{"id":34663,"date":"2022-02-24T08:00:42","date_gmt":"2022-02-24T07:00:42","guid":{"rendered":"https:\/\/www.puma-catchup.com\/?p=34663"},"modified":"2025-12-03T09:51:23","modified_gmt":"2025-12-03T08:51:23","slug":"resuede-sign-up-for-your-chance-to-be-part-of-pumas-experiment-in-biodegradability","status":"publish","type":"post","link":"https:\/\/www.puma-catchup.com\/fr\/corporate\/resuede-sign-up-for-your-chance-to-be-part-of-pumas-experiment-in-biodegradability\/","title":{"rendered":"Re:Suede : Inscrivez-vous pour avoir la chance de participer \u00e0 l'exp\u00e9rience de PUMA sur la biod\u00e9gradabilit\u00e9."},"content":{"rendered":"<!-- post header -->\n<div class=\"row rowSingleColumn\">\n    <div class=\"col breadcrumb\">\n        <a href=\"\/fr\/\">Accueil<\/a>\/\n        <a href=\"\/fr\/category\/corporate\/\">Corporate<\/a>\/\n        Re:Suede : Inscrivez-vous pour participer \u00e0 l'exp\u00e9rience de biod\u00e9gradabilit\u00e9 de PUMA\n    <\/div>\n<\/div>\n<div class=\"row rowPostHeaderImage headerImageAnim\">\n    <div class=\"scrollAnim\" \n        id=\"postHeaderImage\"\n         style=\"width:100%;position:relative;overflow:hidden;        aspect-ratio:2        ;\" >\n    <img decoding=\"async\" alt=\"\"\n        class=\"\"\n        src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/02\/Resuede-Header.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;        object-position: 50% 0%; object-fit: cover;\"\/>\n        <\/div>\n    \n<\/div>\n<div class=\"row rowSingleColumnWide rowPostHeader\">\n    <div id=\"postHeaderText\" class=\"col tcenter\" >\n        <div class=\"cat\"><a class=\"secondary\" href=\"https:\/\/www.puma-catchup.com\/fr\/category\/corporate\/\">Corporate<\/a><\/div>\n        <div id=\"headerSocialIcons\" class=\"headerSocialIcons tleft\">\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fcorporate%2Fresuede-sign-up-for-your-chance-to-be-part-of-pumas-experiment-in-biodegradability%2F\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fcorporate%2Fresuede-sign-up-for-your-chance-to-be-part-of-pumas-experiment-in-biodegradability%2F\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https:\/\/www.puma-catchup.com\/fr\/corporate\/resuede-sign-up-for-your-chance-to-be-part-of-pumas-experiment-in-biodegradability\/&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fcorporate%2Fresuede-sign-up-for-your-chance-to-be-part-of-pumas-experiment-in-biodegradability%2F\" target=\"blank\"><\/a>\n        <\/div>\n        <h1 class=\"\" >Rejoignez notre exp\u00e9rience RE:SUEDE en mati\u00e8re de biod\u00e9gradabilit\u00e9 !<\/h1>\n        <div class=\"articleintro\" >Inscrivez-vous pour participer \u00e0 l'exp\u00e9rience de biod\u00e9gradabilit\u00e9 de PUMA<\/div>\n        <div class=\"date\">24 f\u00e9vrier 2022 <\/div>\n\n        <div id=\"\" class=\"headerSocialIconsMobile tcenter mobile\">\n            <a class=\"sharing\" id=\"mobileshare\" onclick='navigator.share({ \"title\": &quot;Re:Suede: Sign up for your chance to be part of PUMA\\u2019s experiment in biodegradability&quot;, \"text\": &quot;Would you like to test our new RE:SUEDE? With the RE:SUEDE project, PUMA has the ambition to set new standards of sustainability for our iconic SUEDE. We\\u00b4ll test whether the sneaker can biodegrade in the controlled setting of an industrial composting facility. Right now, we are looking for 500 people in Germany to join our brand ambassadors such as Cara Delevingne and Rapha\\u00ebl Varane. Are you in?