{"id":50267,"date":"2023-05-09T07:00:01","date_gmt":"2023-05-09T05:00:01","guid":{"rendered":"https:\/\/www.puma-catchup.com\/?p=50267"},"modified":"2025-11-20T08:42:09","modified_gmt":"2025-11-20T08:42:09","slug":"refibre-takes-over-manchester-city-square","status":"publish","type":"post","link":"https:\/\/www.puma-catchup.com\/de\/corporate\/refibre-takes-over-manchester-city-square\/","title":{"rendered":"RE:FIBRE \u00fcbernimmt den Manchester City Square"},"content":{"rendered":"<!-- post header -->\n<div class=\"row rowSingleColumn\">\n    <div class=\"col breadcrumb\">\n        <a href=\"\/de\/\">Startseite<\/a>\/\n        <a href=\"\/de\/category\/corporate\/\">Corporate<\/a>\/\n        RE:FIBRE \u00fcbernimmt den Manchester City Square\n    <\/div>\n<\/div>\n<div class=\"row rowPostHeaderImage headerImageAnim\">\n    <div class=\"scrollAnim\" \n        id=\"postHeaderImage\"\n         style=\"width:100%;position:relative;overflow:hidden;        aspect-ratio:2        ;\" >\n    <img decoding=\"async\" alt=\"\"\n        class=\"\"\n        src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/03\/Header-Rejersey.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;        object-position: 50% 0%; object-fit: cover;\"\/>\n        <\/div>\n    \n<\/div>\n<div class=\"row rowSingleColumnWide rowPostHeader\">\n    <div id=\"postHeaderText\" class=\"col tcenter\" >\n        <div class=\"cat\"><a class=\"secondary\" href=\"https:\/\/www.puma-catchup.com\/de\/category\/corporate\/\">Corporate<\/a><\/div>\n        <div id=\"headerSocialIcons\" class=\"headerSocialIcons tleft\">\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.puma-catchup.com%2Fde%2Fcorporate%2Frefibre-takes-over-manchester-city-square%2F\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fde%2Fcorporate%2Frefibre-takes-over-manchester-city-square%2F\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https:\/\/www.puma-catchup.com\/de\/corporate\/refibre-takes-over-manchester-city-square\/&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fde%2Fcorporate%2Frefibre-takes-over-manchester-city-square%2F\" target=\"blank\"><\/a>\n        <\/div>\n        <h1 class=\"\" >DURCH MEHR KREISL\u00c4UFE K\u00d6NNEN WIR F\u00dcR IMMER BESSER WERDEN<\/h1>\n        <div class=\"articleintro\" >RE:FIBRE \u00fcbernimmt den Manchester City Square<\/div>\n        <div class=\"date\">9. Mai 2023 <\/div>\n\n        <div id=\"\" class=\"headerSocialIconsMobile tcenter mobile\">\n            <a class=\"sharing\" id=\"mobileshare\" onclick='navigator.share({ \"title\": &quot;RE:FIBRE takes over Manchester City Square&quot;, \"text\": &quot;RE:FIBRE is PUMA\\u2019s program to transform textile waste and other used materials into new textiles. What started as a pilot with the name RE:JERSEY in 2022 has grown into RE:FIBRE and will continue to expand in 2023. Read on and see our PUMA Team Manchester City supporting RE:FIBRE before their home game vs. Leeds on the last weekend.