{"id":46186,"date":"2022-12-19T08:14:50","date_gmt":"2022-12-19T07:14:50","guid":{"rendered":"https:\/\/www.puma-catchup.com\/?p=46186"},"modified":"2025-09-19T14:39:04","modified_gmt":"2025-09-19T14:39:04","slug":"puma-returns-to-the-three-day-sole-dxb-festival-with-exclusive-product-drops-and-musical-performances","status":"publish","type":"post","link":"https:\/\/www.puma-catchup.com\/es\/sportstyle\/puma-returns-to-the-three-day-sole-dxb-festival-with-exclusive-product-drops-and-musical-performances\/","title":{"rendered":"PUMA vuelve al festival Three Day Sole DXB con lanzamientos de productos exclusivos y actuaciones musicales."},"content":{"rendered":"<!-- post header -->\n<div class=\"row rowSingleColumn\">\n    <div class=\"col breadcrumb\">\n        <a href=\"\/es\/\">Inicio<\/a>\/\n        <a href=\"\/es\/category\/sportstyle\/\">Sportstyle<\/a>\/ PUMA vuelve al festival Three Day Sole DXB con lanzamientos de productos exclusivos y actuaciones musicales.\n    <\/div>\n<\/div>\n<div class=\"row rowPostHeaderImage headerImageAnim\">\n    <div class=\"scrollAnim\" \n        id=\"postHeaderImage\"\n         style=\"width:100%;position:relative;overflow:hidden;        aspect-ratio:2        ;\" >\n    <img decoding=\"async\" alt=\"\"\n        class=\"\"\n        src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/12\/IMGE0003-scaled-1-scaled.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;        object-position: 50% 0%; object-fit: cover;\"\/>\n        <\/div>\n    \n<\/div>\n<div class=\"row rowSingleColumnWide rowPostHeader\">\n    <div id=\"postHeaderText\" class=\"col tcenter\" >\n        <div class=\"cat\"><a class=\"secondary\" href=\"https:\/\/www.puma-catchup.com\/es\/category\/sportstyle\/\">Sportstyle<\/a><\/div>\n        <div id=\"headerSocialIcons\" class=\"headerSocialIcons tleft\">\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsportstyle%2Fpuma-returns-to-the-three-day-sole-dxb-festival-with-exclusive-product-drops-and-musical-performances%2F\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsportstyle%2Fpuma-returns-to-the-three-day-sole-dxb-festival-with-exclusive-product-drops-and-musical-performances%2F\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https:\/\/www.puma-catchup.com\/es\/sportstyle\/puma-returns-to-the-three-day-sole-dxb-festival-with-exclusive-product-drops-and-musical-performances\/&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsportstyle%2Fpuma-returns-to-the-three-day-sole-dxb-festival-with-exclusive-product-drops-and-musical-performances%2F\" target=\"blank\"><\/a>\n        <\/div>\n        <h1 class=\"\" >Encu\u00e9ntranos en Sole DXB<\/h1>\n        <div class=\"articleintro\" >PUMA vuelve al festival Three Day Sole DXB con lanzamientos de productos exclusivos y actuaciones musicales.<\/div>\n        <div class=\"date\">19 de diciembre de 2022 <\/div>\n\n        <div id=\"\" class=\"headerSocialIconsMobile tcenter mobile\">\n            <a class=\"sharing\" id=\"mobileshare\" onclick='navigator.share({ \"title\": &quot;PUMA Returns to the Three Day Sole DXB Festival with Exclusive Product Drops and Musical Performances&quot;, \"text\": &quot;Celebrating fashion, music, visual arts and sports! This December, PUMA returned to the annual youth and contemporary cultural festival Sole DXB. In a three-storey structure offering an immersive brand journey, PUMA launched iconic and exclusive limited-edition products and welcomed global music artists Marwan Pablo and Ari Lennox to the stage.\\nTo connect and celebrate with the community though sport and culture, PUMA gave festivalgoers an unforgettable brand experience. The location offered immersive digital photo experiences and future tech, as well as the PUMA rooftop hangout which posed as the perfect spot to watch headline acts. It was know as the place to be!