{"id":28352,"date":"2021-07-20T16:14:38","date_gmt":"2021-07-20T14:14:38","guid":{"rendered":"https:\/\/www.puma-catchup.com\/?p=28352"},"modified":"2025-09-19T14:49:28","modified_gmt":"2025-09-19T14:49:28","slug":"only-see-great-interview-with-puma-athlete-yaroslava-mahuchikh","status":"publish","type":"post","link":"https:\/\/www.puma-catchup.com\/es\/sports\/only-see-great-interview-with-puma-athlete-yaroslava-mahuchikh\/","title":{"rendered":"SOLO VER GRANDE Entrevista con la atleta de PUMA Yaroslava Mahuchikh"},"content":{"rendered":"<!-- post header -->\n<div class=\"row rowSingleColumn\">\n    <div class=\"col breadcrumb\">\n        <a href=\"\/es\/\">Inicio<\/a>\/\n        <a href=\"\/es\/category\/sports\/\">Deportes<\/a>\/\n        SOLO VER GRANDE Entrevista con la atleta de PUMA Yaroslava Mahuchikh\n    <\/div>\n<\/div>\n<div class=\"row rowPostHeaderImage headerImageAnim\">\n    <div class=\"scrollAnim\" \n        id=\"postHeaderImage\"\n         style=\"width:100%;position:relative;overflow:hidden;        aspect-ratio:2        ;\" >\n    <img decoding=\"async\" alt=\"\"\n        class=\"\"\n        src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/07\/Header-Yaroslava-Mahuchikh.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;        object-position: 50% 0%; object-fit: cover;\"\/>\n        <\/div>\n    \n<\/div>\n<div class=\"row rowSingleColumnWide rowPostHeader\">\n    <div id=\"postHeaderText\" class=\"col tcenter\" >\n        <div class=\"cat\"><a class=\"secondary\" href=\"https:\/\/www.puma-catchup.com\/es\/category\/sports\/\">Deportes<\/a><\/div>\n        <div id=\"headerSocialIcons\" class=\"headerSocialIcons tleft\">\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsports%2Fonly-see-great-interview-with-puma-athlete-yaroslava-mahuchikh%2F\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsports%2Fonly-see-great-interview-with-puma-athlete-yaroslava-mahuchikh%2F\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https:\/\/www.puma-catchup.com\/es\/sports\/only-see-great-interview-with-puma-athlete-yaroslava-mahuchikh\/&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsports%2Fonly-see-great-interview-with-puma-athlete-yaroslava-mahuchikh%2F\" target=\"blank\"><\/a>\n        <\/div>\n        <h1 class=\"\" >\u201cA veces imagino que soy un p\u00e1jaro\u201d.\u201d<\/h1>\n        <div class=\"articleintro\" >SOLO VER GRANDE Entrevista con la atleta de PUMA Yaroslava Mahuchikh<\/div>\n        <div class=\"date\">20 de julio de 2021 <\/div>\n\n        <div id=\"\" class=\"headerSocialIconsMobile tcenter mobile\">\n            <a class=\"sharing\" id=\"mobileshare\" onclick='navigator.share({ \"title\": &quot;ONLY SEE GREAT Interview with PUMA Athlete Yaroslava Mahuchikh&quot;, \"text\": &quot;Ukrainian high jumper Yaroslava Mahuchikh is only 19 years old, but impresses the world already. The PUMA athlete jumped 2.06 metres indoor this year and achieved the best performance of 2021. Her jump was only three centimetres short of the world record of 2.09m. So who knows what else is in the books for her this year. Yaroslava dropped by at our PUMA headquarters the other week. We took the opportunity and asked her how she keeps focus and about her big goal.\\n\\n&quot;, \"url\": \"https:\/\/www.puma-catchup.com\/es\/sports\/only-see-great-interview-with-puma-athlete-yaroslava-mahuchikh\/\" })'  target=\"blank\"><\/a>\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.puma-catchup.com\/es\/sports\/only-see-great-interview-with-puma-athlete-yaroslava-mahuchikh\/\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/www.puma-catchup.com\/es\/sports\/only-see-great-interview-with-puma-athlete-yaroslava-mahuchikh\/\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsports%2Fonly-see-great-interview-with-puma-athlete-yaroslava-mahuchikh%2F&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsports%2Fonly-see-great-interview-with-puma-athlete-yaroslava-mahuchikh%2F\" target=\"blank\"><\/a>\n        <\/div>\n    <\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">La saltadora de altura ucraniana Yaroslava Mahuchikh s\u00f3lo tiene 19 a\u00f1os, pero ya impresiona al mundo. La atleta de PUMA salt\u00f3 2,06 metros en pista cubierta este a\u00f1o y logr\u00f3 la mejor marca de 2021. Su salto se qued\u00f3 a s\u00f3lo tres cent\u00edmetros del r\u00e9cord mundial de 2,09 metros. As\u00ed que qui\u00e9n sabe qu\u00e9 m\u00e1s le espera este a\u00f1o. Yaroslava se pas\u00f3 por nuestra sede de PUMA la semana pasada. Aprovechamos la ocasi\u00f3n para preguntarle c\u00f3mo mantiene la concentraci\u00f3n y cu\u00e1l es su gran objetivo.<\/span>\n<span class=\"textStyle_intro\"><\/span>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row two columns -->\n<div class=\"row rowTwoColumnsWide spacing\">\n    <div class=\"col articleText\">\n        <div ><br\/><strong>Empez\u00f3 con el salto de altura a los 13 a\u00f1os, \u00bfc\u00f3mo surgi\u00f3? \u00bfCu\u00e1l fue su motivaci\u00f3n?\u00a0<\/strong><br\/>\n<br\/>Yaroslava: Empec\u00e9 a practicar atletismo a los siete a\u00f1os. Entonces lo hac\u00eda todo: salto de longitud, salto de altura, sprint, etc. De adolescente me enamor\u00e9 del salto de altura y me centr\u00e9 \u00fanicamente en esta disciplina. Me gusta volar y con el salto de altura a veces me imagino que soy un p\u00e1jaro.<br\/>\n<br\/><strong>En dos a\u00f1os has conseguido convertirte en uno de los mejores saltadores (no s\u00f3lo de tu categor\u00eda), \u00bfcu\u00e1l es tu secreto? \u00bfQui\u00e9n le ha apoyado?