{"id":62434,"date":"2024-10-18T11:00:44","date_gmt":"2024-10-18T09:00:44","guid":{"rendered":"https:\/\/www.puma-catchup.com\/?p=62434"},"modified":"2025-11-20T08:43:46","modified_gmt":"2025-11-20T08:43:46","slug":"final-knowyourstuff-episodes","status":"publish","type":"post","link":"https:\/\/www.puma-catchup.com\/es\/corporate\/final-knowyourstuff-episodes\/","title":{"rendered":"Final #KNOWYOURSTUFF episodes"},"content":{"rendered":"<!-- post header -->\n<div class=\"row rowSingleColumn\">\n    <div class=\"col breadcrumb\">\n        <a href=\"\/es\/\">Inicio<\/a>\/\n        <a href=\"\/es\/category\/corporate\/\">Corporativo<\/a>\/ Episodios finales de #KNOWYOURSTUFF\n    <\/div>\n<\/div>\n<div class=\"row rowPostHeaderImage headerImageAnim\">\n    <div class=\"scrollAnim\" \n        id=\"postHeaderImage\"\n         style=\"width:100%;position:relative;overflow:hidden;        aspect-ratio:2        ;\" >\n    <img decoding=\"async\" alt=\"\"\n        class=\"\"\n        src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2024\/10\/Romain-Girard-Aishwarya-Sharma-scaled.png\" style=\"transition: 0.35s all;height:100%;width:100%;        object-position: 50% 0%; object-fit: cover;\"\/>\n        <\/div>\n    \n<\/div>\n<div class=\"row rowSingleColumnWide rowPostHeader\">\n    <div id=\"postHeaderText\" class=\"col tcenter\" >\n        <div class=\"cat\"><a class=\"secondary\" href=\"https:\/\/www.puma-catchup.com\/es\/category\/corporate\/\">Corporativo<\/a><\/div>\n        <div id=\"headerSocialIcons\" class=\"headerSocialIcons tleft\">\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fcorporate%2Ffinal-knowyourstuff-episodes%2F\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fcorporate%2Ffinal-knowyourstuff-episodes%2F\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https:\/\/www.puma-catchup.com\/es\/corporate\/final-knowyourstuff-episodes\/&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fcorporate%2Ffinal-knowyourstuff-episodes%2F\" target=\"blank\"><\/a>\n        <\/div>\n        <h1 class=\"\" >P\u00f3ngase al d\u00eda con #KNOWYOURSTUFF<\/h1>\n        <div class=\"articleintro\" >Es hora de ver los tres \u00faltimos episodios y poner a prueba cu\u00e1nto sabes realmente sobre #.<\/div>\n        <div class=\"date\">18 de octubre de 2024 <\/div>\n\n        <div id=\"\" class=\"headerSocialIconsMobile tcenter mobile\">\n            <a class=\"sharing\" id=\"mobileshare\" onclick='navigator.share({ \"title\": &quot;Final #KNOWYOURSTUFF episodes&quot;, \"text\": &quot;In the 7-episode series launched earlier this month, PUMA Voice of a Generation Aishwarya Sharma takes us with her on her mission to find out more about common materials found in our shoes and clothing, starting with leather vs vegan leather.\\n\\n\\u00a0\\nWhy?\\nConsumers are demanding more transparency from brands about how their products are made. Access to this information enables consumers to make more informed decisions about what they consider to be better material choices for people or for the planet.\\n&quot;, \"url\": \"https:\/\/www.puma-catchup.com\/es\/corporate\/final-knowyourstuff-episodes\/\" })'  target=\"blank\"><\/a>\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.puma-catchup.com\/es\/corporate\/final-knowyourstuff-episodes\/\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/www.puma-catchup.com\/es\/corporate\/final-knowyourstuff-episodes\/\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fcorporate%2Ffinal-knowyourstuff-episodes%2F&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fcorporate%2Ffinal-knowyourstuff-episodes%2F\" target=\"blank\"><\/a>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><strong class=\"textStyle_description\">En la serie de 7 episodios lanzada a principios de este mes, PUMA Voice of a Generation Aishwarya Sharma nos acompa\u00f1a en su misi\u00f3n de descubrir m\u00e1s sobre los materiales comunes que se encuentran en nuestro calzado y ropa, comenzando por el cuero frente al cuero vegano.<\/strong><br><br><strong class=\"textStyle_description\">\u00bfPor qu\u00e9?<\/strong><br>Los consumidores exigen <strong>m\u00e1s transparencia<\/strong> de las marcas sobre c\u00f3mo se fabrican sus productos. El acceso a esta informaci\u00f3n permite a los consumidores tomar decisiones m\u00e1s informadas sobre lo que consideran mejores opciones de materiales para las personas o para el planeta.<\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_quote\" >\u201cAl hablar abiertamente sobre la complejidad de los materiales utilizados en nuestros productos, esperamos fomentar un debate m\u00e1s informado y equilibrado sobre las opciones sostenibles en materia de ropa y calzado, lo cual es esencial para impulsar un cambio positivo\u201d.\u201d<br><strong>Anne-Laure Descours, Jefa de Compras de PUMA<\/strong><\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" >Los cuatro primeros episodios de<strong> Aishwarya<\/strong> La misi\u00f3n de investigaci\u00f3n la lleva a profundizar en los archivos de PUMA y luego al coraz\u00f3n del proceso de curtido del cuero en Tailandia.  En los tres episodios siguientes, contin\u00faa explorando c\u00f3mo se fabrica el cuero, antes de pasar a descubrir las innovadoras alternativas de materiales vegetales que PUMA est\u00e1 explorando.\u00a0\u00a0<br><br><b>EPISODIO 5<\/b>\u00a0<br>El curtido del cuero requiere mucha agua, que desempe\u00f1a una funci\u00f3n muy importante durante las diferentes etapas de la producci\u00f3n del cuero, pero \u00bfqu\u00e9 ocurre con las aguas residuales al final del proceso? \u00bfSe desperdician? \u00danase a nosotros. <b>Aishwarya<\/b> <b>Sharma<\/b>, en la planta de tratamiento de aguas de una curtidur\u00eda de cuero en Tailandia, para averiguarlo.