{"id":24027,"date":"2021-01-29T16:48:27","date_gmt":"2021-01-29T15:48:27","guid":{"rendered":"https:\/\/www.puma-catchup.com\/?p=24027"},"modified":"2025-09-19T14:52:17","modified_gmt":"2025-09-19T14:52:17","slug":"get-ready-puma-and-esports-team-cloud9-launch-2021-e7-gameday-kit","status":"publish","type":"post","link":"https:\/\/www.puma-catchup.com\/es\/sports\/get-ready-puma-and-esports-team-cloud9-launch-2021-e7-gameday-kit\/","title":{"rendered":"\u00a1Prep\u00e1rate! PUMA y el equipo de deportes electr\u00f3nicos Cloud9 lanzan el kit E7 GAMEDAY 2021."},"content":{"rendered":"<!-- post header -->\n<div class=\"row rowSingleColumn\">\n    <div class=\"col breadcrumb\">\n        <a href=\"\/es\/\">Inicio<\/a>\/\n        <a href=\"\/es\/category\/sports\/\">Deportes<\/a>\/\n        \u00a1Prep\u00e1rate! PUMA y el equipo de esports Cloud9 lanzan la equipaci\u00f3n 2021 E7 GAMEDAY\n    <\/div>\n<\/div>\n<div class=\"row rowPostHeaderImage headerImageAnim\">\n    <div class=\"scrollAnim\" \n        id=\"postHeaderImage\"\n         style=\"width:100%;position:relative;overflow:hidden;        aspect-ratio:2        ;\" >\n    <img decoding=\"async\" alt=\"\"\n        class=\"\"\n        src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/01\/Header-esports-cloud9.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;        object-position: 50% 0%; object-fit: cover;\"\/>\n        <\/div>\n    \n<\/div>\n<div class=\"row rowSingleColumnWide rowPostHeader\">\n    <div id=\"postHeaderText\" class=\"col tcenter\" >\n        <div class=\"cat\"><a class=\"secondary\" href=\"https:\/\/www.puma-catchup.com\/es\/category\/sports\/\">Deportes<\/a><\/div>\n        <div id=\"headerSocialIcons\" class=\"headerSocialIcons tleft\">\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsports%2Fget-ready-puma-and-esports-team-cloud9-launch-2021-e7-gameday-kit%2F\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsports%2Fget-ready-puma-and-esports-team-cloud9-launch-2021-e7-gameday-kit%2F\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https:\/\/www.puma-catchup.com\/es\/sports\/get-ready-puma-and-esports-team-cloud9-launch-2021-e7-gameday-kit\/&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsports%2Fget-ready-puma-and-esports-team-cloud9-launch-2021-e7-gameday-kit%2F\" target=\"blank\"><\/a>\n        <\/div>\n        <h1 class=\"\" >\u00a1Prep\u00e1rate!<\/h1>\n        <div class=\"articleintro\" >PUMA y el equipo de esports Cloud9 lanzan la equipaci\u00f3n E7 GAMEDAY 2021<\/div>\n        <div class=\"date\">29 de enero de 2021 <\/div>\n\n        <div id=\"\" class=\"headerSocialIconsMobile tcenter mobile\">\n            <a class=\"sharing\" id=\"mobileshare\" onclick='navigator.share({ \"title\": &quot;Get ready! PUMA and esports team Cloud9 launch 2021 E7 GAMEDAY kit&quot;, \"text\": &quot;Get ready and game on! PUMA launches the\\u00a02021 E7 GAMEDAY Kit in cooperation with esports team Cloud9. The team already wore it at their first competition for League of Legends in mid-January.\\n\\n\\n\\nTogether with ATACAC, (a Swedish based fashion studio that focuses on movement functionality in garments, without sacrificing style), PUMA worked alongside pro players, observing them during gameplay, in order to create a pro-kit that was both comfortable and functional. The final kit designs, featuring kinetic patterns developed by the PUMA Innovation team and ATACAC, focuses on both maximizing comfort for the players, and optimized freedom of movement. Vetted by the Cloud9 team and players during design and development, the final result of the project is dubbed the E7 Gameday Kit.\\nThe E7 GAMEDAY kit!\\n\\n\\n\\nThe kit comprises of a gameday jersey, that comes in both short sleeve and long sleeve versions, a hooded jacket, and pants.