\\n&quot;, \"url\": \"https:\/\/www.puma-catchup.com\/de\/corporate\/refibre-takes-over-manchester-city-square\/\" })'  target=\"blank\"><\/a>\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.puma-catchup.com\/de\/corporate\/refibre-takes-over-manchester-city-square\/\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/www.puma-catchup.com\/de\/corporate\/refibre-takes-over-manchester-city-square\/\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https%3A%2F%2Fwww.puma-catchup.com%2Fde%2Fcorporate%2Frefibre-takes-over-manchester-city-square%2F&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fde%2Fcorporate%2Frefibre-takes-over-manchester-city-square%2F\" target=\"blank\"><\/a>\n        <\/div>\n    <\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><br\/><strong>RE:FIBRE ist PUMAs Programm zur Umwandlung von Textilabf\u00e4llen und anderen gebrauchten Materialien in neue Textilien. <\/strong><strong>Was als Pilotprojekt mit dem Namen RE:JERSEY im Jahr 2022 begann, hat sich zu RE:FIBRE entwickelt und wird 2023 weiter expandieren. Lesen Sie weiter und sehen Sie unser PUMA Team Manchester City, das RE:FIBRE vor dem Heimspiel gegen Leeds am letzten Wochenende unterst\u00fctzt.<\/strong><br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><br\/>Letztes Jahr haben wir ein Pilotprojekt<strong> innovatives Produktionsverfahren<\/strong> zur Verwendung von Polyester aus <strong>vorhandene Fu\u00dfballtrikots<\/strong> um neue Schuhe zu produzieren, die dann von PUMA-Teams auf dem Spielfeld getragen und getestet wurden. Jetzt haben wir beschlossen <strong>das Projekt ausweiten<\/strong> und <strong>die Produktion von RE:FIBRE-Bekleidung zu steigern<\/strong>! Aber daf\u00fcr m\u00fcssen wir mehr Polyesterabf\u00e4lle sammeln...<br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">Gemeinsam f\u00fcr immer besser sein<\/span>\n<br\/>Unser<strong> PUMA-Teams<\/strong> Machester City, Borussia Dortmund, AC Mailand und Olympique de Marseille bleiben vertrauensvolle Partner unserer RE:FIBRE Initiative! Sie sind nicht nur <strong>ihre teilnehmenden Fanshops<\/strong> als R\u00fccknahmestellen, aber<strong> Manchester City feierte unsere RE:FIBRE-Kampagne<\/strong> mit einer Spieltags\u00fcbernahme vor dem Heimspiel gegen Leeds United<strong>\ud83d\udc55<\/strong>!<br\/>\n<br\/><strong>City-Legenden Joleon Lescott und Shaun Wright-Phillips<\/strong> diente als <strong>Gastgeber<\/strong> und forderte die Fans auf <strong>ihre Altkleider zu spenden<\/strong> zur Unterst\u00fctzung unseres RE:FIBRE-Projekts.<br\/>\n<br\/>Und die Beteiligung der Fans war unglaublich,<strong> Die Schlange, um Kleidung zu spenden und Joleon und Shaun zu treffen, war w\u00e4hrend der gesamten Veranstaltung riesig!<\/strong> Die Zahl der Spenden der Fans \u00fcbertraf bei weitem unsere Erwartungen, und die Beh\u00e4lter quollen \u00fcber. Ab Mittag standen Eltern und Kinder mit riesigen M\u00fclls\u00e4cken Schlange, um zu spenden! Alles in allem, <strong>die Aktivit\u00e4t war ein gro\u00dfer Erfolg<\/strong> und zeigte, wie einfach es ist, einen Beitrag zu einer besseren Zukunft zu leisten.<br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row image multi 1 -->\n<div class=\"row rowImages3 spacing\">\n\t<div class=\"\">\n\t\t<div class=\"row inner\">\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:1.797619047619  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2023\/05\/Gallery-ManCity-Re-Fibre-Event.png'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:1.797619047619  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2023\/05\/Gallery-ManCity-Re-Fibre.png'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"col\">\n\t\t\t    <div class=\"bgimage\" style=\"aspect-ratio:1.797619047619  ; background-image: url('https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2023\/05\/Gallery-RE-FIBRE-manCity.png'); background-size: cover;background-position: 50% 0%;width:100%\"><\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">Aber warum das alles?