\u00a0<\/strong><br\/>\n<br\/>Yaroslava: Uno de mis mayores apoyos es mi entrenador. Siempre me ha apoyado y me ha dado consejos, pase lo que pase. Es como mi amiga. Mi entrenadora saca lo mejor de m\u00ed, me motiva para trabajar m\u00e1s y saltar m\u00e1s alto. Le debo mucho.<br\/>\n<br\/><strong>\u00bfCu\u00e1l ha sido hasta ahora el mejor momento de su carrera?\u00a0<\/strong><br\/>\n<br\/>Yaroslava: Un gran momento para m\u00ed fueron mis primeros Campeonatos de Europa sub-18. Fue entonces cuando me enamor\u00e9 al cien por cien del salto de altura. Fue entonces cuando me enamor\u00e9 al cien por cien del salto de altura.<br\/>\n<\/div>\n    <\/div>\n    <div class=\"col articleText\">\n        <div ><br\/>Pero creo que el mejor momento hasta ahora han sido los Campeonatos en pista cubierta de Kiev de este a\u00f1o, porque fue mi primera competici\u00f3n internacional de adultos. Tambi\u00e9n era la primera vez que saltaba para mi pa\u00eds, Ucrania. Recuerdo el momento en que mir\u00e9 a la pantalla de televisi\u00f3n, ocupaba el quinto puesto y pens\u00e9: \u2019No, tengo que saltar, tengo que saltar m\u00e1s alto, tengo que mejorar este resultado\u201e. Entonces salt\u00e9 2,02 m en mi primer intento y gan\u00e9 la medalla de plata.<br\/>\n<br\/><strong>Las lesiones pueden ser grandes contratiempos para los deportistas. \u00bfC\u00f3mo se superan estos retos?<\/strong><br\/>\n<br\/>Yaroslava: Por suerte, todav\u00eda no he tenido lesiones graves. Creo que fue en 2018 cuando me lesion\u00e9 el pie y ya no pude saltar. Estaba muy disgustada, y mi entrenador me dijo \u201eNo te preocupes, eres joven. Ahora deber\u00edas relajarte, tomar algunas clases de Yoga y centrarte en los estiramientos \u201c. No corr\u00ed, no salt\u00e9 y despu\u00e9s de dos meses, volv\u00ed fuerte.<br\/>\n<\/div>\n    <\/div>\n<\/div>\n<!-- row image single -->\n<div class=\"row rowSingleColumnWide spacing\">\n\t<div class=\"col\">\n\t<div class=\"0 scrollAnim\" \n\t    \n\t     style=\"Wide;position:relative;overflow:hidden;\t;\" >\n\t<img decoding=\"async\" alt=\"\"\n\t    class=\"\"\n\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/07\/yaragallery.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t    <\/div>\n\t\n\t<\/div>\n<\/div>\n<!-- row two columns -->\n<div class=\"row rowTwoColumnsWide spacing\">\n    <div class=\"col articleText\">\n        <div ><div>\n<br\/><b>\u00bfC\u00f3mo afront\u00f3 el retraso de los grandes acontecimientos deportivos debido a la pandemia? <\/b>\u00a0<br\/>\n<br\/>Yaroslava: Creo que personalmente me benefici\u00f3. Tuve un a\u00f1o m\u00e1s para perfeccionarme y mejorar mi t\u00e9cnica. El invierno pasado salt\u00e9 2,06 metros. Siento que estoy en una forma excelente.<br\/>\n<br\/><b>\u00bfQu\u00e9 le gustar\u00eda conseguir en el futuro en su carrera?<\/b>\u00a0<br\/>\n<br\/>Yaroslava: Quiero saltar 2,10 metros, porque tengo muchas ganas de batir el r\u00e9cord mundial de salto de altura. El r\u00e9cord mundial femenino actual es de 2,09 metros. Lleva vigente m\u00e1s de 30 a\u00f1os. As\u00ed que ya es hora de batir uno nuevo.<br\/>\n<br\/>\u00a0<br\/>\n<\/div>\n<br\/>\u00a0<br\/>\n<\/div>\n    <\/div>\n    <div class=\"col articleText\">\n        <div ><br\/><strong>\u00bfSe ha acercado ya al r\u00e9cord mundial en entrenamiento?<\/strong><br\/>\n<br\/>Yaroslava: No, en absoluto. En los entrenamientos no salto tan alto, todo es cuesti\u00f3n de t\u00e9cnica. Lo m\u00e1ximo que hago en los entrenamientos son 1,95 metros. Todo lo dem\u00e1s es para la competici\u00f3n. En los entrenamientos es completamente diferente.<br\/>\n<\/div>\n    <\/div>\n<\/div>\n<!-- row headline -->\n<div class=\"row headlineBlock rowSingleColumnWide\">\n    <div class=\"col\" style=\"margin-bottom: 2px;\">\n        <h2 >Conoce a Yaroslava Mahuchikh<\/h2>\n    <\/div>\n<\/div>\n\t<div class=\"row rowSingleColumnWide spacing\">\n\t<div class=\"col\">\n\t\t\t<img decoding=\"async\" src=\"https:\/\/img.youtube.com\/vi\/qkhaD_hSXM8\/hqdefault.jpg\" class=\"printonly\" style=\"width:100%;aspect-ratio: 16\/9;\"\/>\n\t\t\t<div class=\"printonly\">https:\/\/www.youtube.com\/qkhaD_hSXM8<\/div>\n\t\t\t<iframe class=\"hideinprint\" style=\"width:100%;aspect-ratio: 16\/9;\" src=\"https:\/\/www.youtube.com\/embed\/qkhaD_hSXM8\" title=\"Reproductor de v\u00eddeo YouTube\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n\t<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_default\" ><h2>SEGUIR @rosya_dp<\/h2>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-captioned=\"\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/COxZnbTn8Jf\/?utm_source=ig_embed&#038;utm_campaign=loading\" data-instgrm-version=\"13\">\n<div style=\"padding: 16px;\">\n<p>\u00a0<\/p>\n<div style=\"display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\"><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">Ver esta publicaci\u00f3n en Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p>\u00a0<\/p>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\"><a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/p\/COxZnbTn8Jf\/?utm_source=ig_embed&#038;utm_campaign=loading\" target=\"_blank\" rel=\"noopener\">Una publicaci\u00f3n compartida por Yaroslava Mahuchikh (@rosya_dp)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row image single -->\n<div class=\"row rowSingleColumnNarrow spacing\">\n\t<div class=\"col\">\n\t<div class=\"0 scrollAnim\" \n\t    \n\t     style=\"Narrow;position:relative;overflow:hidden;\t;\" >\n\t<img decoding=\"async\" alt=\"\"\n\t    class=\"\"\n\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/07\/sidebar-YM.