\\u00a0For footwear, we are also offering an updated version of\\u00a0PUMA Active Gaming Footwear, featuring a new evoknit construction, with comfort, lightness and versatility at the forefront.\\n\\n\\n\\n&quot;, \"url\": \"https:\/\/www.puma-catchup.com\/es\/sports\/get-ready-puma-and-esports-team-cloud9-launch-2021-e7-gameday-kit\/\" })'  target=\"blank\"><\/a>\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.puma-catchup.com\/es\/sports\/get-ready-puma-and-esports-team-cloud9-launch-2021-e7-gameday-kit\/\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/www.puma-catchup.com\/es\/sports\/get-ready-puma-and-esports-team-cloud9-launch-2021-e7-gameday-kit\/\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsports%2Fget-ready-puma-and-esports-team-cloud9-launch-2021-e7-gameday-kit%2F&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsports%2Fget-ready-puma-and-esports-team-cloud9-launch-2021-e7-gameday-kit%2F\" target=\"blank\"><\/a>\n        <\/div>\n    <\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">Prep\u00e1rate y \u00a1a jugar! PUMA lanza el kit 2021 E7 GAMEDAY en colaboraci\u00f3n con el equipo de esports Cloud9. El equipo ya lo luci\u00f3 en su primera competici\u00f3n de League of Legends a mediados de enero.<\/span>\n<div><\/div>\n<div>\n<div>\n<br\/>Junto con ATACAC (un estudio de moda con sede en Suecia que se centra en la funcionalidad del movimiento en las prendas, sin sacrificar el estilo), PUMA trabaj\u00f3 junto a jugadores profesionales, observ\u00e1ndoles durante el juego, con el fin de crear una equipaci\u00f3n profesional que fuera a la vez c\u00f3moda y funcional. El dise\u00f1o final de la equipaci\u00f3n, con patrones cin\u00e9ticos desarrollados por el equipo de innovaci\u00f3n de PUMA y ATACAC, se centra en maximizar la comodidad de los jugadores y optimizar la libertad de movimiento. El resultado final del proyecto, que fue aprobado por el equipo Cloud9 y los jugadores durante el dise\u00f1o y el desarrollo, se conoce como E7 Gameday Kit.<br\/>\n<strong class=\"textStyle_description\">El kit E7 GAMEDAY<\/strong>\n<\/div>\n<div>\n<div>\n<br\/>La equipaci\u00f3n se compone de una camiseta de juego, en versiones de manga corta y manga larga, una chaqueta con capucha y pantalones. En cuanto al calzado, tambi\u00e9n ofrecemos una versi\u00f3n actualizada de las PUMA Active Gaming Footwear, con una nueva construcci\u00f3n evoknit, en la que priman la comodidad, la ligereza y la versatilidad.<br\/>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><br\/><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/1yEs5rawlIo\" width=\"650\" height=\"400\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><div>La colecci\u00f3n Cloud9 Replica, que incluye ropa y calzado, estar\u00e1 disponible en todo el mundo en <strong>1 de marzo de 2021<\/strong>.<\/div>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row headline -->\n<div class=\"row headlineBlock rowSingleColumnWide\">\n    <div class=\"col\" style=\"margin-bottom: 2px;\">\n        <h2 >Calzado PUMA Active Gaming<\/h2>\n    <\/div>\n<\/div>\n\t<div class=\"row rowSingleColumnWide spacing\">\n\t<div class=\"col\">\n\t\t\t<img decoding=\"async\" src=\"https:\/\/img.youtube.com\/vi\/TFXoTc3dvco\/hqdefault.jpg\" class=\"printonly\" style=\"width:100%;aspect-ratio: 16\/9;\"\/>\n\t\t\t<div class=\"printonly\">https:\/\/www.youtube.com\/TFXoTc3dvco<\/div>\n\t\t\t<iframe class=\"hideinprint\" style=\"width:100%;aspect-ratio: 16\/9;\" src=\"https:\/\/www.youtube.com\/embed\/TFXoTc3dvco\" title=\"Reproductor de v\u00eddeo YouTube\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n\t<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_default\" ><p>En