{"id":58212,"date":"2024-06-18T09:28:37","date_gmt":"2024-06-18T07:28:37","guid":{"rendered":"https:\/\/www.puma-catchup.com\/?p=58212"},"modified":"2025-10-27T20:40:16","modified_gmt":"2025-10-27T20:40:16","slug":"puma-launches-kit-factory-2-0","status":"publish","type":"post","link":"https:\/\/www.puma-catchup.com\/es\/corporate\/puma-launches-kit-factory-2-0\/","title":{"rendered":"PUMA lanza Kit Factory 2.0."},"content":{"rendered":"<!-- post header -->\n<div class=\"row rowSingleColumn\">\n    <div class=\"col breadcrumb\">\n        <a href=\"\/es\/\">Inicio<\/a>\/\n        <a href=\"\/es\/category\/corporate\/\">Corporativo<\/a>\/\n        PUMA lanza Kit Factory 2.0.\n    <\/div>\n<\/div>\n<div class=\"row rowPostHeaderImage headerImageAnim\">\n    <div class=\"scrollAnim\" \n        id=\"postHeaderImage\"\n         style=\"width:100%;position:relative;overflow:hidden;        aspect-ratio:2        ;\" >\n    <img decoding=\"async\" alt=\"\"\n        class=\"\"\n        src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2024\/06\/official-header.png\" style=\"transition: 0.35s all;height:100%;width:100%;        object-position: 50% 0%; object-fit: cover;\"\/>\n        <\/div>\n    \n<\/div>\n<div class=\"row rowSingleColumnWide rowPostHeader\">\n    <div id=\"postHeaderText\" class=\"col tcenter\" >\n        <div class=\"cat\"><a class=\"secondary\" href=\"https:\/\/www.puma-catchup.com\/es\/category\/corporate\/\">Corporativo<\/a><\/div>\n        <div id=\"headerSocialIcons\" class=\"headerSocialIcons tleft\">\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fcorporate%2Fpuma-launches-kit-factory-2-0%2F\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fcorporate%2Fpuma-launches-kit-factory-2-0%2F\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https:\/\/www.puma-catchup.com\/es\/corporate\/puma-launches-kit-factory-2-0\/&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fcorporate%2Fpuma-launches-kit-factory-2-0%2F\" target=\"blank\"><\/a>\n        <\/div>\n        <h1 class=\"\" >Presentamos: PUMA Kit Factory 2.0.<\/h1>\n        <div class=\"articleintro\" >Su equipo. Su visi\u00f3n. Hecha realidad.<\/div>\n        <div class=\"date\">18 de junio de 2024 <\/div>\n\n        <div id=\"\" class=\"headerSocialIconsMobile tcenter mobile\">\n            <a class=\"sharing\" id=\"mobileshare\" onclick='navigator.share({ \"title\": &quot;PUMA launches Kit Factory 2.0.&quot;, \"text\": &quot;Just in time for the beginning of the UEFA EURO and the start of the COPA America 2024 we have exciting news for you.&quot;, \"url\": \"https:\/\/www.puma-catchup.com\/es\/corporate\/puma-launches-kit-factory-2-0\/\" })'  target=\"blank\"><\/a>\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.puma-catchup.com\/es\/corporate\/puma-launches-kit-factory-2-0\/\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/www.puma-catchup.com\/es\/corporate\/puma-launches-kit-factory-2-0\/\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fcorporate%2Fpuma-launches-kit-factory-2-0%2F&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fcorporate%2Fpuma-launches-kit-factory-2-0%2F\" target=\"blank\"><\/a>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">Justo a tiempo para el comienzo de la Eurocopa y el inicio de la COPA Am\u00e9rica 2024 tenemos noticias emocionantes para ti. Nuestra versi\u00f3n PUMA Kit Factory 2.0 presenta un configurador 3D de \u00faltima generaci\u00f3n, que ofrece un nivel de detalle incre\u00edblemente realista. Con nuevos dise\u00f1os de camisetas y una experiencia de usuario mejorada y optimizada, la nueva y mejorada Kit Factory permite a los usuarios transformar sus visiones en realidad en cuesti\u00f3n de segundos.<\/span><\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row image single -->\n<div class=\"row rowSingleColumnWide spacing\">\n\t<div class=\"col\">\n\t<div class=\"0 scrollAnim\" \n\t    \n\t     style=\"Wide;position:relative;overflow:hidden;\t;\" >\n\t<img decoding=\"async\" alt=\"\"\n\t    class=\"\"\n\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2024\/06\/group-pic.png\" style=\"transition: 0.35s all;height:100%;width:100%;\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t    <\/div>\n\t\n\t\t<div class=\"descr\">De izquierda a derecha: Josef Schumacher (Junior Product Line Manager Teamsport Apparel Projects), Mona Hartmann (Head of Product Line Management Teamsport Apparel), Eliisa Lukjanova (Junior Manager Digital Sales Tools), Markus Valeri (Product Line Manager Teamsport Apparel Projects).