{"id":10002,"date":"2018-10-16T12:08:19","date_gmt":"2018-10-16T10:08:19","guid":{"rendered":"https:\/\/www.puma-catchup.com\/?p=10002"},"modified":"2025-09-19T15:01:31","modified_gmt":"2025-09-19T15:01:31","slug":"pumas-iconic-classic-turns-50","status":"publish","type":"post","link":"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/pumas-iconic-classic-turns-50\/","title":{"rendered":"Le mod\u00e8le classique embl\u00e9matique de PUMA f\u00eate ses 50 ans"},"content":{"rendered":"<!-- post header -->\n<div class=\"row rowSingleColumn\">\n    <div class=\"col breadcrumb\">\n        <a href=\"\/fr\/\">Accueil<\/a>\/\n        <a href=\"\/fr\/category\/sportstyle\/\">Sportstyle<\/a>\/\n        Le classique embl\u00e9matique de PUMA f\u00eate ses 50 ans\n    <\/div>\n<\/div>\n<div class=\"row rowPostHeaderImage headerImageAnim\">\n    <div class=\"scrollAnim\" \n        id=\"postHeaderImage\"\n         style=\"width:100%;position:relative;overflow:hidden;        aspect-ratio:2        ;\" >\n    <img decoding=\"async\" alt=\"\"\n        class=\"\"\n        src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/H3_Suede-Geburtstag.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;        object-position: 50% 0%; object-fit: cover;\"\/>\n        <\/div>\n    \n<\/div>\n<div class=\"row rowSingleColumnWide rowPostHeader\">\n    <div id=\"postHeaderText\" class=\"col tcenter\" >\n        <div class=\"cat\"><a class=\"secondary\" href=\"https:\/\/www.puma-catchup.com\/fr\/category\/sportstyle\/\">Sportstyle<\/a><\/div>\n        <div id=\"headerSocialIcons\" class=\"headerSocialIcons tleft\">\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fsportstyle%2Fpumas-iconic-classic-turns-50%2F\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fsportstyle%2Fpumas-iconic-classic-turns-50%2F\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https:\/\/www.puma-catchup.com\/fr\/sportstyle\/pumas-iconic-classic-turns-50\/&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fsportstyle%2Fpumas-iconic-classic-turns-50%2F\" target=\"blank\"><\/a>\n        <\/div>\n        <h1 class=\"\" >Ne marchez pas sur mes chaussures en daim !<\/h1>\n        <div class=\"articleintro\" >Le classique embl\u00e9matique de PUMA f\u00eate ses 50 ans <\/div>\n        <div class=\"date\">16 octobre 2018 <\/div>\n\n        <div id=\"\" class=\"headerSocialIconsMobile tcenter mobile\">\n            <a class=\"sharing\" id=\"mobileshare\" onclick='navigator.share({ \"title\": &quot;PUMA&#x27;s iconic classic turns 50&quot;, \"text\": &quot;50 years ago today, one of PUMA\\u2019s most iconic products was born: the Suede. Or at least, the world saw it in the spotlight for the first time.\\nWhen Tommie Smith stood on the podium of the 1968 Olympic Games on October 16, he had his PUMA shoes standing by his side, while he raised a fist into the air and made (sports) history.\\n&quot;, \"url\": \"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/pumas-iconic-classic-turns-50\/\" })'  target=\"blank\"><\/a>\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.puma-catchup.com\/fr\/sportstyle\/pumas-iconic-classic-turns-50\/\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/www.puma-catchup.com\/fr\/sportstyle\/pumas-iconic-classic-turns-50\/\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fsportstyle%2Fpumas-iconic-classic-turns-50%2F&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Ffr%2Fsportstyle%2Fpumas-iconic-classic-turns-50%2F\" target=\"blank\"><\/a>\n        <\/div>\n    <\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">Il y a 50 ans aujourd'hui, l'un des produits les plus embl\u00e9matiques de PUMA voyait le jour : la Suede. Ou du moins, le monde l'a vu sous les feux de la rampe pour la premi\u00e8re fois.<\/span>\n<span class=\"textStyle_intro\">Lorsque Tommie Smith est mont\u00e9 sur le podium des Jeux olympiques de 1968 le 16 octobre, il avait ses chaussures PUMA \u00e0 ses c\u00f4t\u00e9s, tandis qu'il levait le poing en l'air et entrait dans l'histoire (du sport).<\/span>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><br\/>Le fer \u00e0 c\u00f4t\u00e9 de Tommie Smith a \u00e9t\u00e9 appel\u00e9 le <strong>PUMA Crack<\/strong>, la seule chaussure en daim de la gamme PUMA. En <strong>1972,<\/strong> le PUMA Crack a \u00e9t\u00e9 remplac\u00e9 par le <strong>PUMA Clyde<\/strong> - m\u00eame mat\u00e9riau, mais nomm\u00e9 d'apr\u00e8s la l\u00e9gende du basket-ball <strong>Walt \u201cClyde\u201d Frazier<\/strong>.<br\/>\n<br\/>\u00a0<br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row image single -->\n<div class=\"row rowSingleColumnWide spacing\">\n\t<div class=\"col\">\n\t<div class=\"0 scrollAnim\" \n\t    \n\t     style=\"Wide;position:relative;overflow:hidden;\t;\" >\n\t<img decoding=\"async\" alt=\"\"\n\t    class=\"\"\n\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/G2_Suede.