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t    <\/div>\n\t\n\t\t<div class=\"descr\">Yaroslava Mahuchikh, saltadora de altura<\/div>\n\t<\/div>\n<\/div>\n<!-- row headline -->\n<div class=\"row headlineBlock rowSingleColumnWide\">\n    <div class=\"col\" style=\"margin-bottom: 2px;\">\n        <h2 >Leer m\u00e1s ...<\/h2>\n    <\/div>\n<\/div>\n\n<div class=\"row articleMulti2 spacing\">\n\t    <div class=\"col articleTeaser\" >\n\t\t\t<a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/es\/sports\/only-see-greatinterview-with-puma-ambassador-cara-delevingne-sprinter-jodie-williams-and-current-british-200m-champion-hannah-williams\/\" \n\t\t\t     tabindex=\"-1\" \n\t\t\t    id=\"28247\"\n\t\t\t     style=\"width:100%;position:relative;overflow:hidden;\t\t\t    aspect-ratio:1\t\t\t    ;\" >\n\t\t\t<img decoding=\"async\" alt=\"\"\n\t\t\t    class=\"hoverZoom\"\n\t\t\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/07\/OSG-Interview-3-header.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;\t\t\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t\t\t<\/a>\n\t\t\t\n\t\t\t<a href=\"https:\/\/www.puma-catchup.com\/es\/category\/sports\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Deportes<\/a>\n\t        <h4>Entrevista con Cara Delevingne, embajadora de PUMA, la velocista Jodie Williams y la actual campeona brit\u00e1nica de 200 metros Hannah Williams.<\/h4>\n\t\t\t<div class=\"description shortExcerpt\">\n\t\t\t\tCara Delevigne es supermodelo, actriz, defensora del colectivo LGBTQI+ y empresaria de \u00e9xito. Por su parte, la velocista Jodie Williams y su hermana, la actual campeona brit\u00e1nica de 200 metros Hannah Williams, han asombrado al mundo con sus actividades atl\u00e9ticas. Bas\u00e1ndose en un art\u00edculo publicado en Elle UK, las tres mujeres revelan c\u00f3mo cada una de ellas se esfuerza por alcanzar la grandeza y describen la mentalidad personal que les ha ayudado a cumplir sus objetivos.\n\n\t\t\t<\/div>\n\t\t\t<a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/es\/sports\/only-see-greatinterview-with-puma-ambassador-cara-delevingne-sprinter-jodie-williams-and-current-british-200m-champion-hannah-williams\/\" data-no-translation=\"\" data-trp-gettext=\"\">leer la historia<\/a>\n\t\t<\/div>\n\t    <div class=\"col articleTeaser\" >\n\t\t\t<a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/es\/sports\/only-see-great-interview-with-puma-gm-russia-and-ukraine-vladimir-gorobets\/\" \n\t\t\t     tabindex=\"-1\" \n\t\t\t    id=\"26517\"\n\t\t\t     style=\"width:100%;position:relative;overflow:hidden;\t\t\t    aspect-ratio:1\t\t\t    ;\" >\n\t\t\t<img decoding=\"async\" alt=\"\"\n\t\t\t    class=\"hoverZoom\"\n\t\t\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/04\/MicrosoftTeams-image-22.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;\t\t\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t\t\t<\/a>\n\t\t\t\n\t\t\t<a href=\"https:\/\/www.puma-catchup.com\/es\/category\/sports\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Deportes<\/a>\n\t        <h4>Only See Great: Entrevista con Vladimir Gorobets, Director General de PUMA en Rusia y Ucrania<\/h4>\n\t\t\t<div class=\"description shortExcerpt\">\n\t\t\t\tHa impulsado el negocio minorista de PUMA en Rusia y Ucrania, y ahora se ha propuesto establecer firmemente PUMA como marca deportiva en sus mercados. Hemos hablado con Vladimir Gorobets, Director General de PUMA en Rusia y Ucrania, sobre su carrera, las peculiaridades del negocio de PUMA en esos pa\u00edses y su visi\u00f3n de futuro.\nA primera vista, Rusia y Ucrania no son mercados dif\u00edciles. \u201cNuestra zapatilla favorita es la ST Runner en un triple colorway negro\u201d, sonr\u00ede Vladimir. \u201cNada dram\u00e1tico: sencillo, elegante, negro y pr\u00e1ctico\u201d. Los largos inviernos de ambos pa\u00edses tambi\u00e9n exigen una s\u00f3lida gama de prendas invernales.\nPero ah\u00ed es donde deja de ser sencillo. Para ofrecer productos de gama alta a los clientes, hay que crear una infraestructura propia de venta al por menor, que es exactamente lo que Vladimir hizo durante sus m\u00e1s de 15 a\u00f1os en PUMA.\nCuando Vladimir ten\u00eda 24 a\u00f1os, se incorpor\u00f3 a PUMA en su Ucrania natal, donde asumi\u00f3 el proyecto de establecer tiendas minoristas propias en el pa\u00eds. \u201cCuando empec\u00e9 en Ucrania, ten\u00edamos una sola tienda\u201d, recuerda Vladimir. En s\u00f3lo 3 a\u00f1os, Vladimir y su equipo abrieron 20 tiendas PUMA en el pa\u00eds.\nTras su \u00e9xito en Ucrania, Vladimir se uni\u00f3 al equipo de PUMA Rusia como Director de Retail. \u2019Cuando llegu\u00e9 a Rusia, el comercio minorista representaba alrededor del 35% del negocio, cinco a\u00f1os m\u00e1s tarde era el 50%, y ahora el comercio minorista es la mayor parte del negocio\u201c, afirma. Pero Vladimir dice que la planificaci\u00f3n de su carrera nunca fue lo que le hizo levantarse por la ma\u00f1ana.\n\u201dPara ser sincero, me centr\u00e9 en lo que era bueno para la marca. No pens\u00e9 mucho en planificar mi carrera. No hubo un momento m\u00e1gico, s\u00f3lo un rendimiento constante a lo largo de los a\u00f1os\u201c, afirma.\n\n\t\t\t<\/div>\n\t\t\t<a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/es\/sports\/only-see-great-interview-with-puma-gm-russia-and-ukraine-vladimir-gorobets\/\" data-no-translation=\"\" data-trp-gettext=\"\">leer la historia<\/a>\n\t\t<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>La saltadora de altura ucraniana Yaroslava Mahuchikh s\u00f3lo tiene 19 a\u00f1os, pero ya impresiona al mundo. La atleta de PUMA salt\u00f3 2,06 metros en pista cubierta este a\u00f1o y logr\u00f3 la mejor marca de 2021. Su salto se qued\u00f3 a s\u00f3lo tres cent\u00edmetros del r\u00e9cord mundial de 2,09 metros. As\u00ed que qui\u00e9n sabe qu\u00e9 m\u00e1s le espera este a\u00f1o. Yaroslava se pas\u00f3 por nuestra sede de PUMA la semana pasada. Aprovechamos la ocasi\u00f3n para preguntarle c\u00f3mo mantiene la concentraci\u00f3n y cu\u00e1l es su gran objetivo.