<\/div>\n\t<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"interviewq\">\u00bfQu\u00e9 es exactamente la nueva PUMA Kit Factory (2.0) y c\u00f3mo facilita la personalizaci\u00f3n de las camisetas?<br><\/span>Con el PUMA KIT Factory, nos hemos asociado con nuestros socios externos de 270 Degrees y Proud Nerds, as\u00ed como con nuestro equipo interno de Global Business Solution para <strong>crear una herramienta digital que permita a los usuarios dar rienda suelta a su dise\u00f1ador interior.<\/strong> Particulares, clubes y minoristas pueden dise\u00f1ar camisetas seg\u00fan sus preferencias y hacerlas suyas eligiendo entre una variedad de gr\u00e1ficos y una amplia gama de colores para dise\u00f1ar su producto PUMA individual.<br><br>Adem\u00e1s, los logotipos de clubes y patrocinadores pueden cargarse y visualizarse f\u00e1cilmente en los productos. <strong>Todo seg\u00fan el lema: tu club, tus colores.<\/strong> La camiseta se muestra mediante un potente configurador 3D, que permite a los usuarios ver los cambios y dise\u00f1os inmediatamente para encontrar el aspecto perfecto para su producto personal.<\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><br><img loading=\"lazy\" decoding=\"async\" width=\"614\" height=\"345\" class=\"\" src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2024\/06\/Unbenannt-13.png\" alt=\"\"><\/img><\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"interviewq\">\u00bfA qui\u00e9n va dirigido el Kit Factory 2.0 de PUMA?<br><\/span>La PKF se dirige a dos grupos de usuarios distintos. Por un lado, permite a los consumidores finales crear sus propias camisetas junto a PUMA. Por otro lado, hemos sido testigos de <strong>clubes de f\u00fatbol patrocinados por PUMA que dise\u00f1an camisetas para partidos profesionales, exhibidas con orgullo en el gran escenario. Sin embargo,<\/strong>, En PUMA Kit Factory, damos una calurosa bienvenida a todo aquel que desee dar rienda suelta a su creatividad.<\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row image multi 1 -->\n<div class=\"row rowImages2 spacing\">\n\t<div class=\"\">\n\t\t<div class=\"row inner\">\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:1  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2024\/06\/Unbenannt-2-1.png'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t\t\t<div class=\"descr\">\n\t\t\t\t\t\tDe izquierda a derecha: Josef Schumacher (Junior Product Line Manager Teamsport Apparel Projects), Mona Hartmann (Head of Product Line Management Teamsport Apparel), Eliisa Lukjanova (Junior Manager Digital Sales Tools), Markus Valeri (Product Line Manager Teamsport Apparel Projects).\n\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:1  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2024\/06\/Unbenannt-3-1.png'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"interviewq\">Usted lanz\u00f3 la primera versi\u00f3n de la PUMA Kit Factory en 2021, ahora vemos un relanzamiento de la PUMA Kit Factory 2.0 - \u00bfQu\u00e9 gama de caracter\u00edsticas pueden esperar ahora los usuarios?<\/span>El PKF actualizado incluye varias novedades. En primer lugar, como ya se ha mencionado, ahora es posible dise\u00f1ar camisetas de balonmano. Adem\u00e1s, tambi\u00e9n puedes compartir tus equipaciones con tus amigos y solicitar pedidos a un especialista en deportes de equipo de tu elecci\u00f3n. Adem\u00e1s,<strong> hay nuevos gr\u00e1ficos y una colecci\u00f3n de colores actualizada. Pero a\u00fan hay m\u00e1s.<\/strong> En el futuro podr\u00e1n a\u00f1adirse m\u00e1s deportes, como baloncesto, voleibol o rugby. Tambi\u00e9n se est\u00e1n preparando m\u00e1s tipos de productos, como camisetas, sudaderas o chaquetas, que se integrar\u00e1n en el sistema. <strong>ofrecer a los consumidores el mayor n\u00famero posible de opciones de personalizaci\u00f3n.