{"id":36314,"date":"2022-05-17T09:34:00","date_gmt":"2022-05-17T07:34:00","guid":{"rendered":"https:\/\/www.puma-catchup.com\/?p=36314"},"modified":"2026-03-24T13:22:18","modified_gmt":"2026-03-24T12:22:18","slug":"from-the-archive-the-history-of-pumas-claw-shoe","status":"publish","type":"post","link":"https:\/\/www.puma-catchup.com\/es\/our-legacy\/from-the-archive-the-history-of-pumas-claw-shoe\/","title":{"rendered":"From the Archive: The history of PUMA\u2019s Claw Shoe"},"content":{"rendered":"<!-- post header -->\n<div class=\"row rowSingleColumn\">\n    <div class=\"col breadcrumb\">\n        <a href=\"\/es\/\">Inicio<\/a>\/\n        <a href=\"\/es\/category\/our-legacy\/\">Nuestro legado<\/a>\/\n        Del Archivo: La historia de la zapatilla con garra de PUMA\n    <\/div>\n<\/div>\n<div class=\"row rowPostHeaderImage headerImageAnim\">\n    <div class=\"scrollAnim\" \n        id=\"postHeaderImage\"\n         style=\"width:100%;position:relative;overflow:hidden;        aspect-ratio:2        ;\" >\n    <img decoding=\"async\" alt=\"\"\n        class=\"\"\n        src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/04\/Header-Krallenschuh.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;        object-position: 50% 0%; object-fit: cover;\"\/>\n        <\/div>\n    \n<\/div>\n<div class=\"row rowSingleColumnWide rowPostHeader\">\n    <div id=\"postHeaderText\" class=\"col tcenter\" >\n        <div class=\"cat\"><a class=\"secondary\" href=\"\">Nuestro legado<\/a><\/div>\n        <div id=\"headerSocialIcons\" class=\"headerSocialIcons tleft\">\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Four-legacy%2Ffrom-the-archive-the-history-of-pumas-claw-shoe%2F\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Four-legacy%2Ffrom-the-archive-the-history-of-pumas-claw-shoe%2F\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https:\/\/www.puma-catchup.com\/es\/our-legacy\/from-the-archive-the-history-of-pumas-claw-shoe\/&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Four-legacy%2Ffrom-the-archive-the-history-of-pumas-claw-shoe%2F\" target=\"blank\"><\/a>\n        <\/div>\n        <h1 class=\"\" >Cuando PUMA mostr\u00f3 sus garras<\/h1>\n        <div class=\"articleintro\" >La historia de las zapatillas Claw de PUMA<\/div>\n        <div class=\"date\">17 de mayo de 2022 <\/div>\n\n        <div id=\"\" class=\"headerSocialIconsMobile tcenter mobile\">\n            <a class=\"sharing\" id=\"mobileshare\" onclick='navigator.share({ \"title\": &quot;From the Archive: The history of PUMA\\u2019s Claw Shoe&quot;, \"text\": &quot;Let\\u00b4s look back to the Olympic Games in Munich in 1972, where a PUMA innovation was introduced: the PUMA Claw Shoe. &quot;, \"url\": \"https:\/\/www.puma-catchup.com\/es\/our-legacy\/from-the-archive-the-history-of-pumas-claw-shoe\/\" })'  target=\"blank\"><\/a>\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.puma-catchup.com\/es\/our-legacy\/from-the-archive-the-history-of-pumas-claw-shoe\/\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/www.puma-catchup.com\/es\/our-legacy\/from-the-archive-the-history-of-pumas-claw-shoe\/\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Four-legacy%2Ffrom-the-archive-the-history-of-pumas-claw-shoe%2F&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Four-legacy%2Ffrom-the-archive-the-history-of-pumas-claw-shoe%2F\" target=\"blank\"><\/a>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">\u00a1Casi han pasado 50 a\u00f1os! En el verano de 1972, todo el mundo del deporte miraba hacia M\u00fanich, donde se celebraban los Juegos Ol\u00edmpicos. Pero no s\u00f3lo los aficionados y los atletas esperaban con impaciencia el acontecimiento. En este art\u00edculo, queremos echar la vista atr\u00e1s y destacar una innovaci\u00f3n que se introdujo en los Juegos: las zapatillas PUMA Claw Shoe. Estas zapatillas se desarrollaron en colaboraci\u00f3n con la multinacional qu\u00edmica BASF.<\/span>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row image multi 1 -->\n<div class=\"row rowImages2 spacing\">\n\t<div class=\"\">\n\t\t<div class=\"row inner\">\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:1.797619047619  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/04\/gallery-burste2.