<\/span>\n<br\/>Mit RE:FIBRE konzentrieren wir uns auf<strong> Textilabf\u00e4lle<\/strong> als prim\u00e4re Quelle f\u00fcr Material, das aufgeschl\u00fcsselt wird <strong>zur Schaffung neuer Textilien<\/strong>. Das recycelte Material ist so gut wie neu und kann immer wieder f\u00fcr das Recycling verwendet werden - das macht RE:FIBRE zu einem vielversprechenden und <strong>nachhaltigere langfristige L\u00f6sung f\u00fcr das Recycling von Polyester-Textilabf\u00e4llen<\/strong>. Alle unsere <strong>RE:FIBRE-Kleidungsst\u00fccke werden aus mindestens 95% recycelten Textilien hergestellt.<\/strong> Abf\u00e4lle und andere gebrauchte Materialien aus Polyester.<br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">Gemeinsam k\u00f6nnen wir alle etwas bewirken!<\/span>\n<br\/>Die Produktion von RE:FIBRE-Polyester soll noch weiter ausgebaut werden, <strong>wir laden alle ein, einen Beitrag zu leisten<\/strong>. Sie fragen sich, wie Sie Ihren Teil dazu beitragen k\u00f6nnen? Ganz einfach!<br\/>\n<ol>\n<li style=\"font-weight: 400;\">Finden Sie die n\u00e4chstgelegenen R\u00fccknahmestellen auf der Karte.<\/li>\n<li style=\"font-weight: 400;\">Bringen Sie Ihre Altkleider zum Recyceln vorbei.<\/li>\n<\/ol>\n<br\/>Im Laufe der Zeit werden wir immer mehr R\u00fccknahmestellen auf der Karte hinzuf\u00fcgen.<br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row image single -->\n<div class=\"row rowSingleColumnWide spacing\">\n\t<div class=\"col\">\n\t<div class=\"0 scrollAnim\" \n\t    \n\t     style=\"Wide;position:relative;overflow:hidden;\t;\" >\n\t<img decoding=\"async\" alt=\"\"\n\t    class=\"\"\n\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2023\/05\/Map.png\" style=\"transition: 0.35s all;height:100%;width:100%;\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t    <\/div>\n\t\n\t\t<div class=\"descr\">1) PUMA Concept Store, Herzogenaurach | 2) Etihad Fanshop, Manchester City | 3) BVB-Fanwelt, Borussia Dortmund | 4) Casa Milan, AC Mailand | 5) Boutique Officielle, Olympique Marseille<\/div>\n\t<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">Wir versuchen weiterhin, das, was bei unserem RE:FIBRE-Projekt funktioniert, zu erweitern und bem\u00fchen uns, immer mehr Partner in diese Reise in den Kreislauf einzubeziehen \ud83d\udc55. <\/span>\n<span class=\"textStyle_intro\">Bleiben Sie dran und verfolgen Sie unsere Fortschritte auf about.puma.com.<\/span>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_default\" ><p><iframe loading=\"lazy\" title=\"IG-Geschichte - ManCity - Joleon und Shaun\" src=\"https:\/\/www.youtube.com\/embed\/nQUuuyTgv7Q\" width=\"416\" height=\"739\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row image slider -->\n\n<div class=\"row rowSlider1 spacing\">\n    <div class=\"col\">\n        <div class=\"arrowCircleCenter arrowBorder swiperoutside-button-prev swipeprevb376a4b1-bdff-4ba9-855d-255379fc6e63\"><\/div>\n    <\/div>\n\t<div id=\"swipe_b376a4b1-bdff-4ba9-855d-255379fc6e63\" class=\"swiper myswiper scrollAnim\" data-ssize=\"1\" data-id=\"b376a4b1-bdff-4ba9-855d-255379fc6e63\">\n\t\t<div class=\"swiper-wrapper\">\n                    <div class=\"swiper-slide swiper-slide bgimage\" style=\"aspect-ratio:0.69230769230769 ;background-image: url(https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2023\/05\/Slider-ManCity-Re-Fibre-Newspaper.png);background-position: 