<\/strong><\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><br\/><iframe loading=\"lazy\" title=\"TeaserWebsite3 ACTUAL\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/6ALKrzIOjjY?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row two columns -->\n<div class=\"row rowTwoColumnsWide spacing\">\n    <div class=\"col articleText\">\n        <div ><span class=\"interviewq\">El relanzamiento de la PUMA Kit Factory es el comienzo de una digitalizaci\u00f3n a\u00fan mayor de las herramientas de servicio de Teamsport.\u00a0<br><\/span>En las siguientes fases, <strong>la atenci\u00f3n se centrar\u00e1 en unificar m\u00e1s las herramientas de servicio,<\/strong> que se utilizan predominantemente en el \u00e1rea de licencias Teamsport para equipar a los clubes profesionales con productos PUMA. Nuestro objetivo es mejorar el servicio de gesti\u00f3n de productos, dise\u00f1o, merchandising y ventas. Tambi\u00e9n aqu\u00ed, los productos se ilustrar\u00e1n en detalle con la ayuda de nuestro potente configurador 3D.<br><br>Adem\u00e1s de eso, <strong>Tambi\u00e9n estamos trabajando intensamente en la digitalizaci\u00f3n del negocio de ropa de equipo,<\/strong> especialmente en lo que se refiere al cat\u00e1logo de ropa de equipo, que actualmente est\u00e1 muy basado en el papel.<\/div>\n    <\/div>\n    <div class=\"col articleText\">\n        <div >La digitalizaci\u00f3n del cat\u00e1logo de ropa de equipo har\u00e1 que sea mucho m\u00e1s c\u00f3modo para los minoristas y los clubes encontrar el surtido de productos adecuado para su propio club y hacer de PUMA su marca preferida.<br><br><span class=\"interviewq\">\u00bfCu\u00e1l es el futuro de PKF y Teamsport?<br><\/span>Nuestras visiones de futuro son audaces y se extienden hasta el a\u00f1o 2026. A continuaci\u00f3n, tenemos la integraci\u00f3n de los programas Blank y Quick Asset, que son<strong> herramientas dise\u00f1adas para que nuestros equipos internos de ventas\/mercado ofrezcan niveles de servicio m\u00e1s personalizados y mejores a nuestros clubes asociados.<\/strong> Con la integraci\u00f3n, podr\u00e1n crear art\u00edculos de estilo deportivo y de partido, como camisetas, sudaderas con capucha, chaquetas, etc., que lucir\u00e1n clubes como el Parma, el Al Hilal, el Braga FC o el SpVgg Greuther F\u00fcrth, por citar algunos.<\/div>\n    <\/div>\n<\/div>\n\n\n<!-- row image multi 1 -->\n<div class=\"row rowImages3b spacing\">\n\t<div class=\"\">\n\t\t<div class=\"row inner\">\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:1.797619047619  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2024\/06\/Unbenannt-21.png'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:1.797619047619  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2024\/06\/Unbenannt-20.png'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:1.797619047619  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2024\/06\/Unbenannt-23.png'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">Permanezca atento, ya que le mantendremos informado de todas las novedades aqu\u00ed mismo y siga a Teamsport One-Stop-Shop Community HUB para conocer las \u00faltimas actualizaciones.<\/span><\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row image single -->\n<div class=\"row rowSingleColumnNarrow spacing\">\n\t<div class=\"col\">\n\t<div class=\"0 scrollAnim\" \n\t    \n\t     style=\"Narrow;position:relative;overflow:hidden;\t;\" >\n\t<img decoding=\"async\" alt=\"\"\n\t    class=\"\"\n\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2024\/06\/Unbenannt-1.png\" style=\"transition: 0.35s all;height:100%;width:100%;\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t    <\/div>\n\t\n\t<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_quote\" >\u201cEste proyecto es fruto de la colaboraci\u00f3n entre el equipo PLM Apparel de Teamsport y el equipo Customer Connectivity de Global Business Solutions. Gracias a la experiencia de ambos equipos en sus respectivos campos, PUMA ha podido crear un caso de \u00e9xito. Pero no se detendr\u00e1 ah\u00ed. En julio de 2024, la plataforma introducir\u00e1 m\u00e1s funciones, lo que convertir\u00e1 a la herramienta en una aut\u00e9ntica ventanilla \u00fanica para todo lo relacionado con los deportes de equipo, no solo el f\u00fatbol, sino tambi\u00e9n el balonmano o cualquier otro deporte de equipo\u2019.