<\/p>","protected":false},"author":4,"featured_media":28354,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_top_article":true,"is_featured_article":true,"EasyPostViewCounter":1517,"meta-headline":"","footnotes":""},"categories":[18],"class_list":["post-28352","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sports"],"fullData":{"ID":28352,"post_author":"4","post_date":"2021-07-20 16:14:38","post_date_gmt":"2021-07-20 14:14:38","post_content":"<!-- wp:puma\/row-post-header {\"image\":{\"width\":1140,\"height\":640,\"file\":\"2021\/07\/Header-Yaroslava-Mahuchikh.jpg\",\"filesize\":111339,\"sizes\":{\"medium\":{\"file\":\"Header-Yaroslava-Mahuchikh-300x168.jpg\",\"width\":300,\"height\":168,\"mime-type\":\"image\/jpeg\",\"filesize\":12486},\"large\":{\"file\":\"Header-Yaroslava-Mahuchikh-1024x575.jpg\",\"width\":1024,\"height\":575,\"mime-type\":\"image\/jpeg\",\"filesize\":79892},\"thumbnail\":{\"file\":\"Header-Yaroslava-Mahuchikh-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":6618},\"medium_large\":{\"file\":\"Header-Yaroslava-Mahuchikh-768x431.jpg\",\"width\":768,\"height\":431,\"mime-type\":\"image\/jpeg\",\"filesize\":50774},\"trp-custom-language-flag\":{\"file\":\"Header-Yaroslava-Mahuchikh-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":448}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":28354,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/07\/Header-Yaroslava-Mahuchikh.jpg\",\"title\":\"Header-Yaroslava-Mahuchikh\",\"aspect_ratio\":1.78125,\"focalPointLeft\":0.5,\"focalPointTop\":0},\"headline\":\"\\u0022I sometimes imagine that I am a bird.\\u0022\",\"content\":\"ONLY SEE GREAT Interview with PUMA Athlete Yaroslava Mahuchikh\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cspan class=\\u0022textStyle_intro\\u0022\\u003eUkrainian high jumper Yaroslava Mahuchikh is only 19 years old, but impresses the world already. The PUMA athlete jumped 2.06 metres indoor this year and achieved the best performance of 2021. Her jump was only three centimetres short of the world record of 2.09m. So who knows what else is in the books for her this year. Yaroslava dropped by at our PUMA headquarters the other week. We took the opportunity and asked her how she keeps focus and about her big goal.\\u003c\/span\\u003e\\n\\u003cspan class=\\u0022textStyle_intro\\u0022\\u003e\\u003c\/span\\u003e\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-two-columns {\"contentLeft\":\"\\u0026lt;br\/\\u0026gt;\\u0026lt;strong\\u0026gt;You started with high jump at the age of 13. How did that come about? What was your motivation?\u00a0\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Yaroslava: I started athletics when I was seven years old. Back then I did it all \u2013 long jump, high jump, sprint, etc.\u00a0As a teenager I fell in love with high jump and focused on this discipline only. I like to fly and with high jump, I sometimes imagine that I am a bird.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026lt;strong\\u0026gt;Within 2 years you managed to become one of the very best jumpers (not only in your age class)\u00a0\u2013 what is your secret? Who supported you?\u00a0\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Yaroslava: One of the greatest supporters is my coach. She has always supported me and gave me advice, no matter what. She is like my friend. My coach brings out the best in me, motivates me to work harder and to jump higher. I owe her a lot.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026lt;strong\\u0026gt;What has been the greatest moment in your career so far?\u00a0\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Yaroslava: A big moment for me were my first U18 European Championships. This was when I fell in love with high jump a hundred percent.\\u0026lt;br\/\\u0026gt;\\n\",\"contentRight\":\"\\u0026lt;br\/\\u0026gt;But I think the greatest moment so far were the Indoor Championships in Kiev this year, because it was my first international adults\u2019 competition. It was also the first time I jumped for my home country, Ukraine. I remember the moment when I looked to the TV screen, I ranked 5th place and I thought \u201eNo I must jump, I need to jump higher, I need to improve this result\u201c. Then I jumped 2.02m with my first attempt and won the silver medal.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026lt;strong\\u0026gt;Injuries can be major setbacks for athletes. How do you overcome these challenges?\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Yaroslava: Luckily, I had no serious injuries yet. I think it was in 2018 when I injured my foot, and I couldn\u2019t jump anymore. I was very upset, and my coach said \u201eDon\u2019t worry, you are young. Now you should relax, have some Yoga classes and focus on stretching \u201c. I didn\u2019t run, I didn\u2019t jump and after two months, I came back strong.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\"} \/--><!