{"id":64296,"date":"2025-02-21T13:02:45","date_gmt":"2025-02-21T12:02:45","guid":{"rendered":"https:\/\/www.puma-catchup.com\/?p=64296"},"modified":"2025-09-28T08:43:56","modified_gmt":"2025-09-28T08:43:56","slug":"puma-takes-top-retail-accounts-to-portugal","status":"publish","type":"post","link":"https:\/\/www.puma-catchup.com\/es\/sports\/puma-takes-top-retail-accounts-to-portugal\/","title":{"rendered":"PUMA lleva sus principales cuentas minoristas a Portugal"},"content":{"rendered":"<!-- post header -->\n<div class=\"row rowSingleColumn\">\n    <div class=\"col breadcrumb\">\n        <a href=\"\/es\/\">Inicio<\/a>\/\n        <a href=\"\/es\/category\/sports\/\">Deportes<\/a>\/\n        PUMA lleva sus principales cuentas minoristas a Portugal\n    <\/div>\n<\/div>\n<div class=\"row rowPostHeaderImage headerImageAnim\">\n    <div class=\"scrollAnim\" \n        id=\"postHeaderImage\"\n         style=\"width:100%;position:relative;overflow:hidden;        aspect-ratio:2        ;\" >\n    <img decoding=\"async\" alt=\"\"\n        class=\"\"\n        src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2025\/02\/TS-Summit-Arne-FPF.png\" style=\"transition: 0.35s all;height:100%;width:100%;        object-position: 50% 0%; object-fit: cover;\"\/>\n        <\/div>\n    \n<\/div>\n<div class=\"row rowSingleColumnWide rowPostHeader\">\n    <div id=\"postHeaderText\" class=\"col tcenter\" >\n        <div class=\"cat\"><a class=\"secondary\" href=\"https:\/\/www.puma-catchup.com\/es\/category\/sports\/\">Deportes<\/a><\/div>\n        <div id=\"headerSocialIcons\" class=\"headerSocialIcons tleft\">\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsports%2Fpuma-takes-top-retail-accounts-to-portugal%2F\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsports%2Fpuma-takes-top-retail-accounts-to-portugal%2F\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https:\/\/www.puma-catchup.com\/es\/sports\/puma-takes-top-retail-accounts-to-portugal\/&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsports%2Fpuma-takes-top-retail-accounts-to-portugal%2F\" target=\"blank\"><\/a>\n        <\/div>\n        <h1 class=\"\" >Comienza el espect\u00e1culo en Lisboa: Cumbre PUMA Teamsport 2025<\/h1>\n        <div class=\"articleintro\" >PUMA lleva sus principales cuentas minoristas a Portugal <\/div>\n        <div class=\"date\">21 de febrero de 2025 <\/div>\n\n        <div id=\"\" class=\"headerSocialIconsMobile tcenter mobile\">\n            <a class=\"sharing\" id=\"mobileshare\" onclick='navigator.share({ \"title\": &quot;PUMA Takes Top Retail Accounts to Portugal&quot;, \"text\": &quot;From February 10th\\u201313th, our Teamsport BU hosted 150 guests from 42 top retail partners across 20+ countries at the Teamsport Summit in Lisbon. Partnering with the Portuguese Football Federation (FPF), we showcased our latest innovations, revealed exciting product pipelines for SS26, and delivered unforgettable brand experiences.\\n&quot;, \"url\": \"https:\/\/www.puma-catchup.com\/es\/sports\/puma-takes-top-retail-accounts-to-portugal\/\" })'  target=\"blank\"><\/a>\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.puma-catchup.com\/es\/sports\/puma-takes-top-retail-accounts-to-portugal\/\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/www.puma-catchup.com\/es\/sports\/puma-takes-top-retail-accounts-to-portugal\/\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsports%2Fpuma-takes-top-retail-accounts-to-portugal%2F&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsports%2Fpuma-takes-top-retail-accounts-to-portugal%2F\" target=\"blank\"><\/a>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><strong class=\"textStyle_description\">Del 10 al 13 de febrero, nuestra BU Teamsport acogi\u00f3 a 150 invitados de 42 socios minoristas de m\u00e1s de 20 pa\u00edses en la Cumbre Teamsport de Lisboa. En colaboraci\u00f3n con la Federaci\u00f3n Portuguesa de F\u00fatbol (FPF), mostramos nuestras \u00faltimas innovaciones, desvelamos interesantes l\u00edneas de productos para el 26 de septiembre y ofrecimos experiencias de marca inolvidables.<\/strong><\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" >La Cumbre Teamsport es nuestro <strong>evento principal para atraer a cuentas clave<\/strong> para presentar los productos m\u00e1s novedosos y generar expectaci\u00f3n en torno a la gama Teamsport para las pr\u00f3ximas temporadas. Durante tres d\u00edas, presentamos las innovaciones de nuestros productos, celebramos nuestras colaboraciones y nos pusimos en contacto con los l\u00edderes del sector.<\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnNarrow spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_quote\" >\u201cHa sido nuestra mayor y mejor cumbre hasta la fecha. Todo funcion\u00f3 a la perfecci\u00f3n, nuestros invitados quedaron muy impresionados y el entusiasmo en torno a nuestra alineaci\u00f3n SS26 fue grande. Un \u00e9xito rotundo para todos los implicados\u201d.\u201d<br><strong>Matthias B\u00e4umer, Vicepresidente BU Teamsport<\/strong><\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" >Este a\u00f1o, con el mayor acontecimiento futbol\u00edstico de la historia en el horizonte, la cumbre tuvo <strong>un objetivo clave: la Copa Mundial de la FIFA 2026 en Estados Unidos, Canad\u00e1 y M\u00e9xico<\/strong>. Nuestros expertos de Teamsport guiaron a los socios a trav\u00e9s de <strong>\u00faltimas novedades futbol\u00edsticas SS26<\/strong>, incluyendo botas, equipaciones nacionales, ropa de club, ropa de equipo y balones. <strong>\u00bfLa respuesta? Absolutamente el\u00e9ctrica.<\/strong> Invitados de grandes cuentas como <strong>Intersport<\/strong>, <strong>Deporte 2000<\/strong>, <strong>11deportes<\/strong>, <strong>unisport<\/strong>, <strong>f\u00fatbol.com<\/strong> y <strong>Zalando<\/strong>\u00a0estaban disfrutando cada momento de la experiencia.<\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row image single -->\n<div class=\"row rowSingleColumnWide spacing\">\n\t<div class=\"col\">\n\t<div class=\"0 scrollAnim\" \n\t    \n\t     style=\"Wide;position:relative;overflow:hidden;\t;\" >\n\t<img decoding=\"async\" alt=\"\"\n\t    class=\"\"\n\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2025\/02\/TS-Summit-Collaboration.png\" style=\"transition: 0.35s all;height:100%;width:100%;\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t    <\/div>\n\t\n\t<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">Una cumbre llena de momentos destacados<\/span><\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_quote\" >\u201cEl primer d\u00eda estuvo lleno de emoci\u00f3n. Despu\u00e9s de las presentaciones matinales, visitamos el campus de la selecci\u00f3n portuguesa para ver en exclusiva los entresijos de sus campos de entrenamiento. Pero lo mejor estaba por llegar\u201d.\u201d<br><strong>Hanna Hoelterhoff, Asistente del Vicepresidente BU Teamsport.<\/strong><\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row image single -->\n<div class=\"row rowSingleColumnWide spacing\">\n\t<div class=\"col\">\n\t<div class=\"0 scrollAnim\" \n\t    \n\t     style=\"Wide;position:relative;overflow:hidden;\t;\" >\n\t<img decoding=\"async\" alt=\"\"\n\t    class=\"\"\n\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2025\/02\/TS-Summit-Guests.png\" style=\"transition: 0.35s all;height:100%;width:100%;\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t    <\/div>\n\t\n\t<\/div>\n<\/div>\n\n\n<!-- row image multi 1 -->\n<div class=\"row rowImages3 spacing\">\n\t<div class=\"\">\n\t\t<div class=\"row inner\">\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:1  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2025\/02\/TS-Summit-Bankett-2.png'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:1  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2025\/02\/TS-Summit-Bankett.png'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:1  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2025\/02\/TS-Summit-Bankett-1.png'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" >M\u00e1s all\u00e1 de la exhibici\u00f3n de productos, nuestros 150 invitados fueron<strong> un acontecimiento inesperado<\/strong>- tuvieron la oportunidad de presenciar <strong>Emocionante victoria del Borussia Dortmund (3-0)<\/strong> sobre el Sporting de Lisboa en la ida de la Liga de Campeones - <strong>en directo desde el estadio<\/strong>\u00a1! La sorpresa fue recibida con gran entusiasmo, y convirti\u00f3 la Cumbre Teamsport en un <strong>experiencia inolvidable.<\/strong><\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row image single -->\n<div class=\"row rowSingleColumnWide spacing\">\n\t<div class=\"col\">\n\t\t<h2 class=\"spacing2\">Matthias B\u00e4umer anuncia la campa\u00f1a \u00a1Sorpresa!<\/h2>\n\t<div class=\"0 scrollAnim\" \n\t    \n\t     style=\"Wide;position:relative;overflow:hidden;\t;\" >\n\t<img decoding=\"async\" alt=\"\"\n\t    class=\"\"\n\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2025\/02\/TS-Summit-Matthias-Dinner.png\" style=\"transition: 0.35s all;height:100%;width:100%;\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t    <\/div>\n\t\n\t<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" >A la ma\u00f1ana siguiente, el BVB devolvi\u00f3 el favor al <strong>Matthias B\u00e4umer dio la bienvenida a los Directores Generales del Borussia Dortmund, Carsten Cramer y Lars Ricken.<\/strong>, al escenario de la Cumbre Teamsport. Su visita puso de relieve nuestra <strong>larga colaboraci\u00f3n<\/strong> y a\u00f1adi\u00f3 otro momento memorable al acontecimiento.<\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row image single -->\n<div class=\"row rowSingleColumnWide spacing\">\n\t<div class=\"col\">\n\t<div class=\"0 scrollAnim\" \n\t    \n\t     style=\"Wide;position:relative;overflow:hidden;\t;\" >\n\t<img decoding=\"async\" alt=\"\"\n\t    class=\"\"\n\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2025\/02\/TS-Summit-BVB.png\" style=\"transition: 0.35s all;height:100%;width:100%;\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t    <\/div>\n\t\n\t<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" >Como colof\u00f3n a una cumbre inolvidable, <strong>El atleta de PUMA Dani Carvajal pas\u00f3 por el escenario<\/strong>, y compartir sus valiosas ideas en un inspirador discurso. <strong>Sesi\u00f3n de preguntas y respuestas<\/strong>. Comparti\u00f3 su mentalidad ganadora -mantener el hambre, fijarse nuevas metas y seguir avanzando- haciendo hincapi\u00e9 en que la resiliencia es clave en los deportes y los negocios, donde <strong>el \u00e9xito es un marat\u00f3n, no un sprint<\/strong>.