{"id":62706,"date":"2024-10-30T15:00:29","date_gmt":"2024-10-30T14:00:29","guid":{"rendered":"https:\/\/www.puma-catchup.com\/?p=62706"},"modified":"2025-11-20T08:39:57","modified_gmt":"2025-11-20T08:39:57","slug":"puma-hong-king-teams-up-with-cic-zero-carbon-park-to-host-a-sustainable-swop-shop-event","status":"publish","type":"post","link":"https:\/\/www.puma-catchup.com\/es\/corporate\/puma-hong-king-teams-up-with-cic-zero-carbon-park-to-host-a-sustainable-swop-shop-event\/","title":{"rendered":"PUMA Hong Kong se asocia con CIC-Zero Carbon Park para organizar un evento SWOP SHOP sostenible"},"content":{"rendered":"<!-- post header -->\n<div class=\"row rowSingleColumn\">\n    <div class=\"col breadcrumb\">\n        <a href=\"\/es\/\">Inicio<\/a>\/\n        <a href=\"\/es\/category\/corporate\/\">Corporativo<\/a>\/\n        PUMA Hong Kong se asocia con CIC-Zero Carbon Park para organizar un evento SWOP SHOP sostenible\n    <\/div>\n<\/div>\n<div class=\"row rowPostHeaderImage headerImageAnim\">\n    <div class=\"scrollAnim\" \n        id=\"postHeaderImage\"\n         style=\"width:100%;position:relative;overflow:hidden;        aspect-ratio:2        ;\" >\n    <img decoding=\"async\" alt=\"\"\n        class=\"\"\n        src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2024\/10\/header-hk.png\" style=\"transition: 0.35s all;height:100%;width:100%;        object-position: 50% 0%; object-fit: cover;\"\/>\n        <\/div>\n    \n<\/div>\n<div class=\"row rowSingleColumnWide rowPostHeader\">\n    <div id=\"postHeaderText\" class=\"col tcenter\" >\n        <div class=\"cat\"><a class=\"secondary\" href=\"https:\/\/www.puma-catchup.com\/es\/category\/corporate\/\">Corporativo<\/a><\/div>\n        <div id=\"headerSocialIcons\" class=\"headerSocialIcons tleft\">\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fcorporate%2Fpuma-hong-king-teams-up-with-cic-zero-carbon-park-to-host-a-sustainable-swop-shop-event%2F\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fcorporate%2Fpuma-hong-king-teams-up-with-cic-zero-carbon-park-to-host-a-sustainable-swop-shop-event%2F\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https:\/\/www.puma-catchup.com\/es\/corporate\/puma-hong-king-teams-up-with-cic-zero-carbon-park-to-host-a-sustainable-swop-shop-event\/&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fcorporate%2Fpuma-hong-king-teams-up-with-cic-zero-carbon-park-to-host-a-sustainable-swop-shop-event%2F\" target=\"blank\"><\/a>\n        <\/div>\n        <h1 class=\"\" >De lo viejo a lo dorado \ud83d\udc9a<\/h1>\n        <div class=\"articleintro\" >PUMA Hong Kong se asocia con CIC-Zero Carbon Park para organizar un evento SWOP SHOP sostenible<\/div>\n        <div class=\"date\">30 de octubre de 2024 <\/div>\n\n        <div id=\"\" class=\"headerSocialIconsMobile tcenter mobile\">\n            <a class=\"sharing\" id=\"mobileshare\" onclick='navigator.share({ \"title\": &quot;PUMA Hong Kong teams up with CIC-Zero Carbon Park to host a sustainable SWOP SHOP event&quot;, \"text\": &quot;PUMA Hong Kong teamed up with CIC-Zero Carbon Park to host an exciting SWOP SHOP event. This initiative brought together the PUMA Family and participants from Hong Kong, who exchanged their gently used sportswear and activewear. Over 60 dedicated PUMA employees from both, office and retail, volunteered at the event, assisting with sorting clothes, collecting donations, and managing the check-out counters. Thanks to their efforts, PUMA donated over 70 full boxes of collected clothes to the Crossroads Foundation, ensuring these garments are either recycled or distributed to those in need. This not only extends the lifecycle of the clothes but also promotes a sustainable fashion lifestyle. \\ud83d\\udc5a\\n&quot;, \"url\": \"https:\/\/www.puma-catchup.com\/es\/corporate\/puma-hong-king-teams-up-with-cic-zero-carbon-park-to-host-a-sustainable-swop-shop-event\/\" })'  