{"id":34511,"date":"2022-02-17T09:00:11","date_gmt":"2022-02-17T08:00:11","guid":{"rendered":"https:\/\/www.puma-catchup.com\/?p=34511"},"modified":"2025-09-19T14:45:31","modified_gmt":"2025-09-19T14:45:31","slug":"puma-introduces-the-first-mile-pack-football-boots-made-from-recycled-materials","status":"publish","type":"post","link":"https:\/\/www.puma-catchup.com\/es\/sports\/puma-introduces-the-first-mile-pack-football-boots-made-from-recycled-materials\/","title":{"rendered":"PUMA PRESENTA EL PACK FIRST MILE: BOTAS DE F\u00daTBOL FABRICADAS CON MATERIALES RECICLADOS"},"content":{"rendered":"<!-- post header -->\n<div class=\"row rowSingleColumn\">\n    <div class=\"col breadcrumb\">\n        <a href=\"\/es\/\">Inicio<\/a>\/\n        <a href=\"\/es\/category\/sports\/\">Deportes<\/a>\/\n        PUMA PRESENTA EL PACK FIRST MILE: BOTAS DE F\u00daTBOL FABRICADAS CON MATERIALES RECICLADOS\n    <\/div>\n<\/div>\n<div class=\"row rowPostHeaderImage headerImageAnim\">\n    <div class=\"scrollAnim\" \n        id=\"postHeaderImage\"\n         style=\"width:100%;position:relative;overflow:hidden;        aspect-ratio:2        ;\" >\n    <img decoding=\"async\" alt=\"\"\n        class=\"\"\n        src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/02\/Header-FirstMile-Future.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;        object-position: 50% 0%; object-fit: cover;\"\/>\n        <\/div>\n    \n<\/div>\n<div class=\"row rowSingleColumnWide rowPostHeader\">\n    <div id=\"postHeaderText\" class=\"col tcenter\" >\n        <div class=\"cat\"><a class=\"secondary\" href=\"https:\/\/www.puma-catchup.com\/es\/category\/sports\/\">Deportes<\/a><\/div>\n        <div id=\"headerSocialIcons\" class=\"headerSocialIcons tleft\">\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsports%2Fpuma-introduces-the-first-mile-pack-football-boots-made-from-recycled-materials%2F\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsports%2Fpuma-introduces-the-first-mile-pack-football-boots-made-from-recycled-materials%2F\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https:\/\/www.puma-catchup.com\/es\/sports\/puma-introduces-the-first-mile-pack-football-boots-made-from-recycled-materials\/&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsports%2Fpuma-introduces-the-first-mile-pack-football-boots-made-from-recycled-materials%2F\" target=\"blank\"><\/a>\n        <\/div>\n        <h1 class=\"\" >RENACER PARA ACTUAR<\/h1>\n        <div class=\"articleintro\" >PUMA PRESENTA EL PACK FIRST MILE: BOTAS DE F\u00daTBOL FABRICADAS CON MATERIALES RECICLADOS <\/div>\n        <div class=\"date\">17 de febrero de 2022 <\/div>\n\n        <div id=\"\" class=\"headerSocialIconsMobile tcenter mobile\">\n            <a class=\"sharing\" id=\"mobileshare\" onclick='navigator.share({ \"title\": &quot;PUMA INTRODUCES THE FIRST MILE PACK: FOOTBALL BOOTS MADE FROM RECYCLED MATERIALS&quot;, \"text\": &quot;We are thrilled to have been able to transform trash into a high performing football boot that will be used at the highest level of the game. Say \\u00b4hi\\u00b4to our PUMA First Mile Pack! We have worked together with First Mile since 2019 but it is the first time, we use First Mile\\u2019s recycled yarns in football boots. For this, we utilize recycled yarns developed from post-consumer plastic collected by First Mile in Taiwan China. The plastic is sorted, cleaned, shredded, spun into yarn and then woven into a stretchy engineered knit to create football boots that play faster but tread a little lighter. Reborn to perform! Learn more about the process and our First Mile ULTRA 1.3 and the FUTURE 1.2 football boots!\\n&quot;, \"url\": \"https:\/\/www.puma-catchup.com\/es\/sports\/puma-introduces-the-first-mile-pack-football-boots-made-from-recycled-materials\/\" })'  target=\"blank\"><\/a>\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.puma-catchup.com\/es\/sports\/puma-introduces-the-first-mile-pack-football-boots-made-from-recycled-materials\/\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/www.puma-catchup.com\/es\/sports\/puma-introduces-the-first-mile-pack-football-boots-made-from-recycled-materials\/\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsports%2Fpuma-introduces-the-first-mile-pack-football-boots-made-from-recycled-materials%2F&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsports%2Fpuma-introduces-the-first-mile-pack-football-boots-made-from-recycled-materials%2F\" target=\"blank\"><\/a>\n        <\/div>\n    <\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">Estamos encantados de haber podido transformar la basura en una bota de f\u00fatbol de alto rendimiento que se utilizar\u00e1 al m\u00e1s alto nivel del juego. \u00a1Saluda a nuestro PUMA First Mile Pack! Hemos trabajado junto con First Mile desde 2019, pero es la primera vez, que utilizamos los hilos reciclados de First Mile en botas de f\u00fatbol. Para ello, utilizamos hilos reciclados desarrollados a partir de pl\u00e1stico post-consumo recogido por First Mile en Taiw\u00e1n China. El pl\u00e1stico se clasifica, se limpia, se tritura, se hila y luego se teje en un punto el\u00e1stico de ingenier\u00eda para crear botas de f\u00fatbol que jueguen m\u00e1s r\u00e1pido pero pisen un poco m\u00e1s ligero. \u00a1Renacer para rendir! M\u00e1s informaci\u00f3n sobre el proceso y nuestras botas de f\u00fatbol First Mile ULTRA 1.3 y FUTURE 1.2.<\/span>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row image multi 1 -->\n<div class=\"row rowImages3 spacing\">\n\t<div class=\"\">\n\t\t<div class=\"row inner\">\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:0.8  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/02\/22SS_TS_Football_First-Mile_Future-Z_Product-Only_4x5_6-scaled-1.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:1.7777777777778  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/02\/22SS_TS_Football_First-Mile_Combined_Product-Only_16x9_9-scaled-1.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:0.8  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/02\/22SS_TS_Football_First-Mile_Ultra_Product-Only_4x5_4-scaled-1.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">\u201cCon este pack, introducimos por primera vez el hilo reciclado First Mile en nuestras botas de f\u00fatbol. El proyecto es muy importante para PUMA, ya que seguimos utilizando m\u00e1s materiales reciclados y sostenibles en los productos de f\u00fatbol. Ya hemos lanzado colecciones First Mile con nuestros clubes con licencia AC Milan y Manchester City, as\u00ed que estamos muy contentos de lanzar calzado a trav\u00e9s de la iniciativa. Este es el primer paso para avanzar hacia productos de calzado m\u00e1s sostenibles sin que ello afecte a las ventajas de rendimiento de alto nivel de nuestros silos de firma\u201d.\n- Dominique Gathier, Jefe Senior de Gesti\u00f3n de L\u00ednea de Producto de Teamsport Footwear.<\/span>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row image multi 1 -->\n<div class=\"row rowImages3 spacing\">\n\t<div class=\"\">\n\t\t<div class=\"row inner\">\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:0.8  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/02\/22SS_TS_Football_First-Mile_Taiwan-China_4x5_18-scaled-1.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:0.8  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/02\/22SS_TS_Football_First-Mile_Taiwan-China_4x5_4-scaled-1.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:0.8  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/02\/22SS_TS_Football_First-Mile_Taiwan-China_4x5_6-scaled-1.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">SOBRE LA PRIMERA MILLA<\/span>\n<br\/>Los productos de la <strong>Primera milla<\/strong> pack est\u00e1n hechas con hilo reciclado que se fabrica a partir de botellas de pl\u00e1stico recogidas en la red First Mile, que tambi\u00e9n tiene un impacto social al fortalecer las microeconom\u00edas en Honduras, Hait\u00ed y Taiw\u00e1n China. Llevamos colaborando con First Mile desde 2019 pero es la primera vez, que utilizamos los hilos reciclados de First Mile en botas de f\u00fatbol.<br\/>\n<br\/>Los recolectores de nuestra red First Mile recogen botellas de pl\u00e1stico, lo que evita que las botellas lleguen a los vertederos y a los oc\u00e9anos del mundo. Con cada compra de productos First Mile la gente est\u00e1 apoyando oportunidades locales y creando un impacto positivo al generar puestos de trabajo y reducir los residuos medioambientales.<br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row image single -->\n<div class=\"row rowSingleColumnWide spacing\">\n\t<div class=\"col\">\n\t<div class=\"0 scrollAnim\" \n\t    \n\t     style=\"Wide;position:relative;overflow:hidden;\t;\" >\n\t<img decoding=\"async\" alt=\"\"\n\t    class=\"\"\n\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/02\/Varane-gallery.