-- wp:puma\/row-image-single {\"images\":[{\"width\":1510,\"height\":840,\"file\":\"2021\/07\/yaragallery.jpg\",\"filesize\":213828,\"sizes\":{\"medium\":{\"file\":\"yaragallery-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":12206},\"large\":{\"file\":\"yaragallery-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":89730},\"thumbnail\":{\"file\":\"yaragallery-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":6527},\"medium_large\":{\"file\":\"yaragallery-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":54883},\"trp-custom-language-flag\":{\"file\":\"yaragallery-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":463}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":28446,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/07\/yaragallery.jpg\",\"title\":\"yaragallery\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"showCaptions\":[false],\"image\":{\"width\":1510,\"height\":840,\"file\":\"2021\/07\/yaragallery.jpg\",\"filesize\":213828,\"sizes\":{\"medium\":{\"file\":\"yaragallery-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":12206},\"large\":{\"file\":\"yaragallery-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":89730},\"thumbnail\":{\"file\":\"yaragallery-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":6527},\"medium_large\":{\"file\":\"yaragallery-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":54883},\"trp-custom-language-flag\":{\"file\":\"yaragallery-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":463}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":28446,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/07\/yaragallery.jpg\",\"title\":\"yaragallery\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0},\"style\":\"Wide\"} \/--><!-- wp:puma\/row-two-columns {\"contentLeft\":\"\\u003cdiv\\u003e\\n\\u0026lt;br\/\\u0026gt;\\u0026lt;b\\u0026gt;How did you deal with the delay of major sports events due to the pandemic? \\u0026lt;\/b\\u0026gt;\u00a0\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Yaroslava: I think I personally benefited from it. I had one additional year to improve my skills and to improve my technique. Last winter I jumped 2.06m. I feel like I am in excellent shape.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026lt;b\\u0026gt;What would you like to achieve in your career going forward?\\u0026lt;\/b\\u0026gt;\u00a0\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Yaroslava: I want to jump 2.10m, because I really want to break the world record in high jump. The current women\u2019s world record is 2.09m. It is in place now for over 30 years. So, it is about time to set a new one.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\u00a0\\u0026lt;br\/\\u0026gt;\\n\\u003c\/div\\u003e\\n\\u0026lt;br\/\\u0026gt;\u00a0\\u0026lt;br\/\\u0026gt;\\n\",\"contentRight\":\"\\u0026lt;br\/\\u0026gt;\\u0026lt;strong\\u0026gt;Have you already come close to the world record in training?\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Yaroslava: No, not at all. In training I don\u2019t jump that high, it\u2019s all about technique. The most I do in training is 1.95m. Everything else is for the competition. It\u2019s completely different in training.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\"} \/--><!-- wp:puma\/row-headline {\"h1\":\"Meet Yaroslava Mahuchikh\"} \/--><!-- wp:puma\/row-video {\"id\":\"qkhaD_hSXM8\",\"title\":\"Meet Yaroslava Mahuchikh\",\"style\":\"Wide\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003ch2\\u003eFOLLOW @rosya_dp\\u003c\/h2\\u003e\\n\\u003cblockquote class=\\u0022instagram-media\\u0022 style=\\u0022background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\\u0022 data-instgrm-captioned=\\u0022\\u0022 data-instgrm-permalink=\\u0022https:\/\/www.instagram.com\/p\/COxZnbTn8Jf\/?utm_source=ig_embed\\u0026amp;utm_campaign=loading\\u0022 data-instgrm-version=\\u002213\\u0022\\u003e\\n\\u003cdiv style=\\u0022padding: 16px;\\u0022\\u003e\\n\\u003cp\\u003e\\u0026nbsp;\\u003c\/p\\u003e\\n\\u003cdiv style=\\u0022display: flex; flex-direction: row; align-items: center;\\u0022\\u003e\\n\\u003cdiv style=\\u0022background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\\u0022\\u003e\\u003c\/div\\u003e\\n\\u003cdiv style=\\u0022display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\\u0022\\u003e\\n\\u003cdiv style=\\u0022background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\\u0022\\u003e\\u003c\/div\\u003e\\n\\u003cdiv style=\\u0022background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\\u0022\\u003e\\u003c\/div\\u003e\\n\\u003c\/div\\u003e\\n\\u003c\/div\\u003e\\n\\u003cdiv style=\\u0022padding: 19% 0;\\u0022\\u003e\\u003c\/div\\u003e\\n\\u003cdiv style=\\u0022display: block; height: 50px; margin: 0 auto 12px; width: 50px;\\u0022\\u003e\\u003c\/div\\u003e\\n\\u003cdiv style=\\u0022padding-top: 8px;\\u0022\\u003e\\n\\u003cdiv style=\\u0022color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\\u0022\\u003eView this post on Instagram\\u003c\/div\\u003e\\n\\u003c\/div\\u003e\\n\\u003cdiv style=\\u0022padding: 12.5% 0;\\u0022\\u003e\\u003c\/div\\u003e\\n\\u003cdiv style=\\u0022display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\\u0022\\u003e\\n\\u003cdiv\\u003e\\n\\u003cdiv style=\\u0022background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\\u0022\\u003e\\u003c\/div\\u003e\\n\\u003cdiv style=\\u0022background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\\u0022\\u003e\\u003c\/div\\u003e\\n\\u003cdiv style=\\u0022background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\\u0022\\u003e\\u003c\/div\\u003e\\n\\u003c\/div\\u003e\\n\\u003cdiv style=\\u0022margin-left: 8px;\\u0022\\u003e\\n\\u003cdiv style=\\u0022background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\\u0022\\u003e\\u003c\/div\\u003e\\n\\u003cdiv style=\\u0022width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\\u0022\\u003e\\u003c\/div\\u003e\\n\\u003c\/div\\u003e\\n\\u003cdiv