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t\t\t<div class=\"descr\">\n\t\t\t\t\t\tPUMA \"Pincel de p\u00faas\" TAHOE, 1968 \n\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:1.797619047619  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/04\/gallery-burste.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t\t\t<div class=\"descr\">\n\t\t\t\t\t\tPUMA \"Pincel de p\u00faas\" TAHOE, 1968 \n\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:0  ; background-image: url(''); background-size: cover;background-position: 0% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">PRIMERO FUE EL PINCHO DE CEPILLO \u201cTAHOE<\/span><br><br>Cuatro a\u00f1os antes, en v\u00edsperas de los Juegos Ol\u00edmpicos de Ciudad de M\u00e9xico, PUMA hab\u00eda lanzado una zapatilla de rendimiento especial: la zapatilla \u201cBrush Spike\u201d llamada TAHOE. El motivo de este nuevo desarrollo fue que las competiciones de atletismo de los Juegos Ol\u00edmpicos de Verano de 1968 se celebraron por primera vez en pistas sint\u00e9ticas (pistas de tart\u00e1n). La TAHOE no s\u00f3lo fue la primera zapatilla deportiva con cierre de velcro, sino que tambi\u00e9n ten\u00eda 68 clavos dispuestos en filas en la parte delantera de la suela. Aunque estos clavos s\u00f3lo med\u00edan cuatro mil\u00edmetros de largo, proporcionaban una tracci\u00f3n mucho mejor en las nuevas pistas sint\u00e9ticas.<br><br>Enviamos una colecci\u00f3n de las zapatillas al campo de entrenamiento de los corredores estadounidenses y los resultados fueron impresionantes: los corredores no s\u00f3lo se sintieron c\u00f3modos de inmediato con la zapatilla, sino que batieron varios r\u00e9cords mundiales con ellas. Sin embargo, la IAAF (Asociaci\u00f3n Internacional de Federaciones de Atletismo) debati\u00f3 si las finas agujas de la zapatilla de cepillo pod\u00edan considerarse clavos. Seg\u00fan las normas de la IAAF de la \u00e9poca -que siguen vigentes hoy en d\u00eda-, no se permit\u00edan las zapatillas de correr con m\u00e1s de once clavos. Las puntas met\u00e1licas cortas fueron evaluadas y consideradas como clavos, lo que llev\u00f3 a la prohibici\u00f3n de la zapatilla antes del inicio de los Juegos Ol\u00edmpicos de Verano.<br><\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_quote\" ><p>La zapatilla de garra PUMA, desarrollada en colaboraci\u00f3n con BASF, es otro hito en la historia del calzado deportivo.<\/p><strong><br><br>Helmut Fischer, fundador del Archivo PUMA y conocido como Mr. PUMA<\/strong><\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">COOPERACI\u00d3N CON BASF<\/span><br><br>Adem\u00e1s del n\u00famero limitado de clavos, hab\u00eda que tener en cuenta otros aspectos a la hora de desarrollar unas zapatillas de correr adecuadas, como el desgaste de las pistas sint\u00e9ticas causado por los clavos. Para encontrar soluciones y desarrollar un sucesor mejorado de la zapatilla \u201cBrush Spike\u201d, Armin Dassler inici\u00f3 una colaboraci\u00f3n con un acreditado especialista en pl\u00e1sticos: BASF AG. Tras los an\u00e1lisis realizados por diversos institutos de pruebas y deportivos, como el Instituto de Biomec\u00e1nica y Ortopedia de la Universidad Alemana del Deporte de Colonia o el Instituto de Fisiolog\u00eda de la Universidad Johannes Gutenberg de Maguncia, se desarroll\u00f3 una nueva suela innovadora utilizando el pl\u00e1stico Ultramid de BASF y, en lugar de los habituales clavos, se integraron en la suela garras opuestas y desplazadas fabricadas con Ultramid. Una vez convertidas estas innovadoras suelas en zapatillas completas, se realizaron las primeras pruebas pr\u00e1cticas con atletas de \u00e9lite, como Joachim Eigenherr, que pusieron a prueba las nuevas zapatillas.<br><\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row image multi 1 -->\n<div class=\"row rowImages3 spacing\">\n\t<div class=\"\">\n\t\t<div class=\"row inner\">\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:1.797619047619  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/04\/gallery-krallenschuh-2.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t\t\t<div class=\"descr\">\n\t\t\t\t\t\tZapatilla de garra PUMA con suela y clavos de Ultramid, 1972\n\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:1.797619047619  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/04\/gallery-krallenschuh.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t\t\t<div class=\"descr\">\n\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:1.797619047619  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/04\/gallery-krallen.