\u2019<\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row social embed -->\n<div class=\"row rowEmbed1 spacing\">\n        <div class=\"col\">\n         <blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/C7yNDJ4qtqD\/?utm_source=ig_embed&#038;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/reel\/C7yNDJ4qtqD\/?utm_source=ig_embed&#038;utm_campaign=loading\" style=\" background:#FFFFFF; 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font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">Sigue este art\u00edculo en Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/reel\/C7yNDJ4qtqD\/?utm_source=ig_embed&#038;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">Un comentario de PUMA Football (@pumafootball)<\/a><\/p><\/div><\/blockquote> <script async type='text\/plain' class='optanon-category-C0004' src=\"\/\/www.instagram.com\/embed.js\"><\/script>\n        <\/div>\n<\/div>\n\n\n<!-- row category header -->\n<div class=\"row rowCategoryHeader\" style=\"grid-template-columns:1fr\">\n    <div class=\"col\" style=\"display: flex; align-items: baseline;\">\n        <h2 class=\"bgPuma\">\n            <span>M\u00c1S MAGIA PUMA<\/span>\n        <\/h2>\n    <\/div>\n\n<\/div>\n\n\n<!-- row article teaser single -->\n<div class=\"row rowImageFull spacing\" style=\"height: 690px;\">\n    <div class=\"bgimage\" style=\"background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2024\/04\/header.png'); background-size: cover;background-position: 50% 0%;width:100%\"  >\n        <div class=\"row rowArticleTeaserSingle\">\n            <div class=\"articleTeaserSingleRows\">\n                <div><\/div>\n                <div class=\"bot\">\n                    <a class=\"secondary\" href=\"\/es\/category\/https:\/\/www.puma-catchup.com\/es\/category\/sportstyle\/\">Sportstyle<\/a>\n                    <h1>S\u00c9 T\u00da M\u00c1S ALL\u00c1 DE CUALQUIER ETIQUETA<\/h1>\n                    <div class=\"description shortExcerpt\">Beyond Labels es un puro esfuerzo de equipo. Los cl\u00e1sicos bolsos monocrom\u00e1ticos aportan un toque de sofisticaci\u00f3n a cualquier atuendo sin poner etiquetas al look. Lisa Huber, jefa de equipo de PLM Accessories, afirma que los impactantes dise\u00f1os son f\u00e1ciles de llevar y estilizar, al tiempo que subrayan el significado de la colecci\u00f3n de ir m\u00e1s all\u00e1 de las barreras sociales a las que nos enfrentamos.\n<\/div>\n                    <a class=\"buttonSec\" href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/be-you-beyond-any-labels\/\">leer m\u00e1s<\/a>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Justo a tiempo para el comienzo de la Eurocopa y el inicio de la COPA Am\u00e9rica 2024 tenemos noticias emocionantes para ti.<\/p>","protected":false},"author":20,"featured_media":58586,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_top_article":false,"is_featured_article":true,"EasyPostViewCounter":3261,"meta-headline":"Introducing: PUMA Kit Factory 2.0.","footnotes":""},"categories":[6],"class_list":["post-58212","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-corporate"],"fullData":{"ID":58212,"post_author":"20","post_date":"2024-06-18 09:28:37","post_date_gmt":"2024-06-18 07:28:37","post_content":"<!-- wp:puma\/row-post-header {\"image\":{\"id\":58586},\"headline\":\"Introducing: PUMA Kit Factory 2.0.\",\"content\":\"Your team. Your vision. Made real.\",\"className\":\"\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;Just in time for the beginning of the UEFA EURO and the start of the COPA America 2024 we have exciting news for you. Our PUMA Kit Factory 2.0 version unveils a cutting-edge 3D configurator, offering an incredibly realistic level of detail. Featuring fresh jersey designs and an enhanced, streamlined user experience, the new and improved Kit Factory allows users to transform their visions into reality in a matter of seconds.