extensas conversaciones con jugadores profesionales descubrimos la necesidad de una zapatilla tipo calcet\u00edn, c\u00f3moda, ligera y con agarre. Cuenta con una suela de goma de perfil superbajo dise\u00f1ada para su uso en casa o en el estadio. <\/p>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n<div class=\"row articleMulti4 spacing\">\n\t    <div class=\"col articleTeaser\" >\n\t\t\t<a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/puma-releases-first-ever-puma-x-cloud9-kicks\/\" \n\t\t\t     tabindex=\"-1\" \n\t\t\t    id=\"22853\"\n\t\t\t     style=\"width:100%;position:relative;overflow:hidden;\t\t\t    aspect-ratio:1\t\t\t    ;\" >\n\t\t\t<img decoding=\"async\" alt=\"\"\n\t\t\t    class=\"hoverZoom\"\n\t\t\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2020\/11\/header-Cloud9.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;\t\t\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t\t\t<\/a>\n\t\t\t\n\t\t\t<a href=\"https:\/\/www.puma-catchup.com\/es\/category\/sportstyle\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sportstyle<\/a>\n\t        <h4>PUMA lanza las primeras zapatillas PUMA X CLOUD9<\/h4>\n\t\t\t<div class=\"description shortExcerpt\">\n\t\t\t\tLas vibraciones azules de Cloud9 se unen a los atrevidos dise\u00f1os de PUMA. Volvemos con otra colecci\u00f3n Cloud9 en la que debuta el calzado PUMA x Cloud9 junto con ropa y accesorios.\nEn la colecci\u00f3n aparecen tres siluetas de calzado PUMA: Future Rider, RS-X y AGF (Active Gaming Footwear). La Future Rider tiene un estilo casual de calle acentuado con el vibrante color azul de Cloud9 en toda la zapatilla y una entresuela ligera para una amortiguaci\u00f3n suave, mientras que la RS-X presume de una silueta atrevida y exagerada con tecnolog\u00eda RS y una entresuela ultraacolchada.\n\n\t\t\t<\/div>\n\t\t\t<a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/puma-releases-first-ever-puma-x-cloud9-kicks\/\" data-no-translation=\"\" data-trp-gettext=\"\">leer la historia<\/a>\n\t\t<\/div>\n\t    <div class=\"col articleTeaser\" >\n\t\t\t<a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/es\/sports\/puma-debuts-collection-with-esports-team-cloud9\/\" \n\t\t\t     tabindex=\"-1\" \n\t\t\t    id=\"14487\"\n\t\t\t     style=\"width:100%;position:relative;overflow:hidden;\t\t\t    aspect-ratio:1\t\t\t    ;\" >\n\t\t\t<img decoding=\"async\" alt=\"\"\n\t\t\t    class=\"hoverZoom\"\n\t\t\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2019\/10\/H1-Cloud-9.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;\t\t\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t\t\t<\/a>\n\t\t\t\n\t\t\t<a href=\"https:\/\/www.puma-catchup.com\/es\/category\/sports\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Deportes<\/a>\n\t        <h4>PUMA estrena colecci\u00f3n con el equipo de esports Cloud9<\/h4>\n\t\t\t<div class=\"description shortExcerpt\">\n\t\t\t\tYa conoces y adoras nuestras colecciones para algunos de los equipos m\u00e1s importantes del f\u00fatbol y el automovilismo. Ahora PUMA ha consolidado su asociaci\u00f3n con el equipo de deportes electr\u00f3nicos Cloud9 para incluir una colecci\u00f3n de ropa.\nEsta misma primavera, PUMA y Cloud9 ampliaron su acuerdo de patrocinio, que incluye el suministro de ropa para los jugadores de Cloud9.\nPara PUMA, el acuerdo con Cloud9 supuso la primera gran incursi\u00f3n en los deportes electr\u00f3nicos, un sector que ha experimentado un enorme crecimiento en los \u00faltimos a\u00f1os y que ha pasado de ser un peque\u00f1o grupo de entusiastas a agotar las entradas en los principales estadios.