\\n&quot;, \"url\": \"https:\/\/www.puma-catchup.com\/fr\/corporate\/resuede-sign-up-for-your-chance-to-be-part-of-pumas-experiment-in-biodegradability\/\" })'  target=\"blank\"><\/a>\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.puma-catchup.com\/fr\/corporate\/resuede-sign-up-for-your-chance-to-be-part-of-pumas-experiment-in-biodegradability\/\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/www.puma-catchup.com\/fr\/corporate\/resuede-sign-up-for-your-chance-to-be-part-of-pumas-experiment-in-biodegradability\/\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fcorporate%2Fresuede-sign-up-for-your-chance-to-be-part-of-pumas-experiment-in-biodegradability%2F&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fcorporate%2Fresuede-sign-up-for-your-chance-to-be-part-of-pumas-experiment-in-biodegradability%2F\" target=\"blank\"><\/a>\n        <\/div>\n    <\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><h2>Souhaitez-vous tester notre nouvelle chaussure RE:SUEDE ? Avec le projet RE:SUEDE, PUMA a l'ambition d'\u00e9tablir de nouvelles normes de durabilit\u00e9 pour son embl\u00e9matique SUEDE. Nous allons tester si la sneaker peut se biod\u00e9grader dans le cadre contr\u00f4l\u00e9 d'une installation de compostage industriel. Actuellement, nous recherchons 500 personnes en Allemagne pour rejoindre les ambassadeurs de la marque tels que Cara Delevingne et Rapha\u00ebl Varane. En \u00eates-vous ?<\/h2>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><br\/><iframe loading=\"lazy\" title=\"Lecteur vid\u00e9o YouTube\" src=\"https:\/\/www.youtube.com\/embed\/84jr5YeocBo\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">\u201cNous voulons que les participants portent la RE:SUEDE au quotidien. C'est ainsi que nous pourrons recueillir des commentaires r\u00e9alistes sur la durabilit\u00e9 des mat\u00e9riaux utilis\u00e9s dans la chaussure\u201d.\u201d<\/span>\n<span class=\"textStyle_intro\">Stefan Seidel, responsable du d\u00e9veloppement durable chez PUMA<\/span>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">\u00caTES-VOUS DE LA PARTIE ?<\/span>\n<br\/><strong>S'inscrire<\/strong> pour participer \u00e0 notre exp\u00e9rience en mati\u00e8re de biod\u00e9gradabilit\u00e9 ! Vous pouvez vous inscrire sur notre site web avant le 14 mars.<br\/>\n<br\/>\u00a0<br\/>\n<span class=\"textStyle_intro\">01 RE:SUEDE<\/span>\n<br\/>Si vous vivez en Allemagne et que vous \u00eates choisi pour faire partie de RE:SUEDE, vous recevrez gratuitement une paire de baskets exclusives \u00e0 porter et \u00e0 aimer pendant six mois.<br\/>\n<span class=\"textStyle_intro\">02 RETOUR\u00a0<\/span>\n<br\/>Apr\u00e8s six mois, nous vous demanderons de nous retourner vos baskets RE:SUEDE. Il s'agit d'une partie essentielle de l'exp\u00e9rience. L'\u00e9quipe du laboratoire circulaire \u00e9valuera ensuite les r\u00e9actions des testeurs et fera passer les produits utilis\u00e9s \u00e0 la phase suivante de l'exp\u00e9rience.<br\/>\n<span class=\"textStyle_intro\">03 REGRIND<\/span>\n<br\/>Le processus de biod\u00e9gradation commence. \u00c0 Ortessa, une installation de compostage industriel aux Pays-Bas, les mat\u00e9riaux RE:SUEDE seront expos\u00e9s \u00e0 des bact\u00e9ries et \u00e0 des agents de compostage naturels. L'ambition est de produire un compost de qualit\u00e9 A.<br\/>\n<span class=\"textStyle_intro\">04 R\u00c9SULTATS<\/span>\n<br\/>Nous partagerons les r\u00e9sultats de l'exp\u00e9rience RE:SUEDE avec nos pairs de l'industrie, afin de trouver de meilleures solutions aux d\u00e9fis de gestion des d\u00e9chets auxquels l'ensemble de l'industrie est confront\u00e9. M\u00eame si la RE:SUEDE ressemble \u00e0 son pr\u00e9d\u00e9cesseur, qui est l'un des mod\u00e8les les plus embl\u00e9matiques de PUMA depuis les ann\u00e9es 1960, la biod\u00e9gradabilit\u00e9 a \u00e9t\u00e9 au c\u0153ur de notre programme RE:SUEDE. Cela se refl\u00e8te dans le choix des mat\u00e9riaux, tels que le daim tann\u00e9 Zeology, le TPE biod\u00e9gradable et les fibres de chanvre.<br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row image multi 1 -->\n<div class=\"row rowImages2 spacing\">\n\t<div class=\"\">\n\t\t<div class=\"row inner\">\n\t\t\t<div class=\"col\">\n\t\t\t\t<h2 class=\"spacing2\">PUMA | RE:SUEDE <\/h2>\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:0.69230769230769  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/02\/sidebar-Resuede.jpg'); background-size: cover;background-position: 50% 67%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:0.69230769230769  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/11\/FB-logo.