target=\"blank\"><\/a>\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.puma-catchup.com\/es\/corporate\/puma-hong-king-teams-up-with-cic-zero-carbon-park-to-host-a-sustainable-swop-shop-event\/\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/www.puma-catchup.com\/es\/corporate\/puma-hong-king-teams-up-with-cic-zero-carbon-park-to-host-a-sustainable-swop-shop-event\/\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fcorporate%2Fpuma-hong-king-teams-up-with-cic-zero-carbon-park-to-host-a-sustainable-swop-shop-event%2F&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fcorporate%2Fpuma-hong-king-teams-up-with-cic-zero-carbon-park-to-host-a-sustainable-swop-shop-event%2F\" target=\"blank\"><\/a>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">PUMA Hong Kong se asoci\u00f3 con CIC-Zero Carbon Park para organizar un emocionante evento SWOP SHOP. Esta iniciativa reuni\u00f3 a la familia PUMA y a participantes de Hong Kong, que intercambiaron su ropa deportiva y de deporte usada. M\u00e1s de 60 empleados de PUMA, tanto de la oficina como de las tiendas, participaron como voluntarios en el evento, ayudando a clasificar la ropa, recogiendo las donaciones y gestionando las cajas. Gracias a sus esfuerzos, PUMA don\u00f3 m\u00e1s de 70 cajas llenas de ropa recogida a la Fundaci\u00f3n Crossroads, garantizando que estas prendas se reciclen o se distribuyan a los necesitados. Esto no solo alarga el ciclo de vida de la ropa, sino que tambi\u00e9n promueve un estilo de vida de moda sostenible. \ud83d\udc5a<\/span>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row image slider -->\n\n<div class=\"row rowSlider1 spacing\">\n    <div class=\"col\">\n        <div class=\"arrowCircleCenter arrowBorder swiperoutside-button-prev swipeprevc19e6548-22da-484c-84ca-b9cc123895d3\"><\/div>\n    <\/div>\n\t<div id=\"swipe_c19e6548-22da-484c-84ca-b9cc123895d3\" class=\"swiper myswiper scrollAnim\" data-ssize=\"1\" data-id=\"c19e6548-22da-484c-84ca-b9cc123895d3\">\n\t\t<div class=\"swiper-wrapper\">\n                    <div class=\"swiper-slide swiper-slide bgimage\" style=\"aspect-ratio:1.797619047619 ;background-image: url(https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2024\/10\/gallery-puma-8.png);background-position: 50% 0%;\"><\/div>\n                    <div class=\"swiper-slide swiper-slide bgimage\" style=\"aspect-ratio:1.797619047619 ;background-image: url(https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2024\/10\/gallery-puma-10.png);background-position: 50% 0%;\"><\/div>\n                    <div class=\"swiper-slide swiper-slide bgimage\" style=\"aspect-ratio:1.797619047619 ;background-image: url(https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2024\/10\/gallery-puma-6.png);background-position: 50% 0%;\"><\/div>\n                    <div class=\"swiper-slide swiper-slide bgimage\" style=\"aspect-ratio:1.797619047619 ;background-image: url(https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2024\/10\/gallery-puma-4.png);background-position: 50% 0%;\"><\/div>\n\t\t<\/div>\n\t<\/div>\n        <div class=\"col\">\n        <div class=\"arrowCircleCenter arrowBorder swiperoutside-button-next swipenextc19e6548-22da-484c-84ca-b9cc123895d3\"><\/div>\n        <\/div>\n<\/div>\n\n\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><br\/>La oficina de PUMA en Hong Kong lleva cuatro a\u00f1os organizando la SWOP SHOP. Nuestro objetivo es concienciar sobre el consumo sostenible, alargar la vida de las prendas y ofrecer a las personas necesitadas la oportunidad de renovar su vestuario de forma gratuita. Este a\u00f1o hemos colaborado con Adaptive Clothing, una ONG local, para ofrecer un taller de costura gratuito. Su misi\u00f3n coincide perfectamente con la nuestra: reducir los residuos y prolongar el ciclo de vida de las prendas.<br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row image single -->\n<div class=\"row rowSingleColumnWide spacing\">\n\t<div class=\"col\">\n\t<div class=\"0 scrollAnim\" \n\t    \n\t     style=\"Wide;position:relative;overflow:hidden;\t;\" >\n\t<img decoding=\"async\" alt=\"\"\n\t    class=\"\"\n\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2024\/10\/gallery-puma-5.png\" style=\"transition: 0.35s all;height:100%;width:100%;\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t    <\/div>\n\t\n\t<\/div>\n<\/div>\n\n\n<!