\\n&quot;, \"url\": \"https:\/\/www.puma-catchup.com\/es\/sportstyle\/puma-returns-to-the-three-day-sole-dxb-festival-with-exclusive-product-drops-and-musical-performances\/\" })'  target=\"blank\"><\/a>\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.puma-catchup.com\/es\/sportstyle\/puma-returns-to-the-three-day-sole-dxb-festival-with-exclusive-product-drops-and-musical-performances\/\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/www.puma-catchup.com\/es\/sportstyle\/puma-returns-to-the-three-day-sole-dxb-festival-with-exclusive-product-drops-and-musical-performances\/\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsportstyle%2Fpuma-returns-to-the-three-day-sole-dxb-festival-with-exclusive-product-drops-and-musical-performances%2F&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsportstyle%2Fpuma-returns-to-the-three-day-sole-dxb-festival-with-exclusive-product-drops-and-musical-performances%2F\" target=\"blank\"><\/a>\n        <\/div>\n    <\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">\u00a1Celebrando la moda, la m\u00fasica, las artes visuales y los deportes! Este diciembre, PUMA volvi\u00f3 al festival cultural juvenil y contempor\u00e1neo Sole DXB, que se celebra cada a\u00f1o. En una estructura de tres plantas que ofrec\u00eda una experiencia inmersiva de la marca, PUMA lanz\u00f3 productos ic\u00f3nicos y exclusivos de edici\u00f3n limitada y dio la bienvenida al escenario a los artistas musicales internacionales Marwan Pablo y Ari Lennox.<\/span>\n<br\/>Para conectar y celebrar con la comunidad a trav\u00e9s del deporte y la cultura, PUMA ofreci\u00f3 a los asistentes al festival una experiencia de marca inolvidable. El lugar ofrec\u00eda experiencias fotogr\u00e1ficas digitales inmersivas y tecnolog\u00eda del futuro, as\u00ed como el mirador de la azotea de PUMA, que era el lugar perfecto para ver las actuaciones principales. <strong>\u00a1Era conocido como el lugar donde hab\u00eda que estar!<\/strong><br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row image multi 1 -->\n<div class=\"row rowImages3 spacing\">\n\t<div class=\"\">\n\t\t<div class=\"row inner\">\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:0.93046875  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/12\/IMGE0025-scaled-e1671014959628-scaled-1.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:0.6671875  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/12\/IMGE0058-scaled-1-scaled.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:0.760546875  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/12\/IMGE0021-scaled-e1671014988937-scaled-1.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><br\/>El festival se celebr\u00f3 del 9 al 11 de diciembre y PUMA ofreci\u00f3 un espect\u00e1culo para los asistentes. Dimos la bienvenida a nuestro escenario a algunos de los artistas musicales m\u00e1s importantes del hip hop y el R&amp;B a nivel mundial: el artista de hip hop egipcio conocido como el Padrino o Trap,<strong> Marwan Pablo<\/strong>, y artista estadounidense de R&amp;B,<strong> Ari Lennox. <\/strong>Tambi\u00e9n hubo sesiones de DJ de <strong>Sentimientos encontrados <\/strong>y <strong>DJ Sotusura<\/strong>, y personas influyentes presentes como <strong>@salima.oui<\/strong>, <strong>@marwaalhash<\/strong>, <strong>@thenadinehossam<\/strong>, <strong>@alya.canta\u00a0<\/strong>y <strong>@upscale_vandal.<\/strong><br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row image multi 1 -->\n<div class=\"row rowImages2 spacing\">\n\t<div class=\"\">\n\t\t<div class=\"row inner\">\n\t\t\t<div class=\"col\">\n\t\t\t\t<h2 class=\"spacing2\">Marwan Pablo<\/h2>\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:0.88174807197943  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/12\/Picture-1.png'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t\t<h2 class=\"spacing2\">Ari Lennox<\/h2>\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:0.8  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/12\/arilennox-04-scaled-1-scaled.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><br\/>PUMA tambi\u00e9n ofreci\u00f3 a los visitantes la oportunidad de <strong>\u00a1dise\u00f1en sus propios zapatos!