{"id":188639,"date":"2026-06-01T07:00:00","date_gmt":"2026-06-01T05:00:00","guid":{"rendered":"https:\/\/www.puma-catchup.com\/?p=188639"},"modified":"2026-06-01T11:32:02","modified_gmt":"2026-06-01T09:32:02","slug":"fifa-world-cup-2026-refibre-is-in-the-game","status":"publish","type":"post","link":"https:\/\/www.puma-catchup.com\/fr\/corporate\/fifa-world-cup-2026-refibre-is-in-the-game\/","title":{"rendered":"FIFA World Cup 2026 \u2013 RE:FIBRE is in the Game"},"content":{"rendered":"<!-- post header -->\n<div class=\"row rowSingleColumn\">\n    <div class=\"col breadcrumb\">\n        <a href=\"\/fr\/\">Accueil<\/a>\/\n        <a href=\"\/fr\/category\/corporate\/\">Corporate<\/a>\/\n        Coupe du Monde de la FIFA 2026 - RE:FIBRE est de la partie\n    <\/div>\n<\/div>\n<div class=\"row rowPostHeaderImage headerImageAnim\">\n    <div class=\"scrollAnim\" \n        id=\"postHeaderImage\"\n         style=\"width:100%;position:relative;overflow:hidden;        aspect-ratio:2        ;\" >\n    <img decoding=\"async\" alt=\"\"\n        class=\"\"\n        src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2026\/05\/26SS_PR_TS_Football_Federation_Portugal_Home_Matchwear.webp\" style=\"transition: 0.35s all;height:100%;width:100%;        object-position: 50% 50%; object-fit: cover;\"\/>\n        <\/div>\n    \n<\/div>\n<div class=\"row rowSingleColumnWide rowPostHeader\">\n    <div id=\"postHeaderText\" class=\"col tcenter\" >\n        <div class=\"cat\"><a class=\"secondary\" href=\"https:\/\/www.puma-catchup.com\/fr\/category\/corporate\/\">Corporate<\/a><\/div>\n        <div id=\"headerSocialIcons\" class=\"headerSocialIcons tleft\">\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fcorporate%2Ffifa-world-cup-2026-refibre-is-in-the-game%2F\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fcorporate%2Ffifa-world-cup-2026-refibre-is-in-the-game%2F\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https:\/\/www.puma-catchup.com\/fr\/corporate\/fifa-world-cup-2026-refibre-is-in-the-game\/&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fcorporate%2Ffifa-world-cup-2026-refibre-is-in-the-game%2F\" target=\"blank\"><\/a>\n        <\/div>\n        <h1 class=\"\" >Coupe du monde de la FIFA 2026<sup>TM<\/sup> - RE:FIBRE est dans le jeu<\/h1>\n        <div class=\"articleintro\" >Comment PUMA fabrique des r\u00e9pliques de maillots gr\u00e2ce au programme de recyclage RE:FIBRE.<\/div>\n        <div class=\"date\">1er juin 2026 <\/div>\n\n        <div id=\"\" class=\"headerSocialIconsMobile tcenter mobile\">\n            <a class=\"sharing\" id=\"mobileshare\" onclick='navigator.share({ \"title\": &quot;FIFA World Cup 2026 \\u2013 RE:FIBRE is in the Game&quot;, \"text\": &quot;Old threads woven into new trends. PUMA is bringing RE:FIBRE to the FIFA World Cup 2026TM, producing all replica jerseys for its national teams from recycled textiles rather than plastic bottle-based polyester. &quot;, \"url\": \"https:\/\/www.puma-catchup.com\/fr\/corporate\/fifa-world-cup-2026-refibre-is-in-the-game\/\" })'  target=\"blank\"><\/a>\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.puma-catchup.com\/fr\/corporate\/fifa-world-cup-2026-refibre-is-in-the-game\/\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/www.puma-catchup.com\/fr\/corporate\/fifa-world-cup-2026-refibre-is-in-the-game\/\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fcorporate%2Ffifa-world-cup-2026-refibre-is-in-the-game%2F&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fcorporate%2Ffifa-world-cup-2026-refibre-is-in-the-game%2F\" target=\"blank\"><\/a>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_intro\" >Tous les quatre ans, des millions de fans portent fi\u00e8rement une r\u00e9plique de maillot pour encourager leur \u00e9quipe de football pr\u00e9f\u00e9r\u00e9e. Cette fois-ci, PUMA a franchi une \u00e9tape importante en mati\u00e8re de circularit\u00e9 en produisant toutes ses r\u00e9pliques de maillots pour la Coupe du monde avec RE:FIBRE.