{"id":27890,"date":"2021-06-29T16:21:17","date_gmt":"2021-06-29T14:21:17","guid":{"rendered":"https:\/\/www.puma-catchup.com\/?p=27890"},"modified":"2025-09-19T14:49:55","modified_gmt":"2025-09-19T14:49:55","slug":"forever-stronger-puma-and-lauren-london-launch-first-capsule-collection","status":"publish","type":"post","link":"https:\/\/www.puma-catchup.com\/es\/sportstyle\/forever-stronger-puma-and-lauren-london-launch-first-capsule-collection\/","title":{"rendered":"Forever Stronger: PUMA y Lauren London lanzan su primera colecci\u00f3n c\u00e1psula"},"content":{"rendered":"<!-- post header -->\n<div class=\"row rowSingleColumn\">\n    <div class=\"col breadcrumb\">\n        <a href=\"\/es\/\">Inicio<\/a>\/\n        <a href=\"\/es\/category\/sportstyle\/\">Sportstyle<\/a>\/ Forever Stronger: PUMA y Lauren London lanzan su primera colecci\u00f3n c\u00e1psula\n    <\/div>\n<\/div>\n<div class=\"row rowPostHeaderImage headerImageAnim\">\n    <div class=\"scrollAnim\" \n        id=\"postHeaderImage\"\n         style=\"width:100%;position:relative;overflow:hidden;        aspect-ratio:2        ;\" >\n    <img decoding=\"async\" alt=\"\"\n        class=\"\"\n        src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/06\/Lauren-London-Header.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;        object-position: 50% 0%; object-fit: cover;\"\/>\n        <\/div>\n    \n<\/div>\n<div class=\"row rowSingleColumnWide rowPostHeader\">\n    <div id=\"postHeaderText\" class=\"col tcenter\" >\n        <div class=\"cat\"><a class=\"secondary\" href=\"https:\/\/www.puma-catchup.com\/es\/category\/sportstyle\/\">Sportstyle<\/a><\/div>\n        <div id=\"headerSocialIcons\" class=\"headerSocialIcons tleft\">\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsportstyle%2Fforever-stronger-puma-and-lauren-london-launch-first-capsule-collection%2F\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsportstyle%2Fforever-stronger-puma-and-lauren-london-launch-first-capsule-collection%2F\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https:\/\/www.puma-catchup.com\/es\/sportstyle\/forever-stronger-puma-and-lauren-london-launch-first-capsule-collection\/&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsportstyle%2Fforever-stronger-puma-and-lauren-london-launch-first-capsule-collection%2F\" target=\"blank\"><\/a>\n        <\/div>\n        <h1 class=\"\" >\u00a1Siempre m\u00e1s fuertes: hoy y siempre!<\/h1>\n        <div class=\"articleintro\" >PUMA y Lauren London lanzan su primera colecci\u00f3n c\u00e1psula<\/div>\n        <div class=\"date\">29 de junio de 2021 <\/div>\n\n        <div id=\"\" class=\"headerSocialIconsMobile tcenter mobile\">\n            <a class=\"sharing\" id=\"mobileshare\" onclick='navigator.share({ \"title\": &quot;Forever Stronger: PUMA and Lauren London launch First Capsule Collection&quot;, \"text\": &quot;With our brand ambassador Lauren London we are releasing Forever Stronger, a new capsule inspired by Lauren and her hometown of Los Angeles. The collection is designed as a physical representation of strength, perseverance, authenticity and love in timeless footwear and apparel pieces.\\n&quot;, \"url\": \"https:\/\/www.puma-catchup.com\/es\/sportstyle\/forever-stronger-puma-and-lauren-london-launch-first-capsule-collection\/\" })'  target=\"blank\"><\/a>\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.puma-catchup.com\/es\/sportstyle\/forever-stronger-puma-and-lauren-london-launch-first-capsule-collection\/\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/www.puma-catchup.com\/es\/sportstyle\/forever-stronger-puma-and-lauren-london-launch-first-capsule-collection\/\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsportstyle%2Fforever-stronger-puma-and-lauren-london-launch-first-capsule-collection%2F&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsportstyle%2Fforever-stronger-puma-and-lauren-london-launch-first-capsule-collection%2F\" target=\"blank\"><\/a>\n        <\/div>\n    <\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">Junto con nuestra embajadora de marca Lauren London, lanzamos Forever Stronger, una nueva c\u00e1psula inspirada en Lauren y su ciudad natal, Los \u00c1ngeles. La colecci\u00f3n est\u00e1 dise\u00f1ada como una representaci\u00f3n f\u00edsica de la fuerza, la perseverancia, la autenticidad y el amor en prendas y calzado atemporales.