{"id":59876,"date":"2024-07-29T12:00:45","date_gmt":"2024-07-29T10:00:45","guid":{"rendered":"https:\/\/www.puma-catchup.com\/?p=59876"},"modified":"2025-11-20T08:44:50","modified_gmt":"2025-11-20T08:44:50","slug":"forever-better-swap-shop-at-puma","status":"publish","type":"post","link":"https:\/\/www.puma-catchup.com\/es\/corporate\/forever-better-swap-shop-at-puma\/","title":{"rendered":"PARA SIEMPRE. MEJOR. SWAP SHOP EN PUMA"},"content":{"rendered":"\n
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\n Home<\/a>\/\n Corporate<\/a>\/\n FOREVER. BETTER. SWAP SHOP AT PUMA\n <\/div>\n<\/div>\n
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PUMA CELEBRATES FIRST FOREVER. BETTER. SWAP SHOP<\/h1>\n
For the first time PUMA organized the FOREVER. BETTER. SWAP SHOP, where PUMAs could bring their beloved items and trade them in, giving their new treasures a second chance to shine. <\/div>\n
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The line that stretched through NOHO at PUMA<\/strong> HQ on July 24th was hard to miss. Even before the FOREVER. BETTER. SWAP SHOP<\/strong> opened its doors, many PUMAs <\/strong>were waiting, ready to take part in this unique shopping experience. Dive into the full article to get all the details and see how sustainability came alive during the first FOREVER. BETTER. SWAP SHOP.<\/strong><\/div>\n <\/div>\n<\/div>\n<\/div>\n\n\n\n
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Swapping is the new shopping \u2013 the rules:<\/span>

Drop Off: <\/strong>More than 100 participants<\/strong> dropped off 534 PUMA items<\/strong>, including jerseys, caps, bags, shoes and workout gear. These beloved treasures were dropped off in the morning, setting the stage for the next steps.

Collecting: <\/strong>In the afternoon, participants returned to explore the curated selection of items. It was a treasure hunt, with each piece carrying a story and a chance for a fresh start.

Love:<\/strong> By exchanging their items, PUMAs<\/strong> extended the life cycle of these products, demonstrating their commitment to sustainability.<\/strong>

In addition to swapping, many of our creative PUMAs<\/strong> designed their own colorful shopping bags<\/strong> and added a personal touch with vibrant flower stamps.<\/div>\n <\/div>\n<\/div>\n<\/div>\n\n\n
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Thanks to everyone who participated in FOREVER. BETTER SWAP SHOP<\/strong> and joined PUMA\u2019s <\/strong>journey to become FOREVER. BETTER.<\/strong> A special shout out to CharityCat<\/strong> for supporting us by donating the remaining items, reducing waste, and putting smiles on even more faces!

There is only one FOREVER.<\/strong> Let\u2019s make it BETTER.<\/strong><\/div>\n <\/div>\n<\/div>\n<\/div>\n\n\n\n
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SUSTAINABILITY @PUMA<\/h2>

As a sports brand, we know a thing or two about pushing ourselves to be better. We approach sustainability in mucht the same way. It\u2019s about applying our strengths and improving on our weaknesses. As we make progress, we\u2019ll keep raising the bar higher. Working as a team to be\u00a0FOREVER. BETTER.<\/strong><\/p>

There\u2019s only one FOREVER. Let\u2019s make it BETTER.<\/span><\/p>

Explore FOREVER. BETTER. here.<\/a><\/span><\/p>
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\n MORE ON SUSTAINABILITY <\/span>\n <\/h2>\n <\/div>\n\n<\/div>\n\n\n\n
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RE:FIBRE TAKES OVER NEW YORK CITY<\/h4>\n\t\t\t
\n\t\t\t\tThis year, we hit a major milestone by upscaling our textile-to-textile recycling program RE:FIBRE, producing millions of PUMA replica football jerseys for 35 clubs, including Euro and Copa Am\u00e9rica teams.\n\t\t\t<\/div>\n\t\t\tleer la historia<\/a>\n\t\t<\/div>\n\t
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A WEEK DEDICATED TO SUSTAINABILITY<\/h4>\n\t\t\t
\n\t\t\t\tIn April, PUMA\u2019s commitment to sustainability went beyond the Stakeholder Dialogue at our headquarters. During the FOREVER. BETTER. WEEK., a series of events engaged PUMA employees and focused on sustainability initiatives. During this dedicated week, the Voices of RE:GENERATION Aishwarya Sharma, Jade Roche, Luke Jaque-Rodney and Andrew Burgess visited Herzogenaurach and shared exciting insights, delicious food, upcycling skills and valuable knowledge.\nIf you missed any of these events or want to relive them, scroll down to watch videos from FOREVER. BETTER. WEEK.\n\n\t\t\t<\/div>\n\t\t\tleer la historia<\/a>\n\t\t<\/div>\n\t
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RE:FIBRE meets EURO 2024<\/h4>\n\t\t\t
\n\t\t\t\tThe new collection of kits for the national teams of Austria, the Czech Republic, Iceland and Switzerland feature a design that celebrates the rich heritage of each nation. The Authentic version has been created from PUMA\u2019s innovative, ultra-light ULTRAWEAVE technology, while the Replica jerseys have been crafted with the PUMA\u2019s RE:FIBRE recycling technology.\n\n\t\t\t<\/div>\n\t\t\tleer la historia<\/a>\n\t\t<\/div>\n\t
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THE PUMA RE:SUEDE<\/h4>\n\t\t\t
\n\t\t\t\tWe did it! We turned an experimental version of our icon \u00a0\u2013 the SUEDE \u2013 into compost, laying the ground work for future circularity programs. The experiment happened under certain tailor-made industrial conditions, for the past two years and we have now seen the first results. Learn everything about our RE:SUEDE jouney!\n\n\t\t\t<\/div>\n\t\t\tleer la historia<\/a>\n\t\t<\/div>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"

La cola que se extend\u00eda por NOHO en la sede central de PUMA el 24 de julio era dif\u00edcil de pasar por alto. Incluso antes del FOREVER. BETTER. SWAP SHOP abriera sus puertas, muchos PUMA estaban esperando, listos para participar en esta experiencia de compra \u00fanica. Sum\u00e9rgete en el art\u00edculo completo para conocer todos los detalles y ver c\u00f3mo la sostenibilidad cobr\u00f3 vida durante el primer FOREVER. BETTER. SWAP SHOP.<\/p>","protected":false},"author":19,"featured_media":59898,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_top_article":false,"is_featured_article":true,"EasyPostViewCounter":10918,"meta-headline":"PUMA CELEBRATES FIRST FOREVER. BETTER. 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