<br><br><iframe loading=\"lazy\" title=\"\u00bfQu\u00e9 pasa con el agua?\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/vCDgW9AgVyY?start=5&amp;feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen=\"\"><\/iframe><br><\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><strong>\u00bfCuero hecho de hongos, pi\u00f1as y aceitunas? \u00bfEs eso REALMENTE posible?<\/strong><br>En este episodio, Aishwarya regresa a la sede central de PUMA con <strong>Romain Girard<\/strong>, vicepresidente de Innovaci\u00f3n, para obtener m\u00e1s informaci\u00f3n sobre el <strong>alternativas al cuero<\/strong> que PUMA ha probado y qu\u00e9 m\u00e1s hay en el horizonte. Acomp\u00e1\u00f1ala en el episodio 6 mientras descubre interesantes materiales de \u00faltima generaci\u00f3n y analiza los retos y posibilidades para el futuro.<br><br><iframe loading=\"lazy\" title=\"Las alternativas\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/iECrR7y3Qow?start=2&amp;feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen=\"\"><\/iframe><br><\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><br><strong>\u00a1Qu\u00e9 viaje!<\/strong><br>Hemos explorado las ventajas y desventajas del cuero, junto con su impacto medioambiental, el bienestar animal, su evoluci\u00f3n en PUMA y el futuro de las alternativas al cuero. Ahora, PUMA, es TU turno de comprobar si realmente <strong>#CONOCE TUS COSAS<\/strong>.<br>Su <strong>misi\u00f3n<\/strong> Es investigar los materiales de tu armario y compartir tus hallazgos utilizando #KnowYourStuff #ForeverBetter #Puma.<br><br>Mira c\u00f3mo Aishwarya resume lo aprendido en el \u00faltimo episodio:<br><br><iframe loading=\"lazy\" title=\"\u00bfSabes lo que haces?\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/YzYNCyxHkpU?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen=\"\"><\/iframe><br><\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" >\u00bfTe has perdido alg\u00fan episodio? Ponte al d\u00eda con todos los episodios. <strong><a href=\"https:\/\/foreverbetter.com\/en\/voices-regeneration\/knowyourstuff\">AQU\u00cd<\/a><\/strong>.<br><br><strong>S\u00f3lo hay un PARA SIEMPRE. Hag\u00e1moslo MEJOR.<\/strong><\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_default\" ><h2>Esto es #KNOWYOURSTUFF<\/h2><p>\u00bfAlguna vez te has preguntado por el impacto de tu ropa en el planeta y has deseado saber m\u00e1s? #KnowYourStuff profundiza en los or\u00edgenes de los materiales, c\u00f3mo se fabrican y el impacto que pueden tener. #KNOWYOURSTUFF te ayuda a descubrir la verdad que se esconde tras los materiales que componen tu calzado o tu ropa de diario, y a tomar las decisiones m\u00e1s adecuadas para ti. Se trata de estar informado y de poder alinear tus elecciones con tus valores.<\/p><\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row image single -->\n<div class=\"row rowSingleColumnNarrow\">\n\t<div class=\"col\">\n\t<div class=\"0 scrollAnim\" \n\t    \n\t     style=\"Narrow;position:relative;overflow:hidden;\t;\" >\n\t<img decoding=\"async\" alt=\"\"\n\t    class=\"\"\n\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2024\/10\/Aishwarya_Header.png\" style=\"transition: 0.35s all;height:100%;width:100%;\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t    <\/div>\n\t\n\t<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_default\" ><p>Aishwarya Sharma es reconocida como la primera activista de la moda de la India y forma parte de Voices of a RE:GENERATION de PUMA. Es una apasionada defensora de la sostenibilidad y el clima. Su contenido se centra en aprovechar el poder de las redes sociales y los medios digitales para poner de relieve las injusticias sociales en el mundo actual, principalmente desde la perspectiva de la moda. Como embajadora de buena voluntad para la juventud de la India, est\u00e1 movilizando a los j\u00f3venes para acelerar las soluciones clim\u00e1ticas a trav\u00e9s del hidr\u00f3geno verde. Colabora con numerosas ONG y organizaciones de la sociedad civil y trabaja para salvar la brecha entre las marcas y la sociedad en general.<\/p><\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_default\" ><h2>Lee la historia completa aqu\u00ed.<\/h2>\n<p><a href=\"https:\/\/about.puma.com\/en\/newsroom\/corporate-news\/2024\/02-10-2024-puma-explores-leather-vs-vegan-leather-global-goals\">NUESTRO COMUNICADO DE PRENSA<\/a><\/p>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row social embed -->\n<div class=\"row rowEmbed1 spacing\">\n        <div class=\"col\">\n         <blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/CxppBwrIszx\/?utm_source=ig_embed&#038;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/reel\/CxppBwrIszx\/?utm_source=ig_embed&#038;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewbox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">Ver esta publicaci\u00f3n en Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/reel\/CxppBwrIszx\/?utm_source=ig_embed&#038;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">Una publicaci\u00f3n compartida por PUMA India (@pumaindia)<\/a><\/p><\/div><\/blockquote> <script async type='text\/plain' class='optanon-category-C0004' src=\"\/\/www.instagram.com\/embed.js\"><\/script>\n        <\/div>\n<\/div>\n\n\n\n<div class=\"row articleMulti1 spacing\">\n\t    <div class=\"col articleTeaser\" >\n\t\t\t<a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/es\/corporate\/new-knowyourstuff-episodes-out\/\" \n\t\t\t     tabindex=\"-1\" \n\t\t\t    id=\"62246\"\n\t\t\t     style=\"width:100%;position:relative;overflow:hidden;\t\t\t    aspect-ratio:1\t\t\t    ;\" >\n\t\t\t<img decoding=\"async\" alt=\"\"\n\t\t\t    class=\"hoverZoom\"\n\t\t\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2024\/10\/Aishwarya-Sharma-Romain-Girard-Ulrich-Planer-in-PUMA-Archives-e1728568191844-scaled.png\" style=\"transition: 0.35s all;height:100%;width:100%;\t\t\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t\t\t<\/a>\n\t\t\t\n\t\t\t<a href=\"https:\/\/www.puma-catchup.com\/es\/category\/corporate\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Corporativo<\/a>\n\t        <h4>Nuevos episodios de #KNOWYOURSTUFF.