50% 0%;\"><\/div>\n                    <div class=\"swiper-slide swiper-slide bgimage\" style=\"aspect-ratio:0.69230769230769 ;background-image: url(https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2023\/05\/Slider-ManCity-Re-Fiber.png);background-position: 50% 0%;\"><\/div>\n\t\t<\/div>\n\t<\/div>\n        <div class=\"col\">\n        <div class=\"arrowCircleCenter arrowBorder swiperoutside-button-next swipenextb376a4b1-bdff-4ba9-855d-255379fc6e63\"><\/div>\n        <\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_default\" ><h2>So funktioniert \ud83d\uddd1\ufe0f<\/h2>\n<p><iframe loading=\"lazy\" title=\"RE:FIBRE Anleitungen: M\u00fclleimer zur\u00fccknehmen\" src=\"https:\/\/www.youtube.com\/embed\/izRozeAX2o4\" width=\"372\" height=\"662\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n<!-- row headline -->\n<div class=\"row headlineBlock rowSingleColumnFull\">\n    <div class=\"col\" style=\"margin-bottom: 2px;\">\n        <h2 >F\u00fcr immer.besser.<\/h2>\n    <\/div>\n<\/div>\n<!-- row article teaser 3 -->\n<div class=\"rowArticleTeaser3\">\n\t<div class=\"row rowTwoColumnsFull spacing\">\n\t    <div style=\"padding:none\">\n\t\t\t<div class=\"col articleTeaser\">\n\t\t\t    <div class=\"\">\n\t\t\t\t\t<a href=\"https:\/\/www.puma-catchup.com\/de\/category\/corporate\/\" class=\"secondary\">Corporate<\/a>\n\t\t\t        <h4>RE:JERSEY r\u00fcckt in den Mittelpunkt<\/h4>\n\t\t\t\t\t<div class=\"shortExcerpt\">\n\t\t\t\t        Beim Spiel gegen Watford am Samstag trugen die Spieler von Manchester City spezielle PUMA-Trikots, die im Rahmen unseres innovativen Recyclingprojekts RE:JERSEY aus wiederverwendeten Fu\u00dfballtrikots hergestellt wurden. Erfahren Sie mehr!\n \nRE:JERSEY zielt darauf ab, Abf\u00e4lle zu reduzieren und den Weg f\u00fcr zuk\u00fcnftige Kreislaufproduktionsmodelle zu ebnen. W\u00e4hrend unsere heutigen PUMA-Fu\u00dfballtrikots bereits aus 100% recyceltem Polyester bestehen, werden die RE:JERSEY-Trikots, die vor dem Spiel am Samstag getragen werden, aus 75% wiederverwendeten Fu\u00dfballtrikots hergestellt. Die restlichen 25% stammen aus SEAQUAL \u00ae MARINE PLASTIC.\nBeteiligen Sie sich an RE:JERSEY!\nAb heute werden wir im City Store neben dem Etihad-Stadion spezielle Sammelbeh\u00e4lter aufstellen, um die Fans aufzufordern, ihre alten Polyesterartikel zu spenden, damit sie Teil dieses Projekts zur Wiederverwertung von Kleidungsst\u00fccken werden k\u00f6nnen. Der Verein wird auch an anderen Stellen auf dem Etihad Campus Sammelbeh\u00e4lter aufstellen.\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<br\/>\n\t\t\t\t\t<a class=\"buttonSec articleslider\" href=\"https:\/\/www.puma-catchup.com\/de\/corporate\/pumas-circularity-project-rejersey-takes-center-stage-ahead-of-manchester-city-match\/\" data-no-translation=\"\" data-trp-gettext=\"\">Story lesen<\/a>\n\t\t\t\t\t<br\/>\n\t\t\t\t\t<br\/>\n\t\t\t\t\t<a class=\"hoverzooma  scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/de\/corporate\/pumas-circularity-project-rejersey-takes-center-stage-ahead-of-manchester-city-match\/\" \n\t\t\t\t\t    \n\t\t\t\t\t     style=\"height:200px;position:relative;overflow:hidden;\t\t\t\t\t    aspect-ratio:2\t\t\t\t\t    ;\" >\n\t\t\t\t\t<img decoding=\"async\" alt=\"\"\n\t\t\t\t\t    class=\"hoverZoom\"\n\t\t\t\t\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/04\/REJERSEY_CATchUpHeader.png\" style=\"transition: 0.35s