<\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_default firstLetter\" >Cette initiative de recyclage de textile \u00e0 textile prend les d\u00e9chets textiles, les v\u00eatements de qualit\u00e9 B et les vieux v\u00eatements en polyester et les transforme en quelque chose de nouveau. Le programme se poursuit et alimente la collection de maillots de la Coupe du monde de cette ann\u00e9e, transformant des d\u00e9chets pr\u00e9existants en kits de pr\u00eat-\u00e0-porter.\u00a0<\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_default\" ><h2>Ce qui rend ces maillots diff\u00e9rents\u00a0\u00a0<\/h2>Tous les maillots recycl\u00e9s ne sont pas \u00e9gaux. Une grande partie de l'industrie des v\u00eatements de sport s'appuie sur les bouteilles en plastique PET comme principal mat\u00e9riau recyclable, qu'elle utilise pour fabriquer du polyester qui est ensuite transform\u00e9 en nouveaux articles vestimentaires. Le mouvement RE:FIBRE de PUMA adopte une approche assez diff\u00e9rente.\u00a0<br><br>RE:FIBRE se concentre sur les d\u00e9chets textiles - tels que les vieux v\u00eatements, les articles d\u00e9fectueux et les chutes d'usine - comme source de polyester recycl\u00e9. Chaque nouveau v\u00eatement est fabriqu\u00e9 avec au moins 95% de polyester recycl\u00e9, ce qui facilite le recyclage en fin de vie.\u00a0<br>\u00a0<br>L'avantage inattendu de cette m\u00e9thode est que le fil obtenu peut \u00eatre recycl\u00e9 \u00e0 plusieurs reprises sans perte de qualit\u00e9, cr\u00e9ant ainsi un mod\u00e8le circulaire plut\u00f4t qu'un intrant recycl\u00e9 \u00e0 usage unique.<\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_default\" ><h2>Comment votre kit a-t-il \u00e9t\u00e9 fabriqu\u00e9 ?\u00a0<br><\/h2>RE:FIBRE est un processus en quatre \u00e9tapes. Voici comment s'est d\u00e9roul\u00e9 le voyage de votre maillot.\u00a0<br><br>Tout d'abord, les d\u00e9chets textiles ont \u00e9t\u00e9 <strong>collect\u00e9s<\/strong> et exp\u00e9di\u00e9s aux partenaires de PUMA, qui <strong>tri\u00e9<\/strong> \u00e0 travers les vestiges selon diff\u00e9rents crit\u00e8res. Ensuite, les mat\u00e9riaux ont \u00e9t\u00e9 <strong>mixte<\/strong> et <strong>d\u00e9chiquet\u00e9<\/strong> en minuscules flocons de tissu. Ces petits bouts de polyester \u00e9taient <strong>fondu<\/strong> et tout colorant ant\u00e9rieur a \u00e9t\u00e9 enlev\u00e9. Apr\u00e8s cela, le <strong>dissolution <\/strong>et<strong> filtration<\/strong>, Les polym\u00e8res nouvellement produits \u00e9taient alors pr\u00eats \u00e0 \u00eatre utilis\u00e9s. <strong>fil\u00e9<\/strong>, <strong>tricot<\/strong> et <strong>cousu<\/strong> dans le tissu frais que vous tenez maintenant dans vos mains.\u00a0<br><br>En d\u00e9finitive, si l'on consid\u00e8re la conception, le d\u00e9veloppement, le contr\u00f4le de la qualit\u00e9 et bien d'autres choses encore, c'est tout un r\u00e9seau d'\u00eatres humains qui se consacre \u00e0 la recherche de solutions \u00e0 long terme pour les questions importantes li\u00e9es au recyclage.