<\/h4>\n\t\t\t<div class=\"description shortExcerpt\">\n\t\t\t\tObtenga respuesta a sus preguntas y NIVELE sus conocimientos. \n \n\u00bfDebemos utilizar cuero o alternativas al cuero? \u00bfDe origen vegetal o sint\u00e9tico? \u00bfQu\u00e9 es mejor para el medio ambiente o para el bienestar de los animales? \u00bfExiste una opci\u00f3n correcta? El uso de la piel es uno de los temas de moda m\u00e1s debatidos en la actualidad. En el Episodio 2, acompa\u00f1a a Aishwarya Sharma en su viaje hacia el #KNOWYOURSTUFF mientras habla de todo esto y mucho m\u00e1s con expertos: Frank Schmidt, de PETA (Personas por el Trato \u00c9tico de los Animales), y nuestra Directora Senior de Sostenibilidad, Veronique Rochet.\n\u00a0\n\n\n\t\t\t<\/div>\n\t\t\t<a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/es\/corporate\/new-knowyourstuff-episodes-out\/\" data-no-translation=\"\" data-trp-gettext=\"\">leer la historia<\/a>\n\t\t<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>En la serie de 7 episodios lanzada a principios de este mes, PUMA Voice of a Generation Aishwarya Sharma nos acompa\u00f1a en su misi\u00f3n de descubrir m\u00e1s sobre los materiales comunes que se encuentran en nuestro calzado y ropa, comenzando por el cuero frente al cuero vegano.<\/p>\n<p>\u00a0<br \/>\n\u00bfPor qu\u00e9?<br \/>\nConsumers are demanding more transparency from brands about how their products are made. Access to this information enables consumers to make more informed decisions about what they consider to be better material choices for people or for the planet.<\/p>","protected":false},"author":9,"featured_media":62450,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_top_article":false,"is_featured_article":true,"EasyPostViewCounter":9594,"meta-headline":"Catch up on #KNOWYOURSTUFF","footnotes":""},"categories":[6],"class_list":["post-62434","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-corporate"],"fullData":{"ID":62434,"post_author":"9","post_date":"2024-10-18 11:00:44","post_date_gmt":"2024-10-18 09:00:44","post_content":"<!-- wp:puma\/row-post-header {\"image\":{\"id\":62450},\"headline\":\"Catch up on #KNOWYOURSTUFF\",\"content\":\"It\\u0026rsquo;s time to check out the final three episodes and test how much you actually #KnowYourStuff.\",\"className\":\"\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;strong class=\\u0026quot;textStyle_description\\u0026quot;\\u0026gt;In the 7-episode series launched earlier this month, PUMA Voice of a Generation Aishwarya Sharma takes us with her on her mission to find out more about common materials found in our shoes and clothing, starting with leather vs vegan leather.\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;strong class=\\u0026quot;textStyle_description\\u0026quot;\\u0026gt;Why?\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\\u0026gt;Consumers are demanding \\u0026lt;strong\\u0026gt;more transparency\\u0026lt;\/strong\\u0026gt; from brands about how their products are made. Access to this information enables consumers to make more informed decisions about what they consider to be better material choices for people or for the planet.\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026quot;By openly discussing the complexities of the materials used in our products, we hope to foster a more informed and balanced conversation about sustainable clothing and footwear choices, which is essential for driving positive change.\\u0026quot;\\u0026lt;br\\u0026gt;\\u0026lt;strong\\u0026gt;Anne-Laure Descours, Chief Sourcing Officer at PUMA\\u0026lt;\/strong\\u0026gt;\",\"style\":\"quote\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"The first four episodes of\\u0026lt;strong\\u0026gt; Aishwarya\\u0026rsquo;s\\u0026lt;\/strong\\u0026gt; fact-finding mission takes her deep into the PUMA archives and then into the heart of the leather tanning process in Thailand.\\u0026nbsp; In the next three episodes, she continues to explore how leather is made, before moving on to discover the innovative plant-based material alternatives that PUMA is exploring.\\u0026nbsp;\\u0026nbsp;\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;b\\u0026gt;EPISODE 5\\u0026lt;\/b\\u0026gt;\\u0026nbsp;\\u0026lt;br\\u0026gt;Leather tanning requires a lot of water, which has a very important function to play during the different stages of leather production, but what happens to the wastewater at the end of the process? Does it go to waste? Join \\u0026lt;b\\u0026gt;Aishwarya\\u0026lt;\/b\\u0026gt; \\u0026lt;b\\u0026gt;Sharma\\u0026lt;\/b\\u0026gt;, at the water treatment plant of a leather tannery in Thailand, to find out.\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;iframe loading=\\u0026quot;lazy\\u0026quot; title=\\u0026quot;What About the Water?\\u0026quot; width=\\u0026quot;500\\u0026quot; height=\\u0026quot;281\\u0026quot; src=\\u0026quot;https:\/\/www.youtube.com\/embed\/vCDgW9AgVyY?start=5\\u0026amp;amp;feature=oembed\\u0026quot; frameborder=\\u0026quot;0\\u0026quot; allow=\\u0026quot;accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\u0026quot; referrerpolicy=\\u0026quot;strict-origin-when-cross-origin\\u0026quot; allowfullscreen=\\u0026quot;\\u0026quot;\\u0026gt;\\u0026lt;\/iframe\\u0026gt;\\u0026lt;br\\u0026gt;\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;strong\\u0026gt;Leather made from mushrooms, pineapples and olives? Is that REALLY possible?