style=\\u0022margin-left: auto;\\u0022\\u003e\\n\\u003cdiv style=\\u0022width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\\u0022\\u003e\\u003c\/div\\u003e\\n\\u003cdiv style=\\u0022background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\\u0022\\u003e\\u003c\/div\\u003e\\n\\u003cdiv style=\\u0022width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\\u0022\\u003e\\u003c\/div\\u003e\\n\\u003c\/div\\u003e\\n\\u003c\/div\\u003e\\n\\u003cdiv style=\\u0022display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\\u0022\\u003e\\n\\u003cdiv style=\\u0022background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\\u0022\\u003e\\u003c\/div\\u003e\\n\\u003cdiv style=\\u0022background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\\u0022\\u003e\\u003c\/div\\u003e\\n\\u003c\/div\\u003e\\n\\u003cp\\u003e\\u0026nbsp;\\u003c\/p\\u003e\\n\\u003cp style=\\u0022color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\\u0022\\u003e\\u003ca style=\\u0022color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\\u0022 href=\\u0022https:\/\/www.instagram.com\/p\/COxZnbTn8Jf\/?utm_source=ig_embed\\u0026amp;utm_campaign=loading\\u0022 target=\\u0022_blank\\u0022 rel=\\u0022noopener\\u0022\\u003eA post shared by Yaroslava Mahuchikh (@rosya_dp)\\u003c\/a\\u003e\\u003c\/p\\u003e\\n\\u003c\/div\\u003e\\n\\u003c\/blockquote\\u003e\\n\\u003cp\\u003e\\u003cscript async src=\\u0022\/\/www.instagram.com\/embed.js\\u0022\\u003e\\u003c\/script\\u003e\\u003c\/p\\u003e\\n\",\"width\":\"Wide\",\"style\":\"default\"} \/--><!-- wp:puma\/row-image-single {\"migrateBlock\":true,\"title\":\"\",\"images\":[{\"width\":720,\"height\":1040,\"file\":\"2021\/07\/sidebar-YM.jpg\",\"filesize\":119658,\"sizes\":{\"medium\":{\"file\":\"sidebar-YM-208x300.jpg\",\"width\":208,\"height\":300,\"mime-type\":\"image\/jpeg\",\"filesize\":11571},\"large\":{\"file\":\"sidebar-YM-709x1024.jpg\",\"width\":709,\"height\":1024,\"mime-type\":\"image\/jpeg\",\"filesize\":82393},\"thumbnail\":{\"file\":\"sidebar-YM-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":5938},\"trp-custom-language-flag\":{\"file\":\"sidebar-YM-8x12.jpg\",\"width\":8,\"height\":12,\"mime-type\":\"image\/jpeg\",\"filesize\":366}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":28358,\"alt\":\"\",\"caption\":\"Yaroslava Mahuchikh, High Jumper\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/07\/sidebar-YM.jpg\",\"title\":\"sidebar-YM\",\"aspect_ratio\":0.6923076923076923,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"headlines\":[\"\"],\"showCaptions\":[true],\"portraitMode\":[true],\"image\":{\"width\":720,\"height\":1040,\"file\":\"2021\/07\/sidebar-YM.jpg\",\"filesize\":119658,\"sizes\":{\"medium\":{\"file\":\"sidebar-YM-208x300.jpg\",\"width\":208,\"height\":300,\"mime-type\":\"image\/jpeg\",\"filesize\":11571},\"large\":{\"file\":\"sidebar-YM-709x1024.jpg\",\"width\":709,\"height\":1024,\"mime-type\":\"image\/jpeg\",\"filesize\":82393},\"thumbnail\":{\"file\":\"sidebar-YM-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":5938},\"trp-custom-language-flag\":{\"file\":\"sidebar-YM-8x12.jpg\",\"width\":8,\"height\":12,\"mime-type\":\"image\/jpeg\",\"filesize\":366}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":28358,\"alt\":\"\",\"caption\":\"Yaroslava Mahuchikh, High Jumper\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/07\/sidebar-YM.jpg\",\"title\":\"sidebar-YM\",\"aspect_ratio\":0.6923076923076923,\"focalPointLeft\":0.5,\"focalPointTop\":0},\"style\":\"Narrow\"} \/--><!-- wp:puma\/row-headline {\"h1\":\"Read more ...\",\"width\":\"Wide\"} \/--><!-- wp:puma\/row-article-multi {\"migrateBlock\":true,\"numArticles\":2,\"title\":\"Read more ...\",\"icon\":\"\",\"manualArticles\":[{\"id\":28247},{\"id\":26517}],\"mode\":\"manual\",\"aspect\":\"1\"} \/-->","post_title":"ONLY SEE GREAT Interview with PUMA Athlete Yaroslava Mahuchikh","post_excerpt":"Ukrainian high jumper Yaroslava Mahuchikh is only 19 years old, but impresses the world already. The PUMA athlete jumped 2.06 metres indoor this year and achieved the best performance of 2021. Her jump was only three centimetres short of the world record of 2.09m. So who knows what else is in the books for her this year. Yaroslava dropped by at our PUMA headquarters the other week. We took the opportunity and asked her how she keeps focus and about her big goal.\n\n","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"only-see-great-interview-with-puma-athlete-yaroslava-mahuchikh","to_ping":"","pinged":"","post_modified":"2025-09-19 14:49:28","post_modified_gmt":"2025-09-19 14:49:28","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.puma-catchup.com\/?p=28352","menu_order":0,"post_type":"post","post_mime_type":"","comment_count":"0","filter":"raw","ancestors":[],"page_template":"","post_category":[18],"tags_input":[],"id":28352,"author":"4","date":"2021-07-20 16:14:38","date_gmt":"2021-07-20 14:14:38","content":"<!-- wp:puma\/row-post-header {\"image\":{\"width\":1140,\"height\":640,\"file\":\"2021\/07\/Header-Yaroslava-Mahuchikh.jpg\",\"filesize\":111339,\"sizes\":{\"medium\":{\"file\":\"Header-Yaroslava-Mahuchikh-300x168.jpg\",\"width\":300,\"height\":168,\"mime-type\":\"image\/jpeg\",\"filesize\":12486},\"large\":{\"file\":\"Header-Yaroslava-Mahuchikh-1024x575.jpg\",\"width\":1024,\"height\":575,\"mime-type\":\"image\/jpeg\",\"filesize\":79892},\"thumbnail\":{\"file\":\"Header-Yaroslava-Mahuchikh-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":6618},\"medium_large\":{\"file\":\"Header-Yaroslava-Mahuchikh-768x431.jpg\",\"width\":768,\"height\":431,\"mime-type\":\"image\/jpeg\",\"filesize\":50774},\"trp-custom-language-flag\":{\"file\":\"Header-Yaroslava-Mahuchikh-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":448}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":28354,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/07\/Header-Yaroslava-Mahuchikh.jpg\",\"title\":\"Header-Yaroslava-Mahuchikh\",\"aspect_ratio\":1.78125,\"focalPointLeft\":0.5,\"focalPointTop\":0},\"headline\":\"\\u0022I sometimes imagine that I am a bird.