{"id":58105,"date":"2024-06-03T09:14:36","date_gmt":"2024-06-03T07:14:36","guid":{"rendered":"https:\/\/www.puma-catchup.com\/?p=58105"},"modified":"2025-09-28T08:37:54","modified_gmt":"2025-09-28T08:37:54","slug":"puma-reveals-global-partnership-with-hyrox","status":"publish","type":"post","link":"https:\/\/www.puma-catchup.com\/es\/sports\/puma-reveals-global-partnership-with-hyrox\/","title":{"rendered":"PUMA REVELA SU ASOCIACI\u00d3N GLOBAL CON HYROX"},"content":{"rendered":"\n
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\n Inicio<\/a>\/\n Deportes<\/a>\/\n PUMA REVELA SU ASOCIACI\u00d3N GLOBAL CON HYROX\n <\/div>\n<\/div>\n
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ALTA EN FITNESS: HYROX \ud83d\udc9c<\/h1>\n
PUMA REVELA SU ASOCIACI\u00d3N GLOBAL CON HYROX<\/div>\n
3 de junio de 2024 <\/div>\n\n
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PUMA acaba de iniciar una emocionante colaboraci\u00f3n mundial con HYROX, la serie mundial de carreras de fitness cargada de adrenalina. Con esta colaboraci\u00f3n, PUMA se convierte en el patrocinador oficial de ropa y calzado de todas las carreras HYROX desde 2024 hasta 2027. As\u00ed que c\u00e1lzate esas zapatillas PUMA, canaliza el superh\u00e9roe que llevas dentro y prep\u00e1rate para conquistar el mundo, burpee a burpee. \ud83d\ude80\ud83d\udd25<\/span><\/div>\n <\/div>\n<\/div>\n<\/div>\n\n\n\n
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Cabe destacar que nuestra marca ha sido socio local de HYROX desde la carrera inaugural celebrada en Hamburgo en 2018, en la que participaron 600 competidores. La ampliaci\u00f3n de esta asociaci\u00f3n a escala mundial subraya el notable \u00e9xito de HYROX, que ha atra\u00eddo a m\u00e1s de 175.000 participantes en 65 carreras durante la temporada 2023\/24.<\/div>\n <\/div>\n<\/div>\n<\/div>\n\n\n\n
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\u201cEl fitness ha encontrado una nueva dimensi\u00f3n en HYROX y estamos encantados de comenzar el siguiente cap\u00edtulo de la historia de PUMA e HYROX, llevando el apasionante deporte de las carreras de fitness a un p\u00fablico a\u00fan m\u00e1s amplio. PUMA e HYROX han sido pioneros en este deporte durante m\u00e1s de seis a\u00f1os a nivel local, y a medida que la comunidad crezca, seguiremos trabajando en colaboraci\u00f3n para identificar formas innovadoras de atraer a los consumidores y revolucionar la experiencia del fitness para los competidores de todo el mundo.\u201c - Arne Freundt, Consejero Delegado de PUMA<\/div>\n <\/div>\n<\/div>\n<\/div>\n\n\n\n
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<\/div>\n<\/div>\n\u00a0\nUna publicaci\u00f3n compartida por PUMA USA (@puma.usa)\n<\/div>\n<\/blockquote>\n\n<\/div>\n <\/div>\n<\/div>\n<\/div>\n\n\n\n
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HYROX es una carrera mundial de fitness inclusiva, al servicio de personas de todos los or\u00edgenes y habilidades en sus viajes de fitness para crear un estilo de vida saludable. Una carrera HYROX consiste en ocho rondas de 1 km de carrera seguidas de un movimiento funcional. Hay cuatro categor\u00edas de carrera diferentes para elegir - Team Relay, Dobles, Individual Open e Individual Pro - por lo que es accesible y desafiante, sin importar el nivel de condici\u00f3n f\u00edsica o experiencia.