<br><br>La visita de Carvajal no acab\u00f3 ah\u00ed: tambi\u00e9n <strong>se qued\u00f3 para unirse a nuestros invitados en la cena de clausura<\/strong>, La \u00faltima noche de la cumbre fue un verdadero momento culminante.<\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row image single -->\n<div class=\"row rowSingleColumnWide spacing\">\n\t<div class=\"col\">\n\t<div class=\"0 scrollAnim\" \n\t    \n\t     style=\"Wide;position:relative;overflow:hidden;\t;\" >\n\t<img decoding=\"async\" alt=\"\"\n\t    class=\"\"\n\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2025\/02\/TS-Summit-Carvajal.png\" style=\"transition: 0.35s all;height:100%;width:100%;\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t    <\/div>\n\t\n\t<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">Un viaje al pasado para celebrar el futuro<\/span><br><br>Sr. PUMA, Helmut Fischer, marc\u00f3 un momento hist\u00f3rico al <strong>regalo de un par de botas PUMA KING Eusebio<\/strong> a la <strong>Nuevo museo de la Federaci\u00f3n Portuguesa de F\u00fatbol<\/strong>. Originalmente desarrollado por Rudolf Dassler para Eus\u00e9bio antes de la Copa del Mundo de 1966, el PUMA KING se convirti\u00f3 en un icono, usado por leyendas como Pel\u00e9, Cruyff, Maradona y Matth\u00e4us, encajando.<\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_quote\" >\u201cLa Cumbre Teamsport fue una de las mejores reuniones de mis 47 a\u00f1os en PUMA: organizaci\u00f3n perfecta, presentaciones s\u00f3lidas y un momento muy especial: la entrega del PUMA KING Eusebio al nuevo museo del f\u00fatbol de la PFP. Un pedazo de la historia del f\u00fatbol que sigue vivo hoy en d\u00eda\u201d.\u201d<br><strong>Helmut Fischer, Asesor Senior de Direcci\u00f3n General y Sr. PUMA<\/strong><\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row image single -->\n<div class=\"row rowSingleColumnWide spacing\">\n\t<div class=\"col\">\n\t<div class=\"0 scrollAnim\" \n\t    \n\t     style=\"Wide;position:relative;overflow:hidden;\t;\" >\n\t<img decoding=\"async\" alt=\"\"\n\t    class=\"\"\n\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2025\/02\/Helmut-Eusebio-King.png\" style=\"transition: 0.35s all;height:100%;width:100%;\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t    <\/div>\n\t\n\t<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" >Este gesto simb\u00f3lico en la Cumbre Teamsport puso de relieve <strong>La arraigada herencia futbol\u00edstica de PUMA<\/strong> mientras que <strong>celebrando un nuevo y emocionante cap\u00edtulo con el f\u00fatbol portugu\u00e9s.<\/strong><\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_quote\" >\u201cPUMA puede estar realmente orgullosa de dar la bienvenida a un socio tan grande al #PUMAFam\u201d.\u201d<br><strong>Helmut Fischer<\/strong><\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">Impulso para 2026<\/span><br><br>Con la Copa del Mundo a la vuelta de la esquina, <strong>El entusiasmo por nuestra cartera de productos alcanz\u00f3 su punto \u00e1lgido.<\/strong>. Por encima de todo, el <strong>kits nacionales para 2026<\/strong> y el nuevo <strong>Copa del MundoPaquete de calzado<\/strong>\u00a0recibido <strong>elogio especial<\/strong>.<\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_quote\" >\u201cNuestros socios se mostraron especialmente entusiasmados con nuestra gama de productos y nuestro plan de marketing para la Copa Mundial 2026. Fue una oportunidad incre\u00edble para profundizar las conexiones con nuestras principales cuentas.\u201d<br><strong>Finn Hornig, Director de Desarrollo Comercial de Teamsport<\/strong><\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row image single -->\n<div class=\"row rowSingleColumnWide spacing\">\n\t<div class=\"col\">\n\t<div class=\"0 scrollAnim\" \n\t    \n\t     style=\"Wide;position:relative;overflow:hidden;\t;\" >\n\t<img decoding=\"async\" alt=\"\"\n\t    class=\"\"\n\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2025\/02\/TS-Summit-Morning-Sports-1.png\" style=\"transition: 0.35s all;height:100%;width:100%;\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t    <\/div>\n\t\n\t<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><strong>Enhorabuena a nuestra BU de Teamsport<\/strong> por haber organizado un acto excepcional,<strong> fomentar conexiones aut\u00e9nticas<\/strong> y, <strong>crear experiencias de marca inolvidables<\/strong>.<br><br><strong>Por un 2026 lleno de acci\u00f3n, innovaci\u00f3n, colaboraci\u00f3n y asociaciones s\u00f3lidas que eleven el nivel de PUMA en el f\u00fatbol \u26bd\ufe0f.<\/strong><\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_default\" ><h2>Nuestro Director General, Arne Freundt, \u00a1parece entusiasmado!<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone\" style=\"width: 100%;\" src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2025\/02\/Arne-Freundt-Teamsport-Summit-Post.png\" alt=\"Open Arne Freundt Post on LinkedIn\" width=\"610\" height=\"1450\" \/><\/p>\n<p>\u00a0<\/p>\n<p><a href=\"https:\/\/www.linkedin.com\/posts\/arne-freundt-53919b109_obrigado-today-we-wrapped-up-an-incredible-activity-7295895248663150592-Jiyl?utm_source=share&#038;utm_medium=member_desktop&#038;rcm=ACoAAB7kO5kBg6KoCZOPVjmBiaFYUwkMfKKSQi8\" target=\"_blank\" rel=\"noopener\">Mensaje abierto en LinkedIn<\/a><\/p>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_default\" ><h2>Palabras de nuestros invitados \ud83d\udcab<\/h2><blockquote><p>Nuestros d\u00edas en Lisboa se completaron a la perfecci\u00f3n con una visita a la selecci\u00f3n portuguesa y una visi\u00f3n exclusiva entre bastidores.<\/p><br><p>Llegados a este punto, nos gustar\u00eda expresar nuestro m\u00e1s sincero agradecimiento a todo el equipo de PUMA por esta experiencia inolvidable y por la excepcional organizaci\u00f3n del evento.<\/p><br><p><a href=\"https:\/\/www.linkedin.com\/company\/absolute-teamsport\/posts\/\">ABSOLUTE TEAMSPORT GmbH<\/a><\/p><\/blockquote><br><p>\u00a0<p>\u201cUna semana fant\u00e1stica en Lisboa con nuestros buenos amigos de PUMA. Agradecido por las oportunidades que nos esperan: \u00a1la Federaci\u00f3n Portuguesa est\u00e1 en buenas manos!\u201d.\u201d<\/p><br><p><a href=\"https:\/\/www.linkedin.com\/posts\/rmr1210_a-fantastic-week-in-lisbon-with-our-good-activity-7295851337450147840-LpkP\/\" target=\"_blank\" rel=\"noopener\">Ruben Rodrigues, Director de Retail y Gesti\u00f3n de Productos de AROCAM Sports<\/a><\/p><\/p><br><blockquote><p>\u201c\u00a1Obrigado, Grupo PUMA, por contar conmigo en la Teamsports Summit SS26! Eventos como este son m\u00e1s que una simple actualizaci\u00f3n de temporada: son una oportunidad \u00fanica para conectar con la industria, intercambiar ideas con los minoristas y aprender de profesionales experimentados.<\/p><br><p>M\u00e1s all\u00e1 de un impresionante escaparate de productos SS26, tuvimos la oportunidad de explorar la ciudad del f\u00fatbol, sede de la Federaci\u00f3n Portuguesa de F\u00fatbol, y cerrar el d\u00eda con una inolvidable noche de Liga de Campeones. \u2728<\/p><br><p>\u00bfLo m\u00e1s destacado? Cenar al lado de la leyenda del Real Madrid Dani Carvajal, junto a Mar\u00eda Vald\u00e9s y Matthias B\u00e4umer - conversaciones inspiradoras que realmente aprecio. Muchas gracias a Finn Hornig por hacerlo posible. \ud83e\udef6\ud83c\udffd\u201d<\/p><br><p><a href=\"https:\/\/www.linkedin.com\/posts\/karel-nowak-86123391_puma-showtime-in-obrigado-puma-group-activity-7295901461715038208-DVVw?utm_source=share&amp;utm_medium=member_desktop&amp;rcm=ACoAAB7kO5kBg6KoCZOPVjmBiaFYUwkMfKKSQi8\" target=\"_blank\" rel=\"noopener\">Karel Nowak, Director General de F\u00fatbol del Grupo 11teamsports<\/a><\/p><\/blockquote><\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row social embed -->\n<div class=\"row rowEmbed1 spacing\">\n        <div class=\"col\">\n         <iframe loading=\"lazy\" title=\"Eingebetteter Beitrag\" src=\"https:\/\/www.linkedin.com\/embed\/feed\/update\/urn:li:share:7295493697700286464\" width=\"full\" height=\"879\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe>\n        <\/div>\n<\/div>\n\n\n<!-- row category header -->\n<div class=\"row rowCategoryHeader\" style=\"grid-template-columns:1fr\">\n    <div class=\"col\" style=\"display: flex; align-items: baseline;\">\n        <h2 class=\"bgPuma\">\n            <span>M\u00e1s noticias<\/span>\n        <\/h2>\n    <\/div>\n\n<\/div>\n\n\n\n<div class=\"row rowSlider3 spacing scrollAnim\">\n    <div class=\"nomobile swiperArrow swiper-button-prev swipeprev0cab499e-8889-478d-b7e0-1338a5eba0bd\" style=\"top:unset;margin-top: 170px;margin-left:15px;\"><\/div>\n    <div class=\"nomobile swiperArrow swiper-button-next swipenext0cab499e-8889-478d-b7e0-1338a5eba0bd\" style=\"top:unset;margin-top: 170px;margin-right:15px;\"><\/div>\n\t<div id=\"swipe_0cab499e-8889-478d-b7e0-1338a5eba0bd\" class=\"swiper myswiper\" data-ssize=\"4\" data-id=\"0cab499e-8889-478d-b7e0-1338a5eba0bd\">\n\t\t<div class=\"swiper-wrapper\">\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/es\/sports\/how-to-lace-your-future-boots\/\" \n                     tabindex=\"-1\" \n                    id=\"9178\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/05\/NETFIT-Lacing-H1.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/es\/category\/sports\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Deportes<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/es\/sports\/how-to-lace-your-future-boots\/\">C\u00f3mo atarse las futuras botas<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    Un ajuste perfecto es lo que vale la pena en el campo cuando se trata de la bota de f\u00fatbol perfecta. Con nuestra tecnolog\u00eda NETFIT que hemos aplicado a la PUMA FUTURE ya no se trata de la bota perfecta, sino del cord\u00f3n perfecto.