\nPara marcar el debut de la colecci\u00f3n, PUMA y Cloud9 han lanzado: #DAREYOU, una pel\u00edcula-himno en la que aparecen personas de todos los g\u00e9neros, razas y tipos desafiando al espectador a unirse all\u00ed donde les une el mundo de los deportes electr\u00f3nicos de Cloud9.\n\n\n\n\t\t\t<\/div>\n\t\t\t<a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/es\/sports\/puma-debuts-collection-with-esports-team-cloud9\/\" data-no-translation=\"\" data-trp-gettext=\"\">leer la historia<\/a>\n\t\t<\/div>\n\t    <div class=\"col articleTeaser\" >\n\t\t\t<a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/es\/sports\/puma-welcomes-5th-esports-organisation-to-the-family\/\" \n\t\t\t     tabindex=\"-1\" \n\t\t\t    id=\"19168\"\n\t\t\t     style=\"width:100%;position:relative;overflow:hidden;\t\t\t    aspect-ratio:1\t\t\t    ;\" >\n\t\t\t<img decoding=\"async\" alt=\"\"\n\t\t\t    class=\"hoverZoom\"\n\t\t\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2020\/06\/esports-teaser.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;\t\t\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t\t\t<\/a>\n\t\t\t\n\t\t\t<a href=\"https:\/\/www.puma-catchup.com\/es\/category\/sports\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Deportes<\/a>\n\t        <h4>PUMA DA LA BIENVENIDA A LA QUINTA ORGANIZACI\u00d3N DE ESPORTS A LA FAMILIA<\/h4>\n\t\t\t<div class=\"description shortExcerpt\">\n\t\t\t\t\u00a1Cuidado, jugadores! PUMA ya est\u00e1 presente en los deportes electr\u00f3nicos de Norteam\u00e9rica, Europa y Asia, las tres regiones donde el sector es m\u00e1s importante.\nUn vistazo al \u00faltimo miembro de la familia: Gen.G Esports.\n \nLa popularidad de los esports sigue creciendo en todo el mundo como deporte para espectadores en l\u00ednea y durante eventos en directo. PUMA se complace en dar la bienvenida a Gen.G a su familia de deportes electr\u00f3nicos. En la asociaci\u00f3n con el equipo coreano de multijuegos, proporcionamos camisetas y pantalones oficiales para el d\u00eda del partido a los jugadores de la liga. El acuerdo plurianual ya se puso en marcha con el LCK (League Champions Korea) Summer Split a mediados de junio y se centra en la creaci\u00f3n de una nueva cultura de estilo de vida que combina las caracter\u00edsticas de los deportes electr\u00f3nicos y de una marca de ropa deportiva.\n\n\t\t\t<\/div>\n\t\t\t<a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/es\/sports\/puma-welcomes-5th-esports-organisation-to-the-family\/\" data-no-translation=\"\" data-trp-gettext=\"\">leer la historia<\/a>\n\t\t<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Prep\u00e1rate y \u00a1a jugar! PUMA lanza el kit 2021 E7 GAMEDAY en colaboraci\u00f3n con el equipo de esports Cloud9. El equipo ya lo luci\u00f3 en su primera competici\u00f3n de League of Legends a mediados de enero.<\/p>\n<p>Junto con ATACAC (un estudio de moda con sede en Suecia que se centra en la funcionalidad del movimiento en las prendas, sin sacrificar el estilo), PUMA trabaj\u00f3 junto a jugadores profesionales, observ\u00e1ndoles durante el juego, con el fin de crear una equipaci\u00f3n profesional que fuera a la vez c\u00f3moda y funcional. El dise\u00f1o final de la equipaci\u00f3n, con patrones cin\u00e9ticos desarrollados por el equipo de innovaci\u00f3n de PUMA y ATACAC, se centra en maximizar la comodidad de los jugadores y optimizar la libertad de movimiento. El resultado final del proyecto, que fue aprobado por el equipo Cloud9 y los jugadores durante el dise\u00f1o y el desarrollo, se conoce como E7 Gameday Kit.<br \/>\nEl kit E7 GAMEDAY<\/p>\n<p>La equipaci\u00f3n se compone de una camiseta de juego, en versiones de manga corta y manga larga, una chaqueta con capucha y pantalones. En cuanto al calzado, tambi\u00e9n ofrecemos una versi\u00f3n actualizada de las PUMA Active Gaming Footwear, con una nueva construcci\u00f3n evoknit, en la que priman la comodidad, la ligereza y la versatilidad.