<\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row image multi 1 -->\n<div class=\"row rowImages3 spacing\">\n\t<div class=\"\">\n\t\t<div class=\"row inner\">\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:1  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2026\/05\/Austria-jersey-TRANSPARENT.png'); background-size: cover;background-position: 50% 50%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:1  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2026\/05\/Ghana-jersey-TRANSPARENT.png'); background-size: cover;background-position: 50% 50%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:1  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2026\/05\/Senegal-jersey-TRANSPARENT.png'); background-size: cover;background-position: 50% 50%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_default\" ><h2>L'histoire d'une mise \u00e0 l'\u00e9chelle : Du programme pilote aux millions de Jerseys\u00a0<br><\/h2>Mais RE:FIBRE n'est pas arriv\u00e9 \u00e0 la Coupe du monde comme \u00e7a. La technologie s'est d\u00e9velopp\u00e9e depuis 2022 et a d'abord \u00e9t\u00e9 utilis\u00e9e pour quelques maillots d'entra\u00eenement des \u00e9quipes sponsoris\u00e9es par PUMA. L'une des principales \u00e9tapes du programme a \u00e9t\u00e9 franchie lors de l'Euro de l'UEFA en 2024, o\u00f9, pour la premi\u00e8re fois, tous les maillots de football officiels de PUMA ont \u00e9t\u00e9 fabriqu\u00e9s \u00e0 l'aide de RE:FIBRE, soit 35 clubs et des millions de v\u00eatements !\u00a0<br><br>Aujourd'hui, l'initiative prend une nouvelle ampleur. La collection de PUMA pour la Coupe du Monde 2026 comprend des r\u00e9pliques de maillots de chacune des 11 nations, sur quatre continents, toutes produites \u00e0 l'aide de RE:FIBRE. Chaque kit a \u00e9t\u00e9 con\u00e7u pour refl\u00e9ter la culture et l'histoire uniques de sa nation, de la vague atlantique du Portugal \u00e0 la version vivante du design traditionnel du Paraguay.<\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row image single -->\n<div class=\"rowImageSingle spacing\">\n\t<div>\n\t<div class=\"0 scrollAnim\" \n\t    \n\t     style=\"full;position:relative;overflow:hidden;\t;\" >\n\t<img decoding=\"async\" alt=\"\"\n\t    class=\"\"\n\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2026\/05\/PUMA_National-Kits-Launch_Home-Collection.webp\" style=\"transition: 0.35s all;height:100%;width:100%;\t    object-position: 50% 50%; object-fit: cover;\"\/>\n\t    <\/div>\n\t\n\t<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_default\" ><h2>Comment participer au mouvement\u00a0<\/h2>Le port de la chemise n'est qu'une partie de l'histoire. Si vous voulez \u00eatre encore plus impliqu\u00e9, nous avons quelques id\u00e9es. Les supporters peuvent apporter leurs v\u00eatements en polyester usag\u00e9s ou inutilis\u00e9s \u00e0 une poubelle RE:FIBRE. Les articles \u00e9ligibles qui y sont d\u00e9pos\u00e9s peuvent devenir des textiles pour la prochaine g\u00e9n\u00e9ration de kits, ce qui permet de maintenir ces mat\u00e9riaux en circulation et d'\u00e9viter les d\u00e9charges.\u00a0<br><br>Que vous encouragiez la Nouvelle-Z\u00e9lande \u00e0 Wellington, le Maroc \u00e0 Rabat, le Ghana \u00e0 Accra ou l'une des autres nations de PUMA lors du coup d'envoi du tournoi en juin, sachez que le maillot PUMA que vous portez sur le dos fait partie de quelque chose de plus grand.<br><br><br><br><strong>D\u00e9couvrez la vid\u00e9o ci-dessous qui pr\u00e9sente le processus RE:FIBRE de PUMA :<\/strong><\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n\t<div class=\"row rowSingleColumnWide spacing\">\n\t<div class=\"col\">\n\t\t\t<img decoding=\"async\" src=\"https:\/\/img.youtube.com\/vi\/S2GP3oU7eY8\/hqdefault.jpg\" class=\"printonly\" style=\"width:100%;aspect-ratio: 16\/9;\"\/>\n\t\t\t<div class=\"printonly\">https:\/\/www.youtube.com\/S2GP3oU7eY8<\/div>\n\t\t\t<iframe class=\"hideinprint\" style=\"width:100%;aspect-ratio: 16\/9;\" src=\"https:\/\/www.youtube.com\/embed\/S2GP3oU7eY8\" title=\"Lecteur vid\u00e9o YouTube\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n\t<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>De vieux fils tiss\u00e9s pour de nouvelles tendances. PUMA apporte RE:FIBRE \u00e0 la Coupe du Monde de la FIFA 2026TM, en produisant