{"id":3303,"date":"2016-07-04T16:47:23","date_gmt":"2016-07-04T14:47:23","guid":{"rendered":"http:\/\/www.puma-catchup.com\/?p=3303"},"modified":"2025-09-19T15:07:16","modified_gmt":"2025-09-19T15:07:16","slug":"racing-in-lederhosen","status":"publish","type":"post","link":"https:\/\/www.puma-catchup.com\/fr\/sports\/racing-in-lederhosen\/","title":{"rendered":"La course en Lederhosen"},"content":{"rendered":"<!-- post header -->\n<div class=\"row rowSingleColumn\">\n    <div class=\"col breadcrumb\">\n        <a href=\"\/fr\/\">Accueil<\/a>\/\n        <a href=\"\/fr\/category\/sports\/\">Sports<\/a>La course en Lederhosen\n    <\/div>\n<\/div>\n<div class=\"row rowPostHeaderImage headerImageAnim\">\n    <div class=\"scrollAnim\" \n        id=\"postHeaderImage\"\n         style=\"width:100%;position:relative;overflow:hidden;        aspect-ratio:2        ;\" >\n    <img decoding=\"async\" alt=\"\"\n        class=\"\"\n        src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2016\/07\/Red-Bull-Lederhosen_H1.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;        object-position: 50% 0%; object-fit: cover;\"\/>\n        <\/div>\n    \n<\/div>\n<div class=\"row rowSingleColumnWide rowPostHeader\">\n    <div id=\"postHeaderText\" class=\"col tcenter\" >\n        <div class=\"cat\"><a class=\"secondary\" href=\"https:\/\/www.puma-catchup.com\/fr\/category\/sports\/\">Sports<\/a><\/div>\n        <div id=\"headerSocialIcons\" class=\"headerSocialIcons tleft\">\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fsports%2Fracing-in-lederhosen%2F\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fsports%2Fracing-in-lederhosen%2F\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https:\/\/www.puma-catchup.com\/fr\/sports\/racing-in-lederhosen\/&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fsports%2Fracing-in-lederhosen%2F\" target=\"blank\"><\/a>\n        <\/div>\n        <h1 class=\"\" >La course en Lederhosen<\/h1>\n        <div class=\"articleintro\" >Red Bull Racing s'\u00e9lance sur la piste \u00e0 la mani\u00e8re autrichienne<\/div>\n        <div class=\"date\">4 juillet 2016 <\/div>\n\n        <div id=\"\" class=\"headerSocialIconsMobile tcenter mobile\">\n            <a class=\"sharing\" id=\"mobileshare\" onclick='navigator.share({ \"title\": &quot;Racing in Lederhosen&quot;, \"text\": &quot;All Formula 1 fans\\u2019 eyes were on Austria last weekend \\u2013 and on the drivers from our partnered teams, who took all three top positions in the Austrian Grand Prix, including one in lederhosen.\\nThe first place on the podium went to Lewis Hamilton from our partnered team MERCEDES AMG PETRONAS. He won a thrilling Grand Prix having started from the pole position and leading the first 21 laps of the race. After a collision with teammate Nico Rosberg on the last lap, Hamilton passed over the finish line in first position with a time of 1:27:38.107.\\nThe third place went to Kimi R\\u00e4ikk\\u00f6nen (+6.024 after Hamilton), who drives for our long-time partner Ferrari; and between them, in second place, stood Max Verstappen from our team Red Bull Racing.\\nVerstappen didn\\u2019t just get attention for coming in second (+5.719 after Hamilton), but also for his rather unusual racewear \\u2013 a lederhosen race suit!\\nBoth Max Verstappen and his teammate Daniel Ricciardo hit the Red Bull Ring in special Austrian style. Especially for the Red Bull Racing Team\\u2019s home GP, we redesigned their fireproof race suits with a local \\u201chome kit\\u201d look, adorning the traditional colours with an Austrian lederhosen. Originally, the lederhosen race suits were planned only for Friday, but the two drivers loved them so much, they kept them on throughout the GP.\\n\\u00a0\\n&quot;, \"url\": \"https:\/\/www.puma-catchup.com\/fr\/sports\/racing-in-lederhosen\/\" })'  target=\"blank\"><\/a>\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.puma-catchup.com\/fr\/sports\/racing-in-lederhosen\/\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/www.puma-catchup.com\/fr\/sports\/racing-in-lederhosen\/\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fsports%2Fracing-in-lederhosen%2F&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fsports%2Fracing-in-lederhosen%2F\" target=\"blank\"><\/a>\n        <\/div>\n    <\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">Tous les fans de Formule 1 avaient les yeux riv\u00e9s sur l'Autriche le week-end dernier - et sur les pilotes de nos \u00e9quipes partenaires, qui ont remport\u00e9 les trois premi\u00e8res places du Grand Prix d'Autriche, dont une en lederhosen.<\/span>\n<br\/>La premi\u00e8re place du podium est revenue \u00e0 <strong>Lewis Hamilton<\/strong> de notre \u00e9quipe de partenaires <strong>MERCEDES AMG PETRONAS<\/strong>. Il a remport\u00e9 un Grand Prix passionnant en partant de la pole position et en menant les 21 premiers tours de la course. Apr\u00e8s une collision avec son co\u00e9quipier <strong>Nico Rosberg<\/strong> dans le dernier tour, Hamilton a franchi la ligne d'arriv\u00e9e en premi\u00e8re position avec un temps de 1:27:38.107.<br\/>\n<br\/>La troisi\u00e8me place a \u00e9t\u00e9 attribu\u00e9e \u00e0 <strong>Kimi R\u00e4ikk\u00f6nen<\/strong> (+6.024 apr\u00e8s Hamilton), qui conduit pour notre partenaire de longue date <strong>Ferrari<\/strong>; et entre eux, en deuxi\u00e8me position, se trouvaient <strong>Max Verstappen<\/strong> de notre \u00e9quipe <strong>Red Bull Racing<\/strong>.<br\/>\n<br\/>Verstappen n'a pas seulement attir\u00e9 l'attention pour sa deuxi\u00e8me place (+5.719 apr\u00e8s Hamilton), mais aussi pour sa tenue de course plut\u00f4t inhabituelle - une combinaison de course en lederhosen !<br\/>\n<br\/>Max Verstappen et son co\u00e9quipier <strong>Daniel Ricciardo<\/strong> Les pilotes de l'\u00e9quipe Red Bull Racing se sont lanc\u00e9s \u00e0 l'assaut du Red Bull Ring dans un style autrichien particulier. Sp\u00e9cialement pour le GP national de l'\u00e9quipe Red Bull Racing, nous avons redessin\u00e9 leurs combinaisons de course ignifug\u00e9es pour leur donner un look local, en ornant les couleurs traditionnelles d'une lederhosen autrichienne. \u00c0 l'origine, les combinaisons de course avec lederhosen n'\u00e9taient pr\u00e9vues que pour le vendredi, mais les deux pilotes les ont tellement aim\u00e9es qu'ils les ont gard\u00e9es pendant toute la dur\u00e9e du GP.<br\/>\n<br\/>\u00a0<br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_quote\" ><p>Chez PUMA, nous essayons toujours d'apporter un peu plus de fun \u00e0 la Formule 1. Avec Red Bull Racing, nous avons un partenaire dont les valeurs de marque sont vraiment similaires, ce qui rend ce genre d'initiative possible. Le Grand Prix \u00e0 domicile \u00e9tait la toile de fond parfaite pour nos v\u00eatements de course autrichiens sp\u00e9ciaux ! Merci \u00e0 l'\u00e9quipe de Maurizio Sicco \u00e0 Turin, qui a r\u00e9ussi \u00e0 produire les combinaisons \u00e0 la vitesse Forever Faster !<\/p>\n<br\/><br\/>- JAMES CLARK, CHEF D'\u00c9QUIPE SENIOR SPORTS MARKETING MOTORSPORT &amp; OPERATIONS<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row headline -->\n<div class=\"row headlineBlock rowSingleColumnWide\">\n    <div class=\"col\" style=\"margin-bottom: 2px;\">\n        <h2 >Qu'ont dit les pilotes apr\u00e8s le GP ?