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t\t\t<div class=\"descr\">\n\t\t\t\t\t\t\n\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" >Pero, \u00bfc\u00f3mo se comportar\u00edan las nuevas zapatillas en una carrera real? \u00bfY cu\u00e1l ser\u00eda la magnitud del desgaste? Para encontrar las respuestas a estas preguntas, BASF se puso en contacto con la AWETA, que, bajo la direcci\u00f3n del ingeniero Erich Strickle, desarroll\u00f3 un dispositivo de pruebas completamente nuevo: el \u201ccorredor artificial\u201d. Impulsadas por un motor de tres caballos de potencia, las \u201cpiernas\u201d del dispositivo pod\u00edan funcionar a velocidades ajustables de forma continua. Para registrar la distancia recorrida por el \u201ccorredor artificial\u201d, se dise\u00f1\u00f3 una \u201cpista\u201d m\u00f3vil. De este modo, se pod\u00eda evaluar el calzado sometido a las diferentes cargas que se producen durante las distintas disciplinas atl\u00e9ticas.<\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row image single -->\n<div class=\"row rowSingleColumnWide spacing\">\n\t<div class=\"col\">\n\t<div class=\"0 scrollAnim\" \n\t    \n\t     style=\"Wide;position:relative;overflow:hidden;\t;\" >\n\t<img decoding=\"async\" alt=\"\"\n\t    class=\"\"\n\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/04\/Header-Krallenschuh.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t    <\/div>\n\t\n\t\t<div class=\"descr\">El zapato de garras tambi\u00e9n se prob\u00f3 sobre una superficie h\u00fameda y sucia en la primavera de 1972 (derechos de imagen: BASF Corporate History)\n\n<\/div>\n\t<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_quote\" ><p>Para m\u00ed, despu\u00e9s de la prohibici\u00f3n de la legendaria PUMA Brush Spike, la PUMA Claw Shoe es otra muestra de la fuerza de PUMA para las nuevas innovaciones.<\/p><strong><br><br>Helmut Fischer<\/strong><\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">MUNICH '72<\/span><br>\u00a0<br>Tras un largo trabajo de desarrollo, PUMA y BASF presentaron la \u201cClaw Shoe\u201d -tambi\u00e9n conocida como \u201cM\u00fcnchen72\u201d- en la feria ISPO de M\u00fanich el 11 de marzo de 1972. La \"Claw Shoe\" se utiliz\u00f3 con \u00e9xito en las competiciones de atletismo alemanas que tuvieron lugar en el periodo previo a los Juegos Ol\u00edmpicos. Seg\u00fan BASF, el equipo ol\u00edmpico nigeriano realiz\u00f3 su campo de entrenamiento en Hemsbach y aprovech\u00f3 la oportunidad para probar la zapatilla de garra. Los atletas africanos valoraron positivamente la zapatilla y declararon que tambi\u00e9n les gustar\u00eda llevarla en los Juegos Ol\u00edmpicos.<\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row image single -->\n<div class=\"row rowSingleColumnWide spacing\">\n\t<div class=\"col\">\n\t<div class=\"0 scrollAnim\" \n\t    \n\t     style=\"Wide;position:relative;overflow:hidden;\t;\" >\n\t<img decoding=\"async\" alt=\"\"\n\t    class=\"\"\n\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/04\/Screenshot-2022-04-14-at-15.26.58.png\" style=\"transition: 0.35s all;height:100%;width:100%;\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t    <\/div>\n\t\n\t\t<div class=\"descr\">Anuncio de la zapatilla con garras de PUMA (1972)<\/div>\n\t<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" >Si los atletas llevaban entonces las zapatillas Claw en M\u00fanich y c\u00f3mo influy\u00f3 este hecho en sus actuaciones es algo que, por desgracia, no puede aclararse de forma concluyente.<br><br>Al a\u00f1o siguiente hab\u00edamos ofrecido el zapato de garras con los clavos Ultramid bajo el nombre de \u201cOttawa\u201d. Hab\u00edamos comercializado el modelo de zapato hasta 1985, pero a lo largo de los a\u00f1os se han insertado pinchos met\u00e1licos entre las garras.<\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row image single -->\n<div class=\"row rowSingleColumnWide spacing\">\n\t<div class=\"col\">\n\t<div class=\"0 scrollAnim\" \n\t    \n\t     style=\"Wide;position:relative;overflow:hidden;\t;\" >\n\t<img decoding=\"async\" alt=\"\"\n\t    class=\"\"\n\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/05\/gallery-craw-spike.