{"id":10002,"date":"2018-10-16T12:08:19","date_gmt":"2018-10-16T10:08:19","guid":{"rendered":"https:\/\/www.puma-catchup.com\/?p=10002"},"modified":"2025-09-19T15:01:31","modified_gmt":"2025-09-19T15:01:31","slug":"pumas-iconic-classic-turns-50","status":"publish","type":"post","link":"https:\/\/www.puma-catchup.com\/es\/sportstyle\/pumas-iconic-classic-turns-50\/","title":{"rendered":"El ic\u00f3nico cl\u00e1sico de PUMA cumple 50 a\u00f1os"},"content":{"rendered":"<!-- post header -->\n<div class=\"row rowSingleColumn\">\n    <div class=\"col breadcrumb\">\n        <a href=\"\/es\/\">Inicio<\/a>\/\n        <a href=\"\/es\/category\/sportstyle\/\">Sportstyle<\/a>\/\n        El ic\u00f3nico cl\u00e1sico de PUMA cumple 50 a\u00f1os\n    <\/div>\n<\/div>\n<div class=\"row rowPostHeaderImage headerImageAnim\">\n    <div class=\"scrollAnim\" \n        id=\"postHeaderImage\"\n         style=\"width:100%;position:relative;overflow:hidden;        aspect-ratio:2        ;\" >\n    <img decoding=\"async\" alt=\"\"\n        class=\"\"\n        src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/H3_Suede-Geburtstag.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;        object-position: 50% 0%; object-fit: cover;\"\/>\n        <\/div>\n    \n<\/div>\n<div class=\"row rowSingleColumnWide rowPostHeader\">\n    <div id=\"postHeaderText\" class=\"col tcenter\" >\n        <div class=\"cat\"><a class=\"secondary\" href=\"https:\/\/www.puma-catchup.com\/es\/category\/sportstyle\/\">Sportstyle<\/a><\/div>\n        <div id=\"headerSocialIcons\" class=\"headerSocialIcons tleft\">\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsportstyle%2Fpumas-iconic-classic-turns-50%2F\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsportstyle%2Fpumas-iconic-classic-turns-50%2F\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https:\/\/www.puma-catchup.com\/es\/sportstyle\/pumas-iconic-classic-turns-50\/&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsportstyle%2Fpumas-iconic-classic-turns-50%2F\" target=\"blank\"><\/a>\n        <\/div>\n        <h1 class=\"\" >\u00a1No me pises mis zapatos de ante!<\/h1>\n        <div class=\"articleintro\" >El ic\u00f3nico cl\u00e1sico de PUMA cumple 50 a\u00f1os <\/div>\n        <div class=\"date\">16 de octubre de 2018 <\/div>\n\n        <div id=\"\" class=\"headerSocialIconsMobile tcenter mobile\">\n            <a class=\"sharing\" id=\"mobileshare\" onclick='navigator.share({ \"title\": &quot;PUMA&#x27;s iconic classic turns 50&quot;, \"text\": &quot;50 years ago today, one of PUMA\\u2019s most iconic products was born: the Suede. Or at least, the world saw it in the spotlight for the first time.\\nWhen Tommie Smith stood on the podium of the 1968 Olympic Games on October 16, he had his PUMA shoes standing by his side, while he raised a fist into the air and made (sports) history.\\n&quot;, \"url\": \"https:\/\/www.puma-catchup.com\/es\/sportstyle\/pumas-iconic-classic-turns-50\/\" })'  target=\"blank\"><\/a>\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.puma-catchup.com\/es\/sportstyle\/pumas-iconic-classic-turns-50\/\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/www.puma-catchup.com\/es\/sportstyle\/pumas-iconic-classic-turns-50\/\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsportstyle%2Fpumas-iconic-classic-turns-50%2F&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fes%2Fsportstyle%2Fpumas-iconic-classic-turns-50%2F\" target=\"blank\"><\/a>\n        <\/div>\n    <\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">Hoy hace 50 a\u00f1os naci\u00f3 uno de los productos m\u00e1s ic\u00f3nicos de PUMA: la Suede. O, al menos, el mundo lo vio por primera vez en primer plano.<\/span>\n<span class=\"textStyle_intro\">Cuando Tommie Smith subi\u00f3 al podio de los Juegos Ol\u00edmpicos de 1968 el 16 de octubre, ten\u00eda sus zapatillas PUMA a su lado, mientras levantaba el pu\u00f1o al aire y hac\u00eda historia (deportiva).<\/span>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><br\/>El zapato junto a Tommie Smith se llamaba el <strong>PUMA Crack<\/strong>, la \u00fanica zapatilla de ante de la gama PUMA. En <strong>1972,<\/strong> el PUMA Crack fue sustituido por el <strong>PUMA Clyde<\/strong> - el mismo material, pero con el nombre de la leyenda del baloncesto <strong>Walt \u201cClyde\u201d Frazier<\/strong>.<br\/>\n<br\/>\u00a0<br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row image single -->\n<div class=\"row rowSingleColumnWide spacing\">\n\t<div class=\"col\">\n\t<div class=\"0 scrollAnim\" \n\t    \n\t     style=\"Wide;position:relative;overflow:hidden;\t;\" >\n\t<img decoding=\"async\" alt=\"\"\n\t    class=\"\"\n\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/G2_Suede.