<\/h2>\n    <\/div>\n<\/div>\n\t<div class=\"row rowSingleColumnWide spacing\">\n\t<div class=\"col\">\n\t\t\t<img decoding=\"async\" src=\"https:\/\/img.youtube.com\/vi\/MptQmCaEaz8\/hqdefault.jpg\" class=\"printonly\" style=\"width:100%;aspect-ratio: 16\/9;\"\/>\n\t\t\t<div class=\"printonly\">https:\/\/www.youtube.com\/MptQmCaEaz8<\/div>\n\t\t\t<iframe class=\"hideinprint\" style=\"width:100%;aspect-ratio: 16\/9;\" src=\"https:\/\/www.youtube.com\/embed\/MptQmCaEaz8\" title=\"Lecteur vid\u00e9o YouTube\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n\t<\/div>\n<\/div>\n<!-- row category header -->\n<div class=\"row rowCategoryHeader\" style=\"grid-template-columns:1fr\">\n    <div class=\"col\" style=\"display: flex; align-items: baseline;\">\n        <h2 class=\"bgPuma\">\n            <span>Qu'y a-t-il d'autre ?<\/span>\n        <\/h2>\n    <\/div>\n\n<\/div>\n\n<div class=\"row rowSlider3 spacing scrollAnim\">\n    <div class=\"nomobile swiperArrow swiper-button-prev swipeprev3ca3b0f5-7d4e-421e-bd99-9465cb87a871\" style=\"top:unset;margin-top: 170px;margin-left:15px;\"><\/div>\n    <div class=\"nomobile swiperArrow swiper-button-next swipenext3ca3b0f5-7d4e-421e-bd99-9465cb87a871\" style=\"top:unset;margin-top: 170px;margin-right:15px;\"><\/div>\n\t<div id=\"swipe_3ca3b0f5-7d4e-421e-bd99-9465cb87a871\" class=\"swiper myswiper\" data-ssize=\"4\" data-id=\"3ca3b0f5-7d4e-421e-bd99-9465cb87a871\">\n\t\t<div class=\"swiper-wrapper\">\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/how-to-lace-your-future-boots\/\" \n                     tabindex=\"-1\" \n                    id=\"9178\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/05\/NETFIT-Lacing-H1.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/fr\/category\/sports\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sports<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/how-to-lace-your-future-boots\/\">Comment lacer vos futures bottes<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    Un ajustement parfait est ce qui paie sur le terrain lorsqu'il s'agit d'une chaussure de football parfaite. Gr\u00e2ce \u00e0 la technologie NETFIT que nous avons appliqu\u00e9e \u00e0 la PUMA FUTURE, il ne s'agit plus d'une chaussure parfaite, mais d'un la\u00e7age parfait.\n\u00a0\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/how-to-lace-your-future-boots\/\" data-no-translation=\"\" data-trp-gettext=\"\">lire l&#8217;histoire<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/black-is-the-new-yellow-fans-cant-get-enough-of-bvbs-black-dusseldorf-match-jersey\/\" \n                     tabindex=\"-1\" \n                    id=\"15383\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2019\/12\/H2-BVB-Black-Jersey.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/fr\/category\/sports\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sports<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/black-is-the-new-yellow-fans-cant-get-enough-of-bvbs-black-dusseldorf-match-jersey\/\">Le maillot BVB de PUMA paralyse les boutiques de supporters<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    Les fans du BVB se d\u00e9cha\u00eenent apr\u00e8s l'excellente performance de leur \u00e9quipe (5:0) et \u201ccassent\u201d la boutique en ligne du BVB. PUMA a fabriqu\u00e9 exactement 9009 maillots sp\u00e9ciaux du BVB, mais tout le lot a disparu au bout de deux heures et demie.\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/black-is-the-new-yellow-fans-cant-get-enough-of-bvbs-black-dusseldorf-match-jersey\/\" data-no-translation=\"\" data-trp-gettext=\"\">lire l&#8217;histoire<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/how-to-keep-your-sneakers-shiny-and-new\/\" \n                     tabindex=\"-1\" \n                    id=\"12629\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2019\/05\/H1-Clean-Sneakers.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 50%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/fr\/category\/sportstyle\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sportstyle<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/how-to-keep-your-sneakers-shiny-and-new\/\">Oui, vous pouvez mettre vos chaussures de sport dans le lave-linge !<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    Nous aimons tous les baskets. Et nous les portons souvent. Par cons\u00e9quent, t\u00f4t ou tard, le jour viendra o\u00f9 elles n'auront plus l'air neuves. C'est alors que la question se pose : Laver oui ou non ?\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/how-to-keep-your-sneakers-shiny-and-new\/\" data-no-translation=\"\" data-trp-gettext=\"\">lire l&#8217;histoire<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/f1-champion-lewis-hamilton-speaks-out-as-part-of-pumas-only-see-great-campaign\/\" \n                     tabindex=\"-1\" \n                    id=\"32004\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/11\/Header-Lewis-H.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/fr\/category\/sports\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sports<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/f1-champion-lewis-hamilton-speaks-out-as-part-of-pumas-only-see-great-campaign\/\">Le champion de F1 Lewis Hamilton s'exprime dans le cadre de la campagne \"Only See Great\" de PUMA<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    Dans le cadre de notre campagne \" ONLY SEE GREAT \", nous nous sommes entretenus avec Lewis Hamilton, sept fois champion du monde de Formule 1, sur sa vision de la grandeur dans le sport et dans la vie. Pour accompagner cette campagne, PUMA a con\u00e7u pour Lewis Hamilton une \u00e9dition sp\u00e9ciale de la chaussure de course Speedcat Pro Spectra dans les couleurs embl\u00e9matiques de la campagne.\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/f1-champion-lewis-hamilton-speaks-out-as-part-of-pumas-only-see-great-campaign\/\" data-no-translation=\"\" data-trp-gettext=\"\">lire l&#8217;histoire<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/pumas-lqd-cell-technology-boosts-your-workouts\/\" \n                     tabindex=\"-1\" \n                    id=\"13575\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2019\/08\/H1-LQD-CELL-Training.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/fr\/category\/sports\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sports<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/pumas-lqd-cell-technology-boosts-your-workouts\/\">La technologie LQD CELL de PUMA booste vos s\u00e9ances d'entra\u00eenement<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    Absorber les chocs, \u00eatre doux et stable comme l'enfer : c'est la technologie LQD CELL de PUMA.\nLe syst\u00e8me d'amorti des ann\u00e9es 90 a \u00e9t\u00e9 remis au go\u00fbt du jour en d\u00e9but d'ann\u00e9e dans la nouvelle plateforme technologique de PUMA. Aujourd'hui, la technologie LQD CELL renouvelle \u00e9galement nos chaussures d'entra\u00eenement !