circulaires \u00e0 l'avenir. Le processus utilis\u00e9 dans RE:JERSEY signifie que les anciens v\u00eatements comportant des logos, des broderies et des insignes de club, qui entravaient auparavant les efforts de recyclage visant \u00e0 transformer d'anciens v\u00eatements en nouveaux, peuvent d\u00e9sormais \u00eatre utilis\u00e9s. Le projet RE:JERSEY utilise les kits de football comme ingr\u00e9dient principal pour cr\u00e9er le fil n\u00e9cessaire \u00e0 la fabrication de nouveaux maillots. Les produits fabriqu\u00e9s dans le cadre du projet RE:JERSEY seront port\u00e9s sur le terrain lors des \u00e9chauffements d'avant-match par les clubs PUMA de Manchester City, de l'AC Milan, du Borussia Dortmund et de l'Olympique de Marseille. Les \u00e9quipes porteront les maillots avant leurs matchs de championnat respectifs fin avril et mai, \u00e0 commencer par Manchester City le 23 avril. D\u00e9couvrez-les !\n\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<br\/>\n\t\t\t\t\t\t\t\t\t<a class=\"articleslider\" href=\"https:\/\/www.puma-catchup.com\/fr\/corporate\/rejersey-puma-trials-garment-to-garment-recycling-in-circularity-project-using-old-football-kits-to-produce-new-ones\/\" data-no-translation=\"\" data-trp-gettext=\"\">lire l&#8217;histoire<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<br\/>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"hideinprint\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div>\n\t\t\t\t\t\t<div class=\"nodesktop\">\n\t\t\t\t\t\t\t<br\/><br\/>\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<div class=\"teaser3inner\" >\n\t\t\t\t\t\t\t<div class=\"hideinprint\"><\/div>\n\t\t\t\t\t\t\t<div class=\"rowArticleItem articleTeaser\">\n\t\t\t\t\t\t\t    <div>\n\t\t\t\t\t\t\t\t\t<a class=\"hoverzooma teaserVertImg scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/fr\/corporate\/pumas-voices-of-a-regeneration-initiative-offers-young-changemakers-a-voice-in-shaping-the-future-of-sustainability\/\" \n\t\t\t\t\t\t\t\t\t    id=\"49448\"\n\t\t\t\t\t\t\t\t\t     style=\"height:200px;width:200px;;position:relative;overflow:hidden;\t\t\t\t\t\t\t\t\t    aspect-ratio:1\t\t\t\t\t\t\t\t\t    ;\" >\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" alt=\"\"\n\t\t\t\t\t\t\t\t\t    class=\"hoverZoom\"\n\t\t\t\t\t\t\t\t\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2023\/04\/Header-voices.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;\t\t\t\t\t\t\t\t\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t    <\/div>\n\t\t\t\t\t\t\t    <div class=\"innerpadd\">\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.puma-catchup.com\/fr\/category\/corporate\/\" class=\"secondary2\">Corporate<\/a>\n\t\t\t\t\t\t\t        <h4>Nos \u2018Voix d'une RE:GENERATION\u2019 (en anglais)\u2019<\/h4>\n\t\t\t\t\t\t\t\t\t<div class=\"shortExcerpt\">\n\t\t\t\t\t\t\t\t        L'ann\u00e9e derni\u00e8re, nous avons invit\u00e9 des penseurs, des partenaires, des ONG et des experts de la prochaine g\u00e9n\u00e9ration \u00e0 se r\u00e9unir pour notre Conf\u00e9rence des peuples (COP). C'\u00e9tait l'occasion pour nous d'\u00e9couter, et c'est ce que nous avons fait. \n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<br\/>\n\t\t\t\t\t\t\t\t\t<a class=\"articleslider\" href=\"https:\/\/www.puma-catchup.com\/fr\/corporate\/pumas-voices-of-a-regeneration-initiative-offers-young-changemakers-a-voice-in-shaping-the-future-of-sustainability\/\" data-no-translation=\"\" data-trp-gettext=\"\">lire l&#8217;histoire<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<br\/>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"hideinprint\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"hideinprint\"><\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>RE:FIBRE