tous les maillots de ses \u00e9quipes nationales \u00e0 partir de textiles recycl\u00e9s plut\u00f4t que de polyester \u00e0 base de bouteilles en plastique. <\/p>","protected":false},"author":3,"featured_media":188640,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_top_article":false,"is_featured_article":true,"EasyPostViewCounter":141,"meta-headline":"FIFA World Cup 2026&lt;sup&gt;TM&lt;\/sup&gt; &ndash; RE:FIBRE is in the Game","footnotes":""},"categories":[6],"class_list":["post-188639","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-corporate"],"fullData":{"ID":188639,"post_author":"3","post_date":"2026-06-01 07:00:00","post_date_gmt":"2026-06-01 05:00:00","post_content":"<!-- wp:puma\/row-post-header {\"image\":{\"id\":188640,\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2026\/05\/26SS_PR_TS_Football_Federation_Portugal_Home_Matchwear.webp\"},\"headline\":\"FIFA World Cup 2026\\u0026lt;sup\\u0026gt;TM\\u0026lt;\/sup\\u0026gt; \\u0026ndash; RE:FIBRE is in the Game\",\"content\":\"How PUMA makes replica jerseys using the RE:FIBRE recycling programme.\",\"className\":\"\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"style\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"Every four years, millions of fans proudly wear a replica jersey to cheer on their favourite football team. This time around, PUMA has taken an important step in circularity by producing all of its replica shirts for the World Cup with RE:FIBRE.\",\"style\":\"intro\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"This textile-to-textile recycling initiative takes textile waste, B-grade and old polyester garments and turns them into something new. The programme continues and is powering this year\\u0026rsquo;s World Cup replica jersey collection, transforming pre-existing waste into ready-to-wear kits.\\u0026nbsp;\",\"firstletter\":\"firstLetter\",\"className\":\"\",\"width\":\"Wide\",\"style\":\"default\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;h2\\u0026gt;What Makes These Jerseys Different\\u0026nbsp;\\u0026nbsp;\\u0026lt;\/h2\\u0026gt;Not all recycled jerseys are created equal. Much of the sportswear industry relies on PET plastic bottles as its go-to recyclable, using this to make polyester that gets turned into new apparel items. PUMA\\u0026rsquo;s RE:FIBRE movement takes a rather different approach.\\u0026nbsp;\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;RE:FIBRE refocuses on textile waste \\u0026mdash; such as old garments, faulty goods, and factory offcuts \\u0026mdash; as the source of its recycled polyester. Each new garment is made with at least 95% recycled polyester, supporting easier recycling at the end of its life.\\u0026nbsp;\\u0026lt;br\\u0026gt;\\u0026nbsp;\\u0026lt;br\\u0026gt;The unexpected bonus of this method is that the resulting yarn can be recycled again and again without losing quality, creating a circular model rather than a single-use recycled input.\",\"className\":\"\",\"width\":\"Wide\",\"style\":\"default\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;h2\\u0026gt;How Your Kit Got Made\\u0026nbsp;\\u0026lt;br\\u0026gt;\\u0026lt;\/h2\\u0026gt;RE:FIBRE is a four-step process. Here\\u0026rsquo;s how your jersey\\u0026rsquo;s journey unfolded.\\u0026nbsp;\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;First, textile waste was \\u0026lt;strong\\u0026gt;collected\\u0026lt;\/strong\\u0026gt; and shipped to PUMA partners, who \\u0026lt;strong\\u0026gt;sorted\\u0026lt;\/strong\\u0026gt; through the remains according to various criteria. Then the materials were \\u0026lt;strong\\u0026gt;mixed\\u0026lt;\/strong\\u0026gt; and \\u0026lt;strong\\u0026gt;shredded\\u0026lt;\/strong\\u0026gt; into tiny fabric flakes. These little bits of polyester were \\u0026lt;strong\\u0026gt;melted\\u0026lt;\/strong\\u0026gt; down, and any previous dye was removed. After this \\u0026lt;strong\\u0026gt;dissolution \\u0026lt;\/strong\\u0026gt;and\\u0026lt;strong\\u0026gt; filtration\\u0026lt;\/strong\\u0026gt;, the newly produced polymers were ready to be \\u0026lt;strong\\u0026gt;spun\\u0026lt;\/strong\\u0026gt;, \\u0026lt;strong\\u0026gt;knit\\u0026lt;\/strong\\u0026gt; and \\u0026lt;strong\\u0026gt;sewn\\u0026lt;\/strong\\u0026gt; into the fresh fabric that you now hold in your hands.