<\/strong> Los visitantes pudieron trabajar con nuestros dise\u00f1adores internacionales para crear su propia combinaci\u00f3n de colores para las zapatillas RS-X. <strong>El mejor dise\u00f1o se convirti\u00f3 en una colecci\u00f3n c\u00e1psula de edici\u00f3n limitada que se vendi\u00f3 exclusivamente en el centro comercial The Dubai Mall.\u00a0<\/strong>Tambi\u00e9n celebramos un <strong>personalizaci\u00f3n de camisetas<\/strong> activaci\u00f3n con artistas locales <strong>Deyaa Rambo<\/strong> \u2013 quien tambi\u00e9n cre\u00f3 una selecci\u00f3n exclusiva de obras de arte para PUMA en Sole DXB.<br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row image multi 1 -->\n<div class=\"row rowImages3 spacing\">\n\t<div class=\"\">\n\t\t<div class=\"row inner\">\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:1.4988290398126  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/12\/IMGE0399-scaled-1-scaled.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:0.837109375  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/12\/IMGE0454-scaled-e1671029265216-scaled-1.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:0.844921875  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/12\/IMGE0461-scaled-e1671029308105-scaled-1.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">Lanzamientos exclusivos de productos<\/span>\n<br\/>En el festival tuvimos lanzamientos exclusivos de productos de edici\u00f3n limitada de nuestra <strong>Colecciones PUMA X Ami, Archive Remastered y RS-X<\/strong> centrarse tanto en los cl\u00e1sicos como en las novedades. El <strong>PUMA x Ami<\/strong> La colecci\u00f3n se inspira en una nueva era de logros que no se ajusta a un g\u00e9nero, individuo o apariencia espec\u00edficos, y en la felicidad que proviene de las personas que te rodean. La<strong> Archivo remasterizado<\/strong> La colecci\u00f3n celebra los 75 a\u00f1os de tradici\u00f3n deportiva de PUMA ofreciendo a otros la oportunidad de crear su propio archivo. La <strong>RS-X<\/strong> La colecci\u00f3n se centra en el concepto de revoluci\u00f3n y combina colores y estampados atrevidos, directamente relacionados con los modelos cl\u00e1sicos de running de PUMA. Con tecnolog\u00eda RS, el dise\u00f1o y la funcionalidad de estas zapatillas est\u00e1n pensados para aquellos que no temen <strong>expresar su individualidad.<\/strong><br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row image slider -->\n\n<div class=\"row rowSlider1 spacing\">\n    <div class=\"col\">\n        <div class=\"arrowCircleCenter arrowBorder swiperoutside-button-prev swipeprev87668134-a179-4942-97e6-caf24deec52c\"><\/div>\n    <\/div>\n\t<div id=\"swipe_87668134-a179-4942-97e6-caf24deec52c\" class=\"swiper myswiper scrollAnim\" data-ssize=\"1\" data-id=\"87668134-a179-4942-97e6-caf24deec52c\">\n\t\t<div class=\"swiper-wrapper\">\n                    <div class=\"swiper-slide swiper-slide bgimage\" style=\"aspect-ratio:1.4988290398126 ;background-image: url(https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/12\/IMGE0039-scaled-1-scaled.jpg);background-position: 50% 0%;\"><\/div>\n                    <div class=\"swiper-slide swiper-slide bgimage\" style=\"aspect-ratio:1.4988290398126 ;background-image: url(https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/12\/IMGE0031-scaled-1-scaled.jpg);background-position: 50% 0%;\"><\/div>\n                    <div class=\"swiper-slide swiper-slide bgimage\" style=\"aspect-ratio:0.6671875 ;background-image: url(https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/12\/IMGE0042-scaled-1-scaled.jpg);background-position: 50% 0%;\"><\/div>\n                    <div class=\"swiper-slide swiper-slide bgimage\" style=\"aspect-ratio:1.4988290398126 ;background-image: url(https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/12\/IMGE0420-scaled-1-scaled.jpg);background-position: 50% 0%;\"><\/div>\n                    <div class=\"swiper-slide swiper-slide bgimage\" style=\"aspect-ratio:1.4988290398126 ;background-image: url(https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/12\/IMGE0098-scaled-1-scaled.jpg);background-position: 50% 0%;\"><\/div>\n                    <div class=\"swiper-slide swiper-slide bgimage\" style=\"aspect-ratio:0.6671875 ;background-image: url(https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/12\/IMGE0099-scaled-1-scaled.jpg);background-position: 50% 0%;\"><\/div>\n\t\t<\/div>\n\t<\/div>\n        <div class=\"col\">\n        <div class=\"arrowCircleCenter arrowBorder swiperoutside-button-next swipenext87668134-a179-4942-97e6-caf24deec52c\"><\/div>\n        <\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_quote\" ><p>\u201cEl espacio exclusivo de PUMA en Sole DXB ofrecer\u00e1 a los visitantes la oportunidad de sumergirse por completo en la historia de nuestra marca y en la mentalidad de \u201dsiempre m\u00e1s r\u00e1pido\u00bb que nos gu\u00eda. PUMA sigue avanzando, creciendo y entrando en una nueva y emocionante etapa, lo que se refleja en nuestro espacio interactivo y futurista en la edici\u00f3n de este a\u00f1o de Sole DXB\u00bb.\u201d<\/p>\n<br\/><br\/>Ricardo Amaral, director de marketing del equipo PUMA GCC<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><br\/><strong>\u00a1La exposici\u00f3n de PUMA es uno de los espacios m\u00e1s comentados cada a\u00f1o en Sole DXB!<\/strong> Fusionando historia y cultura con rendimiento y dise\u00f1o, PUMA trajo su <strong>Siempre m\u00e1s r\u00e1pido<\/strong> mantra a Dub\u00e1i.<br\/>\n<span class=\"textStyle_intro\">#ForeverFaster<\/span>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><br\/><iframe loading=\"lazy\" title=\"SOLEDXB PUMA\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/OuyQfcvvMrk?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_default\" ><h2>Sole DXB<\/h2>\n<p><a href=\"https:\/\/www.soledxb.com\/\"><span class=\"text-style-2\">Sole DXB<\/span><\/a> Es el festival anual de cultura juvenil y contempor\u00e1nea de Dub\u00e1i, dedicado a la moda, la m\u00fasica, las artes visuales y los deportes. Sole DXB, que une a una comunidad global de m\u00e1s de 150 marcas y a un p\u00fablico mundial en constante expansi\u00f3n, es la plataforma experimental m\u00e1s potente para la creaci\u00f3n de marcas en la regi\u00f3n del suroeste asi\u00e1tico y el norte de \u00c1frica. El festival, de tres d\u00edas de duraci\u00f3n, ofrece m\u00fasica en directo, activaciones de marcas de consumo, talleres, lanzamientos de moda exclusivos y limitados, instalaciones art\u00edsticas, proyecciones de pel\u00edculas y el torneo de baloncesto callejero m\u00e1s competitivo de la regi\u00f3n.<\/p>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row headline -->\n<div class=\"row headlineBlock rowSingleColumnWide\">\n    <div class=\"col\" style=\"margin-bottom: 2px;\">\n        <h2 >Influencers<\/h2>\n    <\/div>\n<\/div>\n<!-- row image slider -->\n\n<div class=\"row rowSlider1 spacing\">\n    <div class=\"col\">\n        <div class=\"arrowCircleCenter arrowBorder swiperoutside-button-prev swipeprevaa23eed1-1dbe-43b3-aff8-cac994d9c091\"><\/div>\n    <\/div>\n\t<div id=\"swipe_aa23eed1-1dbe-43b3-aff8-cac994d9c091\" class=\"swiper myswiper scrollAnim\" data-ssize=\"1\" data-id=\"aa23eed1-1dbe-43b3-aff8-cac994d9c091\">\n\t\t<div class=\"swiper-wrapper\">\n                    <div class=\"swiper-slide swiper-slide bgimage\" style=\"aspect-ratio:0.6671875 ;background-image: url(https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/12\/IMGE0170-1-scaled-scaled-1.jpg);background-position: 50% 0%;\"><\/div>\n                    <div class=\"swiper-slide swiper-slide bgimage\" style=\"aspect-ratio:0.6671875 ;background-image: url(https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/12\/IMGE0316-1-scaled-scaled-1.jpg);background-position: 50% 0%;\"><\/div>\n                    <div class=\"swiper-slide swiper-slide bgimage\" style=\"aspect-ratio:0.6671875 ;background-image: url(https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/12\/IMGE0322-1-scaled-scaled-1.jpg);background-position: 50% 0%;\"><\/div>\n                    <div class=\"swiper-slide swiper-slide bgimage\" style=\"aspect-ratio:0.6671875 ;background-image: url(https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/12\/IMGE0349-1-scaled-scaled-1.jpg);background-position: 50% 0%;\"><\/div>\n                    <div class=\"swiper-slide swiper-slide bgimage\" style=\"aspect-ratio:0.6671875 ;background-image: url(https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/12\/arilennox-15-1-scaled-scaled-1.jpg);background-position: 50% 0%;\"><\/div>\n\t\t<\/div>\n\t<\/div>\n        <div class=\"col\">\n        <div class=\"arrowCircleCenter arrowBorder swiperoutside-button-next swipenextaa23eed1-1dbe-43b3-aff8-cac994d9c091\"><\/div>\n        <\/div>\n<\/div>\n\n\n<!