<\/span>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><br\/>Esta primera c\u00e1psula de PUMA es muy personal para Lauren e incorpora su estilo desenfadado de la costa oeste, con tejidos c\u00f3modos y tonos neutros que se pueden llevar durante todo el a\u00f1o. La campa\u00f1a Forever Stronger que la acompa\u00f1a muestra a London fotografiada en diferentes barrios de Los \u00c1ngeles, entre ellos el famoso Simply Wholesome Restaurant &amp; Store, un negocio propiedad de afroamericanos que lleva sirviendo a la comunidad de Los \u00c1ngeles desde principios de los a\u00f1os 80.<br\/>\n<br\/>La c\u00e1psula Forever Stronger incluye un <strong>Camiseta<\/strong>, a <strong>sudadera con capucha<\/strong> y un cl\u00e1sico en blanco y negro <strong>Ante PUMA<\/strong> con la frase \u201cForever Stronger\u201d bordada en letras may\u00fasculas. La sudadera con capucha y la camiseta presentan un <strong>peque\u00f1o coraz\u00f3n azul<\/strong>, una representaci\u00f3n especial de Nipsey Hussle que sirve como recordatorio de los or\u00edgenes de London y hacia d\u00f3nde se dirige.<br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_quote\" ><p>Estoy muy agradecido y orgulloso de lanzar mi primera colecci\u00f3n con mi familia PUMA. Quer\u00eda asegurarme de que cada pieza fuera fiel a mi personalidad y mi estilo. Esta colecci\u00f3n expresa un recordatorio constante de que, pase lo que pase en la vida, siempre seremos Forever Stronger. Espero con ilusi\u00f3n lo que est\u00e1 por venir.<\/p>\n<br\/><br\/>Lauren Londres<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row image multi 1 -->\n<div class=\"row rowImages2 spacing\">\n\t<div class=\"\">\n\t\t<div class=\"row inner\">\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:1.797619047619  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/06\/Lauren-London-gallery-1.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:1.797619047619  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/06\/SUEDE-gallery-2.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_default\" ><h2>@laurenlondon <\/h2>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-captioned=\"\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/CQRU3GzBVH_\/?utm_source=ig_embed&#038;utm_campaign=loading\" data-instgrm-version=\"13\">\n<div style=\"padding: 16px;\">\n<p>\u00a0<\/p>\n<div style=\"display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\"><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">Ver esta publicaci\u00f3n en Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<p>\u00a0<\/p>\n<p style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\"><a style=\"color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\" href=\"https:\/\/www.instagram.com\/p\/CQRU3GzBVH_\/?utm_source=ig_embed&#038;utm_campaign=loading\" target=\"_blank\" rel=\"noopener\">Una publicaci\u00f3n compartida por Lauren London (@laurenlondon)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row headline -->\n<div class=\"row headlineBlock rowSingleColumnWide\">\n    <div class=\"col\" style=\"margin-bottom: 2px;\">\n        <h2 >La sudadera con capucha <\/h2>\n    <\/div>\n<\/div>\n<!