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t    <\/div>\n\t\n\t<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">EL ULTRA 1.3<\/span>\n<br\/>La ULTRA 1.3 contiene material reciclado 21% en la parte superior, fabricado a partir de pl\u00e1stico postconsumo. Manteniendo todas las ventajas de rendimiento de la ULTRA 1.3, la ligera tecnolog\u00eda MATRYXEVO incorpora hilos de Chamatex reciclados e hilos First Mile dise\u00f1ados para ofrecer la m\u00e1xima ligereza y velocidad para que puedas ser el m\u00e1s r\u00e1pido desde el primer paso. La parte superior est\u00e1 conectada a un SPEEDCAGE interno para una sujeci\u00f3n ligera, manteniendo el pie sujeto para que puedas ser lo m\u00e1s explosivo posible.<br\/>\n<br\/>El First Mile ULTRA 1.3 debutar\u00e1 en el campo con la superestrella del Manchester United <strong>Rapha\u00ebl Varane<\/strong>, firme defensor de los productos sostenibles.<br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row image single -->\n<div class=\"row rowSingleColumnWide spacing\">\n\t<div class=\"col\">\n\t<div class=\"0 scrollAnim\" \n\t    \n\t     style=\"Wide;position:relative;overflow:hidden;\t;\" >\n\t<img decoding=\"async\" alt=\"\"\n\t    class=\"\"\n\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/02\/fururez-gallery.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t    <\/div>\n\t\n\t<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">EL FUTURO Z 1.2<\/span>\n<br\/>42% de la parte superior de las FUTURE Z 1.2 se compone de materiales reciclados fabricados a partir de pl\u00e1stico postconsumo. La innovadora compresi\u00f3n FUZIONFIT+ de las FUTURE se ha dise\u00f1ado para ofrecer el ajuste definitivo, envolviendo perfectamente el pie para ofrecer la m\u00e1xima comodidad y capacidad de respuesta para que puedas realizar cortes explosivos y cambios de direcci\u00f3n a tu m\u00e1xima velocidad.<br\/>\n<br\/>Todos los forros, espumas y plantillas utilizan materiales reciclados, lo que la convierte en la FUTURE m\u00e1s sostenible de la historia. Las FUTURE Z 1.2 edici\u00f3n First Mile las llevar\u00e1 la estrella del Manchester City <strong>Vicky Losada<\/strong>.<br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_default\" ><h2>SOBRE FOREVER BETTER<\/h2>\n<p>Hemos identificado 10 \u00e1reas clave en las que sabemos que podemos mejorar y nos hemos fijado objetivos ambiciosos para mejorar en todas ellas de aqu\u00ed a 2025. Se trata de 10 \u00e1reas sociales y medioambientales en las que tenemos un mayor impacto: Clima, Pl\u00e1sticos y Oc\u00e9anos, Productos Qu\u00edmicos, Derechos Humanos, Productos, Salud y Seguridad, Aire y Agua, Circularidad, Ingresos Justos y Biodiversidad.<\/p>\n<p><a href=\"https:\/\/about.puma.com\/forever-better\"><span class=\"text-style-2\">SIEMPRE MEJOR.<\/span><\/a><\/p>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row image multi 1 -->\n<div class=\"row rowImages3 spacing\">\n\t<div class=\"\">\n\t\t<div class=\"row inner\">\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:0.69230769230769  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/11\/FB-logo.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t\t<h2 class=\"spacing2\">ULTRA 1.3 <\/h2>\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:0.69230769230769  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/02\/ULTRA-sidebar.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t\t<h2 class=\"spacing2\"> FUTURO Z 1.2 <\/h2>\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:0.69230769230769  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/02\/sidebar-2-3.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n\n<div class=\"row articleMulti4 spacing\">\n\t    <div class=\"col articleTeaser\" >\n\t\t\t<a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/earth-day-done-right-with-puma-and-first-mile\/\" \n\t\t\t     tabindex=\"-1\" \n\t\t\t    id=\"18195\"\n\t\t\t     style=\"width:100%;position:relative;overflow:hidden;\t\t\t    aspect-ratio:1\t\t\t    ;\" >\n\t\t\t<img decoding=\"async\" alt=\"First Mile Erika Kinsey LQDCell Shatter\"\n\t\t\t    class=\"hoverZoom\"\n\t\t\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2020\/04\/20SS_xRT_First-Mile_Erika-Kinsey_LQDCell-Shatter_2322_RGB-scaled.