\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/pumas-lqd-cell-technology-boosts-your-workouts\/\" data-no-translation=\"\" data-trp-gettext=\"\">lire l&#8217;histoire<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/puma-launches-a-brand-new-technology-platform-and-its-first-augmented-reality-shoe\/\" \n                     tabindex=\"-1\" \n                    id=\"12112\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2019\/04\/H3-LQDCELL-Origin-AR.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/fr\/category\/sportstyle\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sportstyle<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/puma-launches-a-brand-new-technology-platform-and-its-first-augmented-reality-shoe\/\">PUMA lance une toute nouvelle plateforme technologique et sa premi\u00e8re chaussure de r\u00e9alit\u00e9 augment\u00e9e<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    Des chaussures faites pour marcher, c'\u00e9tait hier. Vous pouvez non seulement porter la nouvelle LQD CELL Origin AR de PUMA, mais aussi jouer \u00e0 un jeu interactif avec elle, la scanner et ajouter des effets amusants \u00e0 vos photos et vid\u00e9os. De plus, elles sont tr\u00e8s confortables !\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/puma-launches-a-brand-new-technology-platform-and-its-first-augmented-reality-shoe\/\" data-no-translation=\"\" data-trp-gettext=\"\">lire l&#8217;histoire<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/fr\/corporate\/how-puma-makes-its-packaging-and-retail-supplies-more-sustainable\/\" \n                     tabindex=\"-1\" \n                    id=\"29593\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/08\/shoeboxesheader.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/fr\/category\/corporate\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Corporate<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/fr\/corporate\/how-puma-makes-its-packaging-and-retail-supplies-more-sustainable\/\">Un emballage toujours meilleur<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    Les bo\u00eetes \u00e0 chaussures que vous voyez aujourd'hui dans nos magasins ont toujours la m\u00eame apparence, rouge, verte ou noire, mais elles ont d\u00e9sormais un secret : elles utilisent beaucoup moins de carton qu'auparavant.\nDans le cadre de ses objectifs 10FOR25, PUMA examine l'empreinte environnementale de l'entreprise dans son ensemble et vise \u00e0 int\u00e9grer le d\u00e9veloppement durable dans tous ses produits afin d'avoir un impact positif \u00e0 grande \u00e9chelle. Un meilleur emballage fait partie de cette d\u00e9marche.\n\"Nous avons examin\u00e9 de mani\u00e8re globale la conception de nos bo\u00eetes \u00e0 chaussures et nous avons r\u00e9alis\u00e9 que nous utilisions trop de mat\u00e9riaux\", explique Jordan Eichenberger, responsable de l'\u00e9tiquetage et de l'emballage chez PUMA Group Sourcing.\nJordan et son \u00e9quipe ont commenc\u00e9 \u00e0 revoir la conception des bo\u00eetes et ont cherch\u00e9 des moyens de r\u00e9duire la quantit\u00e9 de mat\u00e9riaux utilis\u00e9s, tout en conservant des bo\u00eetes aussi solides qu'auparavant.\nEn utilisant moins de mat\u00e9riaux dans nos bo\u00eetes \u00e0 chaussures, nous \u00e9conomisons 2800 tonnes de carton par an. Si l'on consid\u00e8re qu'il faut environ 12 arbres pour une tonne de carton, la r\u00e9duction du poids des bo\u00eetes \u00e0 chaussures a permis d'\u00e9pargner 33600 arbres, soit plus d'arbres que dans le Central Park de New York.\nMais nous allons encore plus loin, puisque les bo\u00eetes en carton sont compos\u00e9es de plus de 95 % (en poids) de carton recycl\u00e9.\nDans le cadre de notre strat\u00e9gie 10 POUR 25, nous \u00e9liminerons \u00e9galement les sacs en plastique destin\u00e9s aux consommateurs dans les magasins que nous poss\u00e9dons et exploitons et, dans la mesure du possible, nous rendrons nos approvisionnements plus durables.\nNos sacs en plastique destin\u00e9s aux consommateurs sont d\u00e9j\u00e0 fabriqu\u00e9s \u00e0 partir de mati\u00e8res recycl\u00e9es 80%, mais en 2021, nous r\u00e9duirons leur utilisation de moiti\u00e9. En chiffres, cela repr\u00e9sente 200 tonnes de plastique que nous n'avons pas utilis\u00e9es.\nMais nous ne nous arr\u00eaterons pas l\u00e0. Alors que nous avons d\u00e9j\u00e0 \u00e9limin\u00e9 les sacs en plastique destin\u00e9s aux consommateurs dans les magasins que nous poss\u00e9dons et g\u00e9rons dans des pays tels que la Chine et l'Inde, nous cesserons d'utiliser ces sacs en plastique partout dans le monde d'ici 2023.\n\u00c0 la place, PUMA n'utilisera que des sacs en papier recycl\u00e9 et certifi\u00e9 FSC dans ses magasins, que vous fassiez vos achats \u00e0 Herzogenaurach, sur la Cinqui\u00e8me Avenue ou \u00e0 Krasno\u00efarsk.\nLe passage \u00e0 des solutions plus durables pour nos clients ne s'est pas fait sans difficult\u00e9s, comme l'explique Martina Lagler, Senior Teamhead Global Retail Business Development.\n\"En g\u00e9n\u00e9ral, le papier recycl\u00e9 n'est pas aussi durable que le plastique. La phase de d\u00e9veloppement a donc \u00e9t\u00e9 un v\u00e9ritable d\u00e9fi et je suis tr\u00e8s heureuse que nous soyons enfin en mesure de proposer un sac d'une telle qualit\u00e9. Nous avons \u00e9galement d\u00fb nous assurer de disposer des documents n\u00e9cessaires pour prouver la tra\u00e7abilit\u00e9 compl\u00e8te du mat\u00e9riau et de son contenu recycl\u00e9 tout au long de la cha\u00eene d'approvisionnement\", se souvient Martina.\nEt ce n'est pas tout dans nos magasins : Nos clients qui souhaitent emballer leurs achats PUMA pour un \u00eatre cher recevront bient\u00f4t un sac cadeau fabriqu\u00e9 \u00e0 partir de papier recycl\u00e9 et certifi\u00e9 FSC. Les sacs utilis\u00e9s par PUMA pour l'exp\u00e9dition des commandes en ligne seront \u00e9galement fabriqu\u00e9s \u00e0 partir de plastique recycl\u00e9 100% et nous avons trouv\u00e9 des alternatives plus durables pour les cintres et les embauchoirs dans nos magasins.\nLes autres am\u00e9liorations apport\u00e9es \u00e0 l'emballage sont peut-\u00eatre moins \u00e9videntes pour les clients de PUMA, car elles ne servent qu'\u00e0 garder nos produits secs et propres pendant le transport. Mais les sacs en poly\u00e9thyl\u00e8ne qui prot\u00e8gent nos v\u00eatements et accessoires lors de leur acheminement vers le magasin et dans les entrep\u00f4ts seront \u00e9galement fabriqu\u00e9s exclusivement \u00e0 partir de poly\u00e9thyl\u00e8ne recycl\u00e9 d'ici le printemps\/\u00e9t\u00e9 2022. Nous avons \u00e9galement r\u00e9duit l'\u00e9paisseur moyenne de ces sacs de 50 \u00e0 30 microns, une r\u00e9duction de 60% qui permet une fois de plus d'\u00e9conomiser 400 tonnes de mat\u00e9riaux par an.\nGr\u00e2ce \u00e0 toutes ces mesures, nous allons franchir une nouvelle \u00e9tape dans notre d\u00e9marche visant \u00e0 rendre PUMA plus durable et \u00e0 \u00eatre FOREVER BETTER.