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t    <\/div>\n\t\n\t<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><br\/>Unos a\u00f1os m\u00e1s tarde, el <strong>contrato<\/strong> para llamar a la zapatilla \u201cPUMA Clyde\u201d expir\u00f3, pero la <strong>el modelo sigue siendo el mismo<\/strong>. Con una silueta ligeramente modificada, PUMA sigui\u00f3 vendiendo la zapatilla y la llam\u00f3 <strong>\u201cSuede\u201d.<\/strong><br\/>\n<br\/>Obviamente, el Suede y sus predecesores de aspecto similar, el Crack y el Clyde, estaban destinados a ser <strong>zapatillas de entrenamiento universal<\/strong> para deportes de interior y al aire libre. Pero la <strong>la tendencia del estilo de vida ten\u00eda otros planes<\/strong> para la Suede, convirti\u00e9ndola en una zapatilla de calle cl\u00e1sica y atemporal.<br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row image single -->\n<div class=\"row rowSingleColumnWide spacing\">\n\t<div class=\"col\">\n\t<div class=\"0 scrollAnim\" \n\t    \n\t     style=\"Wide;position:relative;overflow:hidden;\t;\" >\n\t<img decoding=\"async\" alt=\"\"\n\t    class=\"\"\n\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/G1_Suede.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t    <\/div>\n\t\n\t<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_quote\" ><p>Creo que las Suede se convirtieron en lo que son hoy porque estaban m\u00e1s de moda que un zapato de piel lisa. Antes, cuando los equipos aparec\u00edan en p\u00fablico, llevaban las Suede con sus trajes, porque eran deportivas y modernas al mismo tiempo.<\/p>\n<br\/><br\/>Helmut Fischer, Sr. PUMA<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><br\/>Eso es lo que hizo de la Suede un <strong>un cl\u00e1sico imprescindible<\/strong> para cada generaci\u00f3n para el pasado <strong>50 a\u00f1os<\/strong>. Adem\u00e1s, el zapato puede variar mucho de color. <strong>Se rumorea que<\/strong>, que la estrella del baloncesto PUMA e icono de la moda <strong>Walt \u201cClyde\u201d Frazier<\/strong> llevaba un traje de ante de distinto color en cada partido.<br\/>\n<br\/>Aqu\u00ed est\u00e1 <strong>a los 50 siguientes<\/strong> a\u00f1os y <strong>\u00a1Feliz cumplea\u00f1os, Suede!<\/strong><br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row image multi 1 -->\n<div class=\"row rowImages2 spacing\">\n\t<div class=\"\">\n\t\t<div class=\"row inner\">\n\t\t\t<div class=\"col\">\n\t\t\t\t<h2 class=\"spacing2\">Sr. PUMA, Helmut Fischer<\/h2>\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:0.69230769230769  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/M3_Suede.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t\t<h2 class=\"spacing2\">Walt \"Clyde\" Frazier 1972<\/h2>\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:0.69230769230769  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/M2_Suede.jpg'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t\t\t<div class=\"descr\">\n\t\t\t\t\t\tMucho antes que Michael Jordan y sus Air Jordan, Walt \"Clyde\" Frazier marc\u00f3 la pauta al tener una zapatilla con su nombre.\n\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n<!-- row category header -->\n<div class=\"row rowCategoryHeader\" style=\"grid-template-columns:1fr\">\n    <div class=\"col\" style=\"display: flex; align-items: baseline;\">\n        <h2 class=\"bgPuma\">\n            <span>\u00bfQu\u00e9 m\u00e1s hay?<\/span>\n        <\/h2>\n    <\/div>\n\n<\/div>\n\n<div class=\"row rowSlider3 spacing scrollAnim\">\n    <div class=\"nomobile swiperArrow swiper-button-prev swipeprevdfb193e7-cee5-4c9b-bce9-593fe9c6b201\" style=\"top:unset;margin-top: 170px;margin-left:15px;\"><\/div>\n    <div class=\"nomobile swiperArrow swiper-button-next swipenextdfb193e7-cee5-4c9b-bce9-593fe9c6b201\" style=\"top:unset;margin-top: 170px;margin-right:15px;\"><\/div>\n\t<div id=\"swipe_dfb193e7-cee5-4c9b-bce9-593fe9c6b201\" class=\"swiper myswiper\" data-ssize=\"4\" data-id=\"dfb193e7-cee5-4c9b-bce9-593fe9c6b201\">\n\t\t<div class=\"swiper-wrapper\">\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/puma-suede-celebrates-50th-birthday-collaborating-hello-kitty\/\" \n                     tabindex=\"-1\" \n                    id=\"7854\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/02\/Hello-Kitty_H2.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/es\/category\/sportstyle\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sportstyle<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/puma-suede-celebrates-50th-birthday-collaborating-hello-kitty\/\">PUMA Suede celebra su 50 aniversario colaborando con Hello Kitty<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    \u00bfQu\u00e9 ocurre cuando se juntan un puma y un gatito?\nCrean una de las colecciones de moda m\u00e1s ic\u00f3nicas, \u00a1por supuesto!