PUMA activar\u00e1 f\u00edsicamente sus derechos de asociaci\u00f3n global en todos los eventos HYROX a lo largo de la temporada hasta 2027. Tambi\u00e9n apoyaremos a los atletas clave del HYROX Elite 15 -el nivel superior de las carreras de fitness HYROX-, que llevar\u00e1n en exclusiva las nuevas zapatillas de running Deviate NITRO\u2122 3 de PUMA durante toda la temporada.<\/div>\n <\/div>\n<\/div>\n<\/div>\n\n\n\n
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SOBRE HYROX<\/h2>

HYROX<\/span><\/a> combina estaciones de carrera y entrenamiento funcional, en las que los participantes corren 1 km, seguido de una estaci\u00f3n de entrenamiento funcional, repetida ocho veces.<\/p>

Cada carrera se celebra bajo techo en amplias salas de exhibici\u00f3n, lo que crea una carrera electrizante y envolvente, en la que los espectadores pueden apoyarte desde el principio hasta el final.<\/p>

Este formato de carrera se mantiene en todo el mundo, lo que permite tablas de clasificaci\u00f3n globales y un Campeonato del Mundo acumulativo al final de cada temporada de carreras.<\/p><\/div>\n <\/div>\n<\/div>\n<\/div>\n\n\n\n

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Ver esta publicaci\u00f3n en Instagram<\/div>
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Una publicaci\u00f3n compartida por PUMA Training (@pumatraining)<\/a><\/p>
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ropa y calzado<\/h2>