\\u0026nbsp;\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;All in all, when you consider design, development, quality control and more, there is an entire network of humans dedicated to finding long-term solutions for important recycling issues.\",\"className\":\"\",\"width\":\"Wide\",\"style\":\"default\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-multi {\"style\":\"3\",\"images\":[{\"id\":188645},{\"id\":188646},{\"id\":188647}],\"className\":\"\",\"aspect\":\"0\",\"headlines\":[],\"captions\":[],\"showCaptions\":[],\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;h2\\u0026gt;Scaling Story: From Pilot Programme to Millions of Jerseys\\u0026nbsp;\\u0026lt;br\\u0026gt;\\u0026lt;\/h2\\u0026gt;But RE:FIBRE didn\\u0026rsquo;t arrive at the World Cup just like that. The technology has been upleveling since 2022, initially used in just a few training jerseys for PUMA-sponsored teams. One of the programme\\u0026rsquo;s major milestones came during the UEFA Euro in 2024, where, for the first time, all official PUMA football replica jerseys were made using RE:FIBRE, that\\u0026rsquo;s 35 clubs and millions of garments!\\u0026nbsp;\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;Now the initiative is stepping it up once again. PUMA\\u0026rsquo;s 2026 World Cup collection features replica jerseys from each of its 11 nations, across four continents, all produced using RE:FIBRE. Each kit was designed to reflect its nation\\u0026rsquo;s unique culture and history, from Portugal\\u0026rsquo;s Atlantic wave to the vivid spin on Paraguay\\u0026rsquo;s traditional design.\",\"className\":\"\",\"width\":\"Wide\",\"style\":\"default\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-single {\"image\":{\"id\":188643,\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2026\/05\/PUMA_National-Kits-Launch_Home-Collection.webp\"},\"style\":\"full\",\"className\":\"\",\"aspect\":\"0\",\"spacing\":true,\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;h2\\u0026gt;How to Become Part of The Movement\\u0026nbsp;\\u0026lt;\/h2\\u0026gt;Wearing the shirt is only part of the story. If you want to get even more in the loop, we have some ideas. Fans can take their pre-loved or unused polyester clothing to a RE:FIBRE take-back bin. Eligible items dropped off can become textile stock for the next generation of kits, keeping these materials in circulation and out of landfills.\\u0026nbsp;\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;Whether you\\u0026rsquo;re cheering for New Zealand in Wellington, Morocco in Rabat, Ghana in Accra or any of PUMA\\u0026rsquo;s other nations when the tournament kicks off this June, rest assured knowing that the PUMA jersey on your back is a part of something bigger.