\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/puma-suede-celebrates-50th-birthday-collaborating-hello-kitty\/\" data-no-translation=\"\" data-trp-gettext=\"\">leer la historia<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/puma-teams-up-with-pepsi-to-celebrate-the-suede\/\" \n                     tabindex=\"-1\" \n                    id=\"9900\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/H1_Pepsi.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/es\/category\/sportstyle\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sportstyle<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/puma-teams-up-with-pepsi-to-celebrate-the-suede\/\">PUMA se une a Pepsi para celebrar la Suede<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    Cuando casi 200 a\u00f1os de experiencia en deportes y cultura pop se unen, s\u00f3lo puede salir algo grande.\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/puma-teams-up-with-pepsi-to-celebrate-the-suede\/\" data-no-translation=\"\" data-trp-gettext=\"\">leer la historia<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/kiss-frontman-launched-his-suede\/\" \n                     tabindex=\"-1\" \n                    id=\"9785\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/09\/H1_Paul-Stanley-1.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/es\/category\/sportstyle\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sportstyle<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/kiss-frontman-launched-his-suede\/\">Paul Stanley, l\u00edder de KISS, lanza su ic\u00f3nica Suede<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    ...\u00a1no se queda en Las Vegas!\nAl menos no, cuando la leyenda del rock y l\u00edder de KISS, Paul Stanley, visit\u00f3 nuestra tienda PUMA en el Fashion Show Mall de Las Vegas.\nTanto los fans de KISS como los amantes de las zapatillas esperaban conocer al icono del rock para celebrar su colaboraci\u00f3n con PUMA Suede.\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/kiss-frontman-launched-his-suede\/\" data-no-translation=\"\" data-trp-gettext=\"\">leer la historia<\/a>\n            <\/div>\n            <div class=\"swiper-slide swiper-slide4 articleTeaser\" style=\"min-width: 338px;\">\n                <a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/suede-conquers-pitch\/\" \n                     tabindex=\"-1\" \n                    id=\"8661\"\n                     style=\"width:100%;position:relative;overflow:hidden;                    aspect-ratio:1                    ;\" >\n                <img decoding=\"async\" alt=\"\"\n                    class=\"hoverZoom\"\n                    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/04\/FUTURE-Suede-50_H1.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;                    object-position: 50% 0%; object-fit: cover;\"\/>\n                <\/a>\n                \n                <a href=\"https:\/\/www.puma-catchup.com\/es\/category\/sportstyle\/\" class=\"secondary2\" style=\"margin-top: 17px;\">Sportstyle<\/a>\n                <h4><a href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/suede-conquers-pitch\/\">El ante conquista el terreno de juego<\/a><\/h4>\n                <div class=\"description shortExcerpt\">\n                    De las canchas a las aceras, de los b-boys de los 80 a los buscavidas de hoy en d\u00eda, las ic\u00f3nicas y \u00fanicas Suede de PUMA han sido llevadas por los iconos de cada generaci\u00f3n desde que aparecieron en escena en 1968.\nSu estilo se ha mantenido cl\u00e1sico e inquebrantable convirti\u00e9ndolo en un zapato de street style #foralltime.\nEn honor a su 50 aniversario, PUMA y las Suede vuelven a las ra\u00edces entrando de nuevo en el mundo del deporte.\n\u00a0\n\n                <\/div>\n                <a class=\"primary\" href=\"https:\/\/www.puma-catchup.com\/es\/sportstyle\/suede-conquers-pitch\/\" data-no-translation=\"\" data-trp-gettext=\"\">leer la historia<\/a>\n            <\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Hoy hace 50 a\u00f1os naci\u00f3 uno de los productos m\u00e1s ic\u00f3nicos de PUMA: la Suede. O, al menos, el mundo lo vio por primera vez en primer plano.<br \/>\nCuando Tommie Smith subi\u00f3 al podio de los Juegos Ol\u00edmpicos de 1968 el 16 de octubre, ten\u00eda sus zapatillas PUMA a su lado, mientras levantaba el pu\u00f1o al aire y hac\u00eda historia (deportiva).<\/p>","protected":false},"author":4,"featured_media":10047,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_top_article":false,"is_featured_article":true,"EasyPostViewCounter":26319,"meta-headline":"","footnotes":""},"categories":[3],"class_list":["post-10002","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sportstyle"],"fullData":{"ID":10002,"post_author":"4","post_date":"2018-10-16 12:08:19","post_date_gmt":"2018-10-16 10:08:19","post_content":"<!