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t    <\/div>\n\t\n\t\t<div class=\"descr\">PUMA Kralle 130, 1977<\/div>\n\t<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><em>Queremos dar las gracias al <strong>BASF<\/strong> Corporate History Team por facilitar contenidos e im\u00e1genes para este art\u00edculo.<\/em><\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row image multi 1 -->\n<div class=\"row rowImages3 spacing\">\n\t<div class=\"\">\n\t\t<div class=\"row inner\">\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:0.69230769230769  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/04\/sidebar-krallenschuh.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t\t\t<div class=\"descr\">\n\t\t\t\t\t\tEl \u201ccorredor artificial\u201d desarrollado por el departamento de tecnolog\u00eda de aplicaci\u00f3n (AWETA) durante la prueba de resistencia para calzado deportivo, 1972 (Derechos de imagen: BASF Corporate History) \n\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:0.69230769230769  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/03\/Helmut.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t\t\t<div class=\"descr\">\n\t\t\t\t\t\tHelmut Fischer \n\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:0.69230769230769  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/04\/sidebar-2-1.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Remont\u00e9monos a los Juegos Ol\u00edmpicos de Munich en 1972, donde se introdujo una innovaci\u00f3n de PUMA: la zapatilla PUMA Claw. <\/p>","protected":false},"author":4,"featured_media":36315,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_top_article":false,"is_featured_article":true,"EasyPostViewCounter":343,"meta-headline":"When PUMA showed its claws","footnotes":""},"categories":[1091],"class_list":["post-36314","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-our-legacy"],"fullData":{"ID":36314,"post_author":"4","post_date":"2022-05-17 09:34:00","post_date_gmt":"2022-05-17 07:34:00","post_content":"<!-- wp:puma\/row-post-header {\"image\":{\"id\":36315,\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/04\/Header-Krallenschuh.jpg\"},\"headline\":\"When PUMA showed its claws\",\"content\":\"The history of PUMA\\u0026rsquo;s Claw Shoe\",\"className\":\"\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;It\\u0026rsquo;s almost been 50 years! In the summer of 1972, the entire sporting world looked to Munich, where the Olympic Games were taking place. But not only fans and athletes were looking forward to the event. In this article, we want to look back and highlight an innovation that was introduced at the Games \\u0026ndash; the PUMA Claw Shoe. These running shoes were developed in collaboration with the multinational chemical company BASF.\\u0026lt;\/span\\u0026gt;\\n\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-multi {\"images\":[{\"id\":36378},{\"id\":36377},{\"id\":\"placeholder\"}],\"showCaptions\":[true,true],\"className\":\"\",\"style\":\"2\",\"aspect\":\"0\",\"headlines\":[],\"captions\":[],\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;FIRST WAS THE \\u0026ldquo;TAHOE\\u0026rdquo; BRUSH SPIKE\\u0026lt;\/span\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;Four years earlier, in the run-up to the Olympic Games in Mexico City, PUMA had released a special performance shoe: the \\u0026ldquo;Brush Spike\\u0026rdquo; shoe called TAHOE. The reason for this new development was that the running competitions at the 1968 Summer Olympics were held on synthetic tracks (tartan tracks) for the first time. The TAHOE was not only the first sports shoe with a Velcro fastener, but also had 68 spikes arranged in rows in the front part of the sole. Although these spikes are only four millimetres long, they provided much better traction on the new synthetic tracks.\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;We sent a collection of the shoes to the US runners\\u0026rsquo; training camp and the results were impressive: not only did the runners immediately feel comfortable with the shoe, but they also broke several world records in them. However, the IAAF (International Association of Athletics Federations) debated whether the thin needles of the brush shoe could be considered spikes. According to the IAAF rules at the time \\u0026ndash; which still apply today \\u0026ndash; running shoes with more than eleven spikes were not allowed. The short metal spikes were assessed and considered as spikes, which led to the shoe being banned before the start of the Summer Olympics.