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t    <\/div>\n\t\n\t<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><br\/>Quelques ann\u00e9es plus tard, la <strong>contrat<\/strong> de nommer la chaussure \u201c PUMA Clyde \u201d a expir\u00e9, mais la <strong>le mod\u00e8le est rest\u00e9 le m\u00eame<\/strong>. Avec une silhouette l\u00e9g\u00e8rement modifi\u00e9e, PUMA a continu\u00e9 \u00e0 vendre la chaussure et l'a nomm\u00e9e <strong>\u201cDaim\u201d.<\/strong><br\/>\n<br\/>De toute \u00e9vidence, le Suede et ses pr\u00e9d\u00e9cesseurs \u00e0 l'aspect similaire, le Crack et le Clyde, \u00e9taient destin\u00e9s \u00e0 \u00eatre utilis\u00e9s dans le cadre d'un projet de d\u00e9veloppement. <strong>chaussures d'entra\u00eenement universelles<\/strong> pour les sports d'int\u00e9rieur et d'ext\u00e9rieur. Mais la <strong>la tendance du mode de vie avait d'autres projets<\/strong> pour la Suede, la transformant en une chaussure de rue classique et intemporelle.<br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row image single -->\n<div class=\"row rowSingleColumnWide spacing\">\n\t<div class=\"col\">\n\t<div class=\"0 scrollAnim\" \n\t    \n\t     style=\"Wide;position:relative;overflow:hidden;\t;\" >\n\t<img decoding=\"async\" alt=\"\"\n\t    class=\"\"\n\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/G1_Suede.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t    <\/div>\n\t\n\t<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_quote\" ><p>Je pense que la Suede est devenue ce qu'elle est aujourd'hui, parce qu'elle \u00e9tait plus \u00e0 la mode qu'une chaussure en cuir lisse. \u00c0 l'\u00e9poque, lorsque les \u00e9quipes apparaissaient en public, elles portaient la Suede avec leur costume, parce qu'elle \u00e9tait \u00e0 la fois sportive et \u00e0 la mode.<\/p>\n<br\/><br\/>Helmut Fischer, M. PUMA<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><br\/>C'est ce qui a fait de la Su\u00e8de un <strong>un classique incontournable<\/strong> pour chaque g\u00e9n\u00e9ration pour le pass\u00e9 <strong>50 ans<\/strong>. De plus, la couleur de la chaussure peut varier consid\u00e9rablement. <strong>La rumeur veut que<\/strong>, La star du basket-ball et ic\u00f4ne de la mode PUMA <strong>Walt \u201cClyde\u201d Frazier<\/strong> portait un daim diff\u00e9rent dans une couleur diff\u00e9rente \u00e0 chaque match.<br\/>\n<br\/>Voici <strong>jusqu'aux 50 prochaines<\/strong> ann\u00e9es et <strong>Joyeux anniversaire, Suede !<\/strong><br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row image multi 1 -->\n<div class=\"row rowImages2 spacing\">\n\t<div class=\"\">\n\t\t<div class=\"row inner\">\n\t\t\t<div class=\"col\">\n\t\t\t\t<h2 class=\"spacing2\">M. PUMA, Helmut Fischer<\/h2>\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:0.69230769230769  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/M3_Suede.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t\t<h2 class=\"spacing2\">Walt \"Clyde\" Frazier 1972<\/h2>\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:0.69230769230769  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/M2_Suede.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t\t\t<div class=\"descr\">\n\t\t\t\t\t\tBien avant Michael Jordan et son Air Jordan, Walt \"Clyde\" Frazier a \u00e9tabli des normes en ayant une chaussure \u00e0 son nom.\n\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n<!-- row category header -->\n<div class=\"row rowCategoryHeader\" style=\"grid-template-columns:1fr\">\n    <div class=\"col\" style=\"display: flex; align-items: baseline;\">\n        <h2 class=\"bgPuma\">\n            <span>Qu'y a-t-il d'autre ?<\/span>\n        <\/h2>\n    <\/div>\n\n<\/div>\n\n<div class=\"row rowSlider3 spacing scrollAnim\">\n    <div class=\"nomobile swiperArrow swiper-button-prev swipeprevd0b41148-99f1-4613-b686-8cf7ba7d70b3\" style=\"top:unset;margin-top: 170px;margin-left:15px;\"><\/div>\n    <div class=\"nomobile swiperArrow swiper-button-next swipenextd0b41148-99f1-4613-b686-8cf7ba7d70b3\" style=\"top:unset;margin-top: 170px;margin-right:15px;\"><\/div>\n\t<div id=\"swipe_d0b41148-99f1-4613-b686-8cf7ba7d70b3\" class=\"swiper myswiper\" data-ssize=\"4\" data-id=\"d0b41148-99f1-4613-b686-8cf7ba7d70b3\">\n\t\t<div class=\"swiper-wrapper\">\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/puma-suede-celebrates-50th-birthday-collaborating-hello-kitty\/\" \n                     tabindex=\"-1\" \n                    id=\"7854\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/02\/Hello-Kitty_H2.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/fr\/category\/sportstyle\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sportstyle<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/puma-suede-celebrates-50th-birthday-collaborating-hello-kitty\/\">PUMA Suede c\u00e9l\u00e8bre son 50e anniversaire en collaborant avec Hello Kitty<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    Que se passe-t-il lorsque l'on r\u00e9unit un puma et un chaton ?