Gracias a esta asociaci\u00f3n mundial, PUMA desarrollar\u00e1 una gama completa de prendas HYROX, utilizando su innovadora tecnolog\u00eda Cloudspun, que cuenta con propiedades dryCELL de absorci\u00f3n de la humedad. PUMA tambi\u00e9n lanzar\u00e1 combinaciones de colores HYROX a medida de los modelos de calzado existentes, incluidos los galardonados Velocity NITRO\u2122 3, Deviate NITRO\u2122 3 y Deviate NITRO\u2122 Elite 3, mejorando el rendimiento de los competidores HYROX durante una de las pruebas de fitness m\u00e1s completas del planeta.<\/p>
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PUMA acaba de iniciar una emocionante colaboraci\u00f3n mundial con HYROX, la serie mundial de carreras de fitness cargada de adrenalina. Con esta colaboraci\u00f3n, PUMA se convierte en el patrocinador oficial de ropa y calzado de todas las carreras HYROX desde 2024 hasta 2027. As\u00ed que c\u00e1lzate esas zapatillas PUMA, canaliza el superh\u00e9roe que llevas dentro y prep\u00e1rate para conquistar el mundo, burpee a burpee. \ud83d\ude80\ud83d\udd25
\nCabe destacar que nuestra marca ha sido socio local de HYROX desde la carrera inaugural celebrada en Hamburgo en 2018, en la que participaron 600 competidores. La ampliaci\u00f3n de esta asociaci\u00f3n a escala mundial subraya el notable \u00e9xito de HYROX, que ha atra\u00eddo a m\u00e1s de 175.000 participantes en 65 carreras durante la temporada 2023\/24.<\/p>","protected":false},"author":4,"featured_media":58107,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_top_article":false,"is_featured_article":true,"EasyPostViewCounter":2110,"meta-headline":"HIGH ON FITNESS: HYROX \ud83d\udc9c","footnotes":""},"categories":[18],"class_list":["post-58105","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sports"],"fullData":{"ID":58105,"post_author":"4","post_date":"2024-06-03 09:14:36","post_date_gmt":"2024-06-03 07:14:36","post_content":"\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n","post_title":"PUMA REVEALS GLOBAL PARTNERSHIP WITH HYROX","post_excerpt":"PUMA has just sprinted into a thrilling worldwide partnership with HYROX, the adrenaline-fueled world series of fitness racing. This partnership sees PUMA become the official apparel and footwear partner for all HYROX races from 2024 to 2027. So lace up those PUMA kicks, channel your inner superhero, and get ready to conquer the world, one burpee at a time! \ud83d\ude80\ud83d\udd25\nNotably, our brand has been a local partner to HYROX since the inaugural race held in Hamburg in 2018, where 600 competitors participated. The expansion of this partnership to a worldwide scale underscores the remarkable success of HYROX, which has attracted over 175,000 participants across 65 races during the 2023\/24 season.\n","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"puma-reveals-global-partnership-with-hyrox","to_ping":"","pinged":"","post_modified":"2025-09-28 08:37:54","post_modified_gmt":"2025-09-28 08:37:54","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.puma-catchup.com\/?p=58105","menu_order":0,"post_type":"post","post_mime_type":"","comment_count":"0","filter":"raw","ancestors":[],"page_template":"","post_category":[18],"tags_input":[],"id":58105,"author":"4","date":"2024-06-03 09:14:36","date_gmt":"2024-06-03 07:14:36","content":"\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n","title":"PUMA REVELA SU ASOCIACI\u00d3N GLOBAL CON HYROX","excerpt":"PUMA acaba de iniciar una emocionante colaboraci\u00f3n mundial con HYROX, la serie mundial de carreras de fitness cargada de adrenalina. Con esta colaboraci\u00f3n, PUMA se convierte en el patrocinador oficial de ropa y calzado de todas las carreras HYROX desde 2024 hasta 2027. As\u00ed que c\u00e1lzate esas zapatillas PUMA, canaliza el superh\u00e9roe que llevas dentro y prep\u00e1rate para conquistar el mundo, burpee a burpee. \ud83d\ude80\ud83d\udd25\nCabe destacar que nuestra marca ha sido socio local de HYROX desde la carrera inaugural celebrada en Hamburgo en 2018, en la que participaron 600 competidores. La ampliaci\u00f3n de esta asociaci\u00f3n a escala mundial subraya el notable \u00e9xito de HYROX, que ha atra\u00eddo a m\u00e1s de 175 000 participantes en 65 carreras durante la temporada 2023\/24.","status":"publish","password":"","name":"Puma revela su alianza global con Hyrox","modified":"2025-09-28 08:37:54","modified_gmt":"2025-09-28 08:37:54","content_filtered":"","parent":0,"type":"post","mime_type":"","template":"","category":[18],"datetime_local":"3 de junio de 2024, 7:14","date_local":"3 de junio de 2024","time_local":"7:14","slug":"puma-reveals-global-partnership-with-hyrox","url":"https:\/\/www.puma-catchup.com\/es\/sports\/puma-reveals-global-partnership-with-hyrox\/","featured_image":{"width":1140,"height":640,"file":"2024\/06\/header-hyrox.jpg","filesize":111155,"sizes":{"medium":{"file":"header-hyrox-300x168.jpg","width":300,"height":168,"mime-type":"image\/jpeg","filesize":10757},"large":{"file":"header-hyrox-1024x575.jpg","width":1024,"height":575,"mime-type":"image\/jpeg","filesize":72108},"thumbnail":{"file":"header-hyrox-150x150.jpg","width":150,"height":150,"mime-type":"image\/jpeg","filesize":5652},"medium_large":{"file":"header-hyrox-768x431.jpg","width":768,"height":431,"mime-type":"image\/jpeg","filesize":46516},"trp-custom-language-flag":{"file":"header-hyrox-18x10.jpg","width":18,"height":10,"mime-type":"image\/jpeg","filesize":432}},"image_meta":{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0","keywords":[]},"id":58107,"alt":"","caption":"","description":"","url":"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2024\/06\/header-hyrox.jpg","title":"encabezado-hyrox","aspect_ratio":1.78125,"focalPointLeft":0.5,"focalPointTop":0},"headline":"HIGH ON FITNESS: HYROX \ud83d\udc9c","categories":[{"term_id":18,"name":"Deportes","slug":"sports","term_group":0,"term_taxonomy_id":18,"taxonomy":"category","description":"","parent":0,"count":860,"filter":"raw","url":"https:\/\/www.puma-catchup.com\/es\/category\/sports\/"}],"theCategory":{"term_id":18,"name":"Deportes","slug":"sports","term_group":0,"term_taxonomy_id":18,"taxonomy":"category","description":"","parent":0,"count":860,"filter":"raw","url":"https:\/\/www.puma-catchup.com\/es\/category\/sports\/"},"isFeaturedArticle":true,"isTopArticle":false},"_links":{"self":[{"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/posts\/58105","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/comments?post=58105"}],"version-history":[{"count":0,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/posts\/58105\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/media\/58107"}],"wp:attachment":[{"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/media?parent=58105"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/categories?post=58105"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}