\\u0026lt;br\\u0026gt;\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;p\\u0026gt;The PUMA claw shoe, which was developed in cooperation with BASF, is another milestone in the history of sports footwear.\\u0026lt;\/p\\u0026gt;\\u0026lt;strong\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;Helmut Fischer, Founder of the PUMA Archive and known as Mr. PUMA\\u0026lt;\/strong\\u0026gt;\",\"style\":\"quote\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;COOPERATION WITH BASF\\u0026lt;\/span\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;In addition to the limited number of spikes, other aspects had to be taken into account when developing suitable running shoes, such as the wear to synthetic tracks caused by the spikes. To find solutions and develop an improved successor to the \\u0026ldquo;Brush Spike\\u0026rdquo; shoe, Armin Dassler initiated a partnership with a proven specialist for plastics: BASF AG. Following analyses by various testing and sporting institutes, such as the Institute for Biomechanics and Orthopaedics at the German Sport University Cologne or the Institute of Physiology at the Johannes Gutenberg University Mainz, an innovative new sole was developed using the BASF plastic Ultramid and, instead of the usual spikes, opposing and offset claws made from Ultramid were integrated into the sole. Once these innovative soles had been made into complete shoes, the first practical tests took place with top athletes such as Joachim Eigenherr, putting the new shoes through their paces.\\u0026lt;br\\u0026gt;\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-multi {\"style\":\"3\",\"images\":[{\"id\":36319},{\"id\":36318},{\"id\":36379}],\"showCaptions\":[true,true,true],\"className\":\"\",\"aspect\":\"0\",\"headlines\":[],\"captions\":[],\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"But how would the new shoes behave in a real race? And how great would the wear and tear be? To find the answers to these questions, BASF approached the AWETA, which, under the lead of engineer Erich Strickle, developed a completely new testing device: the \\u0026ldquo;artificial runner.\\u0026rdquo; Powered with a three-horsepower engine, the \\u0026ldquo;legs\\u0026rdquo; of the device could be operated at continuously adjustable speeds. To record the distance covered by the \\u0026ldquo;artificial runner,\\u0026rdquo; the \\u0026ldquo;track\\u0026rdquo; was designed to be movable. This meant that the shoes could be evaluated when subjected to the different loads that occur during the various athletic disciplines.\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-single {\"image\":{\"id\":36315,\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/04\/Header-Krallenschuh.jpg\"},\"className\":\"\",\"aspect\":\"0\",\"spacing\":true,\"style\":\"Wide\",\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;p\\u0026gt;For me, after the ban of the legendary PUMA Brush Spike, the PUMA Claw Shoe is another sign of PUMA\\u0026#039;s strength for new innovations.\\u0026lt;\/p\\u0026gt;\\u0026lt;strong\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;Helmut Fischer\\u0026lt;\/strong\\u0026gt;\",\"style\":\"quote\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;MUNICH \\u0026acute;72\\u0026lt;\/span\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026nbsp;\\u0026lt;br\\u0026gt;After extensive development work, PUMA and BASF presented the \\u0026ldquo;Claw Shoe\\u0026rdquo; \\u0026ndash; also known as the \\u0026ldquo;M\\u0026uuml;nchen72\\u0026rdquo; \\u0026ndash; at the ISPO trade fair in Munich on March 11, 1972. The Claw Shoe was successfully used in the German athletics competitions that took place in the run-up to the Olympic Games. According to BASF, the Nigerian Olympic team held their training camp in Hemsbach and took the opportunity to test the claw shoe. The African athletes were positive about the shoe and stated that they would also like to wear it at the Olympic Games.\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-single {\"image\":{\"id\":36322,\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/04\/Screenshot-2022-04-14-at-15.26.58.png\"},\"className\":\"\",\"aspect\":\"0\",\"spacing\":true,\"style\":\"Wide\",\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"If the athletes then wore the Claw Shoes in Munich and how this fact influenced their performances can unfortunately not be conclusively clarified.