est le programme de PUMA visant \u00e0 transformer les d\u00e9chets textiles et autres mat\u00e9riaux usag\u00e9s en nouveaux textiles. Ce qui a commenc\u00e9 comme un projet pilote sous le nom de RE:JERSEY en 2022 s'est transform\u00e9 en RE:FIBRE et continuera \u00e0 se d\u00e9velopper en 2023. Lisez la suite et d\u00e9couvrez l'\u00e9quipe PUMA de Manchester City soutenant RE:FIBRE avant son match \u00e0 domicile contre Leeds le dernier week-end.<\/p>","protected":false},"author":4,"featured_media":35604,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_top_article":false,"is_featured_article":true,"EasyPostViewCounter":16666,"meta-headline":"BY BEING MORE CIRCULAR WE CAN BE FOREVER BETTER","footnotes":""},"categories":[6],"class_list":["post-50267","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-corporate"],"fullData":{"ID":50267,"post_author":"4","post_date":"2023-05-09 07:00:01","post_date_gmt":"2023-05-09 05:00:01","post_content":"<!-- wp:puma\/row-post-header {\"image\":{\"id\":35604},\"headline\":\"BY BEING MORE CIRCULAR WE CAN BE FOREVER BETTER\",\"content\":\"RE:FIBRE takes over Manchester City Square\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;\\u0026lt;strong\\u0026gt;RE:FIBRE is PUMA\\u0026rsquo;s program to transform textile waste and other used materials into new textiles. \\u0026lt;\/strong\\u0026gt;\\u0026lt;strong\\u0026gt;What started as a pilot with the name RE:JERSEY in 2022 has grown into RE:FIBRE and will continue to expand in 2023. Read on and see our PUMA Team Manchester City supporting RE:FIBRE before their home game vs. Leeds on the last weekend.\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;Last Year, we piloted an\\u0026lt;strong\\u0026gt; innovative production process\\u0026lt;\/strong\\u0026gt; to use polyester from \\u0026lt;strong\\u0026gt;existing football jerseys\\u0026lt;\/strong\\u0026gt; to produce new ones, which were then worn and tested on pitch by PUMA Teams. Now we decided to \\u0026lt;strong\\u0026gt;expand the project\\u0026lt;\/strong\\u0026gt; and \\u0026lt;strong\\u0026gt;increase the production of RE:FIBRE garments\\u0026lt;\/strong\\u0026gt;! But for that, we need to collect more polyester waste\\u0026hellip;\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;Teaming up to be forever better\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Our\\u0026lt;strong\\u0026gt; PUMA Teams\\u0026lt;\/strong\\u0026gt; Machester City, Borussia Dortmund, AC Milan and Olympique de Marseille remain trusted partners of our RE:FIBRE initiative! Not only are \\u0026lt;strong\\u0026gt;their fan shops participating\\u0026lt;\/strong\\u0026gt; as take back points, but\\u0026lt;strong\\u0026gt; Manchester City celebrated our RE:FIBRE campaign\\u0026lt;\/strong\\u0026gt; with a match day takeover prior to their home game against Leeds United\\u0026lt;strong\\u0026gt;\ud83d\udc55\\u0026lt;\/strong\\u0026gt;!\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026lt;strong\\u0026gt;City legends Joleon Lescott and Shaun Wright-Phillips\\u0026lt;\/strong\\u0026gt; served as \\u0026lt;strong\\u0026gt;hosts\\u0026lt;\/strong\\u0026gt; and encouraged fans to \\u0026lt;strong\\u0026gt;donate their old garments\\u0026lt;\/strong\\u0026gt; to support our RE:FIBRE project.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;And the fan turnout was incredible,\\u0026lt;strong\\u0026gt; the queue to donate clothes and meet Joleon and Shaun was huge for the entire event!