\n\u00a0\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/es\/sports\/how-to-lace-your-future-boots\/\" data-no-translation=\"\" data-trp-gettext=\"\">leer la historia<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/es\/sports\/black-is-the-new-yellow-fans-cant-get-enough-of-bvbs-black-dusseldorf-match-jersey\/\" \n                     tabindex=\"-1\" \n                    id=\"15383\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2019\/12\/H2-BVB-Black-Jersey.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/es\/category\/sports\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Deportes<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/es\/sports\/black-is-the-new-yellow-fans-cant-get-enough-of-bvbs-black-dusseldorf-match-jersey\/\">La camiseta del BVB de PUMA paraliza la tienda de los aficionados<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    Los hinchas del BVB enloquecidos tras el 5:0 de su equipo \u201crompen\u201d la tienda online del BVB. PUMA mand\u00f3 hacer exactamente 9009 camisetas especiales del BVB, pero todo el lote se agot\u00f3 al cabo de dos horas y media.\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/es\/sports\/black-is-the-new-yellow-fans-cant-get-enough-of-bvbs-black-dusseldorf-match-jersey\/\" data-no-translation=\"\" data-trp-gettext=\"\">leer la historia<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/how-to-keep-your-sneakers-shiny-and-new\/\" \n                     tabindex=\"-1\" \n                    id=\"12629\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2019\/05\/H1-Clean-Sneakers.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 50%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/es\/category\/sportstyle\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sportstyle<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/how-to-keep-your-sneakers-shiny-and-new\/\">S\u00ed, \u00a1puedes meter las zapatillas en la lavadora!<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    A todos nos gustan las zapatillas. Y las llevamos mucho. De ah\u00ed que tarde o temprano llegue el d\u00eda en que ya no parezcan nuevas. Es entonces cuando surge la pregunta: \u00bfLavadora s\u00ed o lavadora no?\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/how-to-keep-your-sneakers-shiny-and-new\/\" data-no-translation=\"\" data-trp-gettext=\"\">leer la historia<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/es\/sports\/f1-champion-lewis-hamilton-speaks-out-as-part-of-pumas-only-see-great-campaign\/\" \n                     tabindex=\"-1\" \n                    id=\"32004\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/11\/Header-Lewis-H.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/es\/category\/sports\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Deportes<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/es\/sports\/f1-champion-lewis-hamilton-speaks-out-as-part-of-pumas-only-see-great-campaign\/\">El campe\u00f3n de F1 Lewis Hamilton habla en el marco de la campa\u00f1a \"Only See Great\" de PUMA<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    Hemos hablado con el siete veces campe\u00f3n del mundo de F\u00f3rmula 1 Lewis Hamilton, sobre su visi\u00f3n de la grandeza en el deporte y en la vida, como parte de nuestra campa\u00f1a \"ONLY SEE GREAT\". Acompa\u00f1ando a la campa\u00f1a, PUMA dise\u00f1\u00f3 para Lewis Hamilton la edici\u00f3n especial de la bota de carreras Speedcat Pro Spectra con los colores emblem\u00e1ticos de la campa\u00f1a.\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/es\/sports\/f1-champion-lewis-hamilton-speaks-out-as-part-of-pumas-only-see-great-campaign\/\" data-no-translation=\"\" data-trp-gettext=\"\">leer la historia<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/es\/sports\/pumas-lqd-cell-technology-boosts-your-workouts\/\" \n                     tabindex=\"-1\" \n                    id=\"13575\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2019\/08\/H1-LQD-CELL-Training.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/es\/category\/sports\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Deportes<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/es\/sports\/pumas-lqd-cell-technology-boosts-your-workouts\/\">La tecnolog\u00eda LQD CELL de PUMA potencia tus entrenamientos<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    Amortiguaci\u00f3n, suavidad y estabilidad a raudales: as\u00ed es la tecnolog\u00eda LQD CELL de PUMA.\nEl sistema de amortiguaci\u00f3n de los 90 se reinici\u00f3 a principios de este a\u00f1o en la nueva plataforma tecnol\u00f3gica de PUMA. Ahora, LQD CELL tambi\u00e9n renueva nuestras zapatillas de entrenamiento.\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/es\/sports\/pumas-lqd-cell-technology-boosts-your-workouts\/\" data-no-translation=\"\" data-trp-gettext=\"\">leer la historia<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/puma-launches-a-brand-new-technology-platform-and-its-first-augmented-reality-shoe\/\" \n                     tabindex=\"-1\" \n                    id=\"12112\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2019\/04\/H3-LQDCELL-Origin-AR.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/es\/category\/sportstyle\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sportstyle<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/puma-launches-a-brand-new-technology-platform-and-its-first-augmented-reality-shoe\/\">PUMA lanza una nueva plataforma tecnol\u00f3gica y su primera zapatilla de realidad aumentada<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    Zapatillas hechas solo para caminar: eso fue ayer. No solo puedes llevar las nuevas LQD CELL Origin AR de PUMA, sino tambi\u00e9n jugar a un juego interactivo con ellas, escanearlas y a\u00f1adir divertidos efectos a fotos y v\u00eddeos. Adem\u00e1s, \u00a1son comod\u00edsimas!\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/puma-launches-a-brand-new-technology-platform-and-its-first-augmented-reality-shoe\/\" data-no-translation=\"\" data-trp-gettext=\"\">leer la historia<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/es\/corporate\/how-puma-makes-its-packaging-and-retail-supplies-more-sustainable\/\" \n                     tabindex=\"-1\" \n                    id=\"29593\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/08\/shoeboxesheader.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/es\/category\/corporate\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Corporativo<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/es\/corporate\/how-puma-makes-its-packaging-and-retail-supplies-more-sustainable\/\">Envases siempre mejores<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    Las cajas de zapatos que ves hoy en nuestras tiendas tienen el mismo aspecto de siempre, rojo, verde o negro, pero ahora tienen un secreto: utilizan mucho menos cart\u00f3n que antes.\nComo parte de sus objetivos 10FOR25, PUMA est\u00e1 estudiando la huella medioambiental de la empresa en su conjunto y pretende integrar la sostenibilidad en todos nuestros productos para lograr un impacto positivo a gran escala. La mejora de los envases forma parte de este proceso.\n\"Analizamos el dise\u00f1o de nuestras cajas de zapatos y nos dimos cuenta de que utiliz\u00e1bamos demasiado material\", explica Jordan Eichenberger, responsable de etiquetado y embalaje de PUMA Group Sourcing.\nJordan y su equipo empezaron a redise\u00f1ar las cajas y buscaron formas de reducir la cantidad de material utilizado, pero manteniendo la misma resistencia que antes.\nAl utilizar menos material en nuestras cajas de zapatos, ahorramos 2.800 toneladas de cart\u00f3n al a\u00f1o. Si tenemos en cuenta que se necesitan unos 12 \u00e1rboles para una tonelada de cart\u00f3n, al reducir el peso de las cajas de zapatos hemos salvado 33600 \u00e1rboles: m\u00e1s \u00e1rboles que en el Central Park de Nueva York.\nPero incluso vamos un paso m\u00e1s all\u00e1, ya que las cajas de cart\u00f3n est\u00e1n fabricadas con m\u00e1s de 95 % (en peso) de cart\u00f3n reciclado.\nComo parte de nuestra estrategia 10FOR25, tambi\u00e9n eliminaremos las bolsas de pl\u00e1stico para el consumidor de nuestras tiendas y, siempre que sea posible, haremos que nuestros suministros sean m\u00e1s sostenibles.\nNuestras bolsas de pl\u00e1stico destinadas al consumidor ya est\u00e1n fabricadas con contenido reciclado 80%, pero en 2021 reduciremos su uso a la mitad. Para ponerlo en cifras, son 200 toneladas de pl\u00e1stico que no utilizamos.\nPero no nos detendremos ah\u00ed. Aunque ya hemos eliminado las bolsas de pl\u00e1stico para el consumidor de nuestras tiendas propias y operadas en pa\u00edses como China e India, dejaremos de usar este tipo de bolsas en cualquier parte del mundo para 2023.\nEn su lugar, PUMA solo utilizar\u00e1 bolsas de papel reciclado y con certificaci\u00f3n FSC en sus tiendas, independientemente de si compras en Herzogenaurach, en la Quinta Avenida o en Krasnoyarsk.\nEl cambio a alternativas m\u00e1s sostenibles para nuestros compradores no ha estado exento de dificultades, como explica Martina Lagler, jefa de equipo de Desarrollo de Negocio Minorista Global.\n\"En general, el papel reciclado no es tan duradero como el pl\u00e1stico, por lo que la fase de desarrollo fue todo un reto y estoy muy contenta de que por fin podamos ofrecer una bolsa de tan alta calidad. Tambi\u00e9n tuvimos que asegurarnos de contar con los documentos pertinentes para demostrar la plena trazabilidad a lo largo de la cadena de suministro de producci\u00f3n del material y su contenido reciclado\", recuerda Martina.\nY a\u00fan hay m\u00e1s en nuestras tiendas: Nuestros clientes que quieran envolver sus compras de PUMA para alguien especial, recibir\u00e1n pronto tambi\u00e9n una bolsa de regalo fabricada con papel reciclado y certificado FSC. Las bolsas que PUMA utiliza para el env\u00edo de pedidos online tambi\u00e9n estar\u00e1n hechas con pl\u00e1stico reciclado 100% y hemos encontrado alternativas m\u00e1s sostenibles para las perchas y los \u00e1rboles de zapatos de nuestras tiendas.