-- row image single -->\n<div class=\"row rowSingleColumnWide spacing\">\n\t<div class=\"col\">\n\t<div class=\"0 scrollAnim\" \n\t    \n\t     style=\"Wide;position:relative;overflow:hidden;\t;\" >\n\t<img decoding=\"async\" alt=\"\"\n\t    class=\"\"\n\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2024\/10\/gallery-puma-2.png\" style=\"transition: 0.35s all;height:100%;width:100%;\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t    <\/div>\n\t\n\t<\/div>\n<\/div>\n\n\n<!-- row image single -->\n<div class=\"row rowSingleColumnWide spacing\">\n\t<div class=\"col\">\n\t<div class=\"0 scrollAnim\" \n\t    \n\t     style=\"Wide;position:relative;overflow:hidden;\t;\" >\n\t<img decoding=\"async\" alt=\"\"\n\t    class=\"\"\n\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2024\/10\/gallery-puma-3.png\" style=\"transition: 0.35s all;height:100%;width:100%;\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t    <\/div>\n\t\n\t<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><br\/>Un agradecimiento especial a CIC-ZCP por facilitarnos gratuitamente el lugar de celebraci\u00f3n. Su misi\u00f3n es concienciar sobre la importancia del dise\u00f1o de edificios ecol\u00f3gicos, tanto a escala local como internacional, y fomentar los valores ecol\u00f3gicos y un estilo de vida con bajas emisiones de carbono. Solo hay un Forever, \u00a1hag\u00e1moslo mejor! \ud83d\udc9a<br\/>\n<br\/>\u00a0<br\/>\n<span class=\"textStyle_intro\">PARA SIEMPRE. MEJOR.<\/span>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row article teaser single -->\n<div class=\"row rowImageFull spacing\" style=\"height: 690px;\">\n    <div class=\"bgimage\" style=\"background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/10\/header-swop-shop.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"  >\n        <div class=\"row rowArticleTeaserSingle\">\n            <div class=\"articleTeaserSingleRows\">\n                <div><\/div>\n                <div class=\"bot\">\n                    <a class=\"secondary\" href=\"\/es\/category\/https:\/\/www.puma-catchup.com\/es\/category\/corporate\/\">Corporativo<\/a>\n                    <h1>El responsable te queda bien<\/h1>\n                    <div class=\"description shortExcerpt\">Es justo decir que nuestro primer mercado Swop Shop celebrado en nuestra sede de PUMA ha sido un \u00e9xito. 85 empleados de PUMA se unieron al movimiento de circularidad al visitar nuestro mercado en el comedor. Inclu\u00eda de todo, desde intercambio de ropa hasta bolsas personalizadas, m\u00fasica, aperitivos e informaci\u00f3n sobre circularidad. Al final del d\u00eda, se intercambiaron 550 queridos productos PUMA y se recaudaron 200 euros para una buena causa con la ayuda de una sesi\u00f3n de personalizaci\u00f3n de bolsas.\n<\/div>\n                    <a class=\"buttonSec\" href=\"https:\/\/www.puma-catchup.com\/es\/corporate\/puma-runs-first-internal-swop-shop-at-its-headquarters\/\">leer m\u00e1s<\/a>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>PUMA Hong Kong se asoci\u00f3 con CIC-Zero Carbon Park para organizar un emocionante evento SWOP SHOP. Esta iniciativa reuni\u00f3 a la familia PUMA y a participantes de Hong Kong, que intercambiaron su ropa deportiva y de deporte usada. M\u00e1s de 60 empleados de PUMA, tanto de la oficina como de las tiendas, participaron como voluntarios en el evento, ayudando a clasificar la ropa, recogiendo las donaciones y gestionando las cajas. Gracias a sus esfuerzos, PUMA don\u00f3 m\u00e1s de 70 cajas llenas de ropa recogida a la Fundaci\u00f3n Crossroads, garantizando que estas prendas se reciclen o se distribuyan a los necesitados. Esto no solo alarga el ciclo de vida de la ropa, sino que tambi\u00e9n promueve un estilo de vida de moda sostenible. \ud83d\udc5a<\/p>","protected":false},"author":4,"featured_media":62708,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_top_article":false,"is_featured_article":true,"EasyPostViewCounter":11334,"meta-headline":"From Old to Gold \ud83d\udc9a","footnotes":""},"categories":[6],"class_list":["post-62706","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-corporate"],"fullData":{"ID":62706,"post_author":"4","post_date":"2024-10-30 15:00:29","post_date_gmt":"2024-10-30 14:00:29","post_content":"<!