\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\\u0026gt;In this episode, Aishwarya returns to PUMA HQ with \\u0026lt;strong\\u0026gt;Romain Girard\\u0026lt;\/strong\\u0026gt;, Vice President of Innovation, to find out more about the \\u0026lt;strong\\u0026gt;leather alternatives\\u0026lt;\/strong\\u0026gt; that PUMA has experimented with and what else is on the horizon. Join her in episode 6 as she uncovers interesting next-gen materials and discusses the challenges and possibilities for the future.\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;iframe loading=\\u0026quot;lazy\\u0026quot; title=\\u0026quot;The Alternatives\\u0026quot; width=\\u0026quot;500\\u0026quot; height=\\u0026quot;281\\u0026quot; src=\\u0026quot;https:\/\/www.youtube.com\/embed\/iECrR7y3Qow?start=2\\u0026amp;amp;feature=oembed\\u0026quot; frameborder=\\u0026quot;0\\u0026quot; allow=\\u0026quot;accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\u0026quot; referrerpolicy=\\u0026quot;strict-origin-when-cross-origin\\u0026quot; allowfullscreen=\\u0026quot;\\u0026quot;\\u0026gt;\\u0026lt;\/iframe\\u0026gt;\\u0026lt;br\\u0026gt;\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\\u0026gt;\\u0026lt;strong\\u0026gt;What a journey!\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\\u0026gt;We\\u0026rsquo;ve explored the pros and cons of leather, along with its environmental impacts, animal welfare, its evolution at PUMA and the future of leather alternatives. Now, PUMAs, it\\u0026rsquo;s YOUR turn to test if you really \\u0026lt;strong\\u0026gt;#KNOWYOURSTUFF\\u0026lt;\/strong\\u0026gt;.\\u0026lt;br\\u0026gt;Your \\u0026lt;strong\\u0026gt;mission\\u0026lt;\/strong\\u0026gt; is to investigate materials in your wardrobe and share your findings using #KnowYourStuff #ForeverBetter #Puma.\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;Watch Aishwarya wrap up her learnings in the final episode:\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;iframe loading=\\u0026quot;lazy\\u0026quot; title=\\u0026quot;Do You #KNOWYOURSTUFF?\\u0026quot; width=\\u0026quot;500\\u0026quot; height=\\u0026quot;281\\u0026quot; src=\\u0026quot;https:\/\/www.youtube.com\/embed\/YzYNCyxHkpU?feature=oembed\\u0026quot; frameborder=\\u0026quot;0\\u0026quot; allow=\\u0026quot;accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\u0026quot; referrerpolicy=\\u0026quot;strict-origin-when-cross-origin\\u0026quot; allowfullscreen=\\u0026quot;\\u0026quot;\\u0026gt;\\u0026lt;\/iframe\\u0026gt;\\u0026lt;br\\u0026gt;\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"Missed an episode? Catch up on all the episodes \\u0026lt;strong\\u0026gt;\\u0026lt;a href=\\u0026quot;https:\/\/foreverbetter.com\/en\/voices-regeneration\/knowyourstuff\\u0026quot;\\u0026gt;HERE\\u0026lt;\/a\\u0026gt;\\u0026lt;\/strong\\u0026gt;.\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;strong\\u0026gt;There is only one FOREVER. Let\\u0026rsquo;s make it BETTER.\\u0026lt;\/strong\\u0026gt;\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;h2\\u0026gt;This is #KNOWYOURSTUFF\\u0026lt;\/h2\\u0026gt;\\u0026lt;p\\u0026gt;Ever wonder about the impact of your clothes on the planet and wish you knew more? #KnowYourStuff dives deep into the origins of materials, how they are made and the impact they can have. #KNOWYOURSTUFF empowers you to uncover the truth behind the materials found in your everyday footwear or clothing, helping you make choices that are right for you. It\\u0026rsquo;s about becoming informed and empowered to align your choices with your values.\\u0026lt;\/p\\u0026gt;\",\"className\":\"\",\"width\":\"Wide\",\"style\":\"default\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-single {\"image\":{\"id\":62265},\"spacing\":false,\"style\":\"Narrow\",\"className\":\"\",\"aspect\":\"0\",\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;p\\u0026gt;Aishwarya Sharma is recognised as India\\u0026rsquo;s first fashion activist and part of PUMAs Voices of a RE:GENERATION. She is a passionate sustainability and climate advocate. Her content focuses on harnessing the power of social \\u0026amp;amp; digital media to highlight social injustices in the world today from the lens of fashion, primarily. A Goodwill Ambassador for Youth of India, she\\u0026rsquo;s mobilising youth in accelerating climate solutions through green hydrogen. She works with numerous NGOs \\u0026amp;amp; civil society organisations and work to bridge the gap between brands and society at large.\\u0026lt;\/p\\u0026gt;\",\"className\":\"\",\"width\":\"Wide\",\"style\":\"default\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;h2\\u0026gt;Get the full story here\\u0026lt;\/h2\\u0026gt;\\n\\u0026lt;p\\u0026gt;\\u0026lt;a href=\\u0026quot;https:\/\/about.puma.com\/en\/newsroom\/corporate-news\/2024\/02-10-2024-puma-explores-leather-vs-vegan-leather-global-goals\\u0026quot;\\u0026gt;OUR PRESS RELEASE\\u0026lt;\/a\\u0026gt;\\u0026lt;\/p\\u0026gt;\\n\",\"className\":\"\",\"width\":\"Wide\",\"style\":\"default\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-social-embed {\"embed1\":\"\\u0026lt;blockquote class=\\u0026quot;instagram-media\\u0026quot; data-instgrm-captioned data-instgrm-permalink=\\u0026quot;https:\/\/www.instagram.com\/reel\/CxppBwrIszx\/?utm_source=ig_embed\\u0026amp;utm_campaign=loading\\u0026quot; data-instgrm-version=\\u0026quot;14\\u0026quot; style=\\u0026quot; background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\\u0026quot;\\u0026gt;\\u0026lt;div style=\\u0026quot;padding:16px;\\u0026quot;\\u0026gt; \\u0026lt;a