\nOtras mejoras en el embalaje pueden resultar menos obvias para los clientes de PUMA, ya que s\u00f3lo se utilizan para mantener nuestros productos secos y limpios durante el transporte. Pero las bolsas de polietileno que protegen nuestra ropa y accesorios de camino a la tienda y en los almacenes tambi\u00e9n se fabricar\u00e1n exclusivamente con polietileno reciclado para la primavera\/verano de 2022. Tambi\u00e9n hemos reducido el grosor medio de estas bolsas de 50 a 30 micras, una reducci\u00f3n de 60% que, una vez m\u00e1s, ahorra 400 toneladas de material al a\u00f1o.\nCon todas estas medidas, daremos un paso m\u00e1s en nuestro camino para que PUMA sea m\u00e1s sostenible y sea FOREVER BETTER.\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/es\/corporate\/how-puma-makes-its-packaging-and-retail-supplies-more-sustainable\/\" data-no-translation=\"\" data-trp-gettext=\"\">leer la historia<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/es\/sports\/puma-golf-showed-up-in-a-big-way-at-the-pga-show-in-orlando-florida\/\" \n                     tabindex=\"-1\" \n                    id=\"11167\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2019\/01\/H1-PGA-Golf.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/es\/category\/sports\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Deportes<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/es\/sports\/puma-golf-showed-up-in-a-big-way-at-the-pga-show-in-orlando-florida\/\">PUMA Golf tiene todo lo que necesitas<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    Orlando, Florida, es sin\u00f3nimo de parques tem\u00e1ticos, palmeras y golf. Sobre todo a principios de a\u00f1o: Cada mes de enero se celebra en Orlando el Sal\u00f3n de la Asociaci\u00f3n de Golfistas Profesionales (PGA), la mayor feria del sector.\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/es\/sports\/puma-golf-showed-up-in-a-big-way-at-the-pga-show-in-orlando-florida\/\" data-no-translation=\"\" data-trp-gettext=\"\">leer la historia<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/puma-celebrated-the-suedes-50th-anniversary-with-37-unique-drops\/\" \n                     tabindex=\"-1\" \n                    id=\"10560\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/12\/H1-Suede-50.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/es\/category\/sportstyle\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sportstyle<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/puma-celebrated-the-suedes-50th-anniversary-with-37-unique-drops\/\">PUMA celebr\u00f3 el 50 aniversario de Suede con 37 gotas \u00fanicas<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    *ok, 37, no 50. Pero no pudimos resistirnos.\n50 a\u00f1os es una edad impresionante para un zapato. Sobre todo, si ha sido y es un cl\u00e1sico imprescindible para todas las generaciones de las \u00faltimas cinco d\u00e9cadas.\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/puma-celebrated-the-suedes-50th-anniversary-with-37-unique-drops\/\" data-no-translation=\"\" data-trp-gettext=\"\">leer la historia<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/es\/sports\/pumas-new-sprint-spikes-evospeed-tokyo-future-brush\/\" \n                     tabindex=\"-1\" \n                    id=\"19504\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"PUMA evoSPEED TOKYO FUTURE &amp; BRUSH\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2020\/07\/Header_Collage_Spike.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/es\/category\/sports\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Deportes<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/es\/sports\/pumas-new-sprint-spikes-evospeed-tokyo-future-brush\/\">Los mejores atletas celebran los nuevos clavos de sprint de PUMA: evoSPEED TOKYO FUTURE &amp; BRUSH<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    PUMA acaba de lanzar sus clavos de pista m\u00e1s t\u00e9cnicos en a\u00f1os, los evoSPEED TOKYO incluyendo las versiones FUTURE &amp; BRUSH. Solo una semana despu\u00e9s de su lanzamiento, los nuevos clavos fueron promocionados por nuestros atletas de todo el mundo de una manera Forever Faster, con un alcance total de 2,7 millones en Instagram.\n\u00a0\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/es\/sports\/pumas-new-sprint-spikes-evospeed-tokyo-future-brush\/\" data-no-translation=\"\" data-trp-gettext=\"\">leer la historia<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/es\/sports\/usain-bolt-a-decade-unbroken\/\" \n                     tabindex=\"-1\" \n                    id=\"13643\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"Usain Bolt\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2019\/08\/H2-Usain-Decade-Unbroken.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/es\/category\/sports\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Deportes<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/es\/sports\/usain-bolt-a-decade-unbroken\/\">Usain Bolt, una d\u00e9cada ininterrumpida<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    Berl\u00edn, 16 de agosto de 2009: Es el d\u00eda de la final de los 100 metros del Campeonato del Mundo de Atletismo y todas las miradas est\u00e1n puestas en la calle 4, la de Usain Bolt. Durante unos segundos, se podr\u00eda haber o\u00eddo caer un alfiler.\nLuego, no tarda m\u00e1s de 9,58 segundos en entrar en los libros de historia y convertirse en el hombre m\u00e1s r\u00e1pido del mundo durante al menos los pr\u00f3ximos 10 a\u00f1os.\n\n\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/es\/sports\/usain-bolt-a-decade-unbroken\/\" data-no-translation=\"\" data-trp-gettext=\"\">leer la historia<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/es\/corporate\/what-it-takes-to-make-puma-shoes-vegan\/\" \n                     tabindex=\"-1\" \n                    id=\"23703\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/01\/veganshoe.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/es\/category\/corporate\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Corporativo<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/es\/corporate\/what-it-takes-to-make-puma-shoes-vegan\/\">Qu\u00e9 se necesita para fabricar zapatos veganos<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    PUMA no deja de aumentar su oferta para las personas que llevan un estilo de vida vegano y que quieren evitar todo tipo de productos de origen animal, no s\u00f3lo en su alimentaci\u00f3n, sino tambi\u00e9n en su ropa. Pero, \u00bfqu\u00e9 hace que una zapatilla vegana sea vegana?\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/es\/corporate\/what-it-takes-to-make-puma-shoes-vegan\/\" data-no-translation=\"\" data-trp-gettext=\"\">leer la historia<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/puma-drops-first-selena-gomez-strong-girl-collection\/\" \n                     tabindex=\"-1\" \n                    id=\"10436\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/11\/H1-Strong-Girl.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/es\/category\/sportstyle\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sportstyle<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/puma-drops-first-selena-gomez-strong-girl-collection\/\">\u00a1PUMA lanza la primera colecci\u00f3n \"Strong Girl\" de Selena Gomez!<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    La cantante, actriz y embajadora de PUMA Selena Gomez no es solo una de las artistas con m\u00e1s talento, \u00a1sino tambi\u00e9n la chica m\u00e1s fuerte que conocemos!\nFusionando su poder y su voz con la herencia de PUMA en el deporte y la moda, ambos han creado la colecci\u00f3n m\u00e1s fuerte que hemos visto hasta ahora: SG x PUMA Strong Girl.\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/puma-drops-first-selena-gomez-strong-girl-collection\/\" data-no-translation=\"\" data-trp-gettext=\"\">leer la historia<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/future-meets-retro-5-things-you-need-to-know-about-pumas-trinomic-cushioning-shoes\/\" \n                     tabindex=\"-1\" \n                    id=\"36870\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/05\/Header-XX.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/es\/category\/sportstyle\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sportstyle<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/future-meets-retro-5-things-you-need-to-know-about-pumas-trinomic-cushioning-shoes\/\">El secreto de TRINOMIC<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    El futuro se une a lo retro En 1990, PUMA introdujo su amortiguaci\u00f3n m\u00e1s avanzada hasta la fecha: TRINOMIC. Aplicada en una amplia gama y variedad de zapatillas, esta innovadora tecnolog\u00eda consist\u00eda en un sistema hexagonal en la suela que comprim\u00eda y rebotaba la carga.\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/future-meets-retro-5-things-you-need-to-know-about-pumas-trinomic-cushioning-shoes\/\" data-no-translation=\"\" data-trp-gettext=\"\">leer la historia<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/es\/sports\/train-like-usain-bolt\/\" \n                     tabindex=\"-1\" \n                    id=\"1954\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"Usain Bolt\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2016\/04\/GetFaster_H.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/es\/category\/sports\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Deportes<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/es\/sports\/train-like-usain-bolt\/\">\u00bfQuieres correr m\u00e1s r\u00e1pido?<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    Entonces entrena como Usain Bolt. \u00bfTe has preguntado alguna vez c\u00f3mo funciona su rutina de entrenamiento? Aqu\u00ed comparte sus consejos de entrenamiento con CATch Up.\nSigue leyendo si quieres ser m\u00e1s r\u00e1pido.\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/es\/sports\/train-like-usain-bolt\/\" data-no-translation=\"\" data-trp-gettext=\"\">leer la historia<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/puma-appoints-k-pop-boy-band-nct-127-as-its-new-brand-ambassador-for-the-asia-pacific-region\/\" \n                     tabindex=\"-1\" \n                    id=\"40083\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/08\/Header_NCT.