-- wp:puma\/row-post-header {\"image\":{\"id\":62708},\"headline\":\"From Old to Gold \ud83d\udc9a\",\"content\":\"PUMA Hong Kong teams up with CIC-Zero Carbon Park to host a sustainable SWOP SHOP event\",\"className\":\"\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;PUMA Hong Kong teamed up with CIC-Zero Carbon Park to host an exciting SWOP SHOP event. This initiative brought together the PUMA Family and participants from Hong Kong, who exchanged their gently used sportswear and activewear. Over 60 dedicated PUMA employees from both, office and retail, volunteered at the event, assisting with sorting clothes, collecting donations, and managing the check-out counters. Thanks to their efforts, PUMA donated over 70 full boxes of collected clothes to the Crossroads Foundation, ensuring these garments are either recycled or distributed to those in need. This not only extends the lifecycle of the clothes but also promotes a sustainable fashion lifestyle. \ud83d\udc5a\\u0026lt;\/span\\u0026gt;\\n\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-slider {\"images\":[{\"id\":62712},{\"id\":62711},{\"id\":62714},{\"id\":62716}],\"showCaptions\":[false,false,false,false],\"className\":\"\",\"aspect\":\"0\",\"size\":\"1\",\"headline\":\"\",\"captions\":[],\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;The PUMA Hong Kong office has been organizing the SWOP SHOP for four years now. Our goal is to raise awareness about sustainable consumption, extend the life of garments, and provide people in need with a chance to renew their wardrobe for free. This year, we collaborated with Adaptive Clothing, a local NGO, to offer a free sewing workshop. Their mission aligns perfectly with ours: to reduce waste and extend the lifecycle of garments.\\u0026lt;br\/\\u0026gt;\\n\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-single {\"image\":{\"id\":62715},\"className\":\"\",\"aspect\":\"0\",\"spacing\":true,\"style\":\"Wide\",\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-single {\"image\":{\"id\":62718},\"className\":\"\",\"aspect\":\"0\",\"spacing\":true,\"style\":\"Wide\",\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-single {\"image\":{\"id\":62717},\"className\":\"\",\"aspect\":\"0\",\"spacing\":true,\"style\":\"Wide\",\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;A special thanks to CIC-ZCP for generously providing the venue for free. Their mission is to raise awareness about the importance of green building design both locally and internationally, and to promote ecological values and a low-carbon lifestyle. There\\u0026rsquo;s only one Forever, let\\u0026rsquo;s make it Better! \ud83d\udc9a\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026nbsp;\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;FOREVER. BETTER.\\u0026lt;\/span\\u0026gt;\\n\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-article-teaser-single {\"article\":{\"0\":\"j\",\"1\":\"s\",\"2\":\"o\",\"3\":\"n\",\"4\":\":\",\"5\":\"\/\",\"6\":\"\/\",\"url\":\"https:\/\/www.puma-catchup.com\/sustainability\/puma-runs-first-internal-swop-shop-at-its-headquarters\/\",\"id\":43469,\"title\":\"PUMA runs first internal Swop Shop at its headquarters\",\"type\":\"post\",\"kind\":\"post-type\"},\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->","post_title":"PUMA Hong Kong teams up with CIC-Zero Carbon Park to host a sustainable SWOP SHOP event","post_excerpt":"PUMA Hong Kong teamed up with CIC-Zero Carbon Park to host an exciting SWOP SHOP event. This initiative brought together the PUMA Family and participants from