\\u0026lt;\/span\\u0026gt;\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-single {\"image\":{\"id\":58328},\"caption\":\"From left to right: Josef Schumacher (Junior Product Line Manager Teamsport Apparel Projects), Mona Hartmann (Head of Product Line Management Teamsport Apparel), Eliisa Lukjanova (Junior Manager Digital Sales Tools),  Markus Valeri (Product Line Manager Teamsport Apparel Projects)\",\"aspect\":\"0\",\"spacing\":true,\"style\":\"Wide\",\"headline\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;interviewq\\u0026quot;\\u0026gt;What exactly is the new PUMA Kit Factory (2.0) and how does it facilitate jersey customisation?\\u0026lt;br\\u0026gt;\\u0026lt;\/span\\u0026gt;With the PUMA KIT Factory, we\\u0026rsquo;ve teamed up with our external partners at 270 Degrees and Proud Nerds as well our internal Global Business Solution Team to \\u0026lt;strong\\u0026gt;create a digital tool that allows users to unleash their inner designer.\\u0026lt;\/strong\\u0026gt; Individuals, clubs and retailers can design jerseys according to their preferences and make it their own by choosing\\u0026nbsp;from a variety of graphics and a wide range of colors to design their individual PUMA product.\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;Additionally, club and sponsor logos can be easily uploaded and visualized on products. \\u0026lt;strong\\u0026gt;All according to the motto: your club, your colors.\\u0026lt;\/strong\\u0026gt; The jersey is displayed using a powerful 3D configurator, allowing users to see changes and designs immediately to find the perfect look for their personal product.\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\\u0026gt;\\u0026lt;img loading=\\u0026quot;lazy\\u0026quot; decoding=\\u0026quot;async\\u0026quot; width=\\u0026quot;614\\u0026quot; height=\\u0026quot;345\\u0026quot; class=\\u0026quot;\\u0026quot; src=\\u0026quot;https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2024\/06\/Unbenannt-13.png\\u0026quot; alt=\\u0026quot;\\u0026quot;\\u0026gt;\\u0026lt;\/img\\u0026gt;\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;interviewq\\u0026quot;\\u0026gt;Who is the PUMA Kit Factory 2.0 designed for?\\u0026lt;br\\u0026gt;\\u0026lt;\/span\\u0026gt;The PKF caters to two distinct user groups. On one front, it empowers end consumers to craft their own unique jerseys alongside PUMA. On the flip side, we\\u0026rsquo;ve witnessed \\u0026lt;strong\\u0026gt;football clubs sponsored by PUMA designing jerseys for professional matches, proudly showcased on the grand stage. Yet\\u0026lt;\/strong\\u0026gt;, we extend a warm welcome to anyone eager to unleash their creativity with the PUMA Kit Factory.\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-multi {\"images\":[{\"id\":58267},{\"id\":58268}],\"captions\":[\"From left to right: Josef Schumacher (Junior Product Line Manager Teamsport Apparel Projects), Mona Hartmann (Head of Product Line Management Teamsport Apparel), Eliisa Lukjanova (Junior Manager Digital Sales Tools),  Markus Valeri (Product Line Manager Teamsport Apparel Projects)\"],\"showCaptions\":[true,false],\"className\":\"\",\"style\":\"2\",\"aspect\":\"0\",\"headlines\":[],\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;interviewq\\u0026quot;\\u0026gt;You launched the first version of the PUMA Kit Factory in 2021, now we see a relaunch of the PUMA Kit Factory 2.0 \\u0026ndash; What range of features can users expect now?\\u0026lt;\/span\\u0026gt;The upgraded PKF includes several new features. Firstly, as mentioned above, designs for handball jerseys are now possible. Additionally, you can also share your outfits with friends and request orders from a team sports specialist of your choice. Furthermore,\\u0026lt;strong\\u0026gt; there are new graphics and an updated color collection. But there\\u0026rsquo;s more to come.\\u0026lt;\/strong\\u0026gt; In the future, more sports such as basketball, volleyball, or rugby can be added. Even more product types, such as tees, hoodies or jackets are in the pipeline to be integrated to \\u0026lt;strong\\u0026gt;provide consumers with the widest possible range of customisation options.