\\u0022\",\"content\":\"ONLY SEE GREAT Interview with PUMA Athlete Yaroslava Mahuchikh\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cspan class=\\u0022textStyle_intro\\u0022\\u003eUkrainian high jumper Yaroslava Mahuchikh is only 19 years old, but impresses the world already. The PUMA athlete jumped 2.06 metres indoor this year and achieved the best performance of 2021. Her jump was only three centimetres short of the world record of 2.09m. So who knows what else is in the books for her this year. Yaroslava dropped by at our PUMA headquarters the other week. We took the opportunity and asked her how she keeps focus and about her big goal.\\u003c\/span\\u003e\\n\\u003cspan class=\\u0022textStyle_intro\\u0022\\u003e\\u003c\/span\\u003e\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-two-columns {\"contentLeft\":\"\\u0026lt;br\/\\u0026gt;\\u0026lt;strong\\u0026gt;You started with high jump at the age of 13. How did that come about? What was your motivation?\u00a0\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Yaroslava: I started athletics when I was seven years old. Back then I did it all \u2013 long jump, high jump, sprint, etc.\u00a0As a teenager I fell in love with high jump and focused on this discipline only. I like to fly and with high jump, I sometimes imagine that I am a bird.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026lt;strong\\u0026gt;Within 2 years you managed to become one of the very best jumpers (not only in your age class)\u00a0\u2013 what is your secret? Who supported you?\u00a0\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Yaroslava: One of the greatest supporters is my coach. She has always supported me and gave me advice, no matter what. She is like my friend. My coach brings out the best in me, motivates me to work harder and to jump higher. I owe her a lot.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026lt;strong\\u0026gt;What has been the greatest moment in your career so far?\u00a0\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Yaroslava: A big moment for me were my first U18 European Championships. This was when I fell in love with high jump a hundred percent.\\u0026lt;br\/\\u0026gt;\\n\",\"contentRight\":\"\\u0026lt;br\/\\u0026gt;But I think the greatest moment so far were the Indoor Championships in Kiev this year, because it was my first international adults\u2019 competition. It was also the first time I jumped for my home country, Ukraine. I remember the moment when I looked to the TV screen, I ranked 5th place and I thought \u201eNo I must jump, I need to jump higher, I need to improve this result\u201c. Then I jumped 2.02m with my first attempt and won the silver medal.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026lt;strong\\u0026gt;Injuries can be major setbacks for athletes. How do you overcome these challenges?\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Yaroslava: Luckily, I had no serious injuries yet. I think it was in 2018 when I injured my foot, and I couldn\u2019t jump anymore. I was very upset, and my coach said \u201eDon\u2019t worry, you are young. Now you should relax, have some Yoga classes and focus on stretching \u201c. I didn\u2019t run, I didn\u2019t jump and after two months, I came back strong.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\"} \/--><!-- wp:puma\/row-image-single {\"images\":[{\"width\":1510,\"height\":840,\"file\":\"2021\/07\/yaragallery.jpg\",\"filesize\":213828,\"sizes\":{\"medium\":{\"file\":\"yaragallery-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":12206},\"large\":{\"file\":\"yaragallery-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":89730},\"thumbnail\":{\"file\":\"yaragallery-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":6527},\"medium_large\":{\"file\":\"yaragallery-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":54883},\"trp-custom-language-flag\":{\"file\":\"yaragallery-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":463}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":28446,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/07\/yaragallery.jpg\",\"title\":\"yaragallery\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"showCaptions\":[false],\"image\":{\"width\":1510,\"height\":840,\"file\":\"2021\/07\/yaragallery.jpg\",\"filesize\":213828,\"sizes\":{\"medium\":{\"file\":\"yaragallery-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":12206},\"large\":{\"file\":\"yaragallery-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":89730},\"thumbnail\":{\"file\":\"yaragallery-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":6527},\"medium_large\":{\"file\":\"yaragallery-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":54883},\"trp-custom-language-flag\":{\"file\":\"yaragallery-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":463}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":28446,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/07\/yaragallery.jpg\",\"title\":\"yaragallery\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0},\"style\":\"Wide\"} \/--><!