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/es\/category\/sportstyle\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sportstyle<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/puma-appoints-k-pop-boy-band-nct-127-as-its-new-brand-ambassador-for-the-asia-pacific-region\/\">K-POP<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    Fans del K-Pop, \u00a1esto es para vosotros! El grupo coreano NCT 127 se ha unido a la familia PUMA como nuevo embajador de Asia-Pac\u00edfico. NCT 127 es un conocido boy group de K-pop que ha ganado gran popularidad entre la generaci\u00f3n m\u00e1s joven (Gen Z y Gen Alpha) en toda la regi\u00f3n APAC, incluyendo Jap\u00f3n, China, Singapur y Tailandia.\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/puma-appoints-k-pop-boy-band-nct-127-as-its-new-brand-ambassador-for-the-asia-pacific-region\/\" data-no-translation=\"\" data-trp-gettext=\"\">leer la historia<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/es\/sports\/first-olympic-medal-for-pumas-deviate-nitro-elite-high-performance-running-shoes\/\" \n                     tabindex=\"-1\" \n                    id=\"29280\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/08\/Molly-Seidel-Header.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/es\/category\/sports\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Deportes<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/es\/sports\/first-olympic-medal-for-pumas-deviate-nitro-elite-high-performance-running-shoes\/\">SANTO MOL(L)Y<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    \u00a1Seguimos asombrados! La atleta de PUMA Molly Seidel realiz\u00f3 una impresionante carrera en el marat\u00f3n femenino de los Juegos Ol\u00edmpicosTM para asegurarse la medalla de bronce en su tercer marat\u00f3n de la historia con un tiempo de 2:27:46. \n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/es\/sports\/first-olympic-medal-for-pumas-deviate-nitro-elite-high-performance-running-shoes\/\" data-no-translation=\"\" data-trp-gettext=\"\">leer la historia<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/es\/sports\/11-puma-football-players-revealed-playlists-they-are-listening-to-prior-to-a-match\/\" \n                     tabindex=\"-1\" \n                    id=\"12979\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2019\/06\/H1-Anthem-pack.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/es\/category\/sports\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Deportes<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/es\/sports\/11-puma-football-players-revealed-playlists-they-are-listening-to-prior-to-a-match\/\">\u00bfQu\u00e9 escuchan nuestros mejores jugadores?<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    \u00bfQuieres regatear, centrar y marcar goles como Sergio Ag\u00fcero, David Silva o Romelu Lukaku? \u00a1PUMA Football puede ayudarte con eso!\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/es\/sports\/11-puma-football-players-revealed-playlists-they-are-listening-to-prior-to-a-match\/\" data-no-translation=\"\" data-trp-gettext=\"\">leer la historia<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/es\/sports\/pride-month-at-puma-interview-with-professional-golf-athlete-social-media-influencer-and-advocate-for-lgbtq-rights-tisha-alyn\/\" \n                     tabindex=\"-1\" \n                    id=\"37811\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/06\/MicrosoftTeams-image-29.png\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/es\/category\/sports\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Deportes<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/es\/sports\/pride-month-at-puma-interview-with-professional-golf-athlete-social-media-influencer-and-advocate-for-lgbtq-rights-tisha-alyn\/\">Mes del Orgullo en PUMA: Entrevista con Tisha Alyn, atleta profesional de golf, influencer en las redes sociales y defensora de los derechos de las personas LGBTQ+.<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    La golfista profesional y atleta de PUMA Tisha Alyn comparti\u00f3 p\u00fablicamente su historia de salida del armario hace unos a\u00f1os para dar a otras personas el valor de ser ellas mismas. Incluso hoy, Tisha describe su salida del armario como uno de los d\u00edas m\u00e1s importantes de su vida. Es una firme defensora de los derechos LGBTQ+ y se la puede ver en muchos eventos relacionados con esta comunidad.\nCATch Up tuvo la oportunidad de entrevistar a la actriz. Le preguntamos por los cambios positivos que ha experimentado la comunidad queer en el golf en los \u00faltimos a\u00f1os, por los aspectos en los que se necesita m\u00e1s acci\u00f3n y por sus experiencias personales.\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/es\/sports\/pride-month-at-puma-interview-with-professional-golf-athlete-social-media-influencer-and-advocate-for-lgbtq-rights-tisha-alyn\/\" data-no-translation=\"\" data-trp-gettext=\"\">leer la historia<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/es\/sports\/at-53-puma-football-player-king-kazu-miura-became-the-oldest-player-in-japans-j-league\/\" \n                     tabindex=\"-1\" \n                    id=\"21099\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2020\/09\/CATchUp_HEADER.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/es\/category\/sports\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Deportes<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/es\/sports\/at-53-puma-football-player-king-kazu-miura-became-the-oldest-player-in-japans-j-league\/\">A los 53 a\u00f1os, el jugador de f\u00fatbol PUMA \u201cKing\u201d Kazu Miura se convierte en el jugador m\u00e1s veterano de la J.League japonesa.<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    Cuando el japon\u00e9s Kazuyoshi Miura jug\u00f3 su primer partido de f\u00fatbol profesional con el Santos brasile\u00f1o en 1986, Neymar Jr, Luis Su\u00e1rez y Antoine Griezmann a\u00fan no hab\u00edan nacido. Sin embargo, el mi\u00e9rcoles, Miura, o \u201cKing\u201d Kazu, como le conocen sus seguidores, se convirti\u00f3 en el jugador m\u00e1s veterano de la m\u00e1xima liga profesional japonesa, a la edad de 53 a\u00f1os, 6 meses y 28 d\u00edas.\nNacido en 1967, Miura se traslad\u00f3 a Brasil muy joven y debut\u00f3 como profesional en el Santos, el club en el que Neymar Jr. jugar\u00eda tambi\u00e9n su primer partido en el \u201cBrasileir\u00e3o\u201d 23 a\u00f1os despu\u00e9s. Su larga carrera como delantero le llevar\u00eda a otros clubes de Brasil, pero tambi\u00e9n a Italia, Croacia, Australia y su Jap\u00f3n natal. Tambi\u00e9n se convirti\u00f3 en uno de los m\u00e1ximos goleadores de la selecci\u00f3n japonesa, con la que disput\u00f3 89 partidos entre 1990 y 2000 y marc\u00f3 55 goles. Ya bati\u00f3 el r\u00e9cord de goleador m\u00e1s veterano de la liga japonesa, cuando marc\u00f3 en marzo de 2017 a la edad de 50 a\u00f1os.\nDurante 34 a\u00f1os, Miura ha sido un orgulloso miembro de la familia PUMA. Su nuevo r\u00e9cord del mi\u00e9rcoles tambi\u00e9n fue una oportunidad para que PUMA Jap\u00f3n mostrara la bota de f\u00fatbol PUMA KING con una dedicatoria especial cosida en su piel: KAZU con una corona colocada al lado y las palabras en portugu\u00e9s \u201cBoa Sorte\u201d, que significa \u201cBuena Suerte\u201d, colocadas debajo.\n\n\n \n\n\n\n\n\n\n\n\n\n\nVer esta publicaci\u00f3n en Instagram\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n \n#\u4e09\u6d66\u77e5\u826f #J1\u6700\u5e74\u9577\u51fa\u5834 #Congratulation #PUMA #PUMA\u30ad\u30f3\u30b0 #\u30d7\u30fc\u30de #\u30b9\u30d1\u30a4\u30af #\u30d5\u30c3\u30c8\u30dc\u30fc\u30eb #PUMAFOOTBALL @pumafootball_jp @pumajapan\nUna publicaci\u00f3n compartida por \u30d7\u30fc\u30de \u30d5\u30c3\u30c8\u30dc\u30fc\u30eb (@pumafootball_jp) el 23 de Sep de 2020 a la(s) 5:30 PDT\n\n\n\n \nPuede que no sea tan sencillo recuperarse de un partido de f\u00fatbol profesional a los 53 a\u00f1os, en comparaci\u00f3n con alguien de 20, pero King Kazu sigue decidido a seguir jugando. Sus numerosos seguidores se lo agradecen.\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/es\/sports\/at-53-puma-football-player-king-kazu-miura-became-the-oldest-player-in-japans-j-league\/\" data-no-translation=\"\" data-trp-gettext=\"\">leer la historia<\/a>\n            <\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Del 10 al 13 de febrero, nuestra BU Teamsport acogi\u00f3 a 150 invitados de 42 socios minoristas de m\u00e1s de 20 pa\u00edses en la Cumbre Teamsport de Lisboa. En colaboraci\u00f3n con la Federaci\u00f3n Portuguesa de F\u00fatbol (FPF), mostramos nuestras \u00faltimas innovaciones, desvelamos interesantes l\u00edneas de productos para el 26 de septiembre y ofrecimos experiencias de marca inolvidables.<\/p>","protected":false},"author":4,"featured_media":64379,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_top_article":true,"is_featured_article":true,"EasyPostViewCounter":6974,"meta-headline":"Showtime in Lisbon: PUMA Teamsport Summit 2025","footnotes":""},"categories":[18],"class_list":["post-64296","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sports"],"fullData":{"ID":64296,"post_author":"4","post_date":"2025-02-21 13:02:45","post_date_gmt":"2025-02-21 12:02:45","post_content":"<!-- wp:puma\/row-post-header {\"image\":{\"id\":64379},\"headline\":\"Showtime in Lisbon: PUMA Teamsport Summit 2025\",\"content\":\"PUMA Takes Top Retail Accounts to Portugal \",\"className\":\"\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;strong class=\\u0026quot;textStyle_description\\u0026quot;\\u0026gt;From February 10th\\u0026ndash;13th, our Teamsport BU hosted 150 guests from 42 top retail partners across 20+ countries at the Teamsport Summit in Lisbon. Partnering with the Portuguese Football Federation (FPF), we showcased our latest innovations, revealed exciting product pipelines for SS26, and delivered unforgettable brand experiences.\\u0026lt;\/strong\\u0026gt;\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"The Teamsport Summit is our \\u0026lt;strong\\u0026gt;main event to bring in key accounts\\u0026lt;\/strong\\u0026gt; to introduce the newest products and generate buzz around the Teamsport lineup for the upcoming seasons. Over three days, we showcased our product innovations, celebrated our partnerships and connected with industry leaders.