-- row image slider -->\n\n<div class=\"row rowSlider1 spacing\">\n    <div class=\"col\">\n        <div class=\"arrowCircleCenter arrowBorder swiperoutside-button-prev swipeprev85c9bd69-3c8a-406b-a03b-12058410f422\"><\/div>\n    <\/div>\n\t<div id=\"swipe_85c9bd69-3c8a-406b-a03b-12058410f422\" class=\"swiper myswiper scrollAnim\" data-ssize=\"1\" data-id=\"85c9bd69-3c8a-406b-a03b-12058410f422\">\n\t\t<div class=\"swiper-wrapper\">\n                    <div class=\"swiper-slide swiper-slide bgimage\" style=\"aspect-ratio:0.69230769230769 ;background-image: url(https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/06\/sidebar-1-3.jpg);background-position: 50% 0%;\"><\/div>\n                    <div class=\"swiper-slide swiper-slide bgimage\" style=\"aspect-ratio:0.69230769230769 ;background-image: url(https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/06\/sidebar-2-2.jpg);background-position: 50% 0%;\"><\/div>\n\t\t<\/div>\n\t<\/div>\n        <div class=\"col\">\n        <div class=\"arrowCircleCenter arrowBorder swiperoutside-button-next swipenext85c9bd69-3c8a-406b-a03b-12058410f422\"><\/div>\n        <\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Junto con nuestra embajadora de marca Lauren London, lanzamos Forever Stronger, una nueva c\u00e1psula inspirada en Lauren y su ciudad natal, Los \u00c1ngeles. La colecci\u00f3n est\u00e1 dise\u00f1ada como una representaci\u00f3n f\u00edsica de la fuerza, la perseverancia, la autenticidad y el amor en prendas y calzado atemporales.<\/p>","protected":false},"author":4,"featured_media":27897,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_top_article":false,"is_featured_article":true,"EasyPostViewCounter":12388,"meta-headline":"","footnotes":""},"categories":[3],"class_list":["post-27890","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sportstyle"],"fullData":{"ID":27890,"post_author":"4","post_date":"2021-06-29 16:21:17","post_date_gmt":"2021-06-29 14:21:17","post_content":"<!-- wp:puma\/row-post-header {\"image\":{\"width\":1140,\"height\":640,\"file\":\"2021\/06\/Lauren-London-Header.jpg\",\"filesize\":332523,\"sizes\":{\"medium\":{\"file\":\"Lauren-London-Header-300x168.jpg\",\"width\":300,\"height\":168,\"mime-type\":\"image\/jpeg\",\"filesize\":13541},\"large\":{\"file\":\"Lauren-London-Header-1024x575.jpg\",\"width\":1024,\"height\":575,\"mime-type\":\"image\/jpeg\",\"filesize\":130314},\"thumbnail\":{\"file\":\"Lauren-London-Header-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":6842},\"medium_large\":{\"file\":\"Lauren-London-Header-768x431.jpg\",\"width\":768,\"height\":431,\"mime-type\":\"image\/jpeg\",\"filesize\":77215},\"trp-custom-language-flag\":{\"file\":\"Lauren-London-Header-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":405}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":27897,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/06\/Lauren-London-Header.jpg\",\"title\":\"Lauren-London-Header\",\"aspect_ratio\":1.78125,\"focalPointLeft\":0.5,\"focalPointTop\":0},\"headline\":\"Forever Stronger: today and always!\",\"content\":\"PUMA and Lauren London launch First Capsule Collection\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cspan class=\\u0022textStyle_intro\\u0022\\u003eWith our brand ambassador Lauren London we are releasing Forever Stronger, a new capsule inspired by Lauren and her hometown of Los Angeles. The collection is designed as a physical representation of strength, perseverance, authenticity and love in timeless footwear and apparel pieces.\\u003c\/span\\u003e\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;This first PUMA capsule is very personal to Lauren and incorporates her effortless West Coast style, featuring comfortable fabrics and neutral tones that can be worn year-round. The accompanying Forever Stronger campaign features London photographed around Los Angeles neighborhoods including, the notable Simply Wholesome Restaurant \\u0026amp;amp; Store, a Black-owned business that has been serving the L.A. community since the early \u201880s.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;The Forever Stronger capsule includes a \\u0026lt;strong\\u0026gt;T-shirt\\u0026lt;\/strong\\u0026gt;, a \\u0026lt;strong\\u0026gt;hoodie\\u0026lt;\/strong\\u0026gt; and a classic black and white \\u0026lt;strong\\u0026gt;PUMA Suede\\u0026lt;\/strong\\u0026gt; with \u201cForever Stronger\u201d prominently embroidered in script. The hoodie and tee feature a \\u0026lt;strong\\u0026gt;tiny blue heart\\u0026lt;\/strong\\u0026gt;, a special representation of Nipsey Hussle and serves as a reminder of where London came from and where she is going.