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;\t\t\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t\t\t<\/a>\n\t\t\t\n\t\t\t<a href=\"https:\/\/www.puma-catchup.com\/es\/category\/sportstyle\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sportstyle<\/a>\n\t        <h4>El D\u00eda de la Tierra bien hecho, con PUMA y First Mile<\/h4>\n\t\t\t<div class=\"description shortExcerpt\">\n\t\t\t\tHoy celebramos el D\u00eda de la Tierra. Y en honor a nuestro planeta favorito nos hemos asociado con First Mile para lanzar nuevos estilos y colores de nuestra colecci\u00f3n de marca compartida, fabricada con hilo reciclado fabricado a partir de botellas de pl\u00e1stico recogidas.\n\n\t\t\t<\/div>\n\t\t\t<a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/earth-day-done-right-with-puma-and-first-mile\/\" data-no-translation=\"\" data-trp-gettext=\"\">leer la historia<\/a>\n\t\t<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Estamos encantados de haber podido transformar la basura en una bota de f\u00fatbol de alto rendimiento que se utilizar\u00e1 al m\u00e1s alto nivel del juego. \u00a1Saluda a nuestro PUMA First Mile Pack! Hemos trabajado junto con First Mile desde 2019, pero es la primera vez, que utilizamos los hilos reciclados de First Mile en botas de f\u00fatbol. Para ello, utilizamos hilos reciclados desarrollados a partir de pl\u00e1stico post-consumo recogido por First Mile en Taiw\u00e1n China. El pl\u00e1stico se clasifica, se limpia, se tritura, se hila y luego se teje en un punto el\u00e1stico de ingenier\u00eda para crear botas de f\u00fatbol que jueguen m\u00e1s r\u00e1pido pero pisen un poco m\u00e1s ligero. \u00a1Renacer para rendir! M\u00e1s informaci\u00f3n sobre el proceso y nuestras botas de f\u00fatbol First Mile ULTRA 1.3 y FUTURE 1.2.<\/p>","protected":false},"author":4,"featured_media":34512,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_top_article":true,"is_featured_article":true,"EasyPostViewCounter":18102,"meta-headline":"","footnotes":""},"categories":[18],"class_list":["post-34511","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sports"],"fullData":{"ID":34511,"post_author":"4","post_date":"2022-02-17 09:00:11","post_date_gmt":"2022-02-17 08:00:11","post_content":"<!-- wp:puma\/row-post-header {\"image\":{\"width\":1140,\"height\":640,\"file\":\"2022\/02\/Header-FirstMile-Future.jpg\",\"filesize\":727624,\"sizes\":{\"medium\":{\"file\":\"Header-FirstMile-Future-300x168.jpg\",\"width\":300,\"height\":168,\"mime-type\":\"image\/jpeg\",\"filesize\":21532},\"large\":{\"file\":\"Header-FirstMile-Future-1024x575.jpg\",\"width\":1024,\"height\":575,\"mime-type\":\"image\/jpeg\",\"filesize\":164011},\"thumbnail\":{\"file\":\"Header-FirstMile-Future-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":10134},\"medium_large\":{\"file\":\"Header-FirstMile-Future-768x431.jpg\",\"width\":768,\"height\":431,\"mime-type\":\"image\/jpeg\",\"filesize\":103140},\"trp-custom-language-flag\":{\"file\":\"Header-FirstMile-Future-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":504}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":34512,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/02\/Header-FirstMile-Future.jpg\",\"title\":\"Header-FirstMile-Future\",\"aspect_ratio\":1.78125,\"focalPointLeft\":0.5,\"focalPointTop\":0},\"headline\":\"REBORN TO PERFORM\",\"content\":\"PUMA INTRODUCES THE FIRST MILE PACK: FOOTBALL BOOTS MADE FROM RECYCLED MATERIALS \"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cspan class=\\u0022textStyle_intro\\u0022\\u003eWe are thrilled to have been able to transform trash into a high performing football boot that will be used at the highest level of the game. Say \u00b4hi\u00b4to our PUMA First Mile Pack! We have worked together with First Mile since 2019 but it is the first time, we use First Mile\u2019s recycled yarns in football boots. For this, we utilize recycled yarns developed from post-consumer plastic collected by First Mile in Taiwan China. The plastic is sorted, cleaned, shredded, spun into yarn and then woven into a stretchy engineered knit to create football boots that play faster but tread a little lighter. Reborn to perform! Learn more about the process and our First Mile ULTRA 1.3 and the FUTURE 1.2 football boots!