\\u0026lt;\/strong\\u0026gt; The number of donations from fans far exceeded any of our expectations, and the bins were overflowing. There were parents and kids queuing up with huge bin bags waiting to donate from midday! All in all, \\u0026lt;strong\\u0026gt;the activity was a great success\\u0026lt;\/strong\\u0026gt; and showed, how easy it is to contribute to a better future.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-image-multi {\"images\":[{\"id\":50280},{\"id\":50281},{\"id\":50282}],\"showCaptions\":[false,false,false],\"aspect\":\"0\",\"style\":\"3\",\"headlines\":[],\"captions\":[],\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;But why all this?\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;With RE:FIBRE, we focus on\\u0026lt;strong\\u0026gt; textile waste\\u0026lt;\/strong\\u0026gt; as the primary source of material, which is broken down on \\u0026lt;strong\\u0026gt;to create new textiles\\u0026lt;\/strong\\u0026gt;. The recycled material is just as good as new and can be used for recycling again and again \\u0026ndash; making RE:FIBRE a promising and \\u0026lt;strong\\u0026gt;more sustainable long-term solution for recycling polyester textile waste\\u0026lt;\/strong\\u0026gt;. All our \\u0026lt;strong\\u0026gt;RE:FIBRE garments are made of at least 95% of recycled textile\\u0026lt;\/strong\\u0026gt; waste and other used materials made of polyester.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;Together we can all make a difference!\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;To expand the production of RE:FIBRE polyester even further, \\u0026lt;strong\\u0026gt;we invite everybody to contribute\\u0026lt;\/strong\\u0026gt;. How you can play your part you ask? Easy!\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;ol\\u0026gt;\\n\\u0026lt;li style=\\u0026quot;font-weight: 400;\\u0026quot;\\u0026gt;Find your closest take back points on the map.\\u0026lt;\/li\\u0026gt;\\n\\u0026lt;li style=\\u0026quot;font-weight: 400;\\u0026quot;\\u0026gt;Bring your old garments by to be recycled.\\u0026lt;\/li\\u0026gt;\\n\\u0026lt;\/ol\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Over time, we will add more and more take back points on the map.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-image-single {\"images\":[{\"width\":1200,\"height\":900,\"file\":\"2023\/05\/Map.png\",\"filesize\":77213,\"sizes\":{\"medium\":{\"file\":\"Map-300x225.png\",\"width\":300,\"height\":225,\"mime-type\":\"image\/png\",\"filesize\":11115},\"large\":{\"file\":\"Map-1024x768.png\",\"width\":1024,\"height\":768,\"mime-type\":\"image\/png\",\"filesize\":62238},\"thumbnail\":{\"file\":\"Map-150x150.png\",\"width\":150,\"height\":150,\"mime-type\":\"image\/png\",\"filesize\":6193},\"medium_large\":{\"file\":\"Map-768x576.png\",\"width\":768,\"height\":576,\"mime-type\":\"image\/png\",\"filesize\":40078},\"trp-custom-language-flag\":{\"file\":\"Map-16x12.png\",\"width\":16,\"height\":12,\"mime-type\":\"image\/png\",\"filesize\":506}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":50274,\"alt\":\"\",\"caption\":\"1) PUMA Concept Store, Herzogenaurach | 2) Etihad Fanshop, Manchester City | 3) BVB-Fanwelt, Borussia Dortmund | 4) Casa Milan, AC Milan | 5) Boutique Officielle, Olympique Marseille\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2023\/05\/Map.png\",\"title\":\"Map\",\"aspect_ratio\":1.3333333333333333,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"showCaptions\":[true],\"image\":{\"id\":50274},\"style\":\"Wide\",\"aspect\":\"0\",\"spacing\":true,\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;We keep trying to scale up what works for our RE:FIBRE project and strive to include more and more partners to be part of this circular journey \ud83d\udc55. \\u0026lt;\/span\\u0026gt;\\n\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;Stay tuned and check our progress on about.puma.com.