<\/p>","protected":false},"author":4,"featured_media":24149,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_top_article":true,"is_featured_article":true,"EasyPostViewCounter":13676,"meta-headline":"","footnotes":""},"categories":[18],"class_list":["post-24027","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sports"],"fullData":{"ID":24027,"post_author":"4","post_date":"2021-01-29 16:48:27","post_date_gmt":"2021-01-29 15:48:27","post_content":"<!-- wp:puma\/row-post-header {\"image\":{\"width\":1140,\"height\":640,\"file\":\"2021\/01\/Header-esports-cloud9.jpg\",\"filesize\":213058,\"sizes\":{\"medium\":{\"file\":\"Header-esports-cloud9-300x168.jpg\",\"width\":300,\"height\":168,\"mime-type\":\"image\/jpeg\",\"filesize\":9459},\"large\":{\"file\":\"Header-esports-cloud9-1024x575.jpg\",\"width\":1024,\"height\":575,\"mime-type\":\"image\/jpeg\",\"filesize\":77556},\"thumbnail\":{\"file\":\"Header-esports-cloud9-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":5549},\"medium_large\":{\"file\":\"Header-esports-cloud9-768x431.jpg\",\"width\":768,\"height\":431,\"mime-type\":\"image\/jpeg\",\"filesize\":46885},\"trp-custom-language-flag\":{\"file\":\"Header-esports-cloud9-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":435}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":24149,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/01\/Header-esports-cloud9.jpg\",\"title\":\"Header-esports-cloud9\",\"aspect_ratio\":1.78125,\"focalPointLeft\":0.5,\"focalPointTop\":0},\"headline\":\"Get ready!\",\"content\":\"PUMA and esports team Cloud9 launch 2021 E7 GAMEDAY kit\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cspan class=\\u0022textStyle_intro\\u0022\\u003eGet ready and game on! PUMA launches the\u00a02021 E7 GAMEDAY Kit in cooperation with esports team Cloud9. The team already wore it at their first competition for League of Legends in mid-January.\\u003c\/span\\u003e\\n\\u003cdiv\\u003e\\u003c\/div\\u003e\\n\\u003cdiv\\u003e\\n\\u003cdiv\\u003e\\n\\u0026lt;br\/\\u0026gt;Together with ATACAC, (a Swedish based fashion studio that focuses on movement functionality in garments, without sacrificing style), PUMA worked alongside pro players, observing them during gameplay, in order to create a pro-kit that was both comfortable and functional. The final kit designs, featuring kinetic patterns developed by the PUMA Innovation team and ATACAC, focuses on both maximizing comfort for the players, and optimized freedom of movement. Vetted by the Cloud9 team and players during design and development, the final result of the project is dubbed the E7 Gameday Kit.\\u0026lt;br\/\\u0026gt;\\n\\u003cstrong class=\\u0022textStyle_description\\u0022\\u003eThe E7 GAMEDAY kit!\\u003c\/strong\\u003e\\n\\u003c\/div\\u003e\\n\\u003cdiv\\u003e\\n\\u003cdiv\\u003e\\n\\u0026lt;br\/\\u0026gt;The kit comprises of a gameday jersey, that comes in both short sleeve and long sleeve versions, a hooded jacket, and pants.\u00a0For footwear, we are also offering an updated version of\u00a0PUMA Active Gaming Footwear, featuring a new evoknit construction, with comfort, lightness and versatility at the forefront.\\u0026lt;br\/\\u0026gt;\\n\\u003c\/div\\u003e\\n\\u003c\/div\\u003e\\n\\u003c\/div\\u003e\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;\\u0026lt;iframe loading=\\u0022lazy\\u0022 src=\\u0022https:\/\/www.youtube.com\/embed\/1yEs5rawlIo\\u0022 width=\\u0022650\\u0022 height=\\u0022400\\u0022 frameborder=\\u00220\\u0022 allowfullscreen=\\u0022allowfullscreen\\u0022\\u0026gt;\\u0026lt;\/iframe\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cdiv\\u003eThe Cloud9 Replica Collection which features apparel and footwear will be available globally on \\u003cstrong\\u003eMarch 1st, 2021\\u003c\/strong\\u003e.