Hong Kong, who exchanged their gently used sportswear and activewear. Over 60 dedicated PUMA employees from both, office and retail, volunteered at the event, assisting with sorting clothes, collecting donations, and managing the check-out counters. Thanks to their efforts, PUMA donated over 70 full boxes of collected clothes to the Crossroads Foundation, ensuring these garments are either recycled or distributed to those in need. This not only extends the lifecycle of the clothes but also promotes a sustainable fashion lifestyle. \ud83d\udc5a\n","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"puma-hong-king-teams-up-with-cic-zero-carbon-park-to-host-a-sustainable-swop-shop-event","to_ping":"","pinged":"","post_modified":"2025-11-20 08:39:57","post_modified_gmt":"2025-11-20 08:39:57","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.puma-catchup.com\/?p=62706","menu_order":0,"post_type":"post","post_mime_type":"","comment_count":"0","filter":"raw","ancestors":[],"page_template":"","post_category":[6],"tags_input":[],"id":62706,"author":"4","date":"2024-10-30 15:00:29","date_gmt":"2024-10-30 14:00:29","content":"<!-- wp:puma\/row-post-header {\"image\":{\"id\":62708},\"headline\":\"From Old to Gold \ud83d\udc9a\",\"content\":\"PUMA Hong Kong teams up with CIC-Zero Carbon Park to host a sustainable SWOP SHOP event\",\"className\":\"\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;PUMA Hong Kong teamed up with CIC-Zero Carbon Park to host an exciting SWOP SHOP event. This initiative brought together the PUMA Family and participants from Hong Kong, who exchanged their gently used sportswear and activewear. Over 60 dedicated PUMA employees from both, office and retail, volunteered at the event, assisting with sorting clothes, collecting donations, and managing the check-out counters. Thanks to their efforts, PUMA donated over 70 full boxes of collected clothes to the Crossroads Foundation, ensuring these garments are either recycled or distributed to those in need. This not only extends the lifecycle of the clothes but also promotes a sustainable fashion lifestyle. \ud83d\udc5a\\u0026lt;\/span\\u0026gt;\\n\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-slider {\"images\":[{\"id\":62712},{\"id\":62711},{\"id\":62714},{\"id\":62716}],\"showCaptions\":[false,false,false,false],\"className\":\"\",\"aspect\":\"0\",\"size\":\"1\",\"headline\":\"\",\"captions\":[],\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;The PUMA Hong Kong office has been organizing the SWOP SHOP for four years now. Our goal is to raise awareness about sustainable consumption, extend the life of garments, and provide people in need with a chance to renew their wardrobe for free. This year, we collaborated with Adaptive Clothing, a local NGO, to offer a free sewing workshop. Their mission aligns perfectly with ours: to reduce waste and extend the lifecycle of garments.\\u0026lt;br\/\\u0026gt;\\n\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-single {\"image\":{\"id\":62715},\"className\":\"\",\"aspect\":\"0\",\"spacing\":true,\"style\":\"Wide\",\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-single {\"image\":{\"id\":62718},\"className\":\"\",\"aspect\":\"0\",\"spacing\":true,\"style\":\"Wide\",\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-single {\"image\":{\"id\":62717},\"className\":\"\",\"aspect\":\"0\",\"spacing\":true,\"style\":\"Wide\",\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;A special thanks to CIC-ZCP for generously providing the venue for free. Their mission is to raise awareness about the importance of green building design both locally and internationally, and to promote ecological values and a low-carbon lifestyle. There\\u0026rsquo;s only one Forever, let\\u0026rsquo;s make it Better! \ud83d\udc9a\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026nbsp;\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;FOREVER. BETTER.