href=\\u0026quot;https:\/\/www.instagram.com\/reel\/CxppBwrIszx\/?utm_source=ig_embed\\u0026amp;utm_campaign=loading\\u0026quot; style=\\u0026quot; background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\\u0026quot; target=\\u0026quot;_blank\\u0026quot;\\u0026gt; \\u0026lt;div style=\\u0026quot; display: flex; flex-direction: row; align-items: center;\\u0026quot;\\u0026gt; \\u0026lt;div style=\\u0026quot;background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt; \\u0026lt;div style=\\u0026quot;display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\\u0026quot;\\u0026gt; \\u0026lt;div style=\\u0026quot; background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt; \\u0026lt;div style=\\u0026quot; background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;div style=\\u0026quot;padding: 19% 0;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt; \\u0026lt;div style=\\u0026quot;display:block; height:50px; margin:0 auto 12px; width:50px;\\u0026quot;\\u0026gt;\\u0026lt;svg width=\\u0026quot;50px\\u0026quot; height=\\u0026quot;50px\\u0026quot; viewBox=\\u0026quot;0 0 60 60\\u0026quot; version=\\u0026quot;1.1\\u0026quot; xmlns=\\u0026quot;https:\/\/www.w3.org\/2000\/svg\\u0026quot; xmlns:xlink=\\u0026quot;https:\/\/www.w3.org\/1999\/xlink\\u0026quot;\\u0026gt;\\u0026lt;g stroke=\\u0026quot;none\\u0026quot; stroke-width=\\u0026quot;1\\u0026quot; fill=\\u0026quot;none\\u0026quot; fill-rule=\\u0026quot;evenodd\\u0026quot;\\u0026gt;\\u0026lt;g transform=\\u0026quot;translate(-511.000000, -20.000000)\\u0026quot; fill=\\u0026quot;#000000\\u0026quot;\\u0026gt;\\u0026lt;g\\u0026gt;\\u0026lt;path d=\\u0026quot;M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\\u0026quot;\\u0026gt;\\u0026lt;\/path\\u0026gt;\\u0026lt;\/g\\u0026gt;\\u0026lt;\/g\\u0026gt;\\u0026lt;\/g\\u0026gt;\\u0026lt;\/svg\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;div style=\\u0026quot;padding-top: 8px;\\u0026quot;\\u0026gt; \\u0026lt;div style=\\u0026quot; color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\\u0026quot;\\u0026gt;View this post on Instagram\\u0026lt;\/div\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;div style=\\u0026quot;padding: 12.5% 0;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt; \\u0026lt;div style=\\u0026quot;display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\\u0026quot;\\u0026gt;\\u0026lt;div\\u0026gt; \\u0026lt;div style=\\u0026quot;background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt; \\u0026lt;div style=\\u0026quot;background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt; \\u0026lt;div style=\\u0026quot;background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;div style=\\u0026quot;margin-left: 8px;\\u0026quot;\\u0026gt; \\u0026lt;div style=\\u0026quot; background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt; \\u0026lt;div style=\\u0026quot; width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;div style=\\u0026quot;margin-left: auto;\\u0026quot;\\u0026gt; \\u0026lt;div style=\\u0026quot; width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt; \\u0026lt;div style=\\u0026quot; background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt; \\u0026lt;div style=\\u0026quot; width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;\/div\\u0026gt; \\u0026lt;div style=\\u0026quot;display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\\u0026quot;\\u0026gt; \\u0026lt;div style=\\u0026quot; background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt; \\u0026lt;div style=\\u0026quot; background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;\/a\\u0026gt;\\u0026lt;p style=\\u0026quot; color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\\u0026quot;\\u0026gt;\\u0026lt;a href=\\u0026quot;https:\/\/www.instagram.com\/reel\/CxppBwrIszx\/?utm_source=ig_embed\\u0026amp;utm_campaign=loading\\u0026quot; style=\\u0026quot; color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\\u0026quot; target=\\u0026quot;_blank\\u0026quot;\\u0026gt;A post shared by PUMA India (@pumaindia)\\u0026lt;\/a\\u0026gt;\\u0026lt;\/p\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;\/blockquote\\u0026gt; \\u0026lt;script async src=\\u0026quot;\/\/www.instagram.com\/embed.js\\u0026quot;\\u0026gt;\\u0026lt;\/script\\u0026gt;\",\"embed3\":\"\",\"embed2\":\"\",\"embed4\":\"\",\"size\":\"1\",\"className\":\"\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-article-multi {\"category\":[],\"articles\":\"\",\"manualArticles\":[{\"id\":62246}],\"numArticles\":1,\"mode\":\"manual\",\"className\":\"\",\"aspect\":\"1\",\"includeTopStories\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->","post_title":"Final #KNOWYOURSTUFF episodes","post_excerpt":"In the 7-episode series launched earlier this month, PUMA Voice of a Generation Aishwarya Sharma takes us with her on her mission to find out more about common materials found in our shoes and clothing, starting with leather vs vegan leather.\n\n\u00a0\nWhy?\nConsumers are demanding more transparency from brands about how their products are made. Access to this information enables consumers to make more informed decisions about what they consider to be better material choices for people or for the planet.\n","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"final-knowyourstuff-episodes","to_ping":"","pinged":"","post_modified":"2025-11-20 08:43:46","post_modified_gmt":"2025-11-20 08:43:46","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.puma-catchup.com\/?p=62434","menu_order":0,"post_type":"post","post_mime_type":"","comment_count":"0","filter":"raw","ancestors":[],"page_template":"","post_category":[6],"tags_input":[],"id":62434,"author":"9","date":"2024-10-18 11:00:44","date_gmt":"2024-10-18 09:00:44","content":"<!