\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/fr\/corporate\/how-puma-makes-its-packaging-and-retail-supplies-more-sustainable\/\" data-no-translation=\"\" data-trp-gettext=\"\">lire l&#8217;histoire<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/puma-golf-showed-up-in-a-big-way-at-the-pga-show-in-orlando-florida\/\" \n                     tabindex=\"-1\" \n                    id=\"11167\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2019\/01\/H1-PGA-Golf.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/fr\/category\/sports\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sports<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/puma-golf-showed-up-in-a-big-way-at-the-pga-show-in-orlando-florida\/\">PUMA Golf vous couvre<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    Orlando, en Floride, c'est les parcs \u00e0 th\u00e8me, les palmiers et le golf ! Surtout au d\u00e9but de chaque ann\u00e9e : Chaque ann\u00e9e, en janvier, se tient \u00e0 Orlando le salon de l'Association des golfeurs professionnels (PGA), la plus grande foire commerciale du secteur.\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/puma-golf-showed-up-in-a-big-way-at-the-pga-show-in-orlando-florida\/\" data-no-translation=\"\" data-trp-gettext=\"\">lire l&#8217;histoire<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/puma-celebrated-the-suedes-50th-anniversary-with-37-unique-drops\/\" \n                     tabindex=\"-1\" \n                    id=\"10560\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/12\/H1-Suede-50.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/fr\/category\/sportstyle\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sportstyle<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/puma-celebrated-the-suedes-50th-anniversary-with-37-unique-drops\/\">PUMA a c\u00e9l\u00e9br\u00e9 le 50e anniversaire de la Suede avec 37 mod\u00e8les uniques.<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    *ok, 37, pas 50. Mais nous n'avons pas pu r\u00e9sister.\n50 ans, c'est un \u00e2ge impressionnant pour une chaussure. Surtout si elle a \u00e9t\u00e9 et reste un classique incontournable pour toutes les g\u00e9n\u00e9rations au cours des cinq derni\u00e8res d\u00e9cennies.\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/puma-celebrated-the-suedes-50th-anniversary-with-37-unique-drops\/\" data-no-translation=\"\" data-trp-gettext=\"\">lire l&#8217;histoire<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/pumas-new-sprint-spikes-evospeed-tokyo-future-brush\/\" \n                     tabindex=\"-1\" \n                    id=\"19504\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"PUMA evoSPEED TOKYO FUTURE &amp; BRUSH\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2020\/07\/Header_Collage_Spike.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/fr\/category\/sports\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sports<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/pumas-new-sprint-spikes-evospeed-tokyo-future-brush\/\">Des athl\u00e8tes de haut niveau c\u00e9l\u00e8brent les nouvelles pointes de sprint de PUMA : evoSPEED TOKYO FUTURE &amp; BRUSH<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    PUMA vient de sortir sa pointe de piste la plus technique depuis des ann\u00e9es, l'evoSPEED TOKYO comprenant les versions FUTURE &amp; BRUSH. Seulement une semaine apr\u00e8s le lancement, les nouvelles pointes ont \u00e9t\u00e9 promues par nos athl\u00e8tes \u00e0 travers le monde de mani\u00e8re Forever Faster, avec une port\u00e9e totale de 2,7 millions sur Instagram.\n\u00a0\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/pumas-new-sprint-spikes-evospeed-tokyo-future-brush\/\" data-no-translation=\"\" data-trp-gettext=\"\">lire l&#8217;histoire<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/usain-bolt-a-decade-unbroken\/\" \n                     tabindex=\"-1\" \n                    id=\"13643\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"Usain Bolt\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2019\/08\/H2-Usain-Decade-Unbroken.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/fr\/category\/sports\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sports<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/usain-bolt-a-decade-unbroken\/\">Usain Bolt, une d\u00e9cennie ininterrompue<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    Berlin, 16 ao\u00fbt 2009 : C'est le jour de la finale du 100 m des Championnats du monde d'athl\u00e9tisme et tous les regards sont tourn\u00e9s vers le couloir 4, celui d'Usain Bolt. Pendant quelques secondes, on aurait pu entendre un bruit d'\u00e9pingle.\nPuis il ne faut pas plus de 9,58 secondes \u00e0 Usain pour entrer dans les livres d'histoire et devenir l'homme le plus rapide du monde pour au moins les dix prochaines ann\u00e9es.\n\n\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/usain-bolt-a-decade-unbroken\/\" data-no-translation=\"\" data-trp-gettext=\"\">lire l&#8217;histoire<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/puma-drops-first-selena-gomez-strong-girl-collection\/\" \n                     tabindex=\"-1\" \n                    id=\"10436\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/11\/H1-Strong-Girl.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/fr\/category\/sportstyle\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sportstyle<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/puma-drops-first-selena-gomez-strong-girl-collection\/\">PUMA lance la premi\u00e8re collection \"Strong Girl\" de Selena Gomez !<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    La chanteuse, actrice et ambassadrice PUMA Selena Gomez n'est pas seulement l'une des artistes les plus talentueuses, mais aussi la fille la plus forte que nous connaissions !\nEn associant sa puissance et sa voix \u00e0 l'h\u00e9ritage de PUMA en mati\u00e8re de sport et de mode, les deux ont cr\u00e9\u00e9 la collection la plus forte que nous ayons vue jusqu'\u00e0 pr\u00e9sent : SG x PUMA Strong Girl !\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/puma-drops-first-selena-gomez-strong-girl-collection\/\" data-no-translation=\"\" data-trp-gettext=\"\">lire l&#8217;histoire<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/fr\/corporate\/what-it-takes-to-make-puma-shoes-vegan\/\" \n                     tabindex=\"-1\" \n                    id=\"23703\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/01\/veganshoe.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/fr\/category\/corporate\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Corporate<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/fr\/corporate\/what-it-takes-to-make-puma-shoes-vegan\/\">Ce qu'il faut pour fabriquer des chaussures v\u00e9g\u00e9taliennes<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    PUMA augmente r\u00e9guli\u00e8rement son offre pour les personnes qui m\u00e8nent un style de vie v\u00e9g\u00e9talien et qui souhaitent \u00e9viter toutes sortes de produits d'origine animale, non seulement dans leur alimentation mais aussi dans leurs v\u00eatements. Mais qu'est-ce qui fait qu'une chaussure v\u00e9g\u00e9talienne est v\u00e9g\u00e9talienne ?