\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;The following year we had offered the Claw Shoe with the Ultramid spikes under the name \\u0026ldquo;Ottawa\\u0026rdquo;. We had marketed the shoe model until 1985, but over the years metal spikes have been inserted between the claws.\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-single {\"image\":{\"id\":37191,\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/05\/gallery-craw-spike.jpg\"},\"className\":\"\",\"aspect\":\"0\",\"spacing\":true,\"style\":\"Wide\",\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;em\\u0026gt;We would like to thank the \\u0026lt;strong\\u0026gt;BASF\\u0026lt;\/strong\\u0026gt; Corporate History Team for providing content and images for this article.\\u0026lt;\/em\\u0026gt;\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-multi {\"style\":\"3\",\"images\":[{\"id\":36320},{\"id\":25082},{\"id\":36380}],\"headlines\":[\"\",\"\",\"\"],\"captions\":[null,\"Helmut Fischer \"],\"showCaptions\":[true,true,false],\"className\":\"\",\"aspect\":\"0\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->","post_title":"From the Archive: The history of PUMA\u2019s Claw Shoe","post_excerpt":"Let\u00b4s look back to the Olympic Games in Munich in 1972, where a PUMA innovation was introduced: the PUMA Claw Shoe. ","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"from-the-archive-the-history-of-pumas-claw-shoe","to_ping":"","pinged":"","post_modified":"2026-03-24 13:22:18","post_modified_gmt":"2026-03-24 12:22:18","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.puma-catchup.com\/?p=36314","menu_order":0,"post_type":"post","post_mime_type":"","comment_count":"0","filter":"raw","ancestors":[],"page_template":"","post_category":[1091],"tags_input":[],"id":36314,"author":"4","date":"2022-05-17 09:34:00","date_gmt":"2022-05-17 07:34:00","content":"<!-- wp:puma\/row-post-header {\"image\":{\"id\":36315,\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/04\/Header-Krallenschuh.jpg\"},\"headline\":\"When PUMA showed its claws\",\"content\":\"The history of PUMA\\u0026rsquo;s Claw Shoe\",\"className\":\"\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;It\\u0026rsquo;s almost been 50 years! In the summer of 1972, the entire sporting world looked to Munich, where the Olympic Games were taking place. But not only fans and athletes were looking forward to the event. In this article, we want to look back and highlight an innovation that was introduced at the Games \\u0026ndash; the PUMA Claw Shoe. These running shoes were developed in collaboration with the multinational chemical company BASF.\\u0026lt;\/span\\u0026gt;\\n\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-multi {\"images\":[{\"id\":36378},{\"id\":36377},{\"id\":\"placeholder\"}],\"showCaptions\":[true,true],\"className\":\"\",\"style\":\"2\",\"aspect\":\"0\",\"headlines\":[],\"captions\":[],\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;FIRST WAS THE \\u0026ldquo;TAHOE\\u0026rdquo; BRUSH SPIKE\\u0026lt;\/span\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;Four years earlier, in the run-up to the Olympic Games in Mexico City, PUMA had released a special performance shoe: the \\u0026ldquo;Brush Spike\\u0026rdquo; shoe called TAHOE. The reason for this new development was that the running competitions at the 1968 Summer Olympics were held on synthetic tracks (tartan tracks) for the first time. The TAHOE was not only the first sports shoe with a Velcro fastener, but also had 68 spikes arranged in rows in the front part of the sole. Although these spikes are only four millimetres long, they provided much better traction on the new synthetic tracks.\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;We sent a collection of the shoes to the US runners\\u0026rsquo; training camp and the results were impressive: not only did the runners immediately feel comfortable with the shoe, but they also broke several world records in them. However, the IAAF (International Association of Athletics Federations) debated whether the thin needles of the brush shoe could be considered spikes. According to the IAAF rules at the time \\u0026ndash; which still apply today \\u0026ndash; running shoes with more than eleven spikes were not allowed. The short metal spikes were assessed and considered as spikes, which led to the shoe being banned before the start of the Summer Olympics.