\nIls cr\u00e9ent l'une des collections de mode les plus embl\u00e9matiques, bien s\u00fbr !\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/puma-suede-celebrates-50th-birthday-collaborating-hello-kitty\/\" data-no-translation=\"\" data-trp-gettext=\"\">lire l&#8217;histoire<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/puma-teams-up-with-pepsi-to-celebrate-the-suede\/\" \n                     tabindex=\"-1\" \n                    id=\"9900\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/H1_Pepsi.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/fr\/category\/sportstyle\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sportstyle<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/puma-teams-up-with-pepsi-to-celebrate-the-suede\/\">PUMA s'associe \u00e0 Pepsi pour c\u00e9l\u00e9brer la Suede<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    Lorsque pr\u00e8s de 200 ans d'exp\u00e9rience dans le domaine du sport et de la culture pop s'associent, il ne peut en r\u00e9sulter que de grandes choses !\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/puma-teams-up-with-pepsi-to-celebrate-the-suede\/\" data-no-translation=\"\" data-trp-gettext=\"\">lire l&#8217;histoire<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/kiss-frontman-launched-his-suede\/\" \n                     tabindex=\"-1\" \n                    id=\"9785\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/09\/H1_Paul-Stanley-1.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/fr\/category\/sportstyle\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sportstyle<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/kiss-frontman-launched-his-suede\/\">Paul Stanley, le leader de KISS, lance son embl\u00e9matique Suede<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    ...ne reste pas \u00e0 Vegas !\nC'est du moins ce qui s'est pass\u00e9 lors de la visite de Paul Stanley, l\u00e9gende du rock et leader de KISS, dans notre boutique PUMA du Fashion Show Mall de Las Vegas.\nLes fans de KISS et les amateurs de baskets attendaient de rencontrer l'ic\u00f4ne du rock pour c\u00e9l\u00e9brer sa collaboration avec PUMA Suede.\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/kiss-frontman-launched-his-suede\/\" data-no-translation=\"\" data-trp-gettext=\"\">lire l&#8217;histoire<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/suede-conquers-pitch\/\" \n                     tabindex=\"-1\" \n                    id=\"8661\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/04\/FUTURE-Suede-50_H1.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/fr\/category\/sportstyle\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sportstyle<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/suede-conquers-pitch\/\">Le daim \u00e0 la conqu\u00eate du terrain<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    Des courts aux trottoirs, des b-boys des ann\u00e9es 80 aux hustlers d'aujourd'hui, l'embl\u00e9matique et unique Suede de PUMA a \u00e9t\u00e9 port\u00e9e par les ic\u00f4nes de toutes les g\u00e9n\u00e9rations depuis qu'elle est apparue sur la sc\u00e8ne en 1968.\nSon style est rest\u00e9 classique et in\u00e9branlable, ce qui en fait une chaussure de street style #foralltime.\n\u00c0 l'occasion de son 50e anniversaire, PUMA et la Suede retournent \u00e0 leurs racines et p\u00e9n\u00e8trent \u00e0 nouveau dans le monde du sport !\n\u00a0\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/suede-conquers-pitch\/\" data-no-translation=\"\" data-trp-gettext=\"\">lire l&#8217;histoire<\/a>\n            <\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Il y a 50 ans aujourd'hui, l'un des produits les plus embl\u00e9matiques de PUMA voyait le jour : la Suede. Ou du moins, le monde l'a vu sous les feux de la rampe pour la premi\u00e8re fois.<br \/>\nLorsque Tommie Smith est mont\u00e9 sur le podium des Jeux olympiques de 1968 le 16 octobre, il avait ses chaussures PUMA \u00e0 ses c\u00f4t\u00e9s, tandis qu'il levait le poing en l'air et entrait dans l'histoire (du sport).<\/p>","protected":false},"author":4,"featured_media":10047,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_top_article":false,"is_featured_article":true,"EasyPostViewCounter":26318,"meta-headline":"","footnotes":""},"categories":[3],"class_list":["post-10002","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sportstyle"],"fullData":{"ID":10002,"post_author":"4","post_date":"2018-10-16 12:08:19","post_date_gmt":"2018-10-16 10:08:19","post_content":"<!