\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/fr\/corporate\/what-it-takes-to-make-puma-shoes-vegan\/\" data-no-translation=\"\" data-trp-gettext=\"\">lire l&#8217;histoire<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/future-meets-retro-5-things-you-need-to-know-about-pumas-trinomic-cushioning-shoes\/\" \n                     tabindex=\"-1\" \n                    id=\"36870\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/05\/Header-XX.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/fr\/category\/sportstyle\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sportstyle<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/future-meets-retro-5-things-you-need-to-know-about-pumas-trinomic-cushioning-shoes\/\">Le secret de TRINOMIC<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    Le futur rencontre le r\u00e9tro ! En 1990, PUMA a introduit son amorti le plus avanc\u00e9 \u00e0 ce jour : TRINOMIC. Appliqu\u00e9e \u00e0 une large gamme de chaussures, cette technologie innovante est un syst\u00e8me hexagonal dans la semelle qui comprime et rebondit la charge.\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/future-meets-retro-5-things-you-need-to-know-about-pumas-trinomic-cushioning-shoes\/\" data-no-translation=\"\" data-trp-gettext=\"\">lire l&#8217;histoire<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/train-like-usain-bolt\/\" \n                     tabindex=\"-1\" \n                    id=\"1954\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"Usain Bolt\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2016\/04\/GetFaster_H.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/fr\/category\/sports\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sports<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/train-like-usain-bolt\/\">Voulez-vous courir plus vite ?<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    Alors entra\u00eenez-vous comme Usain Bolt. Vous \u00eates-vous d\u00e9j\u00e0 demand\u00e9 comment fonctionne son programme d'entra\u00eenement ? Ici, il partage ses conseils d'entra\u00eenement avec CATch Up.\nLisez la suite si vous voulez devenir plus rapide.\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/train-like-usain-bolt\/\" data-no-translation=\"\" data-trp-gettext=\"\">lire l&#8217;histoire<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/puma-appoints-k-pop-boy-band-nct-127-as-its-new-brand-ambassador-for-the-asia-pacific-region\/\" \n                     tabindex=\"-1\" \n                    id=\"40083\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/08\/Header_NCT.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/fr\/category\/sportstyle\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sportstyle<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/puma-appoints-k-pop-boy-band-nct-127-as-its-new-brand-ambassador-for-the-asia-pacific-region\/\">K-POP<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    Fans de K-Pop, celle-ci est pour vous ! Le groupe cor\u00e9en NCT 127 a rejoint la famille PUMA en tant que nouvel ambassadeur de la r\u00e9gion Asie-Pacifique ! NCT 127 est un c\u00e9l\u00e8bre groupe de K-pop qui a acquis une grande popularit\u00e9 aupr\u00e8s de la jeune g\u00e9n\u00e9ration (Gen Z et Gen Alpha) dans toute la r\u00e9gion APAC, notamment au Japon, en Chine, \u00e0 Singapour et en Tha\u00eflande.\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/puma-appoints-k-pop-boy-band-nct-127-as-its-new-brand-ambassador-for-the-asia-pacific-region\/\" data-no-translation=\"\" data-trp-gettext=\"\">lire l&#8217;histoire<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/first-olympic-medal-for-pumas-deviate-nitro-elite-high-performance-running-shoes\/\" \n                     tabindex=\"-1\" \n                    id=\"29280\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/08\/Molly-Seidel-Header.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/fr\/category\/sports\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sports<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/first-olympic-medal-for-pumas-deviate-nitro-elite-high-performance-running-shoes\/\">HOLY MOL(L)Y<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    Nous n'en revenons toujours pas ! Molly Seidel, athl\u00e8te PUMA, a r\u00e9alis\u00e9 une course \u00e9poustouflante lors du marathon f\u00e9minin des Jeux OlympiquesTM pour d\u00e9crocher la m\u00e9daille de bronze de son troisi\u00e8me marathon avec un temps de 2:27:46. \n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/first-olympic-medal-for-pumas-deviate-nitro-elite-high-performance-running-shoes\/\" data-no-translation=\"\" data-trp-gettext=\"\">lire l&#8217;histoire<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/11-puma-football-players-revealed-playlists-they-are-listening-to-prior-to-a-match\/\" \n                     tabindex=\"-1\" \n                    id=\"12979\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2019\/06\/H1-Anthem-pack.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/fr\/category\/sports\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sports<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/11-puma-football-players-revealed-playlists-they-are-listening-to-prior-to-a-match\/\">Qu'\u00e9coutent nos meilleurs joueurs ?<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    Vous voulez dribbler, centrer et marquer des buts comme Sergio Ag\u00fcero, David Silva ou Romelu Lukaku ? PUMA Football peut vous y aider !\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/11-puma-football-players-revealed-playlists-they-are-listening-to-prior-to-a-match\/\" data-no-translation=\"\" data-trp-gettext=\"\">lire l&#8217;histoire<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/pride-month-at-puma-interview-with-professional-golf-athlete-social-media-influencer-and-advocate-for-lgbtq-rights-tisha-alyn\/\" \n                     tabindex=\"-1\" \n                    id=\"37811\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/06\/MicrosoftTeams-image-29.png\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/fr\/category\/sports\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sports<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/pride-month-at-puma-interview-with-professional-golf-athlete-social-media-influencer-and-advocate-for-lgbtq-rights-tisha-alyn\/\">Le Mois des Fiert\u00e9s chez PUMA : Entretien avec Tisha Alyn, athl\u00e8te professionnelle de golf, influenceuse sur les r\u00e9seaux sociaux et d\u00e9fenseur des droits LGBTQ+.<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    Tisha Alyn, golfeuse professionnelle et athl\u00e8te PUMA, a fait son coming out publiquement il y a quelques ann\u00e9es pour donner \u00e0 d'autres le courage d'\u00eatre eux-m\u00eames. Aujourd'hui encore, Tisha d\u00e9crit son coming out comme l'un des jours les plus importants de sa vie. Elle est une fervente d\u00e9fenseuse des droits des personnes LGBTQ+ et on peut la voir \u00e0 de nombreux \u00e9v\u00e9nements li\u00e9s aux personnes LGBTQ+.\nCATch Up a eu la chance d'interviewer cette femme aux multiples talents. Nous l'avons interrog\u00e9e sur les changements positifs intervenus ces derni\u00e8res ann\u00e9es dans la communaut\u00e9 homosexuelle du golf, sur les domaines dans lesquels il est n\u00e9cessaire d'agir davantage et sur ses exp\u00e9riences personnelles.