\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;strong\\u0026gt;Check out the video below which breaks down PUMA\\u0026#039;s RE:FIBRE process:\\u0026lt;\/strong\\u0026gt;\",\"spacing\":false,\"className\":\"\",\"width\":\"Wide\",\"style\":\"default\",\"firstletter\":\"\",\"gradient\":\"none\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-video {\"id\":\"S2GP3oU7eY8\",\"style\":\"Wide\",\"className\":\"\",\"title\":\"Video\",\"video\":\"\",\"caption\":\"\",\"showCaption\":false,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->","post_title":"FIFA World Cup 2026 \u2013 RE:FIBRE is in the Game","post_excerpt":"Old threads woven into new trends. PUMA is bringing RE:FIBRE to the FIFA World Cup 2026TM, producing all replica jerseys for its national teams from recycled textiles rather than plastic bottle-based polyester. ","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"fifa-world-cup-2026-refibre-is-in-the-game","to_ping":"","pinged":"","post_modified":"2026-06-01 11:32:02","post_modified_gmt":"2026-06-01 09:32:02","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.puma-catchup.com\/?p=188639","menu_order":0,"post_type":"post","post_mime_type":"","comment_count":"0","filter":"raw","ancestors":[],"page_template":"","post_category":[6],"tags_input":[],"id":188639,"author":"3","date":"2026-06-01 07:00:00","date_gmt":"2026-06-01 05:00:00","content":"<!-- wp:puma\/row-post-header {\"image\":{\"id\":188640,\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2026\/05\/26SS_PR_TS_Football_Federation_Portugal_Home_Matchwear.webp\"},\"headline\":\"FIFA World Cup 2026\\u0026lt;sup\\u0026gt;TM\\u0026lt;\/sup\\u0026gt; \\u0026ndash; RE:FIBRE is in the Game\",\"content\":\"How PUMA makes replica jerseys using the RE:FIBRE recycling programme.\",\"className\":\"\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"style\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"Every four years, millions of fans proudly wear a replica jersey to cheer on their favourite football team. This time around, PUMA has taken an important step in circularity by producing all of its replica shirts for the World Cup with RE:FIBRE.\",\"style\":\"intro\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"This textile-to-textile recycling initiative takes textile waste, B-grade and old polyester garments and turns them into something new. The programme continues and is powering this year\\u0026rsquo;s World Cup replica jersey collection, transforming pre-existing waste into ready-to-wear kits.\\u0026nbsp;\",\"firstletter\":\"firstLetter\",\"className\":\"\",\"width\":\"Wide\",\"style\":\"default\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;h2\\u0026gt;What Makes These Jerseys Different\\u0026nbsp;\\u0026nbsp;\\u0026lt;\/h2\\u0026gt;Not all recycled jerseys are created equal. Much of the sportswear industry relies on PET plastic bottles as its go-to recyclable, using this to make polyester that gets turned into new apparel items. PUMA\\u0026rsquo;s RE:FIBRE movement takes a rather different approach.\\u0026nbsp;\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;RE:FIBRE refocuses on textile waste \\u0026mdash; such as old garments, faulty goods, and factory offcuts \\u0026mdash; as the source of its recycled polyester. Each new garment is made with at least 95% recycled polyester, supporting easier recycling at the end of its life.\\u0026nbsp;\\u0026lt;br\\u0026gt;\\u0026nbsp;\\u0026lt;br\\u0026gt;The unexpected bonus of this method is that the resulting yarn can be recycled again and again without losing quality, creating a circular model rather than a single-use recycled input.\",\"className\":\"\",\"width\":\"Wide\",\"style\":\"default\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;h2\\u0026gt;How Your Kit Got Made\\u0026nbsp;\\u0026lt;br\\u0026gt;\\u0026lt;\/h2\\u0026gt;RE:FIBRE is a four-step process. Here\\u0026rsquo;s how your jersey\\u0026rsquo;s journey unfolded.