-- wp:puma\/row-post-header {\"image\":{\"width\":1140,\"height\":640,\"file\":\"2018\/10\/H3_Suede-Geburtstag.jpg\",\"filesize\":97222,\"sizes\":{\"medium\":{\"file\":\"H3_Suede-Geburtstag-300x168.jpg\",\"width\":300,\"height\":168,\"mime-type\":\"image\/jpeg\",\"filesize\":11354},\"large\":{\"file\":\"H3_Suede-Geburtstag-1024x575.jpg\",\"width\":1024,\"height\":575,\"mime-type\":\"image\/jpeg\",\"filesize\":91631},\"thumbnail\":{\"file\":\"H3_Suede-Geburtstag-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":6294},\"medium_large\":{\"file\":\"H3_Suede-Geburtstag-768x431.jpg\",\"width\":768,\"height\":431,\"mime-type\":\"image\/jpeg\",\"filesize\":54393},\"trp-custom-language-flag\":{\"file\":\"H3_Suede-Geburtstag-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":427}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":10047,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/H3_Suede-Geburtstag.jpg\",\"title\":\"H3_Suede-Geburtstag\",\"aspect_ratio\":1.78125,\"focalPointLeft\":0.5,\"focalPointTop\":0},\"headline\":\"Don't you step on my cool Suede Shoes!\",\"content\":\"PUMA\u2019s iconic classic turns 50 \"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cspan class=\\u0022textStyle_intro\\u0022\\u003e50 years ago today, one of PUMA\u2019s most iconic products was born: the Suede. Or at least, the world saw it in the spotlight for the first time.\\u003c\/span\\u003e\\n\\u003cspan class=\\u0022textStyle_intro\\u0022\\u003eWhen Tommie Smith stood on the podium of the 1968 Olympic Games on October 16, he had his PUMA shoes standing by his side, while he raised a fist into the air and made (sports) history.\\u003c\/span\\u003e\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;The shoe next to Tommie Smith was called the \\u0026lt;strong\\u0026gt;PUMA Crack\\u0026lt;\/strong\\u0026gt;, the only suede shoe in PUMA\u2019s line up. In \\u0026lt;strong\\u0026gt;1972,\\u0026lt;\/strong\\u0026gt; the PUMA Crack was replaced by the \\u0026lt;strong\\u0026gt;PUMA Clyde\\u0026lt;\/strong\\u0026gt; \u2013 same material, but named after basketball legend \\u0026lt;strong\\u0026gt;Walt \u201cClyde\u201d Frazier\\u0026lt;\/strong\\u0026gt;.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\u00a0\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-image-single {\"images\":[{\"width\":1510,\"height\":840,\"file\":\"2018\/10\/G2_Suede.jpg\",\"filesize\":128174,\"sizes\":{\"medium\":{\"file\":\"G2_Suede-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":7023},\"large\":{\"file\":\"G2_Suede-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":63321},\"thumbnail\":{\"file\":\"G2_Suede-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":3885},\"medium_large\":{\"file\":\"G2_Suede-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":35641},\"trp-custom-language-flag\":{\"file\":\"G2_Suede-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":428}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":10021,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/G2_Suede.jpg\",\"title\":\"G2_Suede\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"showCaptions\":[false],\"image\":{\"width\":1510,\"height\":840,\"file\":\"2018\/10\/G2_Suede.jpg\",\"filesize\":128174,\"sizes\":{\"medium\":{\"file\":\"G2_Suede-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":7023},\"large\":{\"file\":\"G2_Suede-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":63321},\"thumbnail\":{\"file\":\"G2_Suede-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":3885},\"medium_large\":{\"file\":\"G2_Suede-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":35641},\"trp-custom-language-flag\":{\"file\":\"G2_Suede-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":428}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":10021,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/G2_Suede.jpg\",\"title\":\"G2_Suede\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0},\"style\":\"Wide\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;A few years later, the \\u0026lt;strong\\u0026gt;contract\\u0026lt;\/strong\\u0026gt; to name the shoe \u201cPUMA Clyde\u201d expired, but the \\u0026lt;strong\\u0026gt;model stayed the same\\u0026lt;\/strong\\u0026gt;. With only a slightly modified silhouette, PUMA continued to sell the shoe and named it \\u0026lt;strong\\u0026gt;\u201cSuede\u201d.\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Obviously, the Suede and its similar-looking predecessors, the Crack and the Clyde, were intended to be \\u0026lt;strong\\u0026gt;universal training shoes\\u0026lt;\/strong\\u0026gt; for indoor and outdoor sports. But the \\u0026lt;strong\\u0026gt;lifestyle trend had other plans\\u0026lt;\/strong\\u0026gt; for the Suede, turning it into a timeless classic street shoe.