-- row social embed -->\n<div class=\"row rowEmbed1 spacing\">\n        <div class=\"col\">\n         <blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/reel\/Cl9Xqi6vAhp\/?utm_source=ig_embed&#038;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/reel\/Cl9Xqi6vAhp\/?utm_source=ig_embed&#038;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewbox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">Ver esta publicaci\u00f3n en Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/reel\/Cl9Xqi6vAhp\/?utm_source=ig_embed&#038;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">Una publicaci\u00f3n compartida por PUMA Middle East (@pumame)<\/a><\/p><\/div><\/blockquote> <script async type='text\/plain' class='optanon-category-C0004' src=\"\/\/www.instagram.com\/embed.js\"><\/script>\n        <\/div>\n<\/div>\n<!-- row image multi 1 -->\n<div class=\"row rowImages2 spacing\">\n\t<div class=\"\">\n\t\t<div class=\"row inner\">\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:1.4988290398126  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/12\/IMGE0179-scaled-1-scaled.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t\t<h2 class=\"spacing2\">Heiko Desens, director creativo global e innovaci\u00f3n de PUMA<\/h2>\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:0.6671875  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/12\/IMGE0142-1-scaled-1-scaled.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n<!-- row category header -->\n<div class=\"row rowCategoryHeader\" style=\"grid-template-columns:1fr\">\n    <div class=\"col\" style=\"display: flex; align-items: baseline;\">\n        <h2 class=\"bgPuma\">\n            <span>LEER M\u00c1S<\/span>\n        <\/h2>\n    <\/div>\n\n<\/div>\n\n<div class=\"row articleMulti4 spacing\">\n\t    <div class=\"col articleTeaser\" >\n\t\t\t<a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/forever-fast-middle-east-style\/\" \n\t\t\t     tabindex=\"-1\" \n\t\t\t    id=\"15559\"\n\t\t\t     style=\"width:100%;position:relative;overflow:hidden;\t\t\t    aspect-ratio:1\t\t\t    ;\" >\n\t\t\t<img decoding=\"async\" alt=\"Sole DXB\"\n\t\t\t    class=\"hoverZoom\"\n\t\t\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2019\/12\/SOLE_DXB_Header.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;\t\t\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t\t\t<\/a>\n\t\t\t\n\t\t\t<a href=\"https:\/\/www.puma-catchup.com\/es\/category\/sportstyle\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sportstyle<\/a>\n\t        <h4>Siempre r\u00e1pido, al estilo de Oriente Medio<\/h4>\n\t\t\t<div class=\"description shortExcerpt\">\n\t\t\t\tEste mes de diciembre, PUMA particip\u00f3 en el mayor evento de moda y dise\u00f1o de Oriente Medio: el Sole DXB. Del 5 al 7 de diciembre, la feria de estilo de vida atrajo a protagonistas de todos los rincones del mundo del athleisure, con la intenci\u00f3n de inspirar y fomentar el crecimiento del sector.\n\u00a0\n\n\t\t\t<\/div>\n\t\t\t<a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/forever-fast-middle-east-style\/\" data-no-translation=\"\" data-trp-gettext=\"\">leer la historia<\/a>\n\t\t<\/div>\n\t    <div class=\"col articleTeaser\" >\n\t\t\t<a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/pumas-rs-x-event-celebrates-the-evolution-of-rs-x-with-brand-ambassador-skepta\/\" \n\t\t\t     tabindex=\"-1\" \n\t\t\t    id=\"44434\"\n\t\t\t     style=\"width:100%;position:relative;overflow:hidden;\t\t\t    aspect-ratio:1\t\t\t    ;\" >\n\t\t\t<img decoding=\"async\" alt=\"\"\n\t\t\t    class=\"hoverZoom\"\n\t\t\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/11\/ATMOSPHERE-attends-PUMA-RS-X-Event-London-48-scaled-1-scaled.