\\u0026nbsp;\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;First, textile waste was \\u0026lt;strong\\u0026gt;collected\\u0026lt;\/strong\\u0026gt; and shipped to PUMA partners, who \\u0026lt;strong\\u0026gt;sorted\\u0026lt;\/strong\\u0026gt; through the remains according to various criteria. Then the materials were \\u0026lt;strong\\u0026gt;mixed\\u0026lt;\/strong\\u0026gt; and \\u0026lt;strong\\u0026gt;shredded\\u0026lt;\/strong\\u0026gt; into tiny fabric flakes. These little bits of polyester were \\u0026lt;strong\\u0026gt;melted\\u0026lt;\/strong\\u0026gt; down, and any previous dye was removed. After this \\u0026lt;strong\\u0026gt;dissolution \\u0026lt;\/strong\\u0026gt;and\\u0026lt;strong\\u0026gt; filtration\\u0026lt;\/strong\\u0026gt;, the newly produced polymers were ready to be \\u0026lt;strong\\u0026gt;spun\\u0026lt;\/strong\\u0026gt;, \\u0026lt;strong\\u0026gt;knit\\u0026lt;\/strong\\u0026gt; and \\u0026lt;strong\\u0026gt;sewn\\u0026lt;\/strong\\u0026gt; into the fresh fabric that you now hold in your hands.\\u0026nbsp;\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;All in all, when you consider design, development, quality control and more, there is an entire network of humans dedicated to finding long-term solutions for important recycling issues.\",\"className\":\"\",\"width\":\"Wide\",\"style\":\"default\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-multi {\"style\":\"3\",\"images\":[{\"id\":188645},{\"id\":188646},{\"id\":188647}],\"className\":\"\",\"aspect\":\"0\",\"headlines\":[],\"captions\":[],\"showCaptions\":[],\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;h2\\u0026gt;Scaling Story: From Pilot Programme to Millions of Jerseys\\u0026nbsp;\\u0026lt;br\\u0026gt;\\u0026lt;\/h2\\u0026gt;But RE:FIBRE didn\\u0026rsquo;t arrive at the World Cup just like that. The technology has been upleveling since 2022, initially used in just a few training jerseys for PUMA-sponsored teams. One of the programme\\u0026rsquo;s major milestones came during the UEFA Euro in 2024, where, for the first time, all official PUMA football replica jerseys were made using RE:FIBRE, that\\u0026rsquo;s 35 clubs and millions of garments!\\u0026nbsp;\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;Now the initiative is stepping it up once again. PUMA\\u0026rsquo;s 2026 World Cup collection features replica jerseys from each of its 11 nations, across four continents, all produced using RE:FIBRE. Each kit was designed to reflect its nation\\u0026rsquo;s unique culture and history, from Portugal\\u0026rsquo;s Atlantic wave to the vivid spin on Paraguay\\u0026rsquo;s traditional design.\",\"className\":\"\",\"width\":\"Wide\",\"style\":\"default\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-single {\"image\":{\"id\":188643,\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2026\/05\/PUMA_National-Kits-Launch_Home-Collection.webp\"},\"style\":\"full\",\"className\":\"\",\"aspect\":\"0\",\"spacing\":true,\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;h2\\u0026gt;How to Become Part of The Movement\\u0026nbsp;\\u0026lt;\/h2\\u0026gt;Wearing the shirt is only part of the story. If you want to get even more in the loop, we have some ideas. Fans can take their pre-loved or unused polyester clothing to a RE:FIBRE take-back bin. Eligible items dropped off can become textile stock for the next generation of kits, keeping these materials in circulation and out of landfills.\\u0026nbsp;\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;Whether you\\u0026rsquo;re cheering for New Zealand in Wellington, Morocco in Rabat, Ghana in Accra or any of PUMA\\u0026rsquo;s other nations when the tournament kicks off this June, rest assured knowing that the PUMA jersey on your back is a part of something bigger.