-- wp:puma\/row-post-header {\"image\":{\"width\":1140,\"height\":640,\"file\":\"2018\/10\/H3_Suede-Geburtstag.jpg\",\"filesize\":97222,\"sizes\":{\"medium\":{\"file\":\"H3_Suede-Geburtstag-300x168.jpg\",\"width\":300,\"height\":168,\"mime-type\":\"image\/jpeg\",\"filesize\":11354},\"large\":{\"file\":\"H3_Suede-Geburtstag-1024x575.jpg\",\"width\":1024,\"height\":575,\"mime-type\":\"image\/jpeg\",\"filesize\":91631},\"thumbnail\":{\"file\":\"H3_Suede-Geburtstag-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":6294},\"medium_large\":{\"file\":\"H3_Suede-Geburtstag-768x431.jpg\",\"width\":768,\"height\":431,\"mime-type\":\"image\/jpeg\",\"filesize\":54393},\"trp-custom-language-flag\":{\"file\":\"H3_Suede-Geburtstag-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":427}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":10047,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/H3_Suede-Geburtstag.jpg\",\"title\":\"H3_Suede-Geburtstag\",\"aspect_ratio\":1.78125,\"focalPointLeft\":0.5,\"focalPointTop\":0},\"headline\":\"Don't you step on my cool Suede Shoes!\",\"content\":\"PUMA\u2019s iconic classic turns 50 \"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cspan class=\\u0022textStyle_intro\\u0022\\u003e50 years ago today, one of PUMA\u2019s most iconic products was born: the Suede. Or at least, the world saw it in the spotlight for the first time.\\u003c\/span\\u003e\\n\\u003cspan class=\\u0022textStyle_intro\\u0022\\u003eWhen Tommie Smith stood on the podium of the 1968 Olympic Games on October 16, he had his PUMA shoes standing by his side, while he raised a fist into the air and made (sports) history.\\u003c\/span\\u003e\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;The shoe next to Tommie Smith was called the \\u0026lt;strong\\u0026gt;PUMA Crack\\u0026lt;\/strong\\u0026gt;, the only suede shoe in PUMA\u2019s line up. In \\u0026lt;strong\\u0026gt;1972,\\u0026lt;\/strong\\u0026gt; the PUMA Crack was replaced by the \\u0026lt;strong\\u0026gt;PUMA Clyde\\u0026lt;\/strong\\u0026gt; \u2013 same material, but named after basketball legend \\u0026lt;strong\\u0026gt;Walt \u201cClyde\u201d Frazier\\u0026lt;\/strong\\u0026gt;.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\u00a0\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-image-single {\"images\":[{\"width\":1510,\"height\":840,\"file\":\"2018\/10\/G2_Suede.jpg\",\"filesize\":128174,\"sizes\":{\"medium\":{\"file\":\"G2_Suede-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":7023},\"large\":{\"file\":\"G2_Suede-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":63321},\"thumbnail\":{\"file\":\"G2_Suede-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":3885},\"medium_large\":{\"file\":\"G2_Suede-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":35641},\"trp-custom-language-flag\":{\"file\":\"G2_Suede-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":428}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":10021,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/G2_Suede.jpg\",\"title\":\"G2_Suede\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"showCaptions\":[false],\"image\":{\"width\":1510,\"height\":840,\"file\":\"2018\/10\/G2_Suede.jpg\",\"filesize\":128174,\"sizes\":{\"medium\":{\"file\":\"G2_Suede-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":7023},\"large\":{\"file\":\"G2_Suede-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":63321},\"thumbnail\":{\"file\":\"G2_Suede-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":3885},\"medium_large\":{\"file\":\"G2_Suede-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":35641},\"trp-custom-language-flag\":{\"file\":\"G2_Suede-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":428}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":10021,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/G2_Suede.jpg\",\"title\":\"G2_Suede\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0},\"style\":\"Wide\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;A few years later, the \\u0026lt;strong\\u0026gt;contract\\u0026lt;\/strong\\u0026gt; to name the shoe \u201cPUMA Clyde\u201d expired, but the \\u0026lt;strong\\u0026gt;model stayed the same\\u0026lt;\/strong\\u0026gt;. With only a slightly modified silhouette, PUMA continued to sell the shoe and named it \\u0026lt;strong\\u0026gt;\u201cSuede\u201d.\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Obviously, the Suede and its similar-looking predecessors, the Crack and the Clyde, were intended to be \\u0026lt;strong\\u0026gt;universal training shoes\\u0026lt;\/strong\\u0026gt; for indoor and outdoor sports. But the \\u0026lt;strong\\u0026gt;lifestyle trend had other plans\\u0026lt;\/strong\\u0026gt; for the Suede, turning it into a timeless classic street shoe.