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;\t\t\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t\t\t<\/a>\n\t\t\t\n\t\t\t<a href=\"https:\/\/www.puma-catchup.com\/es\/category\/sportstyle\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sportstyle<\/a>\n\t        <h4>El evento RS-X de PUMA celebra la evoluci\u00f3n de RS-X con el embajador de la marca Skepta.<\/h4>\n\t\t\t<div class=\"description shortExcerpt\">\n\t\t\t\tPUMA celebr\u00f3 la evoluci\u00f3n de PUMA RS-X y el lanzamiento de la nueva campa\u00f1a RS-X \u201cRevolutionaries\u201d, protagonizada por nuestro nuevo embajador global Skepta, en un evento celebrado en The Outernet, en Londres, la semana pasada. El evento, que sumergi\u00f3 a los asistentes en el mundo PUMA con im\u00e1genes intensamente coloridas, fue todo un \u00e9xito. \ud83e\udde9  El evento, repleto de estrellas, ofreci\u00f3 un viaje inmersivo al universo PUMA con im\u00e1genes que ocupaban toda la superficie, y se sirvi\u00f3 a los asistentes c\u00f3cteles y canap\u00e9s exclusivos. Como uno de los momentos m\u00e1s destacados del evento, el consultor creativo y dise\u00f1ador de PUMA, Skepta, ofreci\u00f3 una actuaci\u00f3n exclusiva para los invitados.\n\n\t\t\t<\/div>\n\t\t\t<a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/pumas-rs-x-event-celebrates-the-evolution-of-rs-x-with-brand-ambassador-skepta\/\" data-no-translation=\"\" data-trp-gettext=\"\">leer la historia<\/a>\n\t\t<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>\u00a1Celebrando la moda, la m\u00fasica, las artes visuales y los deportes! Este diciembre, PUMA volvi\u00f3 al festival cultural juvenil y contempor\u00e1neo Sole DXB, que se celebra cada a\u00f1o. En una estructura de tres plantas que ofrec\u00eda una experiencia inmersiva de la marca, PUMA lanz\u00f3 productos ic\u00f3nicos y exclusivos de edici\u00f3n limitada y dio la bienvenida al escenario a los artistas musicales internacionales Marwan Pablo y Ari Lennox.<br \/>\nTo connect and celebrate with the community though sport and culture, PUMA gave festivalgoers an unforgettable brand experience. The location offered immersive digital photo experiences and future tech, as well as the PUMA rooftop hangout which posed as the perfect spot to watch headline acts. It was know as the place to be!<\/p>","protected":false},"author":16,"featured_media":46187,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_top_article":false,"is_featured_article":true,"EasyPostViewCounter":1762,"meta-headline":"","footnotes":""},"categories":[3],"class_list":["post-46186","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sportstyle"],"fullData":{"ID":46186,"post_author":"16","post_date":"2022-12-19 08:14:50","post_date_gmt":"2022-12-19 07:14:50","post_content":"<!-- wp:puma\/row-post-header {\"image\":{\"width\":2560,\"height\":1708,\"file\":\"2022\/12\/IMGE0003-scaled-1-scaled.jpg\",\"filesize\":376685,\"sizes\":{\"medium\":{\"file\":\"IMGE0003-scaled-1-300x200.jpg\",\"width\":300,\"height\":200,\"mime-type\":\"image\/jpeg\",\"filesize\":8812},\"large\":{\"file\":\"IMGE0003-scaled-1-1024x683.jpg\",\"width\":1024,\"height\":683,\"mime-type\":\"image\/jpeg\",\"filesize\":73464},\"thumbnail\":{\"file\":\"IMGE0003-scaled-1-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":3957},\"medium_large\":{\"file\":\"IMGE0003-scaled-1-768x512.jpg\",\"width\":768,\"height\":512,\"mime-type\":\"image\/jpeg\",\"filesize\":43635},\"1536x1536\":{\"file\":\"IMGE0003-scaled-1-1536x1025.jpg\",\"width\":1536,\"height\":1025,\"mime-type\":\"image\/jpeg\",\"filesize\":151912},\"2048x2048\":{\"file\":\"IMGE0003-scaled-1-2048x1366.jpg\",\"width\":2048,\"height\":1366,\"mime-type\":\"image\/jpeg\",\"filesize\":255156},\"trp-custom-language-flag\":{\"file\":\"IMGE0003-scaled-1-18x12.jpg\",\"width\":18,\"height\":12,\"mime-type\":\"image\/jpeg\",\"filesize\":426}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"original_image\":\"IMGE0003-scaled-1.jpg\",\"id\":46187,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/12\/IMGE0003-scaled-1-scaled.jpg\",\"title\":\"IMGE0003\",\"aspect_ratio\":1.4988290398126465,\"focalPointLeft\":0.5,\"focalPointTop\":0},\"headline\":\"Find