\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;strong\\u0026gt;Check out the video below which breaks down PUMA\\u0026#039;s RE:FIBRE process:\\u0026lt;\/strong\\u0026gt;\",\"spacing\":false,\"className\":\"\",\"width\":\"Wide\",\"style\":\"default\",\"firstletter\":\"\",\"gradient\":\"none\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-video {\"id\":\"S2GP3oU7eY8\",\"style\":\"Wide\",\"className\":\"\",\"title\":\"Video\",\"video\":\"\",\"caption\":\"\",\"showCaption\":false,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->","title":"FIFA World Cup 2026 \u2013 RE:FIBRE is in the Game","excerpt":"De vieux fils tiss\u00e9s pour de nouvelles tendances. PUMA apporte RE:FIBRE \u00e0 la Coupe du Monde de la FIFA 2026TM, en produisant tous les maillots de ses \u00e9quipes nationales \u00e0 partir de textiles recycl\u00e9s plut\u00f4t que de polyester \u00e0 base de bouteilles en plastique.","status":"publish","password":"","name":"fifa-world-cup-2026-refibre-is-in-the-game","modified":"2026-06-01 11:32:02","modified_gmt":"2026-06-01 09:32:02","content_filtered":"","parent":0,"type":"post","mime_type":"","template":"","category":[6],"datetime_local":"1 juin 2026 \u00e0 05:00","date_local":"1 juin 2026","time_local":"05:00","slug":"fifa-world-cup-2026-refibre-is-in-the-game","url":"https:\/\/www.puma-catchup.com\/fr\/corporate\/fifa-world-cup-2026-refibre-is-in-the-game\/","featured_image":{"width":1920,"height":1080,"file":"2026\/05\/26SS_PR_TS_Football_Federation_Portugal_Home_Matchwear.webp","filesize":234218,"sizes":{"medium":{"file":"26SS_PR_TS_Football_Federation_Portugal_Home_Matchwear-300x169.webp","width":300,"height":169,"mime-type":"image\/webp","filesize":4268},"large":{"file":"26SS_PR_TS_Football_Federation_Portugal_Home_Matchwear-1024x576.webp","width":1024,"height":576,"mime-type":"image\/webp","filesize":21518},"thumbnail":{"file":"26SS_PR_TS_Football_Federation_Portugal_Home_Matchwear-150x150.webp","width":150,"height":150,"mime-type":"image\/webp","filesize":2328},"medium_large":{"file":"26SS_PR_TS_Football_Federation_Portugal_Home_Matchwear-768x432.webp","width":768,"height":432,"mime-type":"image\/webp","filesize":14472},"1536x1536":{"file":"26SS_PR_TS_Football_Federation_Portugal_Home_Matchwear-1536x864.webp","width":1536,"height":864,"mime-type":"image\/webp","filesize":39152},"trp-custom-language-flag":{"file":"26SS_PR_TS_Football_Federation_Portugal_Home_Matchwear-18x10.webp","width":18,"height":10,"mime-type":"image\/webp","filesize":628}},"image_meta":{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0","keywords":[],"alt":""},"id":188640,"alt":"","caption":"","description":"","url":"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2026\/05\/26SS_PR_TS_Football_Federation_Portugal_Home_Matchwear.webp","title":"26SS_PR_TS_Football_Federation_Portugal_Home_Matchwear","aspect_ratio":1.7777777777777777,"focalPointLeft":0.5,"focalPointTop":0.5},"headline":"FIFA World Cup 2026<sup>TM<\/sup> \u2013 RE:FIBRE is in the Game","categories":[{"term_id":6,"name":"Corporate","slug":"corporate","term_group":0,"term_taxonomy_id":6,"taxonomy":"category","description":"","parent":0,"count":134,"filter":"raw","url":"https:\/\/www.puma-catchup.com\/fr\/category\/corporate\/"}],"theCategory":{"term_id":6,"name":"Corporate","slug":"corporate","term_group":0,"term_taxonomy_id":6,"taxonomy":"category","description":"","parent":0,"count":134,"filter":"raw","url":"https:\/\/www.puma-catchup.com\/fr\/category\/corporate\/"},"isFeaturedArticle":true,"isTopArticle":false},"_links":{"self":[{"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/posts\/188639","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/comments?post=188639"}],"version-history":[{"count":0,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/posts\/188639\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/media\/188640"}],"wp:attachment":[{"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/media?parent=188639"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/categories?post=188639"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}