-- wp:puma\/row-two-columns {\"contentLeft\":\"\\u003cdiv\\u003e\\n\\u0026lt;br\/\\u0026gt;\\u0026lt;b\\u0026gt;How did you deal with the delay of major sports events due to the pandemic? \\u0026lt;\/b\\u0026gt;\u00a0\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Yaroslava: I think I personally benefited from it. I had one additional year to improve my skills and to improve my technique. Last winter I jumped 2.06m. I feel like I am in excellent shape.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026lt;b\\u0026gt;What would you like to achieve in your career going forward?\\u0026lt;\/b\\u0026gt;\u00a0\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Yaroslava: I want to jump 2.10m, because I really want to break the world record in high jump. The current women\u2019s world record is 2.09m. It is in place now for over 30 years. So, it is about time to set a new one.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\u00a0\\u0026lt;br\/\\u0026gt;\\n\\u003c\/div\\u003e\\n\\u0026lt;br\/\\u0026gt;\u00a0\\u0026lt;br\/\\u0026gt;\\n\",\"contentRight\":\"\\u0026lt;br\/\\u0026gt;\\u0026lt;strong\\u0026gt;Have you already come close to the world record in training?\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Yaroslava: No, not at all. In training I don\u2019t jump that high, it\u2019s all about technique. The most I do in training is 1.95m. Everything else is for the competition. It\u2019s completely different in training.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\"} \/--><!-- wp:puma\/row-headline {\"h1\":\"Meet Yaroslava Mahuchikh\"} \/--><!-- wp:puma\/row-video {\"id\":\"qkhaD_hSXM8\",\"title\":\"Meet Yaroslava Mahuchikh\",\"style\":\"Wide\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003ch2\\u003eFOLLOW @rosya_dp\\u003c\/h2\\u003e\\n\\u003cblockquote class=\\u0022instagram-media\\u0022 style=\\u0022background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\\u0022 data-instgrm-captioned=\\u0022\\u0022 data-instgrm-permalink=\\u0022https:\/\/www.instagram.com\/p\/COxZnbTn8Jf\/?utm_source=ig_embed\\u0026amp;utm_campaign=loading\\u0022 data-instgrm-version=\\u002213\\u0022\\u003e\\n\\u003cdiv style=\\u0022padding: 16px;\\u0022\\u003e\\n\\u003cp\\u003e\\u0026nbsp;\\u003c\/p\\u003e\\n\\u003cdiv style=\\u0022display: flex; 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La atleta de PUMA salt\u00f3 2,06 metros en pista cubierta este a\u00f1o y logr\u00f3 la mejor marca de 2021. Su salto se qued\u00f3 a s\u00f3lo tres cent\u00edmetros del r\u00e9cord mundial de 2,09 metros. As\u00ed que qui\u00e9n sabe qu\u00e9 m\u00e1s le espera este a\u00f1o. Yaroslava se pas\u00f3 por nuestra sede de PUMA la semana pasada. Aprovechamos la ocasi\u00f3n para preguntarle c\u00f3mo mantiene la concentraci\u00f3n y cu\u00e1l es su gran objetivo.","status":"publish","password":"","name":"entrevista-con-el-atleta-puma-yaroslava-mahuchikh","modified":"2025-09-19 14:49:28","modified_gmt":"2025-09-19 14:49:28","content_filtered":"","parent":0,"type":"post","mime_type":"","template":"","category":[18],"datetime_local":"20 de julio de 2021, 14:14","date_local":"20 de julio de 2021","time_local":"14:14","slug":"only-see-great-interview-with-puma-athlete-yaroslava-mahuchikh","url":"https:\/\/www.puma-catchup.com\/es\/sports\/only-see-great-interview-with-puma-athlete-yaroslava-mahuchikh\/","featured_image":{"width":1140,"height":640,"file":"2021\/07\/Header-Yaroslava-Mahuchikh.jpg","filesize":111339,"sizes":{"medium":{"file":"Header-Yaroslava-Mahuchikh-300x168.jpg","width":300,"height":168,"mime-type":"image\/jpeg","filesize":12486},"large":{"file":"Header-Yaroslava-Mahuchikh-1024x575.jpg","width":1024,"height":575,"mime-type":"image\/jpeg","filesize":79892},"thumbnail":{"file":"Header-Yaroslava-Mahuchikh-150x150.jpg","width":150,"height":150,"mime-type":"image\/jpeg","filesize":6618},"medium_large":{"file":"Header-Yaroslava-Mahuchikh-768x431.jpg","width":768,"height":431,"mime-type":"image\/jpeg","filesize":50774},"trp-custom-language-flag":{"file":"Header-Yaroslava-Mahuchikh-18x10.jpg","width":18,"height":10,"mime-type":"image\/jpeg","filesize":448}},"image_meta":{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0","keywords":[]},"id":28354,"alt":"","caption":"","description":"","url":"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/07\/Header-Yaroslava-Mahuchikh.jpg","title":"Cabecera-Yaroslava-Mahuchikh","aspect_ratio":1.78125,"focalPointLeft":0.5,"focalPointTop":0},"headline":"ONLY SEE GREAT Interview with PUMA Athlete Yaroslava Mahuchikh","categories":[{"term_id":18,"name":"Deportes","slug":"sports","term_group":0,"term_taxonomy_id":18,"taxonomy":"category","description":"","parent":0,"count":860,"filter":"raw","url":"https:\/\/www.puma-catchup.com\/es\/category\/sports\/"}],"theCategory":{"term_id":18,"name":"Deportes","slug":"sports","term_group":0,"term_taxonomy_id":18,"taxonomy":"category","description":"","parent":0,"count":860,"filter":"raw","url":"https:\/\/www.puma-catchup.com\/es\/category\/sports\/"},"isFeaturedArticle":true,"isTopArticle":true},"_links":{"self":[{"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/posts\/28352","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/comments?post=28352"}],"version-history":[{"count":0,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/posts\/28352\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/media\/28354"}],"wp:attachment":[{"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/media?parent=28352"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/categories?post=28352"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}