\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026ldquo;This was our biggest and best summit yet! Everything ran perfectly, our guests were very impressed, and the excitement around our SS26 lineup was great. A resounding success for all involved.\\u0026rdquo;\\u0026lt;br\\u0026gt;\\u0026lt;strong\\u0026gt;Matthias B\\u0026auml;umer, Vice President BU Teamsport\\u0026lt;\/strong\\u0026gt;\",\"width\":\"Narrow\",\"style\":\"quote\",\"className\":\"\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"This year, with the biggest football event ever on the horizon, the summit had \\u0026lt;strong\\u0026gt;one key focus: the 2026 FIFA World Cup in the USA, Canada, and Mexico\\u0026lt;\/strong\\u0026gt;. Our Teamsport experts guided partners through our \\u0026lt;strong\\u0026gt;latest SS26 football innovations\\u0026lt;\/strong\\u0026gt;, including boots, national kits, club wear, teamwear, and balls. \\u0026lt;strong\\u0026gt;The response? Absolutely electric!\\u0026lt;\/strong\\u0026gt; Guests from top accounts such as \\u0026lt;strong\\u0026gt;Intersport\\u0026lt;\/strong\\u0026gt;, \\u0026lt;strong\\u0026gt;Sport 2000\\u0026lt;\/strong\\u0026gt;, \\u0026lt;strong\\u0026gt;11teamsports\\u0026lt;\/strong\\u0026gt;, \\u0026lt;strong\\u0026gt;unisport\\u0026lt;\/strong\\u0026gt;, \\u0026lt;strong\\u0026gt;soccer.com\\u0026lt;\/strong\\u0026gt; and \\u0026lt;strong\\u0026gt;Zalando\\u0026lt;\/strong\\u0026gt;\\u0026nbsp;were enjoying every moment of the experience.\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-single {\"image\":{\"id\":64381},\"className\":\"\",\"aspect\":\"0\",\"spacing\":true,\"style\":\"Wide\",\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;A Summit Full of Highlights\\u0026lt;\/span\\u0026gt;\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026ldquo;The first day was packed with excitement! After the morning presentations, we visited the Portuguese national team campus for an exclusive behind-the-scenes look at their training grounds. But the best was yet to come!\\u0026rdquo;\\u0026lt;br\\u0026gt;\\u0026lt;strong\\u0026gt;Hanna Hoelterhoff, Assistant to Vice President BU Teamsport.\\u0026lt;\/strong\\u0026gt;\",\"style\":\"quote\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-single {\"image\":{\"id\":64380},\"className\":\"\",\"aspect\":\"0\",\"spacing\":true,\"style\":\"Wide\",\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-multi {\"style\":\"3\",\"images\":[{\"id\":64385},{\"id\":64387},{\"id\":64386}],\"className\":\"\",\"aspect\":\"0\",\"headlines\":[],\"captions\":[],\"showCaptions\":[],\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"Beyond product showcases, our 150 guests were\\u0026lt;strong\\u0026gt; treated to an unexpected highlight\\u0026lt;\/strong\\u0026gt;\\u0026mdash; they had the chance to witness \\u0026lt;strong\\u0026gt;Borussia Dortmund\\u0026rsquo;s thrilling 3-0 victory\\u0026lt;\/strong\\u0026gt; over Sporting Lisbon in the Champions League first leg \\u0026mdash; \\u0026lt;strong\\u0026gt;live from the stadium\\u0026lt;\/strong\\u0026gt;! The surprise was met with great enthusiasm, and turned the Teamsport Summit into an \\u0026lt;strong\\u0026gt;unforgettable experience.\\u0026lt;\/strong\\u0026gt;\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-single {\"image\":{\"id\":64378},\"headline\":\"Matthias B\\u0026auml;umer announcing the Surprise!\",\"className\":\"\",\"aspect\":\"0\",\"spacing\":true,\"style\":\"Wide\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"The next morning, the BVB returned the favour as \\u0026lt;strong\\u0026gt;Matthias B\\u0026auml;umer welcomed Borussia Dortmund\\u0026rsquo;s Managing Directors, Carsten Cramer and Lars Ricken\\u0026lt;\/strong\\u0026gt;, to the Teamsport Summit stage. Their visit underscored our \\u0026lt;strong\\u0026gt;long-standing partnership\\u0026lt;\/strong\\u0026gt; and added another memorable moment to the event.\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-single {\"image\":{\"id\":64382},\"className\":\"\",\"aspect\":\"0\",\"spacing\":true,\"style\":\"Wide\",\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"To cap off an unforgettable summit, \\u0026lt;strong\\u0026gt;PUMA Athlete Dani Carvajal stopped by on stage\\u0026lt;\/strong\\u0026gt;, sharing invaluable insights in an inspiring \\u0026lt;strong\\u0026gt;Q\\u0026amp;amp;A session\\u0026lt;\/strong\\u0026gt;. He shared his winning mindset\\u0026mdash;stay hungry, set new goals, and keep pushing forward\\u0026mdash;emphasizing that resilience is key in sports and business, where \\u0026lt;strong\\u0026gt;success is a marathon, not a sprint\\u0026lt;\/strong\\u0026gt;.\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;Carvajal\\u0026rsquo;s visit didn\\u0026rsquo;t end there\\u0026mdash;he also \\u0026lt;strong\\u0026gt;stayed to join our guests for the closing dinner\\u0026lt;\/strong\\u0026gt;, making the final night of the summit a true highlight.\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-single {\"image\":{\"id\":64383},\"className\":\"\",\"aspect\":\"0\",\"spacing\":true,\"style\":\"Wide\",\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;A Blast from the Past to Celebrate the Future\\u0026lt;\/span\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;Mr. PUMA, Helmut Fischer, marked a historic moment by \\u0026lt;strong\\u0026gt;gifting a pair of PUMA KING Eusebio boots\\u0026lt;\/strong\\u0026gt; to the \\u0026lt;strong\\u0026gt;Portuguese Football Federation\\u0026rsquo;s new museum\\u0026lt;\/strong\\u0026gt;. Originally developed by Rudolf Dassler for Eus\\u0026eacute;bio ahead of the 1966 World Cup, the PUMA KING became an icon, worn by legends like Pel\\u0026eacute;, Cruyff, Maradona, and Matth\\u0026auml;us, fitting.\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026ldquo;The Teamsport Summit was one of the best meetings of my 47 years at PUMA: Perfect organization, strong presentations, and a very special moment\\u0026mdash;the handover of the PUMA KING Eusebio to the new PFP football museum. A piece of football history that is still alive today!\\u0026rdquo;\\u0026lt;br\\u0026gt;\\u0026lt;strong\\u0026gt;Helmut Fischer, Senior Advisor General Management \\u0026amp;amp; Mr. PUMA\\u0026lt;\/strong\\u0026gt;\",\"style\":\"quote\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-single {\"image\":{\"id\":64377},\"className\":\"\",\"aspect\":\"0\",\"spacing\":true,\"style\":\"Wide\",\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"This symbolic gesture at the Teamsport Summit highlighted \\u0026lt;strong\\u0026gt;PUMA\\u0026rsquo;s deep-rooted football heritage\\u0026lt;\/strong\\u0026gt; while \\u0026lt;strong\\u0026gt;celebrating an exciting new chapter with Portuguese football.\\u0026lt;\/strong\\u0026gt;\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026ldquo;PUMA can truly be proud to welcome such a great partner to the #PUMAFam.\\u0026rdquo;\\u0026lt;br\\u0026gt;\\u0026lt;strong\\u0026gt;Helmut Fischer\\u0026lt;\/strong\\u0026gt;\",\"style\":\"quote\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;Building Momentum for 2026\\u0026lt;\/span\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;With the World Cup around the corner, \\u0026lt;strong\\u0026gt;enthusiasm for our product pipeline was at an all-time high\\u0026lt;\/strong\\u0026gt;. Above all, the \\u0026lt;strong\\u0026gt;national kits for 2026\\u0026lt;\/strong\\u0026gt; and the new \\u0026lt;strong\\u0026gt;World CupFootwear Pack\\u0026lt;\/strong\\u0026gt;\\u0026nbsp;received \\u0026lt;strong\\u0026gt;special praise\\u0026lt;\/strong\\u0026gt;.\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026quot;The feedback was fantastic\\u0026mdash;our partners were especially excited about our product range and marketing plan for the World Cup 2026. It was an incredible opportunity to deepen connections with our top accounts.\\u0026quot;\\u0026lt;br\\u0026gt;\\u0026lt;strong\\u0026gt;Finn Hornig, Director Business Development Teamsport\\u0026lt;\/strong\\u0026gt;\",\"style\":\"quote\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-single {\"image\":{\"id\":64390},\"className\":\"\",\"aspect\":\"0\",\"spacing\":true,\"style\":\"Wide\",\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;strong\\u0026gt;Huge congratulations to our Teamsport BU\\u0026lt;\/strong\\u0026gt; for delivering an outstanding event,\\u0026lt;strong\\u0026gt; fostering authentic connections\\u0026lt;\/strong\\u0026gt; and, \\u0026lt;strong\\u0026gt;creating unforgettable brand experiences\\u0026lt;\/strong\\u0026gt;.\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;strong\\u0026gt;Here\\u0026rsquo;s to an action-packed 2026, filled with innovation, collaboration, and strong partnerships that elevate the game for PUMA in football \u26bd\ufe0f.\\u0026lt;\/strong\\u0026gt;\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;h2\\u0026gt;Our CEO, Arne Freundt, sounds excited!\\u0026lt;\/h2\\u0026gt;\\n\\u0026lt;p\\u0026gt;\\u0026lt;img loading=\\u0026quot;lazy\\u0026quot; decoding=\\u0026quot;async\\u0026quot; class=\\u0026quot;alignnone\\u0026quot; style=\\u0026quot;width: 100%;\\u0026quot; src=\\u0026quot;https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2025\/02\/Arne-Freundt-Teamsport-Summit-Post.png\\u0026quot; alt=\\u0026quot;Open Arne Freundt Post on LinkedIn\\u0026quot; width=\\u0026quot;610\\u0026quot; height=\\u0026quot;1450\\u0026quot; \/\\u0026gt;\\u0026lt;\/p\\u0026gt;\\n\\u0026lt;p\\u0026gt;\\u0026nbsp;\\u0026lt;\/p\\u0026gt;\\n\\u0026lt;p\\u0026gt;\\u0026lt;a href=\\u0026quot;https:\/\/www.linkedin.com\/posts\/arne-freundt-53919b109_obrigado-today-we-wrapped-up-an-incredible-activity-7295895248663150592-Jiyl?utm_source=share\\u0026amp;utm_medium=member_desktop\\u0026amp;rcm=ACoAAB7kO5kBg6KoCZOPVjmBiaFYUwkMfKKSQi8\\u0026quot; target=\\u0026quot;_blank\\u0026quot; rel=\\u0026quot;noopener\\u0026quot;\\u0026gt;Open post on LinkedIn\\u0026lt;\/a\\u0026gt;\\u0026lt;\/p\\u0026gt;\\n\",\"className\":\"\",\"width\":\"Wide\",\"style\":\"default\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;h2\\u0026gt;Words from our guests \ud83d\udcab\\u0026lt;\/h2\\u0026gt;\\u0026lt;blockquote\\u0026gt;\\u0026lt;p\\u0026gt;Our days in Lisbon were perfectly rounded off with a visit to the Portuguese national team and exclusive behind-the-scenes insights.