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-image-single {\"images\":[{\"width\":1510,\"height\":840,\"file\":\"2018\/10\/G1_Suede.jpg\",\"filesize\":109013,\"sizes\":{\"medium\":{\"file\":\"G1_Suede-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":9016},\"large\":{\"file\":\"G1_Suede-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":76231},\"thumbnail\":{\"file\":\"G1_Suede-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":6413},\"medium_large\":{\"file\":\"G1_Suede-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":47043},\"trp-custom-language-flag\":{\"file\":\"G1_Suede-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":408}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":10020,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/G1_Suede.jpg\",\"title\":\"G1_Suede\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"showCaptions\":[false],\"image\":{\"width\":1510,\"height\":840,\"file\":\"2018\/10\/G1_Suede.jpg\",\"filesize\":109013,\"sizes\":{\"medium\":{\"file\":\"G1_Suede-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":9016},\"large\":{\"file\":\"G1_Suede-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":76231},\"thumbnail\":{\"file\":\"G1_Suede-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":6413},\"medium_large\":{\"file\":\"G1_Suede-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":47043},\"trp-custom-language-flag\":{\"file\":\"G1_Suede-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":408}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":10020,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/G1_Suede.jpg\",\"title\":\"G1_Suede\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0},\"style\":\"Wide\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cp\\u003eI think the Suede turned into what it is today, because it was more fashionable than a shoe made out of smooth leather. Back in the day, when teams appeared in public they wore the Suede together with their suits, because it was sporty and fashionable at the same time.\\u003c\/p\\u003e\\n\\u003cbr\/\\u003e\\u003cbr\/\\u003eHelmut Fischer, Mr. PUMA\",\"width\":\"Wide\",\"style\":\"quote\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;That\u2019s what made the Suede a \\u0026lt;strong\\u0026gt;classic must-have\\u0026lt;\/strong\\u0026gt; for every generation for the past \\u0026lt;strong\\u0026gt;50 years\\u0026lt;\/strong\\u0026gt;. Plus, the shoe can vary a lot in color. \\u0026lt;strong\\u0026gt;Rumor has it\\u0026lt;\/strong\\u0026gt;, that PUMA Basketball star and fashion icon \\u0026lt;strong\\u0026gt;Walt \u201cClyde\u201d Frazier\\u0026lt;\/strong\\u0026gt; wore a different Suede in a different color every game.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Here\u2019s \\u0026lt;strong\\u0026gt;to the next 50\\u0026lt;\/strong\\u0026gt; years and \\u0026lt;strong\\u0026gt;Happy Birthday, Suede!\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-image-multi {\"migrateBlock\":true,\"title\":\"\",\"images\":[{\"width\":720,\"height\":1040,\"file\":\"2018\/10\/M3_Suede.jpg\",\"filesize\":56114,\"sizes\":{\"medium\":{\"file\":\"M3_Suede-208x300.jpg\",\"width\":208,\"height\":300,\"mime-type\":\"image\/jpeg\",\"filesize\":9611},\"large\":{\"file\":\"M3_Suede-709x1024.jpg\",\"width\":709,\"height\":1024,\"mime-type\":\"image\/jpeg\",\"filesize\":67965},\"thumbnail\":{\"file\":\"M3_Suede-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":4923},\"trp-custom-language-flag\":{\"file\":\"M3_Suede-8x12.jpg\",\"width\":8,\"height\":12,\"mime-type\":\"image\/jpeg\",\"filesize\":228}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":10012,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/M3_Suede.jpg\",\"title\":\"M3_Suede\",\"aspect_ratio\":0.6923076923076923,\"focalPointLeft\":0.5,\"focalPointTop\":0},{\"width\":720,\"height\":1040,\"file\":\"2018\/10\/M2_Suede.jpg\",\"filesize\":194851,\"sizes\":{\"medium\":{\"file\":\"M2_Suede-208x300.jpg\",\"width\":208,\"height\":300,\"mime-type\":\"image\/jpeg\",\"filesize\":17796},\"large\":{\"file\":\"M2_Suede-709x1024.jpg\",\"width\":709,\"height\":1024,\"mime-type\":\"image\/jpeg\",\"filesize\":160275},\"thumbnail\":{\"file\":\"M2_Suede-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":7172},\"trp-custom-language-flag\":{\"file\":\"M2_Suede-8x12.jpg\",\"width\":8,\"height\":12,\"mime-type\":\"image\/jpeg\",\"filesize\":352}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":10010,\"alt\":\"\",\"caption\":\"Long before Michael Jordan and his Air Jordan, Walt \\u0022Clyde\\u0022 Frazier set standards by having a shoe named after him.\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/M2_Suede.jpg\",\"title\":\"M2_Suede\",\"aspect_ratio\":0.6923076923076923,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"headlines\":[\"Mr. PUMA, Helmut Fischer\",\"Walt \\u0022Clyde\\u0022 Frazier 1972\"],\"showCaptions\":[false,true],\"portraitMode\":[true,true],\"aspect\":\"0\",\"style\":\"2\"} \/--><!-- wp:puma\/row-category-header {\"titleleft\":\"What else is there?