\\u003c\/div\\u003e\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-headline {\"h1\":\"PUMA Active Gaming Footwear\"} \/--><!-- wp:puma\/row-video {\"id\":\"TFXoTc3dvco\",\"title\":\"PUMA Active Gaming Footwear\",\"style\":\"Wide\"} \/--><!-- wp:puma\/row-text-single {\"width\":\"Wide\",\"content\":\"\\u003cp\\u003eIn extensive talks with professional gamers we uncovered the need for a sock-like shoe; one that is comfortable, lightweight and grippy. It has a super-low profile rubber outsole made for at-home or in-arena use. \\u003c\/p\\u003e\\n\"} \/--><!-- wp:puma\/row-article-multi {\"migrateBlock\":true,\"numArticles\":4,\"title\":\"\",\"icon\":\"icon-puma\",\"manualArticles\":[{\"id\":22853},{\"id\":14487},{\"id\":19168},{\"id\":13343}],\"mode\":\"manual\",\"aspect\":\"1\"} \/-->","post_title":"Get ready! PUMA and esports team Cloud9 launch 2021 E7 GAMEDAY kit","post_excerpt":"Get ready and game on! PUMA launches the\u00a02021 E7 GAMEDAY Kit in cooperation with esports team Cloud9. The team already wore it at their first competition for League of Legends in mid-January.\n\n\n\nTogether with ATACAC, (a Swedish based fashion studio that focuses on movement functionality in garments, without sacrificing style), PUMA worked alongside pro players, observing them during gameplay, in order to create a pro-kit that was both comfortable and functional. The final kit designs, featuring kinetic patterns developed by the PUMA Innovation team and ATACAC, focuses on both maximizing comfort for the players, and optimized freedom of movement. Vetted by the Cloud9 team and players during design and development, the final result of the project is dubbed the E7 Gameday Kit.\nThe E7 GAMEDAY kit!\n\n\n\nThe kit comprises of a gameday jersey, that comes in both short sleeve and long sleeve versions, a hooded jacket, and pants.\u00a0For footwear, we are also offering an updated version of\u00a0PUMA Active Gaming Footwear, featuring a new evoknit construction, with comfort, lightness and versatility at the forefront.\n\n\n\n","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"get-ready-puma-and-esports-team-cloud9-launch-2021-e7-gameday-kit","to_ping":"","pinged":"","post_modified":"2025-09-19 14:52:17","post_modified_gmt":"2025-09-19 14:52:17","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.puma-catchup.com\/?p=24027","menu_order":0,"post_type":"post","post_mime_type":"","comment_count":"0","filter":"raw","ancestors":[],"page_template":"","post_category":[18],"tags_input":[],"id":24027,"author":"4","date":"2021-01-29 16:48:27","date_gmt":"2021-01-29 15:48:27","content":"<!-- wp:puma\/row-post-header {\"image\":{\"width\":1140,\"height\":640,\"file\":\"2021\/01\/Header-esports-cloud9.jpg\",\"filesize\":213058,\"sizes\":{\"medium\":{\"file\":\"Header-esports-cloud9-300x168.jpg\",\"width\":300,\"height\":168,\"mime-type\":\"image\/jpeg\",\"filesize\":9459},\"large\":{\"file\":\"Header-esports-cloud9-1024x575.jpg\",\"width\":1024,\"height\":575,\"mime-type\":\"image\/jpeg\",\"filesize\":77556},\"thumbnail\":{\"file\":\"Header-esports-cloud9-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":5549},\"medium_large\":{\"file\":\"Header-esports-cloud9-768x431.jpg\",\"width\":768,\"height\":431,\"mime-type\":\"image\/jpeg\",\"filesize\":46885},\"trp-custom-language-flag\":{\"file\":\"Header-esports-cloud9-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":435}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":24149,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/01\/Header-esports-cloud9.jpg\",\"title\":\"Header-esports-cloud9\",\"aspect_ratio\":1.78125,\"focalPointLeft\":0.5,\"focalPointTop\":0},\"headline\":\"Get ready!