\\u003c\/span\\u003e\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-image-multi 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\/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cspan class=\\u0022textStyle_intro\\u0022\\u003e\u201cWith this pack, we introduce First Mile recycled yarn into our football boots for the first time.\u00a0The project is very important to PUMA as we continue to utilize more recycled and sustainable materials in football products. We have already launched First Mile collections with our Licensed clubs AC Milan and Manchester City, so we are very happy to launch footwear through the initiative. This is the first step as we move toward more sustainable footwear products without impacting the high-level performance benefits of our signature silos.\u201d\\n\u2013 Dominique Gathier, Senior Head of Product Line Management Teamsport Footwear.\\u003c\/span\\u003e\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-image-multi 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China_4x5_6\",\"aspect_ratio\":0.8,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"aspect\":\"0\",\"style\":\"3\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cspan class=\\u0022textStyle_intro\\u0022\\u003eABOUT FIRST MILE\\u003c\/span\\u003e\\n\\u0026lt;br\/\\u0026gt;The products of the \\u0026lt;strong\\u0026gt;First Mile\\u0026lt;\/strong\\u0026gt; pack are made with recycled yarn that is manufactured from plastic bottles collected in the First Mile network, which also makes a social impact by strengthening microeconomies in Honduras, Haiti and Taiwan China. We have worked together with First Mile since 2019 but it is the first time, we use First Mile\u2019s recycled yarns in football boots.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;The collectors in our First Mile network gather plastic bottles, which prevent the bottles from reaching landfills and the world\u2019s oceans. With every purchase of First Mile products people are supporting local opportunities and creating a positive impact by generating jobs and reducing environmental waste.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-image-single {\"images\":[{\"width\":1510,\"height\":840,\"file\":\"2022\/02\/Varane-gallery.jpg\",\"filesize\":720797,\"sizes\":{\"medium\":{\"file\":\"Varane-gallery-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":12729},\"large\":{\"file\":\"Varane-gallery-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":91182},\"thumbnail\":{\"file\":\"Varane-gallery-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":6525},\"medium_large\":{\"file\":\"Varane-gallery-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":57469},\"trp-custom-language-flag\":{\"file\":\"Varane-gallery-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":476}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":34531,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/02\/Varane-gallery.jpg\",\"title\":\"Varane-gallery\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"showCaptions\":[false],\"image\":{\"width\":1510,\"height\":840,\"file\":\"2022\/02\/Varane-gallery.jpg\",\"filesize\":720797,\"sizes\":{\"medium\":{\"file\":\"Varane-gallery-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":12729},\"large\":{\"file\":\"Varane-gallery-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":91182},\"thumbnail\":{\"file\":\"Varane-gallery-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":6525},\"medium_large\":{\"file\":\"Varane-gallery-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":57469},\"trp-custom-language-flag\":{\"file\":\"Varane-gallery-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":476}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":34531,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/02\/Varane-gallery.jpg\",\"title\":\"Varane-gallery\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0},\"style\":\"Wide\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cspan class=\\u0022textStyle_intro\\u0022\\u003eTHE ULTRA 1.3\\u003c\/span\\u003e\\n\\u0026lt;br\/\\u0026gt;The ULTRA 1.3 contains 21% recycled material in the upper made from post-consumer plastic. 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\/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cspan class=\\u0022textStyle_intro\\u0022\\u003e\u201cWith this pack, we introduce First Mile recycled yarn into our football boots for the first time.