us at Sole DXB\",\"content\":\"PUMA Returns to the Three Day Sole DXB Festival with Exclusive Product Drops and Musical Performances\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cspan class=\\u0022textStyle_intro\\u0022\\u003eCelebrating fashion, music, visual arts and sports! This December, PUMA returned to the annual youth and contemporary cultural festival Sole DXB. In a three-storey structure offering an immersive brand journey, PUMA launched iconic and exclusive limited-edition products and welcomed global music artists Marwan Pablo and Ari Lennox to the stage.\\u003c\/span\\u003e\\n\\u0026lt;br\/\\u0026gt;To connect and celebrate with the community though sport and culture, PUMA gave festivalgoers an unforgettable brand experience. 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\/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;The festival ran from December 9-11 and PUMA put on a show for the festivalgoers. We welcomed some of the biggest hip hop and R\\u0026amp;amp;B global music artists to our stage: Egyptian hip hop artist known as the Godfather or Trap,\\u0026lt;strong\\u0026gt; Marwan Pablo\\u0026lt;\/strong\\u0026gt;, and American R\\u0026amp;amp;B artist,\\u0026lt;strong\\u0026gt; Ari Lennox. \\u0026lt;\/strong\\u0026gt;There were also DJ sets from \\u0026lt;strong\\u0026gt;Mixed Feelings \\u0026lt;\/strong\\u0026gt;and \\u0026lt;strong\\u0026gt;DJ Sotusura\\u0026lt;\/strong\\u0026gt;, and influencers present such as \\u0026lt;strong\\u0026gt;@salima.oui\\u0026lt;\/strong\\u0026gt;, \\u0026lt;strong\\u0026gt;@marwaalhash\\u0026lt;\/strong\\u0026gt;, \\u0026lt;strong\\u0026gt;@thenadinehossam\\u0026lt;\/strong\\u0026gt;, \\u0026lt;strong\\u0026gt;@alya.singsz\u00a0\\u0026lt;\/strong\\u0026gt;and \\u0026lt;strong\\u0026gt;@upscale_vandal.\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-image-multi 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Pablo\",\"Ari Lennox\"],\"captions\":[],\"showCaptions\":[false,false]} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;PUMA also gave visitors the opportunity to \\u0026lt;strong\\u0026gt;design their own shoes!\\u0026lt;\/strong\\u0026gt; Visitors could work with our global designers to create their own colourway of the RS-X shoe. \\u0026lt;strong\\u0026gt;The best design was developed into a limited-edition capsule collection exclusively retailed at The Dubai Mall!\u00a0\\u0026lt;\/strong\\u0026gt;We also held a \\u0026lt;strong\\u0026gt;t-shirt customisation\\u0026lt;\/strong\\u0026gt; activation with local artist \\u0026lt;strong\\u0026gt;Deyaa Rambo\\u0026lt;\/strong\\u0026gt; \u2013 who also created an exclusive selection of artwork for PUMA at Sole DXB.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-image-multi 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\/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cspan class=\\u0022textStyle_intro\\u0022\\u003eExclusive Product Drops\\u003c\/span\\u003e\\n\\u0026lt;br\/\\u0026gt;At the festival we had exclusive limited-edition product drops from our \\u0026lt;strong\\u0026gt;PUMA X Ami, Archive Remastered and RS-X collections\\u0026lt;\/strong\\u0026gt; to\u00a0focus on the classics as well as new. The \\u0026lt;strong\\u0026gt;PUMA x Ami\\u0026lt;\/strong\\u0026gt; collection draws inspiration from a new era of achievement that does not conform to specific gender, individual or appearance and the happiness that comes from the people you surround yourself with. The\\u0026lt;strong\\u0026gt; Archive Remastered\\u0026lt;\/strong\\u0026gt; collection celebrates PUMA\u2019s 75 years of sport heritage by giving others the chance to build their own archive. The \\u0026lt;strong\\u0026gt;RS-X\\u0026lt;\/strong\\u0026gt; collection focusses on the concept of revolution and mixes bold colours and patterns, directly related to PUMA\u2019s heritage running models. 