\\u0026lt;\/strong\\u0026gt;\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;\\u0026lt;iframe loading=\\u0026quot;lazy\\u0026quot; title=\\u0026quot;TeaserWebsite3 CURRENT\\u0026quot; width=\\u0026quot;500\\u0026quot; height=\\u0026quot;281\\u0026quot; src=\\u0026quot;https:\/\/www.youtube.com\/embed\/6ALKrzIOjjY?feature=oembed\\u0026quot; frameborder=\\u0026quot;0\\u0026quot; allow=\\u0026quot;accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\u0026quot; referrerpolicy=\\u0026quot;strict-origin-when-cross-origin\\u0026quot; allowfullscreen\\u0026gt;\\u0026lt;\/iframe\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-two-columns {\"contentLeft\":\"\\u0026lt;span class=\\u0026quot;interviewq\\u0026quot;\\u0026gt;The relaunch of the PUMA Kit Factory is the start of digitizing even more within the Teamsport Service Tools \\u0026ndash; what\\u0026rsquo;s more to come?\\u0026nbsp;\\u0026lt;br\\u0026gt;\\u0026lt;\/span\\u0026gt;In the next phases, \\u0026lt;strong\\u0026gt;the focus will be on unifying further service tools,\\u0026lt;\/strong\\u0026gt; which are predominantly used in the Teamsport Licensed area to equip professional clubs with PUMA products. Our aim is to enhance the service for product management, design, merchandising and sales. Also here, products are to be illustrated in detail with the assistance of our powerful 3D configurator.\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;In addition to that, \\u0026lt;strong\\u0026gt;we are also working intensively on digitising the teamwear business,\\u0026lt;\/strong\\u0026gt; especially when it comes to the teamwear catalog which is currently very paper driven.\",\"contentRight\":\"Digitising the teamwear catalog will make it significantly more convenient for retailers and clubs to find the right product assortment for their own club and make PUMA their brand of choice\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;span class=\\u0026quot;interviewq\\u0026quot;\\u0026gt;What\\u0026rsquo;s next for PKF and Teamsport?\\u0026lt;br\\u0026gt;\\u0026lt;\/span\\u0026gt;Our visions for the future are bold and extend to the year 2026. Up next, we have the integration of the Blank and Quick Asset programs, which are\\u0026lt;strong\\u0026gt; tools designed for our internal sales\/merch teams to offer more personalised and better service levels to our partner clubs.\\u0026lt;\/strong\\u0026gt; With the integration, they\\u0026rsquo;ll be able to create sportstyle and matchwear articles like tees, hoodies, jackets, etc. to be worn by clubs such as Parma, Al Hilal, Braga FC, SpVgg Greuther F\\u0026uuml;rth, just to name a few.\",\"width\":\"Wide\",\"className\":\"\",\"spacing\":\"spacing\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-multi {\"style\":\"3b\",\"images\":[{\"id\":58333},{\"id\":58332},{\"id\":58334}],\"showCaptions\":[false,false,false],\"className\":\"\",\"aspect\":\"0\",\"headlines\":[],\"captions\":[],\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;Stay tuned, as we\\u0026rsquo;ll keep you updated on all developments right here and follow Teamsport One-Stop-Shop Community HUB for the latest updates!\\u0026lt;\/span\\u0026gt;\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-single {\"image\":{\"id\":58258},\"style\":\"Narrow\",\"className\":\"\",\"aspect\":\"0\",\"spacing\":true,\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026ldquo;This project is a collaboration between the Teamsport PLM Apparel team, and Global Business Solutions\\u0026rsquo; Customer Connectivity team. With both teams\\u0026rsquo; expertise in their respective fields, PUMA was able to create a successful business case. But it won\\u0026rsquo;t stop there! In July 2024 the platform will introduce more functions, making the tool a truly game-changing one-stop-shop for everything teamsports-related; Not just soccer, but also handball or any other teamsport .