\\u0026lt;br\\u0026gt;\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;p\\u0026gt;The PUMA claw shoe, which was developed in cooperation with BASF, is another milestone in the history of sports footwear.\\u0026lt;\/p\\u0026gt;\\u0026lt;strong\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;Helmut Fischer, Founder of the PUMA Archive and known as Mr. PUMA\\u0026lt;\/strong\\u0026gt;\",\"style\":\"quote\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;COOPERATION WITH BASF\\u0026lt;\/span\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;In addition to the limited number of spikes, other aspects had to be taken into account when developing suitable running shoes, such as the wear to synthetic tracks caused by the spikes. To find solutions and develop an improved successor to the \\u0026ldquo;Brush Spike\\u0026rdquo; shoe, Armin Dassler initiated a partnership with a proven specialist for plastics: BASF AG. Following analyses by various testing and sporting institutes, such as the Institute for Biomechanics and Orthopaedics at the German Sport University Cologne or the Institute of Physiology at the Johannes Gutenberg University Mainz, an innovative new sole was developed using the BASF plastic Ultramid and, instead of the usual spikes, opposing and offset claws made from Ultramid were integrated into the sole. Once these innovative soles had been made into complete shoes, the first practical tests took place with top athletes such as Joachim Eigenherr, putting the new shoes through their paces.\\u0026lt;br\\u0026gt;\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-multi {\"style\":\"3\",\"images\":[{\"id\":36319},{\"id\":36318},{\"id\":36379}],\"showCaptions\":[true,true,true],\"className\":\"\",\"aspect\":\"0\",\"headlines\":[],\"captions\":[],\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"But how would the new shoes behave in a real race? And how great would the wear and tear be? To find the answers to these questions, BASF approached the AWETA, which, under the lead of engineer Erich Strickle, developed a completely new testing device: the \\u0026ldquo;artificial runner.\\u0026rdquo; Powered with a three-horsepower engine, the \\u0026ldquo;legs\\u0026rdquo; of the device could be operated at continuously adjustable speeds. To record the distance covered by the \\u0026ldquo;artificial runner,\\u0026rdquo; the \\u0026ldquo;track\\u0026rdquo; was designed to be movable. This meant that the shoes could be evaluated when subjected to the different loads that occur during the various athletic disciplines.\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-single {\"image\":{\"id\":36315,\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/04\/Header-Krallenschuh.jpg\"},\"className\":\"\",\"aspect\":\"0\",\"spacing\":true,\"style\":\"Wide\",\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;p\\u0026gt;For me, after the ban of the legendary PUMA Brush Spike, the PUMA Claw Shoe is another sign of PUMA\\u0026#039;s strength for new innovations.\\u0026lt;\/p\\u0026gt;\\u0026lt;strong\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;Helmut Fischer\\u0026lt;\/strong\\u0026gt;\",\"style\":\"quote\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;MUNICH \\u0026acute;72\\u0026lt;\/span\\u0026gt;\\u0026lt;br\\u0026gt;\\u0026nbsp;\\u0026lt;br\\u0026gt;After extensive development work, PUMA and BASF presented the \\u0026ldquo;Claw Shoe\\u0026rdquo; \\u0026ndash; also known as the \\u0026ldquo;M\\u0026uuml;nchen72\\u0026rdquo; \\u0026ndash; at the ISPO trade fair in Munich on March 11, 1972. The Claw Shoe was successfully used in the German athletics competitions that took place in the run-up to the Olympic Games. According to BASF, the Nigerian Olympic team held their training camp in Hemsbach and took the opportunity to test the claw shoe. The African athletes were positive about the shoe and stated that they would also like to wear it at the Olympic Games.\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-single {\"image\":{\"id\":36322,\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/04\/Screenshot-2022-04-14-at-15.26.58.png\"},\"className\":\"\",\"aspect\":\"0\",\"spacing\":true,\"style\":\"Wide\",\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"If the athletes then wore the Claw Shoes in Munich and how this fact influenced their performances can unfortunately not be conclusively clarified.