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cp\\u003eI am so grateful and proud to drop my first collection with my PUMA family. I wanted to make sure that each piece was authentic to who I am and my style. This collection expresses a constant reminder that through it all, no matter what happens in life, may we be Forever Stronger. Looking forward to more to come.\\u003c\/p\\u003e\\n\\u003cbr\/\\u003e\\u003cbr\/\\u003eLauren London\",\"width\":\"Wide\",\"style\":\"quote\"} \/--><!-- wp:puma\/row-image-multi {\"images\":[{\"width\":1510,\"height\":840,\"file\":\"2021\/06\/Lauren-London-gallery-1.jpg\",\"filesize\":156738,\"sizes\":{\"medium\":{\"file\":\"Lauren-London-gallery-1-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":8918},\"large\":{\"file\":\"Lauren-London-gallery-1-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":63461},\"thumbnail\":{\"file\":\"Lauren-London-gallery-1-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":4965},\"medium_large\":{\"file\":\"Lauren-London-gallery-1-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":37781},\"trp-custom-language-flag\":{\"file\":\"Lauren-London-gallery-1-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":448}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":27898,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/06\/Lauren-London-gallery-1.jpg\",\"title\":\"Lauren-London-gallery-1\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0},{\"width\":1510,\"height\":840,\"file\":\"2021\/06\/SUEDE-gallery-2.jpg\",\"filesize\":152333,\"sizes\":{\"medium\":{\"file\":\"SUEDE-gallery-2-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":6561},\"large\":{\"file\":\"SUEDE-gallery-2-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":57585},\"thumbnail\":{\"file\":\"SUEDE-gallery-2-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":4843},\"medium_large\":{\"file\":\"SUEDE-gallery-2-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":33732},\"trp-custom-language-flag\":{\"file\":\"SUEDE-gallery-2-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":388}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":27899,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/06\/SUEDE-gallery-2.jpg\",\"title\":\"SUEDE-gallery-2\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"showCaptions\":[false,false],\"aspect\":\"0\",\"style\":\"2\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003ch2\\u003e@laurenlondon \\u003c\/h2\\u003e\\n\\u003cblockquote class=\\u0022instagram-media\\u0022 style=\\u0022background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\\u0022 data-instgrm-captioned=\\u0022\\u0022 data-instgrm-permalink=\\u0022https:\/\/www.instagram.com\/p\/CQRU3GzBVH_\/?utm_source=ig_embed\\u0026amp;utm_campaign=loading\\u0022 data-instgrm-version=\\u002213\\u0022\\u003e\\n\\u003cdiv style=\\u0022padding: 16px;\\u0022\\u003e\\n\\u003cp\\u003e\\u0026nbsp;\\u003c\/p\\u003e\\n\\u003cdiv style=\\u0022display: flex; flex-direction: row; align-items: center;\\u0022\\u003e\\n\\u003cdiv style=\\u0022background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\\u0022\\u003e\\u003c\/div\\u003e\\n\\u003cdiv style=\\u0022display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\\u0022\\u003e\\n\\u003cdiv style=\\u0022background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; 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The collection is designed as a physical representation of strength, perseverance, authenticity and love in timeless footwear and apparel pieces.\n","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"forever-stronger-puma-and-lauren-london-launch-first-capsule-collection","to_ping":"","pinged":"","post_modified":"2025-09-19 14:49:55","post_modified_gmt":"2025-09-19 14:49:55","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.puma-catchup.com\/?p=27890","menu_order":0,"post_type":"post","post_mime_type":"","comment_count":"0","filter":"raw","ancestors":[],"page_template":"","post_category":[3],"tags_input":[],"id":27890,"author":"4","date":"2021-06-29 16:21:17","date_gmt":"2021-06-29 14:21:17","content":"<!