\\u0026rdquo;\",\"style\":\"quote\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-social-embed {\"embed1\":\"\\u0026lt;blockquote class=\\u0026quot;instagram-media\\u0026quot; data-instgrm-captioned data-instgrm-permalink=\\u0026quot;https:\/\/www.instagram.com\/reel\/C7yNDJ4qtqD\/?utm_source=ig_embed\\u0026amp;utm_campaign=loading\\u0026quot; data-instgrm-version=\\u0026quot;14\\u0026quot; style=\\u0026quot; background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; 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flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt; \\u0026lt;div style=\\u0026quot; width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;\/div\\u0026gt; \\u0026lt;div style=\\u0026quot;display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\\u0026quot;\\u0026gt; \\u0026lt;div style=\\u0026quot; background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt; \\u0026lt;div style=\\u0026quot; background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;\/a\\u0026gt;\\u0026lt;p style=\\u0026quot; color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\\u0026quot;\\u0026gt;\\u0026lt;a href=\\u0026quot;https:\/\/www.instagram.com\/reel\/C7yNDJ4qtqD\/?utm_source=ig_embed\\u0026amp;utm_campaign=loading\\u0026quot; style=\\u0026quot; color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\\u0026quot; target=\\u0026quot;_blank\\u0026quot;\\u0026gt;Ein Beitrag geteilt von PUMA Football (@pumafootball)\\u0026lt;\/a\\u0026gt;\\u0026lt;\/p\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;\/blockquote\\u0026gt; \\u0026lt;script async src=\\u0026quot;\/\/www.instagram.com\/embed.js\\u0026quot;\\u0026gt;\\u0026lt;\/script\\u0026gt;\",\"embed3\":\"\",\"embed2\":\"\",\"embed4\":\"\",\"size\":\"1\",\"className\":\"\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-category-header {\"titleleft\":\"MORE PUMA MAGIC\",\"category\":[],\"className\":\"\",\"titleright\":\"\",\"url\":\"https:\/\/\",\"mode\":\"manual\",\"catLinkText\":\"View all\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-article-teaser-single {\"article\":{\"0\":\"j\",\"1\":\"s\",\"2\":\"o\",\"3\":\"n\",\"4\":\":\",\"5\":\"\/\",\"6\":\"\/\",\"url\":\"https:\/\/www.puma-catchup.com\/sportstyle\/be-you-beyond-any-labels\/\",\"id\":56487,\"title\":\"PUMA LAUNCHES BEYOND LABELS COLLECTION\",\"type\":\"post\",\"kind\":\"post-type\"},\"className\":\"\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->","post_title":"PUMA launches Kit Factory 2.0.","post_excerpt":"Just in time for the beginning of the UEFA EURO and the start of the COPA America 2024 we have exciting news for you.","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"puma-launches-kit-factory-2-0","to_ping":"","pinged":"","post_modified":"2025-10-27 20:40:16","post_modified_gmt":"2025-10-27 20:40:16","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.puma-catchup.com\/?p=58212","menu_order":0,"post_type":"post","post_mime_type":"","comment_count":"0","filter":"raw","ancestors":[],"page_template":"","post_category":[6],"tags_input":[],"id":58212,"author":"20","date":"2024-06-18 09:28:37","date_gmt":"2024-06-18 07:28:37","content":"<!-- wp:puma\/row-post-header {\"image\":{\"id\":58586},\"headline\":\"Introducing: PUMA Kit Factory 2.0.\",\"content\":\"Your team. Your vision. Made real.\",\"className\":\"\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;Just in time for the beginning of the UEFA EURO and the start of the COPA America 2024 we have exciting news for you. Our PUMA Kit Factory 2.0 version unveils a cutting-edge 3D configurator, offering an incredibly realistic level of detail. Featuring fresh jersey designs and an enhanced, streamlined user experience, the new and improved Kit Factory allows users to transform their visions into reality in a matter of seconds.\\u0026lt;\/span\\u0026gt;\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-single {\"image\":{\"id\":58328},\"caption\":\"From left to right: Josef Schumacher (Junior Product Line Manager Teamsport Apparel Projects), Mona Hartmann (Head of Product Line Management Teamsport Apparel), Eliisa Lukjanova (Junior Manager Digital Sales Tools),  Markus Valeri (Product Line Manager Teamsport Apparel Projects)\",\"aspect\":\"0\",\"spacing\":true,\"style\":\"Wide\",\"headline\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;interviewq\\u0026quot;\\u0026gt;What exactly is the new PUMA Kit Factory (2.0) and how does it facilitate jersey customisation?