\",\"content\":\"PUMA and esports team Cloud9 launch 2021 E7 GAMEDAY kit\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cspan class=\\u0022textStyle_intro\\u0022\\u003eGet ready and game on! PUMA launches the\u00a02021 E7 GAMEDAY Kit in cooperation with esports team Cloud9. The team already wore it at their first competition for League of Legends in mid-January.\\u003c\/span\\u003e\\n\\u003cdiv\\u003e\\u003c\/div\\u003e\\n\\u003cdiv\\u003e\\n\\u003cdiv\\u003e\\n\\u0026lt;br\/\\u0026gt;Together with ATACAC, (a Swedish based fashion studio that focuses on movement functionality in garments, without sacrificing style), PUMA worked alongside pro players, observing them during gameplay, in order to create a pro-kit that was both comfortable and functional. The final kit designs, featuring kinetic patterns developed by the PUMA Innovation team and ATACAC, focuses on both maximizing comfort for the players, and optimized freedom of movement. Vetted by the Cloud9 team and players during design and development, the final result of the project is dubbed the E7 Gameday Kit.\\u0026lt;br\/\\u0026gt;\\n\\u003cstrong class=\\u0022textStyle_description\\u0022\\u003eThe E7 GAMEDAY kit!\\u003c\/strong\\u003e\\n\\u003c\/div\\u003e\\n\\u003cdiv\\u003e\\n\\u003cdiv\\u003e\\n\\u0026lt;br\/\\u0026gt;The kit comprises of a gameday jersey, that comes in both short sleeve and long sleeve versions, a hooded jacket, and pants.\u00a0For footwear, we are also offering an updated version of\u00a0PUMA Active Gaming Footwear, featuring a new evoknit construction, with comfort, lightness and versatility at the forefront.\\u0026lt;br\/\\u0026gt;\\n\\u003c\/div\\u003e\\n\\u003c\/div\\u003e\\n\\u003c\/div\\u003e\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;\\u0026lt;iframe loading=\\u0022lazy\\u0022 src=\\u0022https:\/\/www.youtube.com\/embed\/1yEs5rawlIo\\u0022 width=\\u0022650\\u0022 height=\\u0022400\\u0022 frameborder=\\u00220\\u0022 allowfullscreen=\\u0022allowfullscreen\\u0022\\u0026gt;\\u0026lt;\/iframe\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cdiv\\u003eThe Cloud9 Replica Collection which features apparel and footwear will be available globally on \\u003cstrong\\u003eMarch 1st, 2021\\u003c\/strong\\u003e.\\u003c\/div\\u003e\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-headline {\"h1\":\"PUMA Active Gaming Footwear\"} \/--><!-- wp:puma\/row-video {\"id\":\"TFXoTc3dvco\",\"title\":\"PUMA Active Gaming Footwear\",\"style\":\"Wide\"} \/--><!-- wp:puma\/row-text-single {\"width\":\"Wide\",\"content\":\"\\u003cp\\u003eIn extensive talks with professional gamers we uncovered the need for a sock-like shoe; one that is comfortable, lightweight and grippy. It has a super-low profile rubber outsole made for at-home or in-arena use. \\u003c\/p\\u003e\\n\"} \/--><!-- wp:puma\/row-article-multi {\"migrateBlock\":true,\"numArticles\":4,\"title\":\"\",\"icon\":\"icon-puma\",\"manualArticles\":[{\"id\":22853},{\"id\":14487},{\"id\":19168},{\"id\":13343}],\"mode\":\"manual\",\"aspect\":\"1\"} \/-->","title":"\u00a1Prep\u00e1rate! PUMA y el equipo de deportes electr\u00f3nicos Cloud9 lanzan el kit E7 GAMEDAY 2021.","excerpt":"\u00a1Prep\u00e1rate y empieza a jugar! PUMA lanza el kit E7 GAMEDAY 2021 en colaboraci\u00f3n con el equipo de deportes electr\u00f3nicos Cloud9. El equipo ya lo luci\u00f3 en su primera competici\u00f3n de League of Legends a mediados de enero.