\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/pride-month-at-puma-interview-with-professional-golf-athlete-social-media-influencer-and-advocate-for-lgbtq-rights-tisha-alyn\/\" data-no-translation=\"\" data-trp-gettext=\"\">lire l&#8217;histoire<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/at-53-puma-football-player-king-kazu-miura-became-the-oldest-player-in-japans-j-league\/\" \n                     tabindex=\"-1\" \n                    id=\"21099\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2020\/09\/CATchUp_HEADER.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/fr\/category\/sports\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sports<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/at-53-puma-football-player-king-kazu-miura-became-the-oldest-player-in-japans-j-league\/\">A 53 ans, le joueur de football PUMA \u201cKing\u201d Kazu Miura est devenu le joueur le plus \u00e2g\u00e9 de la J.League japonaise.<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    Lorsque le Japonais Kazuyoshi Miura a jou\u00e9 son premier match de football professionnel pour le club br\u00e9silien de Santos en 1986, Neymar Jr, Luis Su\u00e1rez et Antoine Griezmann n'\u00e9taient pas encore n\u00e9s. Pourtant, mercredi, Miura, ou \u201cKing\u201d Kazu comme l'appellent ses fans, est devenu le joueur le plus \u00e2g\u00e9 de la premi\u00e8re ligue professionnelle du Japon, \u00e0 l'\u00e2ge de 53 ans, 6 mois et 28 jours.\nN\u00e9 en 1967, Miura a d\u00e9m\u00e9nag\u00e9 au Br\u00e9sil \u00e0 un jeune \u00e2ge et a fait ses d\u00e9buts professionnels \u00e0 Santos, le club o\u00f9 Neymar Jr. a \u00e9galement jou\u00e9 son premier match du \u201cBrasileir\u00e3o\u201d 23 ans plus tard. Sa longue carri\u00e8re d'attaquant l'a conduit dans d'autres clubs br\u00e9siliens, mais aussi en Italie, en Croatie, en Australie et dans son pays natal, le Japon. Il est \u00e9galement devenu l'un des meilleurs buteurs de l'\u00e9quipe nationale japonaise, avec laquelle il a disput\u00e9 89 matches entre 1990 et 2000 et marqu\u00e9 55 buts. Il a d\u00e9j\u00e0 \u00e9tabli le record du buteur le plus \u00e2g\u00e9 de la J.League, en marquant en mars 2017 \u00e0 l'\u00e2ge de 50 ans.\nDepuis 34 ans, Miura est un fier membre de la famille PUMA. Son nouveau record de mercredi a \u00e9galement \u00e9t\u00e9 l'occasion pour PUMA Japon de pr\u00e9senter la chaussure de football PUMA KING avec une d\u00e9dicace sp\u00e9ciale cousue sur son cuir : KAZU avec une couronne plac\u00e9e \u00e0 c\u00f4t\u00e9 et les mots portugais \u201c Boa Sorte \u201d, signifiant \u201c Bonne chance \u201d, plac\u00e9s en dessous.\n\n\n \n\n\n\n\n\n\n\n\n\n\nVoir ce message sur Instagram\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n \n#\u4e09\u6d66\u77e5\u826f #J1\u6700\u5e74\u9577\u51fa\u5834 #Congratulation #PUMA #PUMA\u30ad\u30f3\u30b0 #\u30d7\u30fc\u30de #\u30b9\u30d1\u30a4\u30af #\u30d5\u30c3\u30c8\u30dc\u30fc\u30eb #PUMAFOOTBALL @pumafootball_jp @pumajapan\nA post shared by \u30d7\u30fc\u30de \u30d5\u30c3\u30c8\u30dc\u30fc\u30eb (@pumafootball_jp) on Sep 23, 2020 at 5:30am PDT\n\n\n\n \nIl n'est peut-\u00eatre pas aussi simple de se remettre d'un match de football professionnel \u00e0 l'\u00e2ge de 53 ans que pour une personne \u00e2g\u00e9e de 20 ans, mais King Kazu reste d\u00e9termin\u00e9 \u00e0 continuer \u00e0 jouer. Ses nombreux fans l'en remercient !\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/fr\/sports\/at-53-puma-football-player-king-kazu-miura-became-the-oldest-player-in-japans-j-league\/\" data-no-translation=\"\" data-trp-gettext=\"\">lire l&#8217;histoire<\/a>\n            <\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Tous les fans de Formule 1 avaient les yeux riv\u00e9s sur l'Autriche le week-end dernier - et sur les pilotes de nos \u00e9quipes partenaires, qui ont remport\u00e9 les trois premi\u00e8res places du Grand Prix d'Autriche, dont une en lederhosen.<br \/>\nLa premi\u00e8re place du podium est revenue \u00e0 Lewis Hamilton, de notre \u00e9quipe partenaire MERCEDES AMG PETRONAS. Il a remport\u00e9 un Grand Prix passionnant apr\u00e8s \u00eatre parti en pole position et avoir men\u00e9 les 21 premiers tours de la course. Apr\u00e8s une collision avec son co\u00e9quipier Nico Rosberg dans le dernier tour, Hamilton a franchi la ligne d'arriv\u00e9e en premi\u00e8re position avec un temps de 1:27:38.107.<br \/>\nLa troisi\u00e8me place est revenue \u00e0 Kimi R\u00e4ikk\u00f6nen (+6,024 derri\u00e8re Hamilton), qui pilote pour notre partenaire de longue date Ferrari ; entre eux, \u00e0 la deuxi\u00e8me place, se trouvait Max Verstappen, de notre \u00e9quipe Red Bull Racing.<br \/>\nVerstappen n'a pas seulement attir\u00e9 l'attention pour sa deuxi\u00e8me place (+5.719 apr\u00e8s Hamilton), mais aussi pour sa tenue de course plut\u00f4t inhabituelle - une combinaison de course en lederhosen !<br \/>\nMax Verstappen et son co\u00e9quipier Daniel Ricciardo ont fait leur entr\u00e9e sur le Red Bull Ring dans un style typiquement autrichien. Sp\u00e9cialement pour le Grand Prix \u00e0 domicile de l'\u00e9curie Red Bull Racing, nous avons redessin\u00e9 leurs combinaisons de course ignifug\u00e9es dans un style \u201c home kit \u201d local, en agr\u00e9mentant les couleurs traditionnelles d'un lederhosen autrichien. \u00c0 l'origine, les combinaisons de course lederhosen n'\u00e9taient pr\u00e9vues que pour le vendredi, mais les deux pilotes les ont tellement appr\u00e9ci\u00e9es qu'ils les ont gard\u00e9es pendant tout le Grand Prix.<br \/>\n\u00a0<\/p>","protected":false},"author":12,"featured_media":3304,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_top_article":false,"is_featured_article":true,"EasyPostViewCounter":15248,"meta-headline":"","footnotes":""},"categories":[18],"class_list":["post-3303","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sports"],"fullData":{"ID":3303,"post_author":"12","post_date":"2016-07-04 16:47:23","post_date_gmt":"2016-07-04 14:47:23","post_content":"<!-- wp:puma\/row-post-header {\"image\":{\"width\":1140,\"height\":640,\"file\":\"2016\/07\/Red-Bull-Lederhosen_H1.jpg\",\"filesize\":144311,\"sizes\":{\"medium\":{\"file\":\"Red-Bull-Lederhosen_H1-300x168.jpg\",\"width\":300,\"height\":168,\"mime-type\":\"image\/jpeg\",\"filesize\":13991},\"large\":{\"file\":\"Red-Bull-Lederhosen_H1-1024x575.jpg\",\"width\":1024,\"height\":575,\"mime-type\":\"image\/jpeg\",\"filesize\":119413},\"thumbnail\":{\"file\":\"Red-Bull-Lederhosen_H1-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":7703},\"medium_large\":{\"file\":\"Red-Bull-Lederhosen_H1-768x431.jpg\",\"width\":768,\"height\":431,\"mime-type\":\"image\/jpeg\",\"filesize\":72125},\"trp-custom-language-flag\":{\"file\":\"Red-Bull-Lederhosen_H1-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":428}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":3304,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2016\/07\/Red-Bull-Lederhosen_H1.jpg\",\"title\":\"Red-Bull-Lederhosen_H1\",\"aspect_ratio\":1.78125,\"focalPointLeft\":0.5,\"focalPointTop\":0},\"headline\":\"Racing in Lederhosen\",\"content\":\"Red Bull Racing hits the track Austrian style\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cspan class=\\u0022textStyle_intro\\u0022\\u003eAll Formula 1 fans\u2019 eyes were on Austria last weekend \u2013 and on the drivers from our partnered teams, who took all three top positions in the Austrian Grand Prix, including one in lederhosen.