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-image-single {\"images\":[{\"width\":1510,\"height\":840,\"file\":\"2018\/10\/G1_Suede.jpg\",\"filesize\":109013,\"sizes\":{\"medium\":{\"file\":\"G1_Suede-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":9016},\"large\":{\"file\":\"G1_Suede-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":76231},\"thumbnail\":{\"file\":\"G1_Suede-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":6413},\"medium_large\":{\"file\":\"G1_Suede-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":47043},\"trp-custom-language-flag\":{\"file\":\"G1_Suede-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":408}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":10020,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/G1_Suede.jpg\",\"title\":\"G1_Suede\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"showCaptions\":[false],\"image\":{\"width\":1510,\"height\":840,\"file\":\"2018\/10\/G1_Suede.jpg\",\"filesize\":109013,\"sizes\":{\"medium\":{\"file\":\"G1_Suede-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":9016},\"large\":{\"file\":\"G1_Suede-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":76231},\"thumbnail\":{\"file\":\"G1_Suede-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":6413},\"medium_large\":{\"file\":\"G1_Suede-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":47043},\"trp-custom-language-flag\":{\"file\":\"G1_Suede-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":408}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":10020,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/G1_Suede.jpg\",\"title\":\"G1_Suede\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0},\"style\":\"Wide\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cp\\u003eI think the Suede turned into what it is today, because it was more fashionable than a shoe made out of smooth leather. Back in the day, when teams appeared in public they wore the Suede together with their suits, because it was sporty and fashionable at the same time.\\u003c\/p\\u003e\\n\\u003cbr\/\\u003e\\u003cbr\/\\u003eHelmut Fischer, Mr. PUMA\",\"width\":\"Wide\",\"style\":\"quote\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;That\u2019s what made the Suede a \\u0026lt;strong\\u0026gt;classic must-have\\u0026lt;\/strong\\u0026gt; for every generation for the past \\u0026lt;strong\\u0026gt;50 years\\u0026lt;\/strong\\u0026gt;. Plus, the shoe can vary a lot in color. \\u0026lt;strong\\u0026gt;Rumor has it\\u0026lt;\/strong\\u0026gt;, that PUMA Basketball star and fashion icon \\u0026lt;strong\\u0026gt;Walt \u201cClyde\u201d Frazier\\u0026lt;\/strong\\u0026gt; wore a different Suede in a different color every game.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Here\u2019s \\u0026lt;strong\\u0026gt;to the next 50\\u0026lt;\/strong\\u0026gt; years and \\u0026lt;strong\\u0026gt;Happy Birthday, Suede!\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-image-multi {\"migrateBlock\":true,\"title\":\"\",\"images\":[{\"width\":720,\"height\":1040,\"file\":\"2018\/10\/M3_Suede.jpg\",\"filesize\":56114,\"sizes\":{\"medium\":{\"file\":\"M3_Suede-208x300.jpg\",\"width\":208,\"height\":300,\"mime-type\":\"image\/jpeg\",\"filesize\":9611},\"large\":{\"file\":\"M3_Suede-709x1024.jpg\",\"width\":709,\"height\":1024,\"mime-type\":\"image\/jpeg\",\"filesize\":67965},\"thumbnail\":{\"file\":\"M3_Suede-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":4923},\"trp-custom-language-flag\":{\"file\":\"M3_Suede-8x12.jpg\",\"width\":8,\"height\":12,\"mime-type\":\"image\/jpeg\",\"filesize\":228}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":10012,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/M3_Suede.jpg\",\"title\":\"M3_Suede\",\"aspect_ratio\":0.6923076923076923,\"focalPointLeft\":0.5,\"focalPointTop\":0},{\"width\":720,\"height\":1040,\"file\":\"2018\/10\/M2_Suede.jpg\",\"filesize\":194851,\"sizes\":{\"medium\":{\"file\":\"M2_Suede-208x300.jpg\",\"width\":208,\"height\":300,\"mime-type\":\"image\/jpeg\",\"filesize\":17796},\"large\":{\"file\":\"M2_Suede-709x1024.jpg\",\"width\":709,\"height\":1024,\"mime-type\":\"image\/jpeg\",\"filesize\":160275},\"thumbnail\":{\"file\":\"M2_Suede-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":7172},\"trp-custom-language-flag\":{\"file\":\"M2_Suede-8x12.jpg\",\"width\":8,\"height\":12,\"mime-type\":\"image\/jpeg\",\"filesize\":352}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":10010,\"alt\":\"\",\"caption\":\"Long before Michael Jordan and his Air Jordan, Walt \\u0022Clyde\\u0022 Frazier set standards by having a shoe named after him.\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/M2_Suede.jpg\",\"title\":\"M2_Suede\",\"aspect_ratio\":0.6923076923076923,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"headlines\":[\"Mr. PUMA, Helmut Fischer\",\"Walt \\u0022Clyde\\u0022 Frazier 1972\"],\"showCaptions\":[false,true],\"portraitMode\":[true,true],\"aspect\":\"0\",\"style\":\"2\"} \/--><!-- wp:puma\/row-category-header {\"titleleft\":\"What else is there?\",\"mode\":\"manual\"} \/--><!-- wp:puma\/row-article-slider {\"migrateBlock\":true,\"numArticles\":5,\"title\":\"What else is there?