\n\n\n\nJunto con ATACAC (un estudio de moda con sede en Suecia que se centra en la funcionalidad del movimiento en las prendas, sin sacrificar el estilo), PUMA trabaj\u00f3 con jugadores profesionales, observ\u00e1ndolos durante el juego, con el fin de crear un kit profesional que fuera c\u00f3modo y funcional. Los dise\u00f1os finales del kit, con patrones cin\u00e9ticos desarrollados por el equipo de innovaci\u00f3n de PUMA y ATACAC, se centran en maximizar la comodidad de los jugadores y optimizar la libertad de movimiento. El resultado final del proyecto, que ha sido evaluado por el equipo y los jugadores de Cloud9 durante su dise\u00f1o y desarrollo, se denomina E7 Gameday Kit.\n\u00a1El kit E7 GAMEDAY! El kit se compone de una camiseta para el d\u00eda del partido, disponible en versi\u00f3n de manga corta y manga larga, una chaqueta con capucha y pantalones. En cuanto al calzado, tambi\u00e9n ofrecemos una versi\u00f3n actualizada del calzado PUMA Active Gaming, con una nueva construcci\u00f3n evoknit, que prioriza la comodidad, la ligereza y la versatilidad.","status":"publish","password":"","name":"get-ready-puma-and-esports-team-cloud9-launch-2021-e7-gameday-kit","modified":"2025-09-19 14:52:17","modified_gmt":"2025-09-19 14:52:17","content_filtered":"","parent":0,"type":"post","mime_type":"","template":"","category":[18],"datetime_local":"29 de enero de 2021, 15:48","date_local":"29 de enero de 2021","time_local":"15:48","slug":"get-ready-puma-and-esports-team-cloud9-launch-2021-e7-gameday-kit","url":"https:\/\/www.puma-catchup.com\/es\/sports\/get-ready-puma-and-esports-team-cloud9-launch-2021-e7-gameday-kit\/","featured_image":{"width":1140,"height":640,"file":"2021\/01\/Header-esports-cloud9.jpg","filesize":213058,"sizes":{"medium":{"file":"Header-esports-cloud9-300x168.jpg","width":300,"height":168,"mime-type":"image\/jpeg","filesize":9459},"large":{"file":"Header-esports-cloud9-1024x575.jpg","width":1024,"height":575,"mime-type":"image\/jpeg","filesize":77556},"thumbnail":{"file":"Header-esports-cloud9-150x150.jpg","width":150,"height":150,"mime-type":"image\/jpeg","filesize":5549},"medium_large":{"file":"Header-esports-cloud9-768x431.jpg","width":768,"height":431,"mime-type":"image\/jpeg","filesize":46885},"trp-custom-language-flag":{"file":"Header-esports-cloud9-18x10.jpg","width":18,"height":10,"mime-type":"image\/jpeg","filesize":435}},"image_meta":{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0","keywords":[]},"id":24149,"alt":"","caption":"","description":"","url":"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2021\/01\/Header-esports-cloud9.jpg","title":"Cabecera-esports-cloud9","aspect_ratio":1.78125,"focalPointLeft":0.5,"focalPointTop":0},"headline":"Get ready! PUMA and esports team Cloud9 launch 2021 E7 GAMEDAY kit","categories":[{"term_id":18,"name":"Deportes","slug":"sports","term_group":0,"term_taxonomy_id":18,"taxonomy":"category","description":"","parent":0,"count":859,"filter":"raw","url":"https:\/\/www.puma-catchup.com\/es\/category\/sports\/"}],"theCategory":{"term_id":18,"name":"Deportes","slug":"sports","term_group":0,"term_taxonomy_id":18,"taxonomy":"category","description":"","parent":0,"count":859,"filter":"raw","url":"https:\/\/www.puma-catchup.com\/es\/category\/sports\/"},"isFeaturedArticle":true,"isTopArticle":true},"_links":{"self":[{"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/posts\/24027","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/comments?post=24027"}],"version-history":[{"count":0,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/posts\/24027\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/media\/24149"}],"wp:attachment":[{"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/media?parent=24027"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/categories?post=24027"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}