\\u003c\/span\\u003e\\n\\u0026lt;br\/\\u0026gt;The first place on the podium went to \\u0026lt;strong\\u0026gt;Lewis Hamilton\\u0026lt;\/strong\\u0026gt; from our partnered team \\u0026lt;strong\\u0026gt;MERCEDES AMG PETRONAS\\u0026lt;\/strong\\u0026gt;. He won a thrilling Grand Prix having started from the pole position and leading the first 21 laps of the race. After a collision with teammate \\u0026lt;strong\\u0026gt;Nico Rosberg\\u0026lt;\/strong\\u0026gt; on the last lap, Hamilton passed over the finish line in first position with a time of 1:27:38.107.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;The third place went to \\u0026lt;strong\\u0026gt;Kimi R\u00e4ikk\u00f6nen\\u0026lt;\/strong\\u0026gt; (+6.024 after Hamilton), who drives for our long-time partner \\u0026lt;strong\\u0026gt;Ferrari\\u0026lt;\/strong\\u0026gt;; and between them, in second place, stood \\u0026lt;strong\\u0026gt;Max Verstappen\\u0026lt;\/strong\\u0026gt; from our team \\u0026lt;strong\\u0026gt;Red Bull Racing\\u0026lt;\/strong\\u0026gt;.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Verstappen didn\u2019t just get attention for coming in second (+5.719 after Hamilton), but also for his rather unusual racewear \u2013 a lederhosen race suit!\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Both Max Verstappen and his teammate \\u0026lt;strong\\u0026gt;Daniel Ricciardo\\u0026lt;\/strong\\u0026gt; hit the Red Bull Ring in special Austrian style. Especially for the Red Bull Racing Team\u2019s home GP, we redesigned their fireproof race suits with a local \u201chome kit\u201d look, adorning the traditional colours with an Austrian lederhosen. Originally, the lederhosen race suits were planned only for Friday, but the two drivers loved them so much, they kept them on throughout the GP.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\u00a0\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cp\\u003eAt PUMA, we\u2019re always trying to bring a little more fun to Formula One. With Red Bull Racing, we have a partner with really similar brand values, which makes something like this possible. Their home Grand Prix was the perfect backdrop for our special Austrian racewear! Thanks to the team around Maurizio Sicco in Turin, who managed to produce the suits in Forever Faster speed!\\u003c\/p\\u003e\\n\\u003cbr\/\\u003e\\u003cbr\/\\u003e-\\tJAMES CLARK, SENIOR TEAMHEAD SPORTS MARKETING MOTORSPORT \\u0026 OPERATIONS\",\"width\":\"Wide\",\"style\":\"quote\"} \/--><!-- wp:puma\/row-headline {\"h1\":\"What did the drivers say after the GP?\"} \/--><!-- wp:puma\/row-video {\"id\":\"MptQmCaEaz8\",\"title\":\"What did the drivers say after the GP?\",\"style\":\"Wide\"} \/--><!-- wp:puma\/row-category-header {\"titleleft\":\"What else is there?\",\"mode\":\"manual\"} \/--><!-- wp:puma\/row-article-slider {\"migrateBlock\":true,\"numArticles\":20,\"title\":\"What else is there?\",\"icon\":\"\",\"manualArticles\":false,\"mode\":\"mostread\",\"aspect\":\"1\"} \/-->","post_title":"Racing in Lederhosen","post_excerpt":"All Formula 1 fans\u2019 eyes were on Austria last weekend \u2013 and on the drivers from our partnered teams, who took all three top positions in the Austrian Grand Prix, including one in lederhosen.\nThe first place on the podium went to Lewis Hamilton from our partnered team MERCEDES AMG PETRONAS. He won a thrilling Grand Prix having started from the pole position and leading the first 21 laps of the race. After a collision with teammate Nico Rosberg on the last lap, Hamilton passed over the finish line in first position with a time of 1:27:38.107.\nThe third place went to Kimi R\u00e4ikk\u00f6nen (+6.024 after Hamilton), who drives for our long-time partner Ferrari; and between them, in second place, stood Max Verstappen from our team Red Bull Racing.\nVerstappen didn\u2019t just get attention for coming in second (+5.719 after Hamilton), but also for his rather unusual racewear \u2013 a lederhosen race suit!\nBoth Max Verstappen and his teammate Daniel Ricciardo hit the Red Bull Ring in special Austrian style. Especially for the Red Bull Racing Team\u2019s home GP, we redesigned their fireproof race suits with a local \u201chome kit\u201d look, adorning the traditional colours with an Austrian lederhosen. Originally, the lederhosen race suits were planned only for Friday, but the two drivers loved them so much, they kept them on throughout the GP.\n\u00a0\n","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"racing-in-lederhosen","to_ping":"","pinged":"","post_modified":"2025-09-19 15:07:16","post_modified_gmt":"2025-09-19 15:07:16","post_content_filtered":"","post_parent":0,"guid":"http:\/\/www.puma-catchup.com\/?p=3303","menu_order":0,"post_type":"post","post_mime_type":"","comment_count":"0","filter":"raw","ancestors":[],"page_template":"","post_category":[18],"tags_input":[],"id":3303,"author":"12","date":"2016-07-04 16:47:23","date_gmt":"2016-07-04 14:47:23","content":"<!-- wp:puma\/row-post-header {\"image\":{\"width\":1140,\"height\":640,\"file\":\"2016\/07\/Red-Bull-Lederhosen_H1.jpg\",\"filesize\":144311,\"sizes\":{\"medium\":{\"file\":\"Red-Bull-Lederhosen_H1-300x168.jpg\",\"width\":300,\"height\":168,\"mime-type\":\"image\/jpeg\",\"filesize\":13991},\"large\":{\"file\":\"Red-Bull-Lederhosen_H1-1024x575.jpg\",\"width\":1024,\"height\":575,\"mime-type\":\"image\/jpeg\",\"filesize\":119413},\"thumbnail\":{\"file\":\"Red-Bull-Lederhosen_H1-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":7703},\"medium_large\":{\"file\":\"Red-Bull-Lederhosen_H1-768x431.jpg\",\"width\":768,\"height\":431,\"mime-type\":\"image\/jpeg\",\"filesize\":72125},\"trp-custom-language-flag\":{\"file\":\"Red-Bull-Lederhosen_H1-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":428}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":3304,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2016\/07\/Red-Bull-Lederhosen_H1.jpg\",\"title\":\"Red-Bull-Lederhosen_H1\",\"aspect_ratio\":1.78125,\"focalPointLeft\":0.5,\"focalPointTop\":0},\"headline\":\"Racing in Lederhosen\",\"content\":\"Red Bull Racing hits the track Austrian style\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cspan class=\\u0022textStyle_intro\\u0022\\u003eAll Formula 1 fans\u2019 eyes were on Austria last weekend \u2013 and on the drivers from our partnered teams, who took all three top positions in the Austrian Grand Prix, including one in lederhosen.\\u003c\/span\\u003e\\n\\u0026lt;br\/\\u0026gt;The first place on the podium went to \\u0026lt;strong\\u0026gt;Lewis Hamilton\\u0026lt;\/strong\\u0026gt; from our partnered team \\u0026lt;strong\\u0026gt;MERCEDES AMG PETRONAS\\u0026lt;\/strong\\u0026gt;. He won a thrilling Grand Prix having started from the pole position and leading the first 21 laps of the race. After a collision with teammate \\u0026lt;strong\\u0026gt;Nico Rosberg\\u0026lt;\/strong\\u0026gt; on the last lap, Hamilton passed over the finish line in first position with a time of 1:27:38.107.