\u00a0The project is very important to PUMA as we continue to utilize more recycled and sustainable materials in football products. We have already launched First Mile collections with our Licensed clubs AC Milan and Manchester City, so we are very happy to launch footwear through the initiative. This is the first step as we move toward more sustainable footwear products without impacting the high-level performance benefits of our signature silos.\u201d\\n\u2013 Dominique Gathier, Senior Head of Product Line Management Teamsport Footwear.\\u003c\/span\\u003e\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-image-multi 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China_4x5_6\",\"aspect_ratio\":0.8,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"aspect\":\"0\",\"style\":\"3\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cspan class=\\u0022textStyle_intro\\u0022\\u003eABOUT FIRST MILE\\u003c\/span\\u003e\\n\\u0026lt;br\/\\u0026gt;The products of the \\u0026lt;strong\\u0026gt;First Mile\\u0026lt;\/strong\\u0026gt; pack are made with recycled yarn that is manufactured from plastic bottles collected in the First Mile network, which also makes a social impact by strengthening microeconomies in Honduras, Haiti and Taiwan China. We have worked together with First Mile since 2019 but it is the first time, we use First Mile\u2019s recycled yarns in football boots.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;The collectors in our First Mile network gather plastic bottles, which prevent the bottles from reaching landfills and the world\u2019s oceans. With every purchase of First Mile products people are supporting local opportunities and creating a positive impact by generating jobs and reducing environmental waste.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-image-single {\"images\":[{\"width\":1510,\"height\":840,\"file\":\"2022\/02\/Varane-gallery.jpg\",\"filesize\":720797,\"sizes\":{\"medium\":{\"file\":\"Varane-gallery-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":12729},\"large\":{\"file\":\"Varane-gallery-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":91182},\"thumbnail\":{\"file\":\"Varane-gallery-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":6525},\"medium_large\":{\"file\":\"Varane-gallery-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":57469},\"trp-custom-language-flag\":{\"file\":\"Varane-gallery-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":476}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":34531,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/02\/Varane-gallery.jpg\",\"title\":\"Varane-gallery\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"showCaptions\":[false],\"image\":{\"width\":1510,\"height\":840,\"file\":\"2022\/02\/Varane-gallery.jpg\",\"filesize\":720797,\"sizes\":{\"medium\":{\"file\":\"Varane-gallery-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":12729},\"large\":{\"file\":\"Varane-gallery-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":91182},\"thumbnail\":{\"file\":\"Varane-gallery-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":6525},\"medium_large\":{\"file\":\"Varane-gallery-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":57469},\"trp-custom-language-flag\":{\"file\":\"Varane-gallery-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":476}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":34531,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/02\/Varane-gallery.jpg\",\"title\":\"Varane-gallery\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0},\"style\":\"Wide\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cspan class=\\u0022textStyle_intro\\u0022\\u003eTHE ULTRA 1.3\\u003c\/span\\u003e\\n\\u0026lt;br\/\\u0026gt;The ULTRA 1.3 contains 21% recycled material in the upper made from post-consumer plastic. 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Hemos trabajado junto con First Mile desde 2019, pero es la primera vez, que utilizamos los hilos reciclados de First Mile en botas de f\u00fatbol. Para ello, utilizamos hilos reciclados desarrollados a partir de pl\u00e1stico post-consumo recogido por First Mile en Taiw\u00e1n China. El pl\u00e1stico se clasifica, se limpia, se tritura, se hila y luego se teje en un punto el\u00e1stico de ingenier\u00eda para crear botas de f\u00fatbol que jueguen m\u00e1s r\u00e1pido pero pisen un poco m\u00e1s ligero. \u00a1Renacer para rendir! 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