\",\"icon\":\"\",\"manualArticles\":[{\"id\":7854},{\"id\":9900},{\"id\":9785},{\"id\":7380},{\"id\":8661}],\"mode\":\"manual\",\"aspect\":\"1\"} \/-->","post_title":"PUMA's iconic classic turns 50","post_excerpt":"50 years ago today, one of PUMA\u2019s most iconic products was born: the Suede. Or at least, the world saw it in the spotlight for the first time.\nWhen Tommie Smith stood on the podium of the 1968 Olympic Games on October 16, he had his PUMA shoes standing by his side, while he raised a fist into the air and made (sports) history.\n","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"pumas-iconic-classic-turns-50","to_ping":"","pinged":"","post_modified":"2025-09-19 15:01:31","post_modified_gmt":"2025-09-19 15:01:31","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.puma-catchup.com\/?p=10002","menu_order":0,"post_type":"post","post_mime_type":"","comment_count":"0","filter":"raw","ancestors":[],"page_template":"","post_category":[3],"tags_input":[],"id":10002,"author":"4","date":"2018-10-16 12:08:19","date_gmt":"2018-10-16 10:08:19","content":"<!-- wp:puma\/row-post-header {\"image\":{\"width\":1140,\"height\":640,\"file\":\"2018\/10\/H3_Suede-Geburtstag.jpg\",\"filesize\":97222,\"sizes\":{\"medium\":{\"file\":\"H3_Suede-Geburtstag-300x168.jpg\",\"width\":300,\"height\":168,\"mime-type\":\"image\/jpeg\",\"filesize\":11354},\"large\":{\"file\":\"H3_Suede-Geburtstag-1024x575.jpg\",\"width\":1024,\"height\":575,\"mime-type\":\"image\/jpeg\",\"filesize\":91631},\"thumbnail\":{\"file\":\"H3_Suede-Geburtstag-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":6294},\"medium_large\":{\"file\":\"H3_Suede-Geburtstag-768x431.jpg\",\"width\":768,\"height\":431,\"mime-type\":\"image\/jpeg\",\"filesize\":54393},\"trp-custom-language-flag\":{\"file\":\"H3_Suede-Geburtstag-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":427}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":10047,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/H3_Suede-Geburtstag.jpg\",\"title\":\"H3_Suede-Geburtstag\",\"aspect_ratio\":1.78125,\"focalPointLeft\":0.5,\"focalPointTop\":0},\"headline\":\"Don't you step on my cool Suede Shoes!\",\"content\":\"PUMA\u2019s iconic classic turns 50 \"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cspan class=\\u0022textStyle_intro\\u0022\\u003e50 years ago today, one of PUMA\u2019s most iconic products was born: the Suede. Or at least, the world saw it in the spotlight for the first time.\\u003c\/span\\u003e\\n\\u003cspan class=\\u0022textStyle_intro\\u0022\\u003eWhen Tommie Smith stood on the podium of the 1968 Olympic Games on October 16, he had his PUMA shoes standing by his side, while he raised a fist into the air and made (sports) history.\\u003c\/span\\u003e\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;The shoe next to Tommie Smith was called the \\u0026lt;strong\\u0026gt;PUMA Crack\\u0026lt;\/strong\\u0026gt;, the only suede shoe in PUMA\u2019s line up. In \\u0026lt;strong\\u0026gt;1972,\\u0026lt;\/strong\\u0026gt; the PUMA Crack was replaced by the \\u0026lt;strong\\u0026gt;PUMA Clyde\\u0026lt;\/strong\\u0026gt; \u2013 same material, but named after basketball legend \\u0026lt;strong\\u0026gt;Walt \u201cClyde\u201d Frazier\\u0026lt;\/strong\\u0026gt;.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\u00a0\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-image-single {\"images\":[{\"width\":1510,\"height\":840,\"file\":\"2018\/10\/G2_Suede.jpg\",\"filesize\":128174,\"sizes\":{\"medium\":{\"file\":\"G2_Suede-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":7023},\"large\":{\"file\":\"G2_Suede-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":63321},\"thumbnail\":{\"file\":\"G2_Suede-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":3885},\"medium_large\":{\"file\":\"G2_Suede-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":35641},\"trp-custom-language-flag\":{\"file\":\"G2_Suede-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":428}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":10021,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/G2_Suede.jpg\",\"title\":\"G2_Suede\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"showCaptions\":[false],\"image\":{\"width\":1510,\"height\":840,\"file\":\"2018\/10\/G2_Suede.jpg\",\"filesize\":128174,\"sizes\":{\"medium\":{\"file\":\"G2_Suede-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":7023},\"large\":{\"file\":\"G2_Suede-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":63321},\"thumbnail\":{\"file\":\"G2_Suede-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":3885},\"medium_large\":{\"file\":\"G2_Suede-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":35641},\"trp-custom-language-flag\":{\"file\":\"G2_Suede-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":428}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":10021,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/G2_Suede.jpg\",\"title\":\"G2_Suede\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0},\"style\":\"Wide\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;A few years later, the \\u0026lt;strong\\u0026gt;contract\\u0026lt;\/strong\\u0026gt; to name the shoe \u201cPUMA Clyde\u201d expired, but the \\u0026lt;strong\\u0026gt;model stayed the same\\u0026lt;\/strong\\u0026gt;. With only a slightly modified silhouette, PUMA continued to sell the shoe and named it \\u0026lt;strong\\u0026gt;\u201cSuede\u201d.