-- wp:puma\/row-post-header {\"image\":{\"width\":1140,\"height\":640,\"file\":\"2021\/06\/Lauren-London-Header.jpg\",\"filesize\":332523,\"sizes\":{\"medium\":{\"file\":\"Lauren-London-Header-300x168.jpg\",\"width\":300,\"height\":168,\"mime-type\":\"image\/jpeg\",\"filesize\":13541},\"large\":{\"file\":\"Lauren-London-Header-1024x575.jpg\",\"width\":1024,\"height\":575,\"mime-type\":\"image\/jpeg\",\"filesize\":130314},\"thumbnail\":{\"file\":\"Lauren-London-Header-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":6842},\"medium_large\":{\"file\":\"Lauren-London-Header-768x431.jpg\",\"width\":768,\"height\":431,\"mime-type\":\"image\/jpeg\",\"filesize\":77215},\"trp-custom-language-flag\":{\"file\":\"Lauren-London-Header-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":405}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":27897,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/06\/Lauren-London-Header.jpg\",\"title\":\"Lauren-London-Header\",\"aspect_ratio\":1.78125,\"focalPointLeft\":0.5,\"focalPointTop\":0},\"headline\":\"Forever Stronger: today and always!\",\"content\":\"PUMA and Lauren London launch First Capsule Collection\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cspan class=\\u0022textStyle_intro\\u0022\\u003eWith our brand ambassador Lauren London we are releasing Forever Stronger, a new capsule inspired by Lauren and her hometown of Los Angeles. The collection is designed as a physical representation of strength, perseverance, authenticity and love in timeless footwear and apparel pieces.\\u003c\/span\\u003e\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;This first PUMA capsule is very personal to Lauren and incorporates her effortless West Coast style, featuring comfortable fabrics and neutral tones that can be worn year-round. The accompanying Forever Stronger campaign features London photographed around Los Angeles neighborhoods including, the notable Simply Wholesome Restaurant \\u0026amp;amp; Store, a Black-owned business that has been serving the L.A. community since the early \u201880s.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;The Forever Stronger capsule includes a \\u0026lt;strong\\u0026gt;T-shirt\\u0026lt;\/strong\\u0026gt;, a \\u0026lt;strong\\u0026gt;hoodie\\u0026lt;\/strong\\u0026gt; and a classic black and white \\u0026lt;strong\\u0026gt;PUMA Suede\\u0026lt;\/strong\\u0026gt; with \u201cForever Stronger\u201d prominently embroidered in script. The hoodie and tee feature a \\u0026lt;strong\\u0026gt;tiny blue heart\\u0026lt;\/strong\\u0026gt;, a special representation of Nipsey Hussle and serves as a reminder of where London came from and where she is going.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cp\\u003eI am so grateful and proud to drop my first collection with my PUMA family. I wanted to make sure that each piece was authentic to who I am and my style. This collection expresses a constant reminder that through it all, no matter what happens in life, may we be Forever Stronger. Looking forward to more to come.\\u003c\/p\\u003e\\n\\u003cbr\/\\u003e\\u003cbr\/\\u003eLauren London\",\"width\":\"Wide\",\"style\":\"quote\"} \/--><!-- wp:puma\/row-image-multi {\"images\":[{\"width\":1510,\"height\":840,\"file\":\"2021\/06\/Lauren-London-gallery-1.jpg\",\"filesize\":156738,\"sizes\":{\"medium\":{\"file\":\"Lauren-London-gallery-1-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":8918},\"large\":{\"file\":\"Lauren-London-gallery-1-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":63461},\"thumbnail\":{\"file\":\"Lauren-London-gallery-1-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":4965},\"medium_large\":{\"file\":\"Lauren-London-gallery-1-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":37781},\"trp-custom-language-flag\":{\"file\":\"Lauren-London-gallery-1-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":448}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":27898,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/06\/Lauren-London-gallery-1.jpg\",\"title