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n<div class=\"row articleMulti1 spacing\">\n\t    <div class=\"col articleTeaser\" >\n\t\t\t<a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/puma-pilots-testing-for-biodegradable-resuede-version-of-its-most-iconic-sneaker\/\" \n\t\t\t     tabindex=\"-1\" \n\t\t\t    id=\"31440\"\n\t\t\t     style=\"width:100%;position:relative;overflow:hidden;\t\t\t    aspect-ratio:1\t\t\t    ;\" >\n\t\t\t<img decoding=\"async\" alt=\"\"\n\t\t\t    class=\"hoverZoom\"\n\t\t\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/11\/Header-Re-suede.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;\t\t\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t\t\t<\/a>\n\t\t\t\n\t\t\t<a href=\"https:\/\/www.puma-catchup.com\/fr\/category\/sportstyle\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sportstyle<\/a>\n\t        <h4>PUMA teste la version biod\u00e9gradable RE:SUEDE de sa basket la plus embl\u00e9matique.<\/h4>\n\t\t\t<div class=\"description shortExcerpt\">\n\t\t\t\tDites bonjour \u00e0 la RE:SUEDE ! Nous avons d\u00e9velopp\u00e9 une version exp\u00e9rimentale de notre basket la plus embl\u00e9matique, la SUEDE, afin de tester un produit permettant de la rendre biod\u00e9gradable. PUMA souhaite ainsi r\u00e9pondre \u00e0 la demande croissante de produits durables pour un avenir meilleur. La RE:SUEDE, qui utilise les derni\u00e8res technologies disponibles aujourd'hui, sera fabriqu\u00e9e \u00e0 partir de mat\u00e9riaux plus durables tels que le daim tann\u00e9 Zeology, le TPE biod\u00e9gradable et les fibres de chanvre. Depuis sa premi\u00e8re it\u00e9ration en 1968, la PUMA SUEDE a \u00e9t\u00e9 \u00e0 l'avant-garde des tournants culturels. Avec la RE:SUEDE, nous voulons offrir \u00e0 nos consommateurs un choix \u00e9l\u00e9gant et plus durable, tout en mettant en avant les derni\u00e8res technologies.\n\n\t\t\t<\/div>\n\t\t\t<a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/puma-pilots-testing-for-biodegradable-resuede-version-of-its-most-iconic-sneaker\/\" data-no-translation=\"\" data-trp-gettext=\"\">lire l&#8217;histoire<\/a>\n\t\t<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Souhaitez-vous tester notre nouvelle chaussure RE:SUEDE ? Avec le projet RE:SUEDE, PUMA a l'ambition d'\u00e9tablir de nouvelles normes de durabilit\u00e9 pour son embl\u00e9matique SUEDE. Nous allons tester si la sneaker peut se biod\u00e9grader dans le cadre contr\u00f4l\u00e9 d'une installation de compostage industriel. Actuellement, nous recherchons 500 personnes en Allemagne pour rejoindre les ambassadeurs de la marque tels que Cara Delevingne et Rapha\u00ebl Varane. En \u00eates-vous ?<\/p>","protected":false},"author":4,"featured_media":34702,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_top_article":false,"is_featured_article":true,"EasyPostViewCounter":11959,"meta-headline":"Join our RE:SUEDE experiment in biodegradability!","footnotes":""},"categories":[6],"class_list":["post-34663","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-corporate"],"fullData":{"ID":34663,"post_author":"4","post_date":"2022-02-24 08:00:42","post_date_gmt":"2022-02-24 07:00:42","post_content":"<!-- wp:puma\/row-post-header {\"image\":{\"id\":34702,\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/02\/Resuede-Header.jpg\"},\"headline\":\"Join our RE:SUEDE experiment in biodegradability!\",\"content\":\"Sign up for your chance to be part of PUMA\\u0026rsquo;s experiment in biodegradability\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;h2\\u0026gt;Would you like to test our new RE:SUEDE? With the RE:SUEDE project, PUMA has the ambition to set new standards of sustainability for our iconic SUEDE. We\\u0026acute;ll test whether the sneaker can biodegrade in the controlled setting of an industrial composting facility. Right now, we are looking for 500 people in Germany to join our brand ambassadors such as Cara Delevingne and Rapha\\u0026euml;l Varane. Are you in?