\\u0026lt;\/span\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;p\\u0026gt;\\u0026lt;iframe loading=\\u0026quot;lazy\\u0026quot; title=\\u0026quot;IG story - ManCity - Joleon and Shaun\\u0026quot; src=\\u0026quot;https:\/\/www.youtube.com\/embed\/nQUuuyTgv7Q\\u0026quot; width=\\u0026quot;416\\u0026quot; height=\\u0026quot;739\\u0026quot; frameborder=\\u0026quot;0\\u0026quot; allowfullscreen=\\u0026quot;allowfullscreen\\u0026quot;\\u0026gt;\\u0026lt;\/iframe\\u0026gt;\\u0026lt;\/p\\u0026gt;\\n\",\"width\":\"Wide\",\"style\":\"default\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-image-slider {\"migrateBlock\":true,\"title\":\"\",\"images\":[{\"id\":50285},{\"id\":50286}],\"size\":\"1\",\"aspect\":\"0\",\"headline\":\"\",\"captions\":[],\"showCaptions\":[],\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;h2\\u0026gt;How the \ud83d\uddd1\ufe0f works\\u0026lt;\/h2\\u0026gt;\\n\\u0026lt;p\\u0026gt;\\u0026lt;iframe loading=\\u0026quot;lazy\\u0026quot; title=\\u0026quot;RE:FIBRE How to: Take Back Bin\\u0026quot; src=\\u0026quot;https:\/\/www.youtube.com\/embed\/izRozeAX2o4\\u0026quot; width=\\u0026quot;372\\u0026quot; height=\\u0026quot;662\\u0026quot; frameborder=\\u0026quot;0\\u0026quot; allowfullscreen=\\u0026quot;allowfullscreen\\u0026quot;\\u0026gt;\\u0026lt;\/iframe\\u0026gt;\\u0026lt;\/p\\u0026gt;\\n\",\"width\":\"Wide\",\"style\":\"default\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-headline {\"h1\":\"Forever.Better.\",\"width\":\"Full\",\"h2\":\"\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-article-teaser-3 {\"migrateBlock\":true,\"numArticles\":3,\"title\":\"Forever.Better.\",\"icon\":\"\",\"manualArticles\":[{\"id\":36507},{\"id\":35598},{\"id\":49448}],\"mode\":\"manual\",\"articles\":\"\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->","post_title":"RE:FIBRE takes over Manchester City Square","post_excerpt":"RE:FIBRE is PUMA\u2019s program to transform textile waste and other used materials into new textiles. What started as a pilot with the name RE:JERSEY in 2022 has grown into RE:FIBRE and will continue to expand in 2023. Read on and see our PUMA Team Manchester City supporting RE:FIBRE before their home game vs. Leeds on the last weekend.\n","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"refibre-takes-over-manchester-city-square","to_ping":"","pinged":"","post_modified":"2025-11-20 08:42:09","post_modified_gmt":"2025-11-20 08:42:09","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.puma-catchup.com\/?p=50267","menu_order":0,"post_type":"post","post_mime_type":"","comment_count":"0","filter":"raw","ancestors":[],"page_template":"","post_category":[6],"tags_input":[],"id":50267,"author":"4","date":"2023-05-09 07:00:01","date_gmt":"2023-05-09 05:00:01","content":"<!-- wp:puma\/row-post-header {\"image\":{\"id\":35604},\"headline\":\"BY BEING MORE CIRCULAR WE CAN BE FOREVER BETTER\",\"content\":\"RE:FIBRE takes over Manchester City Square\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;\\u0026lt;strong\\u0026gt;RE:FIBRE is PUMA\\u0026rsquo;s program to transform textile waste and other used materials into new textiles. \\u0026lt;\/strong\\u0026gt;\\u0026lt;strong\\u0026gt;What started as a pilot with the name RE:JERSEY in 2022 has grown into RE:FIBRE and will continue to expand in 2023. Read on and see our PUMA Team Manchester City supporting RE:FIBRE before their home game vs. Leeds on the last weekend.