\":\"Lauren-London-gallery-1\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0},{\"width\":1510,\"height\":840,\"file\":\"2021\/06\/SUEDE-gallery-2.jpg\",\"filesize\":152333,\"sizes\":{\"medium\":{\"file\":\"SUEDE-gallery-2-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":6561},\"large\":{\"file\":\"SUEDE-gallery-2-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":57585},\"thumbnail\":{\"file\":\"SUEDE-gallery-2-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":4843},\"medium_large\":{\"file\":\"SUEDE-gallery-2-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":33732},\"trp-custom-language-flag\":{\"file\":\"SUEDE-gallery-2-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":388}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":27899,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/06\/SUEDE-gallery-2.jpg\",\"title\":\"SUEDE-gallery-2\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"showCaptions\":[false,false],\"aspect\":\"0\",\"style\":\"2\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003ch2\\u003e@laurenlondon \\u003c\/h2\\u003e\\n\\u003cblockquote class=\\u0022instagram-media\\u0022 style=\\u0022background: #FFF; 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font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;\\u0022\\u003e\\u003ca style=\\u0022color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;\\u0022 href=\\u0022https:\/\/www.instagram.com\/p\/CQRU3GzBVH_\/?utm_source=ig_embed\\u0026amp;utm_campaign=loading\\u0022 target=\\u0022_blank\\u0022 rel=\\u0022noopener\\u0022\\u003eA post shared by Lauren London (@laurenlondon)\\u003c\/a\\u003e\\u003c\/p\\u003e\\n\\u003c\/div\\u003e\\n\\u003c\/blockquote\\u003e\\n\\u003cp\\u003e\\u003cscript async src=\\u0022\/\/www.instagram.com\/embed.js\\u0022\\u003e\\u003c\/script\\u003e\\u003c\/p\\u003e\\n\",\"width\":\"Wide\",\"style\":\"default\"} \/--><!-- wp:puma\/row-headline {\"h1\":\"The hoodie \"} \/--><!-- wp:puma\/row-image-slider {\"migrateBlock\":true,\"title\":\"The hoodie \",\"images\":[{\"width\":720,\"height\":1040,\"file\":\"2021\/06\/sidebar-1-3.jpg\",\"filesize\":86498,\"sizes\":{\"medium\":{\"file\":\"sidebar-1-3-208x300.jpg\",\"width\":208,\"height\":300,\"mime-type\":\"image\/jpeg\",\"filesize\":7506},\"large\":{\"file\":\"sidebar-1-3-709x1024.jpg\",\"width\":709,\"height\":1024,\"mime-type\":\"image\/jpeg\",\"filesize\":57422},\"thumbnail\":{\"file\":\"sidebar-1-3-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":3347},\"trp-custom-language-flag\":{\"file\":\"sidebar-1-3-8x12.jpg\",\"width\":8,\"height\":12,\"mime-type\":\"image\/jpeg\",\"filesize\":355}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":27900,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/06\/sidebar-1-3.jpg\",\"title\":\"sidebar-1\",\"aspect_ratio\":0.6923076923076923,\"focalPointLeft\":0.5,\"focalPointTop\":0},{\"width\":720,\"height\":1040,\"file\":\"2021\/06\/sidebar-2-2.jpg\",\"filesize\":104106,\"sizes\":{\"medium\":{\"file\":\"sidebar-2-2-208x300.jpg\",\"width\":208,\"height\":300,\"mime-type\":\"image\/jpeg\",\"filesize\":8190},\"large\":{\"file\":\"sidebar-2-2-709x1024.jpg\",\"width\":709,\"height\":1024,\"mime-type\":\"image\/jpeg\",\"filesize\":83259},\"thumbnail\":{\"file\":\"sidebar-2-2-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":4344},\"trp-custom-language-flag\":{\"file\":\"sidebar-2-2-8x12.jpg\",\"width\":8,\"height\":12,\"mime-type\":\"image\/jpeg\",\"filesize\":352}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":27901,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/06\/sidebar-2-2.jpg\",\"title\":\"sidebar-2\",\"aspect_ratio\":0.6923076923076923,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"size\":\"1\",\"aspect\":\"0\"} \/-->","title":"Forever Stronger: PUMA y Lauren London lanzan su primera colecci\u00f3n c\u00e1psula","excerpt":"Junto con nuestra embajadora de marca Lauren London, lanzamos Forever Stronger, una nueva c\u00e1psula inspirada en Lauren y su ciudad natal, Los \u00c1ngeles. 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