\\u0026lt;\/span\\u0026gt;\\n\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-article-teaser-single {\"article\":{\"0\":\"j\",\"1\":\"s\",\"2\":\"o\",\"3\":\"n\",\"4\":\":\",\"5\":\"\/\",\"6\":\"\/\",\"url\":\"https:\/\/www.puma-catchup.com\/sustainability\/puma-runs-first-internal-swop-shop-at-its-headquarters\/\",\"id\":43469,\"title\":\"PUMA runs first internal Swop Shop at its headquarters\",\"type\":\"post\",\"kind\":\"post-type\"},\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->","title":"PUMA Hong Kong se asocia con CIC-Zero Carbon Park para organizar un evento SWOP SHOP sostenible","excerpt":"PUMA Hong Kong se asoci\u00f3 con CIC-Zero Carbon Park para organizar un emocionante evento SWOP SHOP. Esta iniciativa reuni\u00f3 a la familia PUMA y a participantes de Hong Kong, que intercambiaron su ropa deportiva y de deporte usada. M\u00e1s de 60 empleados de PUMA, tanto de la oficina como de las tiendas, participaron como voluntarios en el evento, ayudando a clasificar la ropa, recogiendo las donaciones y gestionando las cajas. Gracias a sus esfuerzos, PUMA don\u00f3 m\u00e1s de 70 cajas llenas de ropa recogida a la Fundaci\u00f3n Crossroads, garantizando que estas prendas se reciclen o se distribuyan a los necesitados. Esto no solo alarga el ciclo de vida de la ropa, sino que tambi\u00e9n promueve un estilo de vida de moda sostenible. \ud83d\udc5a","status":"publish","password":"","name":"puma-hong-king-teams-up-with-cic-zero-carbon-park-host-a-sustainable-swop-shop-event","modified":"2025-11-20 08:39:57","modified_gmt":"2025-11-20 08:39:57","content_filtered":"","parent":0,"type":"post","mime_type":"","template":"","category":[6],"datetime_local":"30 de octubre de 2024, 14:00","date_local":"30 de octubre de 2024","time_local":"14:00","slug":"puma-hong-king-teams-up-with-cic-zero-carbon-park-to-host-a-sustainable-swop-shop-event","url":"https:\/\/www.puma-catchup.com\/es\/corporate\/puma-hong-king-teams-up-with-cic-zero-carbon-park-to-host-a-sustainable-swop-shop-event\/","featured_image":{"width":1140,"height":640,"file":"2024\/10\/header-hk.png","filesize":412641,"sizes":{"medium":{"file":"header-hk-300x168.png","width":300,"height":168,"mime-type":"image\/png","filesize":41104},"large":{"file":"header-hk-1024x575.png","width":1024,"height":575,"mime-type":"image\/png","filesize":390282},"thumbnail":{"file":"header-hk-150x150.png","width":150,"height":150,"mime-type":"image\/png","filesize":21211},"medium_large":{"file":"header-hk-768x431.png","width":768,"height":431,"mime-type":"image\/png","filesize":226565},"trp-custom-language-flag":{"file":"header-hk-18x10.png","width":18,"height":10,"mime-type":"image\/png","filesize":807}},"image_meta":{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0","keywords":[]},"id":62708,"alt":"","caption":"","description":"","url":"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2024\/10\/header-hk.png","title":"cabecera-hk","aspect_ratio":1.78125,"focalPointLeft":0.5,"focalPointTop":0},"headline":"From Old to Gold \ud83d\udc9a","categories":[{"term_id":6,"name":"Corporativo","slug":"corporate","term_group":0,"term_taxonomy_id":6,"taxonomy":"category","description":"","parent":0,"count":132,"filter":"raw","url":"https:\/\/www.puma-catchup.com\/es\/category\/corporate\/"}],"theCategory":{"term_id":6,"name":"Corporativo","slug":"corporate","term_group":0,"term_taxonomy_id":6,"taxonomy":"category","description":"","parent":0,"count":132,"filter":"raw","url":"https:\/\/www.puma-catchup.com\/es\/category\/corporate\/"},"isFeaturedArticle":true,"isTopArticle":false},"_links":{"self":[{"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/posts\/62706","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/comments?post=62706"}],"version-history":[{"count":0,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/posts\/62706\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/media\/62708"}],"wp:attachment":[{"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/media?parent=62706"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/categories?post=62706"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}