\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;Last Year, we piloted an\\u0026lt;strong\\u0026gt; innovative production process\\u0026lt;\/strong\\u0026gt; to use polyester from \\u0026lt;strong\\u0026gt;existing football jerseys\\u0026lt;\/strong\\u0026gt; to produce new ones, which were then worn and tested on pitch by PUMA Teams. Now we decided to \\u0026lt;strong\\u0026gt;expand the project\\u0026lt;\/strong\\u0026gt; and \\u0026lt;strong\\u0026gt;increase the production of RE:FIBRE garments\\u0026lt;\/strong\\u0026gt;! But for that, we need to collect more polyester waste\\u0026hellip;\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;Teaming up to be forever better\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Our\\u0026lt;strong\\u0026gt; PUMA Teams\\u0026lt;\/strong\\u0026gt; Machester City, Borussia Dortmund, AC Milan and Olympique de Marseille remain trusted partners of our RE:FIBRE initiative! Not only are \\u0026lt;strong\\u0026gt;their fan shops participating\\u0026lt;\/strong\\u0026gt; as take back points, but\\u0026lt;strong\\u0026gt; Manchester City celebrated our RE:FIBRE campaign\\u0026lt;\/strong\\u0026gt; with a match day takeover prior to their home game against Leeds United\\u0026lt;strong\\u0026gt;\ud83d\udc55\\u0026lt;\/strong\\u0026gt;!\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026lt;strong\\u0026gt;City legends Joleon Lescott and Shaun Wright-Phillips\\u0026lt;\/strong\\u0026gt; served as \\u0026lt;strong\\u0026gt;hosts\\u0026lt;\/strong\\u0026gt; and encouraged fans to \\u0026lt;strong\\u0026gt;donate their old garments\\u0026lt;\/strong\\u0026gt; to support our RE:FIBRE project.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;And the fan turnout was incredible,\\u0026lt;strong\\u0026gt; the queue to donate clothes and meet Joleon and Shaun was huge for the entire event!\\u0026lt;\/strong\\u0026gt; The number of donations from fans far exceeded any of our expectations, and the bins were overflowing. There were parents and kids queuing up with huge bin bags waiting to donate from midday! All in all, \\u0026lt;strong\\u0026gt;the activity was a great success\\u0026lt;\/strong\\u0026gt; and showed, how easy it is to contribute to a better future.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-image-multi {\"images\":[{\"id\":50280},{\"id\":50281},{\"id\":50282}],\"showCaptions\":[false,false,false],\"aspect\":\"0\",\"style\":\"3\",\"headlines\":[],\"captions\":[],\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;But why all this?\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;With RE:FIBRE, we focus on\\u0026lt;strong\\u0026gt; textile waste\\u0026lt;\/strong\\u0026gt; as the primary source of material, which is broken down on \\u0026lt;strong\\u0026gt;to create new textiles\\u0026lt;\/strong\\u0026gt;. The recycled material is just as good as new and can be used for recycling again and again \\u0026ndash; making RE:FIBRE a promising and \\u0026lt;strong\\u0026gt;more sustainable long-term solution for recycling polyester textile waste\\u0026lt;\/strong\\u0026gt;. All our \\u0026lt;strong\\u0026gt;RE:FIBRE garments are made of at least 95% of recycled textile\\u0026lt;\/strong\\u0026gt; waste and other used materials made of polyester.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;Together we can all make a difference!\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;To expand the production of RE:FIBRE polyester even further, \\u0026lt;strong\\u0026gt;we invite everybody to contribute\\u0026lt;\/strong\\u0026gt;. How you can play your part you ask? Easy!