\\u0026lt;\/h2\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;\\u0026lt;iframe loading=\\u0026quot;lazy\\u0026quot; title=\\u0026quot;YouTube video player\\u0026quot; src=\\u0026quot;https:\/\/www.youtube.com\/embed\/84jr5YeocBo\\u0026quot; width=\\u0026quot;560\\u0026quot; height=\\u0026quot;315\\u0026quot; frameborder=\\u0026quot;0\\u0026quot; allowfullscreen=\\u0026quot;allowfullscreen\\u0026quot;\\u0026gt;\\u0026lt;\/iframe\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;\\u0026ldquo;We want participants to wear the RE:SUEDE as part of their daily routine. That is how we can gather realistic feedback about the durability of the materials used in the sneaker.\\u0026rdquo;\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;Stefan Seidel, Head of Corporate Sustainabilty at PUMA\\u0026lt;\/span\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;ARE YOU IN?\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026lt;strong\\u0026gt;Sign up\\u0026lt;\/strong\\u0026gt; to join our experiment in biodegradability! You can register on our website by March 14.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026nbsp;\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;01 RE:SUEDE\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;If you live in Germany and are chosen to be part of RE:SUEDE, you\\u0026rsquo;ll receive a free pair of exclusive sneakers to wear and love for six months.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;02 RETURN\\u0026nbsp;\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;After six months, we will ask you to return your RE:SUEDE sneakers. This is an essential part of the experiment. The Circular Lab team will then assess the feedback from the testers and take the used products to the next phase of the experiment.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;03 REGRIND\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;The biodegradation process begins. At Ortessa, an industrial composting facility in the Netherlands, the RE:SUEDE materials will be exposed to bacteria and natural composting agents. The ambition is to produce Grade A compost.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;04 RESULTS\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;We will share the results of the RE:SUEDE experiment with our industry peers, to find better solutions for the waste management challenges the whole industry faces. Even though the RE:SUEDE looks like its predecessor, which has been one of PUMA\\u0026rsquo;s most iconic models since the 1960s, biodegradability has been the main focus of our RE:SUEDE program. This is reflected in the choice of materials, such as Zeology tanned suede, biodegradable TPE and hemp fibres.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-image-multi {\"migrateBlock\":true,\"title\":\"\",\"images\":[{\"id\":34703},{\"id\":31465}],\"headlines\":[\"PUMA | RE:SUEDE \",\"\"],\"showCaptions\":[false,false],\"portraitMode\":[true,false],\"aspect\":\"0\",\"style\":\"2\",\"captions\":[],\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-article-multi {\"migrateBlock\":true,\"title\":\"\",\"mode\":\"manual\",\"numArticles\":1,\"manualArticles\":[{\"id\":31440}],\"aspect\":\"1\",\"category\":[],\"articles\":\"\",\"includeTopStories\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->","post_title":"Re:Suede: Sign up for your chance to be part of PUMA\u2019s experiment in biodegradability","post_excerpt":"Would you like to test our new RE:SUEDE? With the RE:SUEDE project, PUMA has the ambition to set new standards of sustainability for our iconic SUEDE. We\u00b4ll test whether the sneaker can biodegrade in the controlled setting of an industrial composting facility. Right now, we are looking for 500 people in Germany to join our brand ambassadors such as Cara Delevingne and Rapha\u00ebl Varane. Are you in?