\",\"mode\":\"manual\"} \/--><!-- wp:puma\/row-article-slider {\"migrateBlock\":true,\"numArticles\":5,\"title\":\"What else is there?\",\"icon\":\"\",\"manualArticles\":[{\"id\":7854},{\"id\":9900},{\"id\":9785},{\"id\":7380},{\"id\":8661}],\"mode\":\"manual\",\"aspect\":\"1\"} \/-->","post_title":"PUMA's iconic classic turns 50","post_excerpt":"50 years ago today, one of PUMA\u2019s most iconic products was born: the Suede. Or at least, the world saw it in the spotlight for the first time.\nWhen Tommie Smith stood on the podium of the 1968 Olympic Games on October 16, he had his PUMA shoes standing by his side, while he raised a fist into the air and made (sports) history.\n","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"pumas-iconic-classic-turns-50","to_ping":"","pinged":"","post_modified":"2025-09-19 15:01:31","post_modified_gmt":"2025-09-19 15:01:31","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.puma-catchup.com\/?p=10002","menu_order":0,"post_type":"post","post_mime_type":"","comment_count":"0","filter":"raw","ancestors":[],"page_template":"","post_category":[3],"tags_input":[],"id":10002,"author":"4","date":"2018-10-16 12:08:19","date_gmt":"2018-10-16 10:08:19","content":"<!-- wp:puma\/row-post-header {\"image\":{\"width\":1140,\"height\":640,\"file\":\"2018\/10\/H3_Suede-Geburtstag.jpg\",\"filesize\":97222,\"sizes\":{\"medium\":{\"file\":\"H3_Suede-Geburtstag-300x168.jpg\",\"width\":300,\"height\":168,\"mime-type\":\"image\/jpeg\",\"filesize\":11354},\"large\":{\"file\":\"H3_Suede-Geburtstag-1024x575.jpg\",\"width\":1024,\"height\":575,\"mime-type\":\"image\/jpeg\",\"filesize\":91631},\"thumbnail\":{\"file\":\"H3_Suede-Geburtstag-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":6294},\"medium_large\":{\"file\":\"H3_Suede-Geburtstag-768x431.jpg\",\"width\":768,\"height\":431,\"mime-type\":\"image\/jpeg\",\"filesize\":54393},\"trp-custom-language-flag\":{\"file\":\"H3_Suede-Geburtstag-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":427}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":10047,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/H3_Suede-Geburtstag.jpg\",\"title\":\"H3_Suede-Geburtstag\",\"aspect_ratio\":1.78125,\"focalPointLeft\":0.5,\"focalPointTop\":0},\"headline\":\"Don't you step on my cool Suede Shoes!\",\"content\":\"PUMA\u2019s iconic classic turns 50 \"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cspan class=\\u0022textStyle_intro\\u0022\\u003e50 years ago today, one of PUMA\u2019s most iconic products was born: the Suede. Or at least, the world saw it in the spotlight for the first time.\\u003c\/span\\u003e\\n\\u003cspan class=\\u0022textStyle_intro\\u0022\\u003eWhen Tommie Smith stood on the podium of the 1968 Olympic Games on October 16, he had his PUMA shoes standing by his side, while he raised a fist into the air and made (sports) history.\\u003c\/span\\u003e\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;The shoe next to Tommie Smith was called the \\u0026lt;strong\\u0026gt;PUMA Crack\\u0026lt;\/strong\\u0026gt;, the only suede shoe in PUMA\u2019s line up. In \\u0026lt;strong\\u0026gt;1972,\\u0026lt;\/strong\\u0026gt; the PUMA Crack was replaced by the \\u0026lt;strong\\u0026gt;PUMA Clyde\\u0026lt;\/strong\\u0026gt; \u2013 same material, but named after basketball legend \\u0026lt;strong\\u0026gt;Walt \u201cClyde\u201d Frazier\\u0026lt;\/strong\\u0026gt;.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\u00a0\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-image-single {\"images\":[{\"width\":1510,\"height\":840,\"file\":\"2018\/10\/G2_Suede.jpg\",\"filesize\":128174,\"sizes\":{\"medium\":{\"file\":\"G2_Suede-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":7023},\"large\":{\"file\":\"G2_Suede-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":63321},\"thumbnail\":{\"file\":\"G2_Suede-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":3885},\"medium_large\":{\"file\":\"G2_Suede-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":35641},\"trp-custom-language-flag\":{\"file\":\"G2_Suede-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":428}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":10021,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/G2_Suede.jpg\",\"title\":\"G2_Suede\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"showCaptions\":[false],\"image\":{\"width\":1510,\"height\":840,\"file\":\"2018\/10\/G2_Suede.jpg\",\"filesize\":128174,\"sizes\":{\"medium\":{\"file\":\"G2_Suede-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":7023},\"large\":{\"file\":\"G2_Suede-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":63321},\"thumbnail\":{\"file\":\"G2_Suede-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":3885},\"medium_large\":{\"file\":\"G2_Suede-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":35641},\"trp-custom-language-flag\":{\"file\":\"G2_Suede-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":428}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":10021,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/G2_Suede.jpg\",\"title\":\"G2_Suede\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0},\"style\":\"Wide\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;A