\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;ol\\u0026gt;\\n\\u0026lt;li style=\\u0026quot;font-weight: 400;\\u0026quot;\\u0026gt;Find your closest take back points on the map.\\u0026lt;\/li\\u0026gt;\\n\\u0026lt;li style=\\u0026quot;font-weight: 400;\\u0026quot;\\u0026gt;Bring your old garments by to be recycled.\\u0026lt;\/li\\u0026gt;\\n\\u0026lt;\/ol\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Over time, we will add more and more take back points on the map.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-image-single {\"images\":[{\"width\":1200,\"height\":900,\"file\":\"2023\/05\/Map.png\",\"filesize\":77213,\"sizes\":{\"medium\":{\"file\":\"Map-300x225.png\",\"width\":300,\"height\":225,\"mime-type\":\"image\/png\",\"filesize\":11115},\"large\":{\"file\":\"Map-1024x768.png\",\"width\":1024,\"height\":768,\"mime-type\":\"image\/png\",\"filesize\":62238},\"thumbnail\":{\"file\":\"Map-150x150.png\",\"width\":150,\"height\":150,\"mime-type\":\"image\/png\",\"filesize\":6193},\"medium_large\":{\"file\":\"Map-768x576.png\",\"width\":768,\"height\":576,\"mime-type\":\"image\/png\",\"filesize\":40078},\"trp-custom-language-flag\":{\"file\":\"Map-16x12.png\",\"width\":16,\"height\":12,\"mime-type\":\"image\/png\",\"filesize\":506}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":50274,\"alt\":\"\",\"caption\":\"1) PUMA Concept Store, Herzogenaurach | 2) Etihad Fanshop, Manchester City | 3) BVB-Fanwelt, Borussia Dortmund | 4) Casa Milan, AC Milan | 5) Boutique Officielle, Olympique Marseille\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2023\/05\/Map.png\",\"title\":\"Map\",\"aspect_ratio\":1.3333333333333333,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"showCaptions\":[true],\"image\":{\"id\":50274},\"style\":\"Wide\",\"aspect\":\"0\",\"spacing\":true,\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;We keep trying to scale up what works for our RE:FIBRE project and strive to include more and more partners to be part of this circular journey \ud83d\udc55. \\u0026lt;\/span\\u0026gt;\\n\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;Stay tuned and check our progress on about.puma.com.\\u0026lt;\/span\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;p\\u0026gt;\\u0026lt;iframe loading=\\u0026quot;lazy\\u0026quot; title=\\u0026quot;IG story - ManCity - Joleon and Shaun\\u0026quot; src=\\u0026quot;https:\/\/www.youtube.com\/embed\/nQUuuyTgv7Q\\u0026quot; width=\\u0026quot;416\\u0026quot; height=\\u0026quot;739\\u0026quot; frameborder=\\u0026quot;0\\u0026quot; allowfullscreen=\\u0026quot;allowfullscreen\\u0026quot;\\u0026gt;\\u0026lt;\/iframe\\u0026gt;\\u0026lt;\/p\\u0026gt;\\n\",\"width\":\"Wide\",\"style\":\"default\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-image-slider {\"migrateBlock\":true,\"title\":\"\",\"images\":[{\"id\":50285},{\"id\":50286}],\"size\":\"1\",\"aspect\":\"0\",\"headline\":\"\",\"captions\":[],\"showCaptions\":[],\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;h2\\u0026gt;How the \ud83d\uddd1\ufe0f works\\u0026lt;\/h2\\u0026gt;\\n\\u0026lt;p\\u0026gt;\\u0026lt;iframe loading=\\u0026quot;lazy\\u0026quot; title=\\u0026quot;RE:FIBRE How to: Take Back Bin\\u0026quot; src=\\u0026quot;https:\/\/www.youtube.com\/embed\/izRozeAX2o4\\u0026quot; width=\\u0026quot;372\\u0026quot; height=\\u0026quot;662\\u0026quot; frameborder=\\u0026quot;0\\u0026quot; allowfullscreen=\\u0026quot;allowfullscreen\\u0026quot;\\u0026gt;\\u0026lt;\/iframe\\u0026gt;\\u0026lt;\/p\\u0026gt;\\n\",\"width\":\"Wide\",\"style\":\"default\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-headline {\"h1\":\"Forever.Better.