\n","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"resuede-sign-up-for-your-chance-to-be-part-of-pumas-experiment-in-biodegradability","to_ping":"","pinged":"","post_modified":"2025-12-03 09:51:23","post_modified_gmt":"2025-12-03 08:51:23","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.puma-catchup.com\/?p=34663","menu_order":0,"post_type":"post","post_mime_type":"","comment_count":"0","filter":"raw","ancestors":[],"page_template":"","post_category":[6],"tags_input":[],"id":34663,"author":"4","date":"2022-02-24 08:00:42","date_gmt":"2022-02-24 07:00:42","content":"<!-- wp:puma\/row-post-header {\"image\":{\"id\":34702,\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/02\/Resuede-Header.jpg\"},\"headline\":\"Join our RE:SUEDE experiment in biodegradability!\",\"content\":\"Sign up for your chance to be part of PUMA\\u0026rsquo;s experiment in biodegradability\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;h2\\u0026gt;Would you like to test our new RE:SUEDE? With the RE:SUEDE project, PUMA has the ambition to set new standards of sustainability for our iconic SUEDE. We\\u0026acute;ll test whether the sneaker can biodegrade in the controlled setting of an industrial composting facility. Right now, we are looking for 500 people in Germany to join our brand ambassadors such as Cara Delevingne and Rapha\\u0026euml;l Varane. Are you in?\\u0026lt;\/h2\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;\\u0026lt;iframe loading=\\u0026quot;lazy\\u0026quot; title=\\u0026quot;YouTube video player\\u0026quot; src=\\u0026quot;https:\/\/www.youtube.com\/embed\/84jr5YeocBo\\u0026quot; width=\\u0026quot;560\\u0026quot; height=\\u0026quot;315\\u0026quot; frameborder=\\u0026quot;0\\u0026quot; allowfullscreen=\\u0026quot;allowfullscreen\\u0026quot;\\u0026gt;\\u0026lt;\/iframe\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;\\u0026ldquo;We want participants to wear the RE:SUEDE as part of their daily routine. That is how we can gather realistic feedback about the durability of the materials used in the sneaker.\\u0026rdquo;\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;Stefan Seidel, Head of Corporate Sustainabilty at PUMA\\u0026lt;\/span\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;ARE YOU IN?\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026lt;strong\\u0026gt;Sign up\\u0026lt;\/strong\\u0026gt; to join our experiment in biodegradability! You can register on our website by March 14.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026nbsp;\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;01 RE:SUEDE\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;If you live in Germany and are chosen to be part of RE:SUEDE, you\\u0026rsquo;ll receive a free pair of exclusive sneakers to wear and love for six months.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;02 RETURN\\u0026nbsp;\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;After six months, we will ask you to return your RE:SUEDE sneakers. This is an essential part of the experiment. The Circular Lab team will then assess the feedback from the testers and take the used products to the next phase of the experiment.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;03 REGRIND\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;The biodegradation process begins. At Ortessa, an industrial composting facility in the Netherlands, the RE:SUEDE materials will be exposed to bacteria and natural composting agents. The ambition is to produce Grade A compost.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;04 RESULTS\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;We will share the results of the RE:SUEDE experiment with our industry peers, to find better solutions for the waste management challenges the whole industry faces. Even though the RE:SUEDE looks like its predecessor, which has been one of PUMA\\u0026rsquo;s most iconic models since the 1960s, biodegradability has been the main focus of our RE:SUEDE program. This is reflected in the choice of materials, such as Zeology tanned suede, biodegradable TPE and hemp fibres.