-- wp:puma\/row-post-header {\"image\":{\"id\":62450},\"headline\":\"Catch up on #KNOWYOURSTUFF\",\"content\":\"It\\u0026rsquo;s time to check out the final three episodes and test how much you actually #KnowYourStuff.\",\"className\":\"\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;strong class=\\u0026quot;textStyle_description\\u0026quot;\\u0026gt;In the 7-episode series launched earlier this month, PUMA Voice of a Generation Aishwarya Sharma takes us with her on her mission to find out more about common materials found in our shoes and clothing, starting with leather vs vegan leather.\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;strong class=\\u0026quot;textStyle_description\\u0026quot;\\u0026gt;Why?\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\\u0026gt;Consumers are demanding \\u0026lt;strong\\u0026gt;more transparency\\u0026lt;\/strong\\u0026gt; from brands about how their products are made. Access to this information enables consumers to make more informed decisions about what they consider to be better material choices for people or for the planet.\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026quot;By openly discussing the complexities of the materials used in our products, we hope to foster a more informed and balanced conversation about sustainable clothing and footwear choices, which is essential for driving positive change.\\u0026quot;\\u0026lt;br\\u0026gt;\\u0026lt;strong\\u0026gt;Anne-Laure Descours, Chief Sourcing Officer at PUMA\\u0026lt;\/strong\\u0026gt;\",\"style\":\"quote\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"The first four episodes of\\u0026lt;strong\\u0026gt; Aishwarya\\u0026rsquo;s\\u0026lt;\/strong\\u0026gt; fact-finding mission takes her deep into the PUMA archives and then into the heart of the leather tanning process in Thailand.\\u0026nbsp; In the next three episodes, she continues to explore how leather is made, before moving on to discover the innovative plant-based material alternatives that PUMA is exploring.\\u0026nbsp;\\u0026nbsp;\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;b\\u0026gt;EPISODE 5\\u0026lt;\/b\\u0026gt;\\u0026nbsp;\\u0026lt;br\\u0026gt;Leather tanning requires a lot of water, which has a very important function to play during the different stages of leather production, but what happens to the wastewater at the end of the process? Does it go to waste? Join \\u0026lt;b\\u0026gt;Aishwarya\\u0026lt;\/b\\u0026gt; \\u0026lt;b\\u0026gt;Sharma\\u0026lt;\/b\\u0026gt;, at the water treatment plant of a leather tannery in Thailand, to find out.\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;iframe loading=\\u0026quot;lazy\\u0026quot; title=\\u0026quot;What About the Water?\\u0026quot; width=\\u0026quot;500\\u0026quot; height=\\u0026quot;281\\u0026quot; src=\\u0026quot;https:\/\/www.youtube.com\/embed\/vCDgW9AgVyY?start=5\\u0026amp;amp;feature=oembed\\u0026quot; frameborder=\\u0026quot;0\\u0026quot; allow=\\u0026quot;accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\u0026quot; referrerpolicy=\\u0026quot;strict-origin-when-cross-origin\\u0026quot; allowfullscreen=\\u0026quot;\\u0026quot;\\u0026gt;\\u0026lt;\/iframe\\u0026gt;\\u0026lt;br\\u0026gt;\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;strong\\u0026gt;Leather made from mushrooms, pineapples and olives? Is that REALLY possible?\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\\u0026gt;In this episode, Aishwarya returns to PUMA HQ with \\u0026lt;strong\\u0026gt;Romain Girard\\u0026lt;\/strong\\u0026gt;, Vice President of Innovation, to find out more about the \\u0026lt;strong\\u0026gt;leather alternatives\\u0026lt;\/strong\\u0026gt; that PUMA has experimented with and what else is on the horizon. Join her in episode 6 as she uncovers interesting next-gen materials and discusses the challenges and possibilities for the future.\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;iframe loading=\\u0026quot;lazy\\u0026quot; title=\\u0026quot;The Alternatives\\u0026quot; width=\\u0026quot;500\\u0026quot; height=\\u0026quot;281\\u0026quot; src=\\u0026quot;https:\/\/www.youtube.com\/embed\/iECrR7y3Qow?start=2\\u0026amp;amp;feature=oembed\\u0026quot; frameborder=\\u0026quot;0\\u0026quot; allow=\\u0026quot;accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\u0026quot; referrerpolicy=\\u0026quot;strict-origin-when-cross-origin\\u0026quot; allowfullscreen=\\u0026quot;\\u0026quot;\\u0026gt;\\u0026lt;\/iframe\\u0026gt;\\u0026lt;br\\u0026gt;\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\\u0026gt;\\u0026lt;strong\\u0026gt;What a journey!\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\\u0026gt;We\\u0026rsquo;ve explored the pros and cons of leather, along with its environmental impacts, animal welfare, its evolution at PUMA and the future of leather alternatives. Now, PUMAs, it\\u0026rsquo;s YOUR turn to test if you really \\u0026lt;strong\\u0026gt;#KNOWYOURSTUFF\\u0026lt;\/strong\\u0026gt;.\\u0026lt;br\\u0026gt;Your \\u0026lt;strong\\u0026gt;mission\\u0026lt;\/strong\\u0026gt; is to investigate materials in your wardrobe and share your findings using #KnowYourStuff #ForeverBetter #Puma.\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;Watch Aishwarya wrap up her learnings in the final episode:\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;iframe loading=\\u0026quot;lazy\\u0026quot; title=\\u0026quot;Do You #KNOWYOURSTUFF?\\u0026quot; width=\\u0026quot;500\\u0026quot; height=\\u0026quot;281\\u0026quot; src=\\u0026quot;https:\/\/www.youtube.com\/embed\/YzYNCyxHkpU?feature=oembed\\u0026quot; frameborder=\\u0026quot;0\\u0026quot; allow=\\u0026quot;accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\u0026quot; referrerpolicy=\\u0026quot;strict-origin-when-cross-origin\\u0026quot; allowfullscreen=\\u0026quot;\\u0026quot;\\u0026gt;\\u0026lt;\/iframe\\u0026gt;\\u0026lt;br\\u0026gt;\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"Missed an episode? Catch up on all the episodes \\u0026lt;strong\\u0026gt;\\u0026lt;a href=\\u0026quot;https:\/\/foreverbetter.com\/en\/voices-regeneration\/knowyourstuff\\u0026quot;\\u0026gt;HERE\\u0026lt;\/a\\u0026gt;\\u0026lt;\/strong\\u0026gt;.