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;The third place went to \\u0026lt;strong\\u0026gt;Kimi R\u00e4ikk\u00f6nen\\u0026lt;\/strong\\u0026gt; (+6.024 after Hamilton), who drives for our long-time partner \\u0026lt;strong\\u0026gt;Ferrari\\u0026lt;\/strong\\u0026gt;; and between them, in second place, stood \\u0026lt;strong\\u0026gt;Max Verstappen\\u0026lt;\/strong\\u0026gt; from our team \\u0026lt;strong\\u0026gt;Red Bull Racing\\u0026lt;\/strong\\u0026gt;.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Verstappen didn\u2019t just get attention for coming in second (+5.719 after Hamilton), but also for his rather unusual racewear \u2013 a lederhosen race suit!\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Both Max Verstappen and his teammate \\u0026lt;strong\\u0026gt;Daniel Ricciardo\\u0026lt;\/strong\\u0026gt; hit the Red Bull Ring in special Austrian style. Especially for the Red Bull Racing Team\u2019s home GP, we redesigned their fireproof race suits with a local \u201chome kit\u201d look, adorning the traditional colours with an Austrian lederhosen. Originally, the lederhosen race suits were planned only for Friday, but the two drivers loved them so much, they kept them on throughout the GP.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\u00a0\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cp\\u003eAt PUMA, we\u2019re always trying to bring a little more fun to Formula One. With Red Bull Racing, we have a partner with really similar brand values, which makes something like this possible. Their home Grand Prix was the perfect backdrop for our special Austrian racewear! Thanks to the team around Maurizio Sicco in Turin, who managed to produce the suits in Forever Faster speed!\\u003c\/p\\u003e\\n\\u003cbr\/\\u003e\\u003cbr\/\\u003e-\\tJAMES CLARK, SENIOR TEAMHEAD SPORTS MARKETING MOTORSPORT \\u0026 OPERATIONS\",\"width\":\"Wide\",\"style\":\"quote\"} \/--><!-- wp:puma\/row-headline {\"h1\":\"What did the drivers say after the GP?\"} \/--><!-- wp:puma\/row-video {\"id\":\"MptQmCaEaz8\",\"title\":\"What did the drivers say after the GP?\",\"style\":\"Wide\"} \/--><!-- wp:puma\/row-category-header {\"titleleft\":\"What else is there?\",\"mode\":\"manual\"} \/--><!-- wp:puma\/row-article-slider {\"migrateBlock\":true,\"numArticles\":20,\"title\":\"What else is there?\",\"icon\":\"\",\"manualArticles\":false,\"mode\":\"mostread\",\"aspect\":\"1\"} \/-->","title":"La course en Lederhosen","excerpt":"Tous les fans de Formule 1 avaient les yeux riv\u00e9s sur l'Autriche le week-end dernier - et sur les pilotes de nos \u00e9quipes partenaires, qui ont remport\u00e9 les trois premi\u00e8res places du Grand Prix d'Autriche, dont une en lederhosen.\nLa premi\u00e8re place du podium est revenue \u00e0 Lewis Hamilton, de notre \u00e9quipe partenaire MERCEDES AMG PETRONAS. Il a remport\u00e9 un Grand Prix passionnant en partant de la pole position et en menant les 21 premiers tours de la course. Apr\u00e8s une collision avec son co\u00e9quipier Nico Rosberg dans le dernier tour, Hamilton a franchi la ligne d'arriv\u00e9e en premi\u00e8re position avec un temps de 1:27:38.107.\nLa troisi\u00e8me place est revenue \u00e0 Kimi R\u00e4ikk\u00f6nen (+6.024 apr\u00e8s Hamilton), qui roule pour notre partenaire de longue date Ferrari ; et entre les deux, en deuxi\u00e8me position, se trouvait Max Verstappen de notre \u00e9quipe Red Bull Racing.\nVerstappen n'a pas seulement attir\u00e9 l'attention pour sa deuxi\u00e8me place (+5.719 apr\u00e8s Hamilton), mais aussi pour ses v\u00eatements de course plut\u00f4t inhabituels - une combinaison de course en lederhosen !\nMax Verstappen et son co\u00e9quipier Daniel Ricciardo ont tous deux abord\u00e9 le Red Bull Ring dans un style autrichien particulier. Sp\u00e9cialement pour le GP national de l'\u00e9quipe Red Bull Racing, nous avons redessin\u00e9 leurs combinaisons de course ignifug\u00e9es avec un look local \u2019home kit\u201c, en ornant les couleurs traditionnelles d'une lederhosen autrichienne. \u00c0 l'origine, les combinaisons de course avec lederhosen n'\u00e9taient pr\u00e9vues que pour le vendredi, mais les deux pilotes les ont tellement aim\u00e9es qu'ils les ont gard\u00e9es pendant toute la dur\u00e9e du GP.\n\u00a0","status":"publish","password":"","name":"course en culotte de cuir","modified":"2025-09-19 15:07:16","modified_gmt":"2025-09-19 15:07:16","content_filtered":"","parent":0,"type":"post","mime_type":"","template":"","category":[18],"datetime_local":"4 juillet 2016 \u00e0 14:47","date_local":"4 juillet 2016","time_local":"14:47","slug":"racing-in-lederhosen","url":"https:\/\/www.puma-catchup.com\/fr\/sports\/racing-in-lederhosen\/","featured_image":{"width":1140,"height":640,"file":"2016\/07\/Red-Bull-Lederhosen_H1.jpg","filesize":144311,"sizes":{"medium":{"file":"Red-Bull-Lederhosen_H1-300x168.jpg","width":300,"height":168,"mime-type":"image\/jpeg","filesize":13991},"large":{"file":"Red-Bull-Lederhosen_H1-1024x575.jpg","width":1024,"height":575,"mime-type":"image\/jpeg","filesize":119413},"thumbnail":{"file":"Red-Bull-Lederhosen_H1-150x150.jpg","width":150,"height":150,"mime-type":"image\/jpeg","filesize":7703},"medium_large":{"file":"Red-Bull-Lederhosen_H1-768x431.jpg","width":768,"height":431,"mime-type":"image\/jpeg","filesize":72125},"trp-custom-language-flag":{"file":"Red-Bull-Lederhosen_H1-18x10.jpg","width":18,"height":10,"mime-type":"image\/jpeg","filesize":428}},"image_meta":{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0","keywords":[]},"id":3304,"alt":"","caption":"","description":"","url":"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2016\/07\/Red-Bull-Lederhosen_H1.jpg","title":"Red-Bull-Lederhosen_H1","aspect_ratio":1.78125,"focalPointLeft":0.5,"focalPointTop":0},"headline":"Racing in Lederhosen","categories":[{"term_id":18,"name":"Sports","slug":"sports","term_group":0,"term_taxonomy_id":18,"taxonomy":"category","description":"","parent":0,"count":859,"filter":"raw","url":"https:\/\/www.puma-catchup.com\/fr\/category\/sports\/"}],"theCategory":{"term_id":18,"name":"Sports","slug":"sports","term_group":0,"term_taxonomy_id":18,"taxonomy":"category","description":"","parent":0,"count":859,"filter":"raw","url":"https:\/\/www.puma-catchup.com\/fr\/category\/sports\/"},"isFeaturedArticle":true,"isTopArticle":false},"_links":{"self":[{"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/posts\/3303","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/comments?post=3303"}],"version-history":[{"count":0,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/posts\/3303\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/media\/3304"}],"wp:attachment":[{"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/media?parent=3303"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/categories?post=3303"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}