\\u0026lt;br\\u0026gt;\\u0026lt;br\\u0026gt;The following year we had offered the Claw Shoe with the Ultramid spikes under the name \\u0026ldquo;Ottawa\\u0026rdquo;. We had marketed the shoe model until 1985, but over the years metal spikes have been inserted between the claws.\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-single {\"image\":{\"id\":37191,\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/05\/gallery-craw-spike.jpg\"},\"className\":\"\",\"aspect\":\"0\",\"spacing\":true,\"style\":\"Wide\",\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;em\\u0026gt;We would like to thank the \\u0026lt;strong\\u0026gt;BASF\\u0026lt;\/strong\\u0026gt; Corporate History Team for providing content and images for this article.\\u0026lt;\/em\\u0026gt;\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-image-multi {\"style\":\"3\",\"images\":[{\"id\":36320},{\"id\":25082},{\"id\":36380}],\"headlines\":[\"\",\"\",\"\"],\"captions\":[null,\"Helmut Fischer \"],\"showCaptions\":[true,true,false],\"className\":\"\",\"aspect\":\"0\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->","title":"From the Archive: The history of PUMA\u2019s Claw Shoe","excerpt":"Remont\u00e9monos a los Juegos Ol\u00edmpicos de Munich en 1972, donde se introdujo una innovaci\u00f3n de PUMA: la zapatilla PUMA Claw.","status":"publish","password":"","name":"from-the-archive-the-history-of-pumas-claw-shoe","modified":"2026-03-24 13:22:18","modified_gmt":"2026-03-24 12:22:18","content_filtered":"","parent":0,"type":"post","mime_type":"","template":"","category":[1091],"datetime_local":"17 de mayo de 2022, 7:34","date_local":"17 de mayo de 2022","time_local":"7:34","slug":"from-the-archive-the-history-of-pumas-claw-shoe","url":"https:\/\/www.puma-catchup.com\/es\/our-legacy\/from-the-archive-the-history-of-pumas-claw-shoe\/","featured_image":{"width":1140,"height":640,"file":"2022\/04\/Header-Krallenschuh.jpg","filesize":455290,"sizes":{"medium":{"file":"Header-Krallenschuh-300x168.jpg","width":300,"height":168,"mime-type":"image\/jpeg","filesize":14242},"large":{"file":"Header-Krallenschuh-1024x575.jpg","width":1024,"height":575,"mime-type":"image\/jpeg","filesize":116103},"thumbnail":{"file":"Header-Krallenschuh-150x150.jpg","width":150,"height":150,"mime-type":"image\/jpeg","filesize":6970},"medium_large":{"file":"Header-Krallenschuh-768x431.jpg","width":768,"height":431,"mime-type":"image\/jpeg","filesize":71587},"trp-custom-language-flag":{"file":"Header-Krallenschuh-18x10.jpg","width":18,"height":10,"mime-type":"image\/jpeg","filesize":292}},"image_meta":{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0","keywords":[]},"id":36315,"alt":"","caption":"The claw shoe was also tested on a wet and dirty surface in spring of 1972 (image rights: BASF Corporate History)\n\n","description":"","url":"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/04\/Header-Krallenschuh.jpg","title":"Header-Krallenschuh","aspect_ratio":1.78125,"focalPointLeft":0.5,"focalPointTop":0},"headline":"When PUMA showed its claws","categories":[{"term_id":1091,"name":"Nuestro legado","slug":"our-legacy","term_group":0,"term_taxonomy_id":1091,"taxonomy":"category","description":"","parent":0,"count":17,"filter":"raw","url":"https:\/\/www.puma-catchup.com\/es\/category\/our-legacy\/"}],"theCategory":{"term_id":1091,"name":"Nuestro legado","slug":"our-legacy","term_group":0,"term_taxonomy_id":1091,"taxonomy":"category","description":"","parent":0,"count":17,"filter":"raw","cat_ID":1091,"category_count":17,"category_description":"","cat_name":"Our Legacy","category_nicename":"our-legacy","category_parent":0},"isFeaturedArticle":true,"isTopArticle":false},"_links":{"self":[{"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/posts\/36314","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/comments?post=36314"}],"version-history":[{"count":0,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/posts\/36314\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/media\/36315"}],"wp:attachment":[{"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/media?parent=36314"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/categories?post=36314"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}