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\/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cp\\u003e\u201cPUMA\u2019s unique space at Sole DXB will give people the chance to fully immerse themselves in our brand history and the forever faster mindset we live by. PUMA is pushing forward, moving and growing and entering into an exciting new chapter and this has been reflected throughout our interactive and futuristic space at this year\u2019s Sole DXB.\u201d\\u003c\/p\\u003e\\n\\u003cbr\/\\u003e\\u003cbr\/\\u003eRicardo Amaral, PUMA Team Head Marketing GCC\",\"width\":\"Wide\",\"style\":\"quote\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;\\u0026lt;strong\\u0026gt;PUMA\u2019s exhibition is one of the most talked about spaces each year at Sole DXB!\\u0026lt;\/strong\\u0026gt; Fusing history and culture with performance and design, PUMA brought their \\u0026lt;strong\\u0026gt;Forever Faster\\u0026lt;\/strong\\u0026gt; mantra to Dubai.\\u0026lt;br\/\\u0026gt;\\n\\u003cspan class=\\u0022textStyle_intro\\u0022\\u003e#ForeverFaster\\u003c\/span\\u003e\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;\\u0026lt;iframe loading=\\u0022lazy\\u0022 title=\\u0022SOLEDXB PUMA\\u0022 width=\\u0022500\\u0022 height=\\u0022281\\u0022 src=\\u0022https:\/\/www.youtube.com\/embed\/OuyQfcvvMrk?feature=oembed\\u0022 frameborder=\\u00220\\u0022 allow=\\u0022accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\\u0022 referrerpolicy=\\u0022strict-origin-when-cross-origin\\u0022 allowfullscreen\\u0026gt;\\u0026lt;\/iframe\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003ch2\\u003eSole DXB\\u003c\/h2\\u003e\\n\\u003cp\\u003e\\u003ca href=\\u0022https:\/\/www.soledxb.com\/\\u0022\\u003e\\u003cspan class=\\u0022text-style-2\\u0022\\u003eSole DXB\\u003c\/span\\u003e\\u003c\/a\\u003e is the annual youth and contemporary cultural festival in Dubai, featuring fashion, music, visual arts and sports. 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\/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;The festival ran from December 9-11 and PUMA put on a show for the festivalgoers. We welcomed some of the biggest hip hop and R\\u0026amp;amp;B global music artists to our stage: Egyptian hip hop artist known as the Godfather or Trap,\\u0026lt;strong\\u0026gt; Marwan Pablo\\u0026lt;\/strong\\u0026gt;, and American R\\u0026amp;amp;B artist,\\u0026lt;strong\\u0026gt; Ari Lennox. \\u0026lt;\/strong\\u0026gt;There were also DJ sets from \\u0026lt;strong\\u0026gt;Mixed Feelings \\u0026lt;\/strong\\u0026gt;and \\u0026lt;strong\\u0026gt;DJ Sotusura\\u0026lt;\/strong\\u0026gt;, and influencers present such as \\u0026lt;strong\\u0026gt;@salima.oui\\u0026lt;\/strong\\u0026gt;, \\u0026lt;strong\\u0026gt;@marwaalhash\\u0026lt;\/strong\\u0026gt;, \\u0026lt;strong\\u0026gt;@thenadinehossam\\u0026lt;\/strong\\u0026gt;, \\u0026lt;strong\\u0026gt;@alya.singsz\u00a0\\u0026lt;\/strong\\u0026gt;and \\u0026lt;strong\\u0026gt;@upscale_vandal.\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-image-multi 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\/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cspan class=\\u0022textStyle_intro\\u0022\\u003eExclusive Product Drops\\u003c\/span\\u003e\\n\\u0026lt;br\/\\u0026gt;At the festival we had exclusive limited-edition product drops from our \\u0026lt;strong\\u0026gt;PUMA X Ami, Archive Remastered and RS-X collections\\u0026lt;\/strong\\u0026gt; to\u00a0focus on the classics as well as new. The \\u0026lt;strong\\u0026gt;PUMA x Ami\\u0026lt;\/strong\\u0026gt; collection draws inspiration from a new era of achievement that does not conform to specific gender, individual or appearance and the happiness that comes from the people you surround yourself with. The\\u0026lt;strong\\u0026gt; Archive Remastered\\u0026lt;\/strong\\u0026gt; collection celebrates PUMA\u2019s 75 years of sport heritage by giving others the chance to build their own archive. The \\u0026lt;strong\\u0026gt;RS-X\\u0026lt;\/strong\\u0026gt; collection focusses on the concept of revolution and mixes bold colours and patterns, directly related to PUMA\u2019s heritage running models. 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