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-image-multi {\"migrateBlock\":true,\"title\":\"\",\"images\":[{\"id\":34703},{\"id\":31465}],\"headlines\":[\"PUMA | RE:SUEDE \",\"\"],\"showCaptions\":[false,false],\"portraitMode\":[true,false],\"aspect\":\"0\",\"style\":\"2\",\"captions\":[],\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-article-multi {\"migrateBlock\":true,\"title\":\"\",\"mode\":\"manual\",\"numArticles\":1,\"manualArticles\":[{\"id\":31440}],\"aspect\":\"1\",\"category\":[],\"articles\":\"\",\"includeTopStories\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->","title":"Re:Suede : Inscrivez-vous pour avoir la chance de participer \u00e0 l'exp\u00e9rience de PUMA sur la biod\u00e9gradabilit\u00e9.","excerpt":"Souhaitez-vous tester notre nouvelle chaussure RE:SUEDE ? Avec le projet RE:SUEDE, PUMA a l'ambition d'\u00e9tablir de nouvelles normes de durabilit\u00e9 pour son embl\u00e9matique SUEDE. Nous allons tester si la sneaker peut se biod\u00e9grader dans le cadre contr\u00f4l\u00e9 d'une installation de compostage industriel. Actuellement, nous recherchons 500 personnes en Allemagne pour rejoindre les ambassadeurs de la marque tels que Cara Delevingne et Rapha\u00ebl Varane. En \u00eates-vous ?","status":"publish","password":"","name":"Inscrivez-vous pour avoir la chance de participer \u00e0 l'exp\u00e9rience de Puma sur la biod\u00e9gradabilit\u00e9.","modified":"2025-12-03 09:51:23","modified_gmt":"2025-12-03 08:51:23","content_filtered":"","parent":0,"type":"post","mime_type":"","template":"","category":[6],"datetime_local":"24 f\u00e9vrier 2022 \u00e0 07:00","date_local":"24 f\u00e9vrier 2022","time_local":"07:00","slug":"resuede-sign-up-for-your-chance-to-be-part-of-pumas-experiment-in-biodegradability","url":"https:\/\/www.puma-catchup.com\/fr\/corporate\/resuede-sign-up-for-your-chance-to-be-part-of-pumas-experiment-in-biodegradability\/","featured_image":{"width":1140,"height":640,"file":"2022\/02\/Resuede-Header.jpg","filesize":521518,"sizes":{"medium":{"file":"Resuede-Header-300x168.jpg","width":300,"height":168,"mime-type":"image\/jpeg","filesize":11409},"large":{"file":"Resuede-Header-1024x575.jpg","width":1024,"height":575,"mime-type":"image\/jpeg","filesize":106336},"thumbnail":{"file":"Resuede-Header-150x150.jpg","width":150,"height":150,"mime-type":"image\/jpeg","filesize":6093},"medium_large":{"file":"Resuede-Header-768x431.jpg","width":768,"height":431,"mime-type":"image\/jpeg","filesize":62711},"trp-custom-language-flag":{"file":"Resuede-Header-18x10.jpg","width":18,"height":10,"mime-type":"image\/jpeg","filesize":463}},"image_meta":{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0","keywords":[]},"id":34702,"alt":"","caption":"","description":"","url":"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/02\/Resuede-Header.jpg","title":"En-t\u00eate Resuede","aspect_ratio":1.78125,"focalPointLeft":0.5,"focalPointTop":0},"headline":"Join our RE:SUEDE experiment in biodegradability!","categories":[{"term_id":6,"name":"Corporate","slug":"corporate","term_group":0,"term_taxonomy_id":6,"taxonomy":"category","description":"","parent":0,"count":133,"filter":"raw","url":"https:\/\/www.puma-catchup.com\/fr\/category\/corporate\/"}],"theCategory":{"term_id":6,"name":"Corporate","slug":"corporate","term_group":0,"term_taxonomy_id":6,"taxonomy":"category","description":"","parent":0,"count":133,"filter":"raw","url":"https:\/\/www.puma-catchup.com\/fr\/category\/corporate\/"},"isFeaturedArticle":true,"isTopArticle":false},"_links":{"self":[{"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/posts\/34663","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/comments?post=34663"}],"version-history":[{"count":0,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/posts\/34663\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/media\/34702"}],"wp:attachment":[{"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/media?parent=34663"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/categories?post=34663"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}