\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;strong\\u0026gt;There is only one FOREVER. Let\\u0026rsquo;s make it BETTER.\\u0026lt;\/strong\\u0026gt;\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;h2\\u0026gt;This is #KNOWYOURSTUFF\\u0026lt;\/h2\\u0026gt;\\u0026lt;p\\u0026gt;Ever wonder about the impact of your clothes on the planet and wish you knew more? #KnowYourStuff dives deep into the origins of materials, how they are made and the impact they can have. #KNOWYOURSTUFF empowers you to uncover the truth behind the materials found in your everyday footwear or clothing, helping you make choices that are right for you. It\\u0026rsquo;s about becoming informed and empowered to align your choices with your values.\\u0026lt;\/p\\u0026gt;\",\"className\":\"\",\"width\":\"Wide\",\"style\":\"default\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-single {\"image\":{\"id\":62265},\"spacing\":false,\"style\":\"Narrow\",\"className\":\"\",\"aspect\":\"0\",\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;p\\u0026gt;Aishwarya Sharma is recognised as India\\u0026rsquo;s first fashion activist and part of PUMAs Voices of a RE:GENERATION. She is a passionate sustainability and climate advocate. Her content focuses on harnessing the power of social \\u0026amp;amp; digital media to highlight social injustices in the world today from the lens of fashion, primarily. A Goodwill Ambassador for Youth of India, she\\u0026rsquo;s mobilising youth in accelerating climate solutions through green hydrogen. She works with numerous NGOs \\u0026amp;amp; civil society organisations and work to bridge the gap between brands and society at large.\\u0026lt;\/p\\u0026gt;\",\"className\":\"\",\"width\":\"Wide\",\"style\":\"default\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;h2\\u0026gt;Get the full story here\\u0026lt;\/h2\\u0026gt;\\n\\u0026lt;p\\u0026gt;\\u0026lt;a href=\\u0026quot;https:\/\/about.puma.com\/en\/newsroom\/corporate-news\/2024\/02-10-2024-puma-explores-leather-vs-vegan-leather-global-goals\\u0026quot;\\u0026gt;OUR PRESS RELEASE\\u0026lt;\/a\\u0026gt;\\u0026lt;\/p\\u0026gt;\\n\",\"className\":\"\",\"width\":\"Wide\",\"style\":\"default\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-social-embed {\"embed1\":\"\\u0026lt;blockquote class=\\u0026quot;instagram-media\\u0026quot; data-instgrm-captioned data-instgrm-permalink=\\u0026quot;https:\/\/www.instagram.com\/reel\/CxppBwrIszx\/?utm_source=ig_embed\\u0026amp;utm_campaign=loading\\u0026quot; data-instgrm-version=\\u0026quot;14\\u0026quot; style=\\u0026quot; background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\\u0026quot;\\u0026gt;\\u0026lt;div style=\\u0026quot;padding:16px;\\u0026quot;\\u0026gt; \\u0026lt;a href=\\u0026quot;https:\/\/www.instagram.com\/reel\/CxppBwrIszx\/?utm_source=ig_embed\\u0026amp;utm_campaign=loading\\u0026quot; style=\\u0026quot; background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\\u0026quot; target=\\u0026quot;_blank\\u0026quot;\\u0026gt; \\u0026lt;div style=\\u0026quot; display: flex; flex-direction: row; align-items: center;\\u0026quot;\\u0026gt; \\u0026lt;div style=\\u0026quot;background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt; \\u0026lt;div style=\\u0026quot;display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\\u0026quot;\\u0026gt; \\u0026lt;div style=\\u0026quot; background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt; \\u0026lt;div style=\\u0026quot; background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;div style=\\u0026quot;padding: 19% 0;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt; \\u0026lt;div style=\\u0026quot;display:block; height:50px; margin:0 auto 12px; width:50px;\\u0026quot;\\u0026gt;\\u0026lt;svg width=\\u0026quot;50px\\u0026quot; height=\\u0026quot;50px\\u0026quot; viewBox=\\u0026quot;0 0 60 60\\u0026quot; version=\\u0026quot;1.1\\u0026quot; xmlns=\\u0026quot;https:\/\/www.w3.org\/2000\/svg\\u0026quot; xmlns:xlink=\\u0026quot;https:\/\/www.w3.org\/1999\/xlink\\u0026quot;\\u0026gt;\\u0026lt;g stroke=\\u0026quot;none\\u0026quot; stroke-width=\\u0026quot;1\\u0026quot; fill=\\u0026quot;none\\u0026quot; fill-rule=\\u0026quot;evenodd\\u0026quot;\\u0026gt;\\u0026lt;g transform=\\u0026quot;translate(-511.000000, -20.000000)\\u0026quot; fill=\\u0026quot;#000000\\u0026quot;\\u0026gt;\\u0026lt;g\\u0026gt;\\u0026lt;path d=\\u0026quot;M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\\u0026quot;\\u0026gt;\\u0026lt;\/path\\u0026gt;\\u0026lt;\/g\\u0026gt;\\u0026lt;\/g\\u0026gt;\\u0026lt;\/g\\u0026gt;\\u0026lt;\/svg\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;div style=\\u0026quot;padding-top: 8px;\\u0026quot;\\u0026gt; \\u0026lt;div style=\\u0026quot; color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\\u0026quot;\\u0026gt;View this post on Instagram\\u0026lt;\/div\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;div style=\\u0026quot;padding: 12.5% 0;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt; \\u0026lt;div style=\\u0026quot;display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\\u0026quot;\\u0026gt;\\u0026lt;div\\u0026gt; \\u0026lt;div style=\\u0026quot;background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt; \\u0026lt;div style=\\u0026quot;background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt; \\u0026lt;div style=\\u0026quot;background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;div