\\u0026lt;\/p\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;p\\u0026gt;At this point, we would like to express our sincere gratitude to the entire PUMA team for this unforgettable experience and the exceptionally well-organized event!\\u0026lt;\/p\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;p\\u0026gt;\\u0026lt;a href=\\u0026quot;https:\/\/www.linkedin.com\/company\/absolute-teamsport\/posts\/\\u0026quot;\\u0026gt;ABSOLUTE TEAMSPORT GmbH\\u0026lt;\/a\\u0026gt;\\u0026lt;\/p\\u0026gt;\\u0026lt;\/blockquote\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;p\\u0026gt;\\u0026nbsp;\\u0026lt;p\\u0026gt;\\u0026ldquo;A fantastic week in Lisbon with our good friends at PUMA. Thankful for the opportunities ahead \\u0026ndash; the Portuguese Federation is in good hands!\\u0026rdquo;\\u0026lt;\/p\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;p\\u0026gt;\\u0026lt;a href=\\u0026quot;https:\/\/www.linkedin.com\/posts\/rmr1210_a-fantastic-week-in-lisbon-with-our-good-activity-7295851337450147840-LpkP\/\\u0026quot; target=\\u0026quot;_blank\\u0026quot; rel=\\u0026quot;noopener\\u0026quot;\\u0026gt;Ruben Rodrigues, Director of Retail \\u0026amp;amp; Product Management at AROCAM Sports\\u0026lt;\/a\\u0026gt;\\u0026lt;\/p\\u0026gt;\\u0026lt;\/p\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;blockquote\\u0026gt;\\u0026lt;p\\u0026gt;\\u0026ldquo;Obrigado, PUMA Group, for having me at the Teamsports Summit SS26! Events like this are more than just a seasonal update \\u0026mdash; they\\u0026rsquo;re a unique opportunity to connect with the industry, exchange insights with retailers, and learn from experienced professionals.\\u0026lt;\/p\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;p\\u0026gt;Beyond an impressive SS26 product showcase, we had the chance to explore the city of football, home of the Portuguese Football Association, and wrap up the day with an unforgettable Champions League night. \u2728\\u0026lt;\/p\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;p\\u0026gt;A personal highlight? Dinner next to Real Madrid legend Dani Carvajal, alongside Maria Valdes \\u0026amp;amp; Matthias B\\u0026auml;umer \\u0026mdash; inspiring conversations that I truly appreciate. Huge thanks to Finn Hornig for making this possible! \ud83e\udef6\ud83c\udffd\\u0026rdquo;\\u0026lt;\/p\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;p\\u0026gt;\\u0026lt;a href=\\u0026quot;https:\/\/www.linkedin.com\/posts\/karel-nowak-86123391_puma-showtime-in-obrigado-puma-group-activity-7295901461715038208-DVVw?utm_source=share\\u0026amp;amp;utm_medium=member_desktop\\u0026amp;amp;rcm=ACoAAB7kO5kBg6KoCZOPVjmBiaFYUwkMfKKSQi8\\u0026quot; target=\\u0026quot;_blank\\u0026quot; rel=\\u0026quot;noopener\\u0026quot;\\u0026gt;Karel Nowak, GM Football @ 11teamsports Group\\u0026lt;\/a\\u0026gt;\\u0026lt;\/p\\u0026gt;\\u0026lt;\/blockquote\\u0026gt;\",\"className\":\"\",\"width\":\"Wide\",\"style\":\"default\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-social-embed {\"embed1\":\"\\u0026lt;iframe title=\\u0026quot;Eingebetteter Beitrag\\u0026quot; src=\\u0026quot;https:\/\/www.linkedin.com\/embed\/feed\/update\/urn:li:share:7295493697700286464\\u0026quot; width=\\u0026quot;full\\u0026quot; height=\\u0026quot;879\\u0026quot; frameborder=\\u0026quot;0\\u0026quot; allowfullscreen=\\u0026quot;allowfullscreen\\u0026quot;\\u0026gt;\\u0026lt;\/iframe\\u0026gt;\",\"embed3\":\"\",\"embed2\":\"\",\"embed4\":\"\",\"size\":\"1\",\"className\":\"\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-category-header {\"titleleft\":\"More News\",\"category\":[],\"className\":\"\",\"titleright\":\"\",\"url\":\"https:\/\/\",\"mode\":\"manual\",\"catLinkText\":\"View all\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-article-slider {\"category\":[],\"articles\":\"\",\"numArticles\":20,\"mode\":\"mostread\",\"className\":\"\",\"aspect\":\"1\",\"manualArticles\":[],\"includeTopStories\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->","post_title":"PUMA Takes Top Retail Accounts to Portugal","post_excerpt":"From February 10th\u201313th, our Teamsport BU hosted 150 guests from 42 top retail partners across 20+ countries at the Teamsport Summit in Lisbon. Partnering with the Portuguese Football Federation (FPF), we showcased our latest innovations, revealed exciting product pipelines for SS26, and delivered unforgettable brand experiences.\n","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"puma-takes-top-retail-accounts-to-portugal","to_ping":"","pinged":"","post_modified":"2025-09-28 08:43:56","post_modified_gmt":"2025-09-28 08:43:56","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.puma-catchup.com\/?p=64296","menu_order":0,"post_type":"post","post_mime_type":"","comment_count":"0","filter":"raw","ancestors":[],"page_template":"","post_category":[18],"tags_input":[],"id":64296,"author":"4","date":"2025-02-21 13:02:45","date_gmt":"2025-02-21 12:02:45","content":"<!-- wp:puma\/row-post-header {\"image\":{\"id\":64379},\"headline\":\"Showtime in Lisbon: PUMA Teamsport Summit 2025\",\"content\":\"PUMA Takes Top Retail Accounts to Portugal \",\"className\":\"\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;strong class=\\u0026quot;textStyle_description\\u0026quot;\\u0026gt;From February 10th\\u0026ndash;13th, our Teamsport BU hosted 150 guests from 42 top retail partners across 20+ countries at the Teamsport Summit in Lisbon. Partnering with the Portuguese Football Federation (FPF), we showcased our latest innovations, revealed exciting product pipelines for SS26, and delivered unforgettable brand experiences.\\u0026lt;\/strong\\u0026gt;\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"The Teamsport Summit is our \\u0026lt;strong\\u0026gt;main event to bring in key accounts\\u0026lt;\/strong\\u0026gt; to introduce the newest products and generate buzz around the Teamsport lineup for the upcoming seasons. Over three days, we showcased our product innovations, celebrated our partnerships and connected with industry leaders.\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026ldquo;This was our biggest and best summit yet! Everything ran perfectly, our guests were very impressed, and the excitement around our SS26 lineup was great. A resounding success for all involved.\\u0026rdquo;\\u0026lt;br\\u0026gt;\\u0026lt;strong\\u0026gt;Matthias B\\u0026auml;umer, Vice President BU Teamsport\\u0026lt;\/strong\\u0026gt;\",\"width\":\"Narrow\",\"style\":\"quote\",\"className\":\"\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"This year, with the biggest football event ever on the horizon, the summit had \\u0026lt;strong\\u0026gt;one key focus: the 2026 FIFA World Cup in the USA, Canada, and Mexico\\u0026lt;\/strong\\u0026gt;. Our Teamsport experts guided partners through our \\u0026lt;strong\\u0026gt;latest SS26 football innovations\\u0026lt;\/strong\\u0026gt;, including boots, national kits, club wear, teamwear, and balls. \\u0026lt;strong\\u0026gt;The response? Absolutely electric!\\u0026lt;\/strong\\u0026gt; Guests from top accounts such as \\u0026lt;strong\\u0026gt;Intersport\\u0026lt;\/strong\\u0026gt;, \\u0026lt;strong\\u0026gt;Sport 2000\\u0026lt;\/strong\\u0026gt;, \\u0026lt;strong\\u0026gt;11teamsports\\u0026lt;\/strong\\u0026gt;, \\u0026lt;strong\\u0026gt;unisport\\u0026lt;\/strong\\u0026gt;, \\u0026lt;strong\\u0026gt;soccer.com\\u0026lt;\/strong\\u0026gt; and \\u0026lt;strong\\u0026gt;Zalando\\u0026lt;\/strong\\u0026gt;\\u0026nbsp;were enjoying every moment of the experience.\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-single {\"image\":{\"id\":64381},\"className\":\"\",\"aspect\":\"0\",\"spacing\":true,\"style\":\"Wide\",\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;A Summit Full of Highlights\\u0026lt;\/span\\u0026gt;\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026ldquo;The first day was packed with excitement! After the morning presentations, we visited the Portuguese national team campus for an exclusive behind-the-scenes look at their training grounds. But the best was yet to come!\\u0026rdquo;\\u0026lt;br\\u0026gt;\\u0026lt;strong\\u0026gt;Hanna Hoelterhoff, Assistant to Vice President BU Teamsport.\\u0026lt;\/strong\\u0026gt;\",\"style\":\"quote\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-single {\"image\":{\"id\":64380},\"className\":\"\",\"aspect\":\"0\",\"spacing\":true,\"style\":\"Wide\",\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-multi {\"style\":\"3\",\"images\":[{\"id\":64385},{\"id\":64387},{\"id\":64386}],\"className\":\"\",\"aspect\":\"0\",\"headlines\":[],\"captions\":[],\"showCaptions\":[],\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"Beyond product showcases, our 150 guests were\\u0026lt;strong\\u0026gt; treated to an unexpected highlight\\u0026lt;\/strong\\u0026gt;\\u0026mdash; they had the chance to witness \\u0026lt;strong\\u0026gt;Borussia Dortmund\\u0026rsquo;s thrilling 3-0 victory\\u0026lt;\/strong\\u0026gt; over Sporting Lisbon in the Champions League first leg \\u0026mdash; \\u0026lt;strong\\u0026gt;live from the stadium\\u0026lt;\/strong\\u0026gt;! The surprise was met with great enthusiasm, and turned the Teamsport Summit into an \\u0026lt;strong\\u0026gt;unforgettable experience.\\u0026lt;\/strong\\u0026gt;\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-single {\"image\":{\"id\":64378},\"headline\":\"Matthias B\\u0026auml;umer announcing the Surprise!\",\"className\":\"\",\"aspect\":\"0\",\"spacing\":true,\"style\":\"Wide\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"The next morning, the BVB returned the favour as \\u0026lt;strong\\u0026gt;Matthias B\\u0026auml;umer welcomed Borussia Dortmund\\u0026rsquo;s Managing Directors, Carsten Cramer and Lars Ricken\\u0026lt;\/strong\\u0026gt;, to the Teamsport Summit stage. Their visit underscored our \\u0026lt;strong\\u0026gt;long-standing partnership\\u0026lt;\/strong\\u0026gt; and added another memorable moment to the event.\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-single {\"image\":{\"id\":64382},\"className\":\"\",\"aspect\":\"0\",\"spacing\":true,\"style\":\"Wide\",\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"To cap off an unforgettable summit, \\u0026lt;strong\\u0026gt;PUMA Athlete Dani Carvajal stopped by on stage\\u0026lt;\/strong\\u0026gt;, sharing invaluable insights in an inspiring \\u0026lt;strong\\u0026gt;Q\\u0026amp;amp;A session\\u0026lt;\/strong\\u0026gt;. He shared his winning mindset\\u0026mdash;stay hungry, set new goals, and keep pushing forward\\u0026mdash;emphasizing that resilience is key in sports and business, where \\u0026lt;strong\\u0026gt;success is a marathon, not a sprint\\u0026lt;\/strong\\u0026gt;.