\",\"width\":\"Full\",\"h2\":\"\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-article-teaser-3 {\"migrateBlock\":true,\"numArticles\":3,\"title\":\"Forever.Better.\",\"icon\":\"\",\"manualArticles\":[{\"id\":36507},{\"id\":35598},{\"id\":49448}],\"mode\":\"manual\",\"articles\":\"\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->","title":"RE:FIBRE investit le Manchester City Square","excerpt":"RE:FIBRE est le programme de PUMA visant \u00e0 transformer les d\u00e9chets textiles et autres mat\u00e9riaux usag\u00e9s en nouveaux textiles. Ce qui a commenc\u00e9 comme un projet pilote sous le nom de RE:JERSEY en 2022 s'est transform\u00e9 en RE:FIBRE et continuera \u00e0 se d\u00e9velopper en 2023. Lisez la suite et d\u00e9couvrez l'\u00e9quipe PUMA de Manchester City soutenant RE:FIBRE avant son match \u00e0 domicile contre Leeds le dernier week-end.","status":"publish","password":"","name":"refibre-prend-le-contr\u00f4le-de-manchester-city-square","modified":"2025-11-20 08:42:09","modified_gmt":"2025-11-20 08:42:09","content_filtered":"","parent":0,"type":"post","mime_type":"","template":"","category":[6],"datetime_local":"9 mai 2023 \u00e0 05:00","date_local":"9 mai 2023","time_local":"05:00","slug":"refibre-takes-over-manchester-city-square","url":"https:\/\/www.puma-catchup.com\/fr\/corporate\/refibre-takes-over-manchester-city-square\/","featured_image":{"width":1140,"height":640,"file":"2022\/03\/Header-Rejersey.jpg","filesize":380769,"sizes":{"medium":{"file":"Header-Rejersey-300x168.jpg","width":300,"height":168,"mime-type":"image\/jpeg","filesize":8286},"large":{"file":"Header-Rejersey-1024x575.jpg","width":1024,"height":575,"mime-type":"image\/jpeg","filesize":69935},"thumbnail":{"file":"Header-Rejersey-150x150.jpg","width":150,"height":150,"mime-type":"image\/jpeg","filesize":4052},"medium_large":{"file":"Header-Rejersey-768x431.jpg","width":768,"height":431,"mime-type":"image\/jpeg","filesize":40984},"trp-custom-language-flag":{"file":"Header-Rejersey-18x10.jpg","width":18,"height":10,"mime-type":"image\/jpeg","filesize":429}},"image_meta":{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0","keywords":[]},"id":35604,"alt":"","caption":"","description":"","url":"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/03\/Header-Rejersey.jpg","title":"En-t\u00eate-Rejersey","aspect_ratio":1.78125,"focalPointLeft":0.5,"focalPointTop":0},"headline":"BY BEING MORE CIRCULAR WE CAN BE FOREVER BETTER","categories":[{"term_id":6,"name":"Corporate","slug":"corporate","term_group":0,"term_taxonomy_id":6,"taxonomy":"category","description":"","parent":0,"count":133,"filter":"raw","url":"https:\/\/www.puma-catchup.com\/fr\/category\/corporate\/"}],"theCategory":{"term_id":6,"name":"Corporate","slug":"corporate","term_group":0,"term_taxonomy_id":6,"taxonomy":"category","description":"","parent":0,"count":133,"filter":"raw","url":"https:\/\/www.puma-catchup.com\/fr\/category\/corporate\/"},"isFeaturedArticle":true,"isTopArticle":false},"_links":{"self":[{"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/posts\/50267","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/comments?post=50267"}],"version-history":[{"count":0,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/posts\/50267\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/media\/35604"}],"wp:attachment":[{"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/media?parent=50267"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/categories?post=50267"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}