style=\\u0026quot;margin-left: 8px;\\u0026quot;\\u0026gt; \\u0026lt;div style=\\u0026quot; background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt; \\u0026lt;div style=\\u0026quot; width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;div style=\\u0026quot;margin-left: auto;\\u0026quot;\\u0026gt; \\u0026lt;div style=\\u0026quot; width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt; \\u0026lt;div style=\\u0026quot; background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt; \\u0026lt;div style=\\u0026quot; width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;\/div\\u0026gt; \\u0026lt;div style=\\u0026quot;display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\\u0026quot;\\u0026gt; \\u0026lt;div style=\\u0026quot; background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt; \\u0026lt;div style=\\u0026quot; background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;\/a\\u0026gt;\\u0026lt;p style=\\u0026quot; color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\\u0026quot;\\u0026gt;\\u0026lt;a href=\\u0026quot;https:\/\/www.instagram.com\/reel\/CxppBwrIszx\/?utm_source=ig_embed\\u0026amp;utm_campaign=loading\\u0026quot; style=\\u0026quot; color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\\u0026quot; target=\\u0026quot;_blank\\u0026quot;\\u0026gt;A post shared by PUMA India (@pumaindia)\\u0026lt;\/a\\u0026gt;\\u0026lt;\/p\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;\/blockquote\\u0026gt; \\u0026lt;script async src=\\u0026quot;\/\/www.instagram.com\/embed.js\\u0026quot;\\u0026gt;\\u0026lt;\/script\\u0026gt;\",\"embed3\":\"\",\"embed2\":\"\",\"embed4\":\"\",\"size\":\"1\",\"className\":\"\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-article-multi {\"category\":[],\"articles\":\"\",\"manualArticles\":[{\"id\":62246}],\"numArticles\":1,\"mode\":\"manual\",\"className\":\"\",\"aspect\":\"1\",\"includeTopStories\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->","title":"Final #KNOWYOURSTUFF episodes","excerpt":"En la serie de 7 episodios lanzada a principios de este mes, Aishwarya Sharma, Voz de una Generaci\u00f3n de PUMA, nos acompa\u00f1a en su misi\u00f3n de averiguar m\u00e1s sobre los materiales comunes que se encuentran en nuestro calzado y ropa, empezando por el cuero frente al cuero vegano.\n\n \n\u00bfPor qu\u00e9?\nLos consumidores exigen m\u00e1s transparencia a las marcas sobre c\u00f3mo se fabrican sus productos. El acceso a esta informaci\u00f3n permite a los consumidores tomar decisiones m\u00e1s informadas sobre lo que consideran mejores opciones materiales para las personas o para el planeta.","status":"publish","password":"","name":"final-knowyourstuff-episodes","modified":"2025-11-20 08:43:46","modified_gmt":"2025-11-20 08:43:46","content_filtered":"","parent":0,"type":"post","mime_type":"","template":"","category":[6],"datetime_local":"18 de octubre de 2024, 9:00","date_local":"18 de octubre de 2024","time_local":"9:00","slug":"final-knowyourstuff-episodes","url":"https:\/\/www.puma-catchup.com\/es\/corporate\/final-knowyourstuff-episodes\/","featured_image":{"width":2560,"height":1440,"file":"2024\/10\/Romain-Girard-Aishwarya-Sharma-scaled.png","filesize":1340538,"sizes":{"medium":{"file":"Romain-Girard-Aishwarya-Sharma-300x169.png","width":300,"height":169,"mime-type":"image\/png","filesize":34412},"large":{"file":"Romain-Girard-Aishwarya-Sharma-1024x576.png","width":1024,"height":576,"mime-type":"image\/png","filesize":247309},"thumbnail":{"file":"Romain-Girard-Aishwarya-Sharma-150x150.png","width":150,"height":150,"mime-type":"image\/png","filesize":17433},"medium_large":{"file":"Romain-Girard-Aishwarya-Sharma-768x432.png","width":768,"height":432,"mime-type":"image\/png","filesize":151325},"1536x1536":{"file":"Romain-Girard-Aishwarya-Sharma-1536x864.png","width":1536,"height":864,"mime-type":"image\/png","filesize":498171},"2048x2048":{"file":"Romain-Girard-Aishwarya-Sharma-2048x1152.png","width":2048,"height":1152,"mime-type":"image\/png","filesize":870963},"trp-custom-language-flag":{"file":"Romain-Girard-Aishwarya-Sharma-18x10.png","width":18,"height":10,"mime-type":"image\/png","filesize":810}},"image_meta":{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0","keywords":[]},"original_image":"Romain-Girard-Aishwarya-Sharma.png","id":62450,"alt":"","caption":"","description":"","url":"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2024\/10\/Romain-Girard-Aishwarya-Sharma-scaled.png","title":"Romain Girard + Aishwarya Sharma","aspect_ratio":1.7777777777777777,"focalPointLeft":0.5,"focalPointTop":0},"headline":"Catch up on #KNOWYOURSTUFF","categories":[{"term_id":6,"name":"Corporativo","slug":"corporate","term_group":0,"term_taxonomy_id":6,"taxonomy":"category","description":"","parent":0,"count":132,"filter":"raw","url":"https:\/\/www.puma-catchup.com\/es\/category\/corporate\/"}],"theCategory":{"term_id":6,"name":"Corporativo","slug":"corporate","term_group":0,"term_taxonomy_id":6,"taxonomy":"category","description":"","parent":0,"count":132,"filter":"raw","url":"https:\/\/www.puma-catchup.com\/es\/category\/corporate\/"},"isFeaturedArticle":true,"isTopArticle":false},"_links":{"self":[{"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/posts\/62434","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/comments?post=62434"}],"version-history":[{"count":0,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/posts\/62434\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/media\/62450"}],"wp:attachment":[{"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/media?parent=62434"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/categories?post=62434"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}