\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;Carvajal\\u0026rsquo;s visit didn\\u0026rsquo;t end there\\u0026mdash;he also \\u0026lt;strong\\u0026gt;stayed to join our guests for the closing dinner\\u0026lt;\/strong\\u0026gt;, making the final night of the summit a true highlight.\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-single {\"image\":{\"id\":64383},\"className\":\"\",\"aspect\":\"0\",\"spacing\":true,\"style\":\"Wide\",\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;A Blast from the Past to Celebrate the Future\\u0026lt;\/span\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;Mr. PUMA, Helmut Fischer, marked a historic moment by \\u0026lt;strong\\u0026gt;gifting a pair of PUMA KING Eusebio boots\\u0026lt;\/strong\\u0026gt; to the \\u0026lt;strong\\u0026gt;Portuguese Football Federation\\u0026rsquo;s new museum\\u0026lt;\/strong\\u0026gt;. Originally developed by Rudolf Dassler for Eus\\u0026eacute;bio ahead of the 1966 World Cup, the PUMA KING became an icon, worn by legends like Pel\\u0026eacute;, Cruyff, Maradona, and Matth\\u0026auml;us, fitting.\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026ldquo;The Teamsport Summit was one of the best meetings of my 47 years at PUMA: Perfect organization, strong presentations, and a very special moment\\u0026mdash;the handover of the PUMA KING Eusebio to the new PFP football museum. A piece of football history that is still alive today!\\u0026rdquo;\\u0026lt;br\\u0026gt;\\u0026lt;strong\\u0026gt;Helmut Fischer, Senior Advisor General Management \\u0026amp;amp; Mr. PUMA\\u0026lt;\/strong\\u0026gt;\",\"style\":\"quote\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-single {\"image\":{\"id\":64377},\"className\":\"\",\"aspect\":\"0\",\"spacing\":true,\"style\":\"Wide\",\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"This symbolic gesture at the Teamsport Summit highlighted \\u0026lt;strong\\u0026gt;PUMA\\u0026rsquo;s deep-rooted football heritage\\u0026lt;\/strong\\u0026gt; while \\u0026lt;strong\\u0026gt;celebrating an exciting new chapter with Portuguese football.\\u0026lt;\/strong\\u0026gt;\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026ldquo;PUMA can truly be proud to welcome such a great partner to the #PUMAFam.\\u0026rdquo;\\u0026lt;br\\u0026gt;\\u0026lt;strong\\u0026gt;Helmut Fischer\\u0026lt;\/strong\\u0026gt;\",\"style\":\"quote\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;Building Momentum for 2026\\u0026lt;\/span\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;With the World Cup around the corner, \\u0026lt;strong\\u0026gt;enthusiasm for our product pipeline was at an all-time high\\u0026lt;\/strong\\u0026gt;. Above all, the \\u0026lt;strong\\u0026gt;national kits for 2026\\u0026lt;\/strong\\u0026gt; and the new \\u0026lt;strong\\u0026gt;World CupFootwear Pack\\u0026lt;\/strong\\u0026gt;\\u0026nbsp;received \\u0026lt;strong\\u0026gt;special praise\\u0026lt;\/strong\\u0026gt;.\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026quot;The feedback was fantastic\\u0026mdash;our partners were especially excited about our product range and marketing plan for the World Cup 2026. It was an incredible opportunity to deepen connections with our top accounts.\\u0026quot;\\u0026lt;br\\u0026gt;\\u0026lt;strong\\u0026gt;Finn Hornig, Director Business Development Teamsport\\u0026lt;\/strong\\u0026gt;\",\"style\":\"quote\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-single {\"image\":{\"id\":64390},\"className\":\"\",\"aspect\":\"0\",\"spacing\":true,\"style\":\"Wide\",\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;strong\\u0026gt;Huge congratulations to our Teamsport BU\\u0026lt;\/strong\\u0026gt; for delivering an outstanding event,\\u0026lt;strong\\u0026gt; fostering authentic connections\\u0026lt;\/strong\\u0026gt; and, \\u0026lt;strong\\u0026gt;creating unforgettable brand experiences\\u0026lt;\/strong\\u0026gt;.\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;strong\\u0026gt;Here\\u0026rsquo;s to an action-packed 2026, filled with innovation, collaboration, and strong partnerships that elevate the game for PUMA in football \u26bd\ufe0f.\\u0026lt;\/strong\\u0026gt;\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;h2\\u0026gt;Our CEO, Arne Freundt, sounds excited!\\u0026lt;\/h2\\u0026gt;\\n\\u0026lt;p\\u0026gt;\\u0026lt;img loading=\\u0026quot;lazy\\u0026quot; decoding=\\u0026quot;async\\u0026quot; class=\\u0026quot;alignnone\\u0026quot; style=\\u0026quot;width: 100%;\\u0026quot; src=\\u0026quot;https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2025\/02\/Arne-Freundt-Teamsport-Summit-Post.png\\u0026quot; alt=\\u0026quot;Open Arne Freundt Post on LinkedIn\\u0026quot; width=\\u0026quot;610\\u0026quot; height=\\u0026quot;1450\\u0026quot; \/\\u0026gt;\\u0026lt;\/p\\u0026gt;\\n\\u0026lt;p\\u0026gt;\\u0026nbsp;\\u0026lt;\/p\\u0026gt;\\n\\u0026lt;p\\u0026gt;\\u0026lt;a href=\\u0026quot;https:\/\/www.linkedin.com\/posts\/arne-freundt-53919b109_obrigado-today-we-wrapped-up-an-incredible-activity-7295895248663150592-Jiyl?utm_source=share\\u0026amp;utm_medium=member_desktop\\u0026amp;rcm=ACoAAB7kO5kBg6KoCZOPVjmBiaFYUwkMfKKSQi8\\u0026quot; target=\\u0026quot;_blank\\u0026quot; rel=\\u0026quot;noopener\\u0026quot;\\u0026gt;Open post on LinkedIn\\u0026lt;\/a\\u0026gt;\\u0026lt;\/p\\u0026gt;\\n\",\"className\":\"\",\"width\":\"Wide\",\"style\":\"default\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;h2\\u0026gt;Words from our guests \ud83d\udcab\\u0026lt;\/h2\\u0026gt;\\u0026lt;blockquote\\u0026gt;\\u0026lt;p\\u0026gt;Our days in Lisbon were perfectly rounded off with a visit to the Portuguese national team and exclusive behind-the-scenes insights.\\u0026lt;\/p\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;p\\u0026gt;At this point, we would like to express our sincere gratitude to the entire PUMA team for this unforgettable experience and the exceptionally well-organized event!\\u0026lt;\/p\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;p\\u0026gt;\\u0026lt;a href=\\u0026quot;https:\/\/www.linkedin.com\/company\/absolute-teamsport\/posts\/\\u0026quot;\\u0026gt;ABSOLUTE TEAMSPORT GmbH\\u0026lt;\/a\\u0026gt;\\u0026lt;\/p\\u0026gt;\\u0026lt;\/blockquote\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;p\\u0026gt;\\u0026nbsp;\\u0026lt;p\\u0026gt;\\u0026ldquo;A fantastic week in Lisbon with our good friends at PUMA. Thankful for the opportunities ahead \\u0026ndash; the Portuguese Federation is in good hands!\\u0026rdquo;\\u0026lt;\/p\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;p\\u0026gt;\\u0026lt;a href=\\u0026quot;https:\/\/www.linkedin.com\/posts\/rmr1210_a-fantastic-week-in-lisbon-with-our-good-activity-7295851337450147840-LpkP\/\\u0026quot; target=\\u0026quot;_blank\\u0026quot; rel=\\u0026quot;noopener\\u0026quot;\\u0026gt;Ruben Rodrigues, Director of Retail \\u0026amp;amp; Product Management at AROCAM Sports\\u0026lt;\/a\\u0026gt;\\u0026lt;\/p\\u0026gt;\\u0026lt;\/p\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;blockquote\\u0026gt;\\u0026lt;p\\u0026gt;\\u0026ldquo;Obrigado, PUMA Group, for having me at the Teamsports Summit SS26! Events like this are more than just a seasonal update \\u0026mdash; they\\u0026rsquo;re a unique opportunity to connect with the industry, exchange insights with retailers, and learn from experienced professionals.\\u0026lt;\/p\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;p\\u0026gt;Beyond an impressive SS26 product showcase, we had the chance to explore the city of football, home of the Portuguese Football Association, and wrap up the day with an unforgettable Champions League night. \u2728\\u0026lt;\/p\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;p\\u0026gt;A personal highlight? Dinner next to Real Madrid legend Dani Carvajal, alongside Maria Valdes \\u0026amp;amp; Matthias B\\u0026auml;umer \\u0026mdash; inspiring conversations that I truly appreciate. Huge thanks to Finn Hornig for making this possible! \ud83e\udef6\ud83c\udffd\\u0026rdquo;\\u0026lt;\/p\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;p\\u0026gt;\\u0026lt;a href=\\u0026quot;https:\/\/www.linkedin.com\/posts\/karel-nowak-86123391_puma-showtime-in-obrigado-puma-group-activity-7295901461715038208-DVVw?utm_source=share\\u0026amp;amp;utm_medium=member_desktop\\u0026amp;amp;rcm=ACoAAB7kO5kBg6KoCZOPVjmBiaFYUwkMfKKSQi8\\u0026quot; target=\\u0026quot;_blank\\u0026quot; rel=\\u0026quot;noopener\\u0026quot;\\u0026gt;Karel Nowak, GM Football @ 11teamsports Group\\u0026lt;\/a\\u0026gt;\\u0026lt;\/p\\u0026gt;\\u0026lt;\/blockquote\\u0026gt;\",\"className\":\"\",\"width\":\"Wide\",\"style\":\"default\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-social-embed {\"embed1\":\"\\u0026lt;iframe title=\\u0026quot;Eingebetteter Beitrag\\u0026quot; src=\\u0026quot;https:\/\/www.linkedin.com\/embed\/feed\/update\/urn:li:share:7295493697700286464\\u0026quot; width=\\u0026quot;full\\u0026quot; height=\\u0026quot;879\\u0026quot; frameborder=\\u0026quot;0\\u0026quot; allowfullscreen=\\u0026quot;allowfullscreen\\u0026quot;\\u0026gt;\\u0026lt;\/iframe\\u0026gt;\",\"embed3\":\"\",\"embed2\":\"\",\"embed4\":\"\",\"size\":\"1\",\"className\":\"\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-category-header {\"titleleft\":\"More News\",\"category\":[],\"className\":\"\",\"titleright\":\"\",\"url\":\"https:\/\/\",\"mode\":\"manual\",\"catLinkText\":\"View all\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-article-slider {\"category\":[],\"articles\":\"\",\"numArticles\":20,\"mode\":\"mostread\",\"className\":\"\",\"aspect\":\"1\",\"manualArticles\":[],\"includeTopStories\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->","title":"PUMA lleva sus principales cuentas minoristas a Portugal","excerpt":"Del 10 al 13 de febrero, nuestra BU Teamsport acogi\u00f3 a 150 invitados de 42 socios minoristas de m\u00e1s de 20 pa\u00edses en la Cumbre Teamsport de Lisboa. 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