\\u0026lt;br\\u0026gt;\\u0026lt;\/span\\u0026gt;With the PUMA KIT Factory, we\\u0026rsquo;ve teamed up with our external partners at 270 Degrees and Proud Nerds as well our internal Global Business Solution Team to \\u0026lt;strong\\u0026gt;create a digital tool that allows users to unleash their inner designer.\\u0026lt;\/strong\\u0026gt; Individuals, clubs and retailers can design jerseys according to their preferences and make it their own by choosing\\u0026nbsp;from a variety of graphics and a wide range of colors to design their individual PUMA product.\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;Additionally, club and sponsor logos can be easily uploaded and visualized on products. \\u0026lt;strong\\u0026gt;All according to the motto: your club, your colors.\\u0026lt;\/strong\\u0026gt; The jersey is displayed using a powerful 3D configurator, allowing users to see changes and designs immediately to find the perfect look for their personal product.\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\\u0026gt;\\u0026lt;img loading=\\u0026quot;lazy\\u0026quot; decoding=\\u0026quot;async\\u0026quot; width=\\u0026quot;614\\u0026quot; height=\\u0026quot;345\\u0026quot; class=\\u0026quot;\\u0026quot; src=\\u0026quot;https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2024\/06\/Unbenannt-13.png\\u0026quot; alt=\\u0026quot;\\u0026quot;\\u0026gt;\\u0026lt;\/img\\u0026gt;\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;interviewq\\u0026quot;\\u0026gt;Who is the PUMA Kit Factory 2.0 designed for?\\u0026lt;br\\u0026gt;\\u0026lt;\/span\\u0026gt;The PKF caters to two distinct user groups. On one front, it empowers end consumers to craft their own unique jerseys alongside PUMA. On the flip side, we\\u0026rsquo;ve witnessed \\u0026lt;strong\\u0026gt;football clubs sponsored by PUMA designing jerseys for professional matches, proudly showcased on the grand stage. Yet\\u0026lt;\/strong\\u0026gt;, we extend a warm welcome to anyone eager to unleash their creativity with the PUMA Kit Factory.\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-multi {\"images\":[{\"id\":58267},{\"id\":58268}],\"captions\":[\"From left to right: Josef Schumacher (Junior Product Line Manager Teamsport Apparel Projects), Mona Hartmann (Head of Product Line Management Teamsport Apparel), Eliisa Lukjanova (Junior Manager Digital Sales Tools),  Markus Valeri (Product Line Manager Teamsport Apparel Projects)\"],\"showCaptions\":[true,false],\"className\":\"\",\"style\":\"2\",\"aspect\":\"0\",\"headlines\":[],\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;interviewq\\u0026quot;\\u0026gt;You launched the first version of the PUMA Kit Factory in 2021, now we see a relaunch of the PUMA Kit Factory 2.0 \\u0026ndash; What range of features can users expect now?\\u0026lt;\/span\\u0026gt;The upgraded PKF includes several new features. Firstly, as mentioned above, designs for handball jerseys are now possible. Additionally, you can also share your outfits with friends and request orders from a team sports specialist of your choice. Furthermore,\\u0026lt;strong\\u0026gt; there are new graphics and an updated color collection. But there\\u0026rsquo;s more to come.\\u0026lt;\/strong\\u0026gt; In the future, more sports such as basketball, volleyball, or rugby can be added. 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border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt; \\u0026lt;div style=\\u0026quot; background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;\/a\\u0026gt;\\u0026lt;p style=\\u0026quot; color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\\u0026quot;\\u0026gt;\\u0026lt;a href=\\u0026quot;https:\/\/www.instagram.com\/reel\/C7yNDJ4qtqD\/?utm_source=ig_embed\\u0026amp;utm_campaign=loading\\u0026quot; style=\\u0026quot; color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\\u0026quot; target=\\u0026quot;_blank\\u0026quot;\\u0026gt;Ein Beitrag geteilt von PUMA 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