\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Obviously, the Suede and its similar-looking predecessors, the Crack and the Clyde, were intended to be \\u0026lt;strong\\u0026gt;universal training shoes\\u0026lt;\/strong\\u0026gt; for indoor and outdoor sports. But the \\u0026lt;strong\\u0026gt;lifestyle trend had other plans\\u0026lt;\/strong\\u0026gt; for the Suede, turning it into a timeless classic street shoe.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-image-single {\"images\":[{\"width\":1510,\"height\":840,\"file\":\"2018\/10\/G1_Suede.jpg\",\"filesize\":109013,\"sizes\":{\"medium\":{\"file\":\"G1_Suede-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":9016},\"large\":{\"file\":\"G1_Suede-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":76231},\"thumbnail\":{\"file\":\"G1_Suede-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":6413},\"medium_large\":{\"file\":\"G1_Suede-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":47043},\"trp-custom-language-flag\":{\"file\":\"G1_Suede-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":408}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":10020,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/G1_Suede.jpg\",\"title\":\"G1_Suede\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"showCaptions\":[false],\"image\":{\"width\":1510,\"height\":840,\"file\":\"2018\/10\/G1_Suede.jpg\",\"filesize\":109013,\"sizes\":{\"medium\":{\"file\":\"G1_Suede-300x167.jpg\",\"width\":300,\"height\":167,\"mime-type\":\"image\/jpeg\",\"filesize\":9016},\"large\":{\"file\":\"G1_Suede-1024x570.jpg\",\"width\":1024,\"height\":570,\"mime-type\":\"image\/jpeg\",\"filesize\":76231},\"thumbnail\":{\"file\":\"G1_Suede-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":6413},\"medium_large\":{\"file\":\"G1_Suede-768x427.jpg\",\"width\":768,\"height\":427,\"mime-type\":\"image\/jpeg\",\"filesize\":47043},\"trp-custom-language-flag\":{\"file\":\"G1_Suede-18x10.jpg\",\"width\":18,\"height\":10,\"mime-type\":\"image\/jpeg\",\"filesize\":408}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":10020,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/G1_Suede.jpg\",\"title\":\"G1_Suede\",\"aspect_ratio\":1.7976190476190477,\"focalPointLeft\":0.5,\"focalPointTop\":0},\"style\":\"Wide\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u003cp\\u003eI think the Suede turned into what it is today, because it was more fashionable than a shoe made out of smooth leather. Back in the day, when teams appeared in public they wore the Suede together with their suits, because it was sporty and fashionable at the same time.\\u003c\/p\\u003e\\n\\u003cbr\/\\u003e\\u003cbr\/\\u003eHelmut Fischer, Mr. PUMA\",\"width\":\"Wide\",\"style\":\"quote\"} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;That\u2019s what made the Suede a \\u0026lt;strong\\u0026gt;classic must-have\\u0026lt;\/strong\\u0026gt; for every generation for the past \\u0026lt;strong\\u0026gt;50 years\\u0026lt;\/strong\\u0026gt;. Plus, the shoe can vary a lot in color. \\u0026lt;strong\\u0026gt;Rumor has it\\u0026lt;\/strong\\u0026gt;, that PUMA Basketball star and fashion icon \\u0026lt;strong\\u0026gt;Walt \u201cClyde\u201d Frazier\\u0026lt;\/strong\\u0026gt; wore a different Suede in a different color every game.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Here\u2019s \\u0026lt;strong\\u0026gt;to the next 50\\u0026lt;\/strong\\u0026gt; years and \\u0026lt;strong\\u0026gt;Happy Birthday, Suede!\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\"} \/--><!-- wp:puma\/row-image-multi {\"migrateBlock\":true,\"title\":\"\",\"images\":[{\"width\":720,\"height\":1040,\"file\":\"2018\/10\/M3_Suede.jpg\",\"filesize\":56114,\"sizes\":{\"medium\":{\"file\":\"M3_Suede-208x300.jpg\",\"width\":208,\"height\":300,\"mime-type\":\"image\/jpeg\",\"filesize\":9611},\"large\":{\"file\":\"M3_Suede-709x1024.jpg\",\"width\":709,\"height\":1024,\"mime-type\":\"image\/jpeg\",\"filesize\":67965},\"thumbnail\":{\"file\":\"M3_Suede-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":4923},\"trp-custom-language-flag\":{\"file\":\"M3_Suede-8x12.jpg\",\"width\":8,\"height\":12,\"mime-type\":\"image\/jpeg\",\"filesize\":228}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":10012,\"alt\":\"\",\"caption\":\"\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/M3_Suede.jpg\",\"title\":\"M3_Suede\",\"aspect_ratio\":0.6923076923076923,\"focalPointLeft\":0.5,\"focalPointTop\":0},{\"width\":720,\"height\":1040,\"file\":\"2018\/10\/M2_Suede.jpg\",\"filesize\":194851,\"sizes\":{\"medium\":{\"file\":\"M2_Suede-208x300.jpg\",\"width\":208,\"height\":300,\"mime-type\":\"image\/jpeg\",\"filesize\":17796},\"large\":{\"file\":\"M2_Suede-709x1024.jpg\",\"width\":709,\"height\":1024,\"mime-type\":\"image\/jpeg\",\"filesize\":160275},\"thumbnail\":{\"file\":\"M2_Suede-150x150.jpg\",\"width\":150,\"height\":150,\"mime-type\":\"image\/jpeg\",\"filesize\":7172},\"trp-custom-language-flag\":{\"file\":\"M2_Suede-8x12.jpg\",\"width\":8,\"height\":12,\"mime-type\":\"image\/jpeg\",\"filesize\":352}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":10010,\"alt\":\"\",\"caption\":\"Long before Michael Jordan and his Air Jordan, Walt \\u0022Clyde\\u0022 Frazier set standards by having a shoe named after him.\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/M2_Suede.jpg\",\"title\":\"M2_Suede\",\"aspect_ratio\":0.6923076923076923,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"headlines\":[\"Mr. PUMA, Helmut Fischer\",\"Walt \\u0022Clyde\\u0022 Frazier 1972\"],\"showCaptions\":[false,true],\"portraitMode\":[true,true],\"aspect\":\"0\",\"style\":\"2\"} \/--><!-- wp:puma\/row-category-header {\"titleleft\":\"What else is there?\",\"mode\":\"manual\"} \/--><!-- wp:puma\/row-article-slider {\"migrateBlock\":true,\"numArticles\":5,\"title\":\"What else is there?\",\"icon\":\"\",\"manualArticles\":[{\"id\":7854},{\"id\":9900},{\"id\":9785},{\"id\":7380},{\"id\":8661}],\"mode\":\"manual\",\"aspect\":\"1\"} \/-->","title":"El ic\u00f3nico cl\u00e1sico de PUMA cumple 50 a\u00f1os","excerpt":"Hoy hace 50 a\u00f1os naci\u00f3 uno de los productos m\u00e1s ic\u00f3nicos de PUMA: la Suede. O al menos, el mundo lo vio por primera vez en primer plano.\nCuando Tommie Smith subi\u00f3 al podio de los Juegos Ol\u00edmpicos de 1968 el 16 de octubre, ten\u00eda sus zapatillas PUMA a su lado, mientras levantaba el pu\u00f1o al aire y hac\u00eda historia (deportiva).","status":"publish","password":"","name":"pumas-cl\u00e1sico-cl\u00e1sico-gira-50","modified":"2025-09-19 15:01:31","modified_gmt":"2025-09-19 15:01:31","content_filtered":"","parent":0,"type":"post","mime_type":"","template":"","category":[3],"datetime_local":"16 de octubre de 2018, 10:08","date_local":"16 de octubre de 2018","time_local":"10:08","slug":"pumas-iconic-classic-turns-50","url":"https:\/\/www.puma-catchup.com\/es\/sportstyle\/pumas-iconic-classic-turns-50\/","featured_image":{"width":1140,"height":640,"file":"2018\/10\/H3_Suede-Geburtstag.jpg","filesize":97222,"sizes":{"medium":{"file":"H3_Suede-Geburtstag-300x168.jpg","width":300,"height":168,"mime-type":"image\/jpeg","filesize":11354},"large":{"file":"H3_Suede-Geburtstag-1024x575.jpg","width":1024,"height":575,"mime-type":"image\/jpeg","filesize":91631},"thumbnail":{"file":"H3_Suede-Geburtstag-150x150.jpg","width":150,"height":150,"mime-type":"image\/jpeg","filesize":6294},"medium_large":{"file":"H3_Suede-Geburtstag-768x431.jpg","width":768,"height":431,"mime-type":"image\/jpeg","filesize":54393},"trp-custom-language-flag":{"file":"H3_Suede-Geburtstag-18x10.jpg","width":18,"height":10,"mime-type":"image\/jpeg","filesize":427}},"image_meta":{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0","keywords":[]},"id":10047,"alt":"","caption":"","description":"","url":"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2018\/10\/H3_Suede-Geburtstag.jpg","title":"H3_Suede-Geburtstag","aspect_ratio":1.78125,"focalPointLeft":0.5,"focalPointTop":0},"headline":"PUMA\u2019s iconic classic turns 50","categories":[{"term_id":3,"name":"Sportstyle","slug":"sportstyle","term_group":0,"term_taxonomy_id":3,"taxonomy":"category","description":"","parent":0,"count":415,"filter":"raw","url":"https:\/\/www.puma-catchup.com\/es\/category\/sportstyle\/"}],"theCategory":{"term_id":3,"name":"Sportstyle","slug":"sportstyle","term_group":0,"term_taxonomy_id":3,"taxonomy":"category","description":"","parent":0,"count":415,"filter":"raw","url":"https:\/\/www.puma-catchup.com\/es\/category\/sportstyle\/"},"isFeaturedArticle":true,"isTopArticle":false},"_links":{"self":[{"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/posts\/10002","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/comments?post=10002"}],"version-history":[{"count":0,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/posts\/10002\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/media\/10047"}],"wp:attachment":[{"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/media?parent=10002"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.puma-catchup.com\/es\/wp-json\/wp\/v2\/categories?post=10002"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}