few years later, the \\u0026lt;strong\\u0026gt;contract\\u0026lt;\/strong\\u0026gt; to name the shoe \u201cPUMA Clyde\u201d expired, but the \\u0026lt;strong\\u0026gt;model stayed the same\\u0026lt;\/strong\\u0026gt;. With only a slightly modified silhouette, PUMA continued to sell the shoe and named it \\u0026lt;strong\\u0026gt;\u201cSuede\u201d.\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Obviously, the Suede and its similar-looking predecessors, the Crack and the Clyde, were intended to be \\u0026lt;strong\\u0026gt;universal training shoes\\u0026lt;\/strong\\u0026gt; for indoor and outdoor sports. But the \\u0026lt;strong\\u0026gt;lifestyle trend had other plans\\u0026lt;\/strong\\u0026gt; for the Suede, turning it into a timeless classic street shoe.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-image-single {\"images\":[{\"width\":1510,\"height\":840,\"file\":\"2018\/10\/G1_Suede.jpg\",\"filesize\":109013,\"sizes\":{\"medium\":{\"file\":\"G1_Suede-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":9016},\"large\":{\"file\":\"G1_Suede-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":76231},\"thumbnail\":{\"file\":\"G1_Suede-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":6413},\"medium_large\":{\"file\":\"G1_Suede-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":47043},\"trp-custom-language-flag\":{\"file\":\"G1_Suede-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":408}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":10020,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/G1_Suede.jpg\",\"title\":\"G1_Suede\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"showCaptions\":[false],\"image\":{\"width\":1510,\"height\":840,\"file\":\"2018\/10\/G1_Suede.jpg\",\"filesize\":109013,\"sizes\":{\"medium\":{\"file\":\"G1_Suede-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":9016},\"large\":{\"file\":\"G1_Suede-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":76231},\"thumbnail\":{\"file\":\"G1_Suede-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":6413},\"medium_large\":{\"file\":\"G1_Suede-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":47043},\"trp-custom-language-flag\":{\"file\":\"G1_Suede-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":408}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":10020,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/G1_Suede.jpg\",\"title\":\"G1_Suede\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0},\"style\":\"Wide\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cp\\u003eI think the Suede turned into what it is today, because it was more fashionable than a shoe made out of smooth leather. Back in the day, when teams appeared in public they wore the Suede together with their suits, because it was sporty and fashionable at the same time.\\u003c\/p\\u003e\\n\\u003cbr\/\\u003e\\u003cbr\/\\u003eHelmut Fischer, Mr. PUMA\",\"width\":\"Wide\",\"style\":\"quote\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;That\u2019s what made the Suede a \\u0026lt;strong\\u0026gt;classic must-have\\u0026lt;\/strong\\u0026gt; for every generation for the past \\u0026lt;strong\\u0026gt;50 years\\u0026lt;\/strong\\u0026gt;. Plus, the shoe can vary a lot in color. \\u0026lt;strong\\u0026gt;Rumor has it\\u0026lt;\/strong\\u0026gt;, that PUMA Basketball star and fashion icon \\u0026lt;strong\\u0026gt;Walt \u201cClyde\u201d Frazier\\u0026lt;\/strong\\u0026gt; wore a different Suede in a different color every game.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Here\u2019s \\u0026lt;strong\\u0026gt;to the next 50\\u0026lt;\/strong\\u0026gt; years and \\u0026lt;strong\\u0026gt;Happy Birthday, Suede!\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-image-multi {\"migrateBlock\":true,\"title\":\"\",\"images\":[{\"width\":720,\"height\":1040,\"file\":\"2018\/10\/M3_Suede.jpg\",\"filesize\":56114,\"sizes\":{\"medium\":{\"file\":\"M3_Suede-208x300.jpg\",\"width\":208,\"height\":300,\"mime-type\":\"image\/jpeg\",\"filesize\":9611},\"large\":{\"file\":\"M3_Suede-709x1024.jpg\",\"width\":709,\"height\":1024,\"mime-type\":\"image\/jpeg\",\"filesize\":67965},\"thumbnail\":{\"file\":\"M3_Suede-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":4923},\"trp-custom-language-flag\":{\"file\":\"M3_Suede-8x12.jpg\",\"width\":8,\"height\":12,\"mime-type\":\"image\/jpeg\",\"filesize\":228}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":10012,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/M3_Suede.jpg\",\"title\":\"M3_Suede\",\"aspect_ratio\":0.6923076923076923,\"focalPointLeft\":0.5,\"focalPointTop\":0},{\"width\":720,\"height\":1040,\"file\":\"2018\/10\/M2_Suede.jpg\",\"filesize\":194851,\"sizes\":{\"medium\":{\"file\":\"M2_Suede-208x300.jpg\",\"width\":208,\"height\":300,\"mime-type\":\"image\/jpeg\",\"filesize\":17796},\"large\":{\"file\":\"M2_Suede-709x1024.jpg\",\"width\":709,\"height\":1024,\"mime-type\":\"image\/jpeg\",\"filesize\":160275},\"thumbnail\":{\"file\":\"M2_Suede-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":7172},\"trp-custom-language-flag\":{\"file\":\"M2_Suede-8x12.jpg\",\"width\":8,\"height\":12,\"mime-type\":\"image\/jpeg\",\"filesize\":352}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":10010,\"alt\":\"\",\"caption\":\"Long before Michael Jordan and his Air Jordan, Walt \\u0022Clyde\\u0022 Frazier set standards by having a shoe named after him.\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/M2_Suede.jpg\",\"title\":\"M2_Suede\",\"aspect_ratio\":0.6923076923076923,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"headlines\":[\"Mr. PUMA, Helmut Fischer\",\"Walt \\u0022Clyde\\u0022 Frazier 1972\"],\"showCaptions\":[false,true],\"portraitMode\":[true,true],\"aspect\":\"0\",\"style\":\"2\"} \/--><!-- wp:puma\/row-category-header {\"titleleft\":\"What else is there?\",\"mode\":\"manual\"} \/--><!-- wp:puma\/row-article-slider {\"migrateBlock\":true,\"numArticles\":5,\"title\":\"What else is there?\",\"icon\":\"\",\"manualArticles\":[{\"id\":7854},{\"id\":9900},{\"id\":9785},{\"id\":7380},{\"id\":8661}],\"mode\":\"manual\",\"aspect\":\"1\"} \/-->","title":"Le classique embl\u00e9matique de PUMA f\u00eate ses 50 ans","excerpt":"Il y a 50 ans aujourd'hui, l'un des produits les plus embl\u00e9matiques de PUMA voyait le jour : la Suede. Ou du moins, le monde l'a vu sous les feux de la rampe pour la premi\u00e8re fois.\nLorsque Tommie Smith est mont\u00e9 sur le podium des Jeux Olympiques de 1968 le 16 octobre, il avait ses chaussures PUMA \u00e0 ses c\u00f4t\u00e9s, tandis qu'il levait le poing en l'air et entrait dans l'histoire (du sport).","status":"publish","password":"","name":"pumas-ic\u00f4ne-classique-f\u00eate-ses-50-ans","modified":"2025-09-19 15:01:31","modified_gmt":"2025-09-19 15:01:31","content_filtered":"","parent":0,"type":"post","mime_type":"","template":"","category":[3],"datetime_local":"16 octobre 2018 \u00e0 10:08","date_local":"16 octobre 2018","time_local":"10:08","slug":"pumas-iconic-classic-turns-50","url":"https:\/\/www.puma-catchup.com\/fr\/sportstyle\/pumas-iconic-classic-turns-50\/","featured_image":{"width":1140,"height":640,"file":"2018\/10\/H3_Suede-Geburtstag.jpg","filesize":97222,"sizes":{"medium":{"file":"H3_Suede-Geburtstag-300x168.jpg","width":300,"height":168,"mime-type":"image\/jpeg","filesize":11354},"large":{"file":"H3_Suede-Geburtstag-1024x575.jpg","width":1024,"height":575,"mime-type":"image\/jpeg","filesize":91631},"thumbnail":{"file":"H3_Suede-Geburtstag-150x150.jpg","width":150,"height":150,"mime-type":"image\/jpeg","filesize":6294},"medium_large":{"file":"H3_Suede-Geburtstag-768x431.jpg","width":768,"height":431,"mime-type":"image\/jpeg","filesize":54393},"trp-custom-language-flag":{"file":"H3_Suede-Geburtstag-18x10.jpg","width":18,"height":10,"mime-type":"image\/jpeg","filesize":427}},"image_meta":{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0","keywords":[]},"id":10047,"alt":"","caption":"","description":"","url":"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/H3_Suede-Geburtstag.jpg","title":"H3_Suede-Anniversaire","aspect_ratio":1.78125,"focalPointLeft":0.5,"focalPointTop":0},"headline":"PUMA\u2019s iconic classic turns 50","categories":[{"term_id":3,"name":"Sportstyle","slug":"sportstyle","term_group":0,"term_taxonomy_id":3,"taxonomy":"category","description":"","parent":0,"count":415,"filter":"raw","url":"https:\/\/www.puma-catchup.com\/fr\/category\/sportstyle\/"}],"theCategory":{"term_id":3,"name":"Sportstyle","slug":"sportstyle","term_group":0,"term_taxonomy_id":3,"taxonomy":"category","description":"","parent":0,"count":415,"filter":"raw","url":"https:\/\/www.puma-catchup.com\/fr\/category\/sportstyle\/"},"isFeaturedArticle":true,"isTopArticle":false},"_links":{"self":[{"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/posts\/10002","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/comments?post=10002"}],"version-history":[{"count":0,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/posts\/10002\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/media\/10047"}],"wp:attachment":[{"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/media?parent=10002"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.puma-catchup.com\/fr\/wp-json\/wp\/v2\/categories?post=10002"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}