all;height:100%;width:100%;\t\t\t\t\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t    <\/div>\n\t    <div class=\"col\">\n\t\t\t<br\/>\n\t\t\t<div style=\"display:grid;grid-template-rows: auto auto auto;\">\n\t\t\t\t\t<div>\n\n\t\t\t\t\t\t<div class=\"teaser3inner\" >\n\t\t\t\t\t\t\t<div class=\"hideinprint\"><\/div>\n\t\t\t\t\t\t\t<div class=\"rowArticleItem articleTeaser\">\n\t\t\t\t\t\t\t    <div>\n\t\t\t\t\t\t\t\t\t<a class=\"hoverzooma teaserVertImg scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/de\/corporate\/rejersey-puma-trials-garment-to-garment-recycling-in-circularity-project-using-old-football-kits-to-produce-new-ones\/\" \n\t\t\t\t\t\t\t\t\t    id=\"35598\"\n\t\t\t\t\t\t\t\t\t     style=\"height:200px;width:200px;;position:relative;overflow:hidden;\t\t\t\t\t\t\t\t\t    aspect-ratio:1\t\t\t\t\t\t\t\t\t    ;\" >\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" alt=\"\"\n\t\t\t\t\t\t\t\t\t    class=\"hoverZoom\"\n\t\t\t\t\t\t\t\t\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/03\/Header-Rejersey.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;\t\t\t\t\t\t\t\t\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t    <\/div>\n\t\t\t\t\t\t\t    <div class=\"innerpadd\">\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.puma-catchup.com\/de\/category\/corporate\/\" class=\"secondary2\">Corporate<\/a>\n\t\t\t\t\t\t\t        <h4>Unser RE:JERSEY-Pilotversuch<\/h4>\n\t\t\t\t\t\t\t\t\t<div class=\"shortExcerpt\">\n\t\t\t\t\t\t\t\t        Wir werden ein innovatives Produktionsverfahren erproben, bei dem vorhandene Fu\u00dfballtrikots zur Herstellung neuer Trikots verwendet werden. Diese Initiative zielt darauf ab, Abf\u00e4lle zu reduzieren und den Weg f\u00fcr k\u00fcnftige Kreislaufproduktionsmodelle zu ebnen. Das bei RE:JERSEY angewandte Verfahren bedeutet, dass alte Kleidungsst\u00fccke mit Logos, Stickereien und Vereinsabzeichen, die bisher das Recycling alter Kleidungsst\u00fccke zu neuen behinderten, nun verwendet werden k\u00f6nnen. Das Projekt RE:JERSEY verwendet Fu\u00dfballtrikots als Hauptbestandteil f\u00fcr die Herstellung von Garn f\u00fcr neue Trikots. Die im Rahmen des RE:JERSEY-Projekts hergestellten Produkte werden von den PUMA-Clubs Manchester City, AC Mailand, Borussia Dortmund und Olympique de Marseille beim Aufw\u00e4rmen vor dem Spiel auf dem Spielfeld getragen. Die Teams werden die Trikots vor ihren jeweiligen Ligaspielen Ende April und im Mai tragen, beginnend mit Manchester City am 23. April. Seht sie euch an!\n\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<br\/>\n\t\t\t\t\t\t\t\t\t<a class=\"articleslider\" href=\"https:\/\/www.puma-catchup.com\/de\/corporate\/rejersey-puma-trials-garment-to-garment-recycling-in-circularity-project-using-old-football-kits-to-produce-new-ones\/\" data-no-translation=\"\" data-trp-gettext=\"\">Story lesen<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<br\/>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"hideinprint\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div>\n\t\t\t\t\t\t<div class=\"nodesktop\">\n\t\t\t\t\t\t\t<br\/><br\/>\n\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\t\t<div class=\"teaser3inner\" >\n\t\t\t\t\t\t\t<div class=\"hideinprint\"><\/div>\n\t\t\t\t\t\t\t<div class=\"rowArticleItem articleTeaser\">\n\t\t\t\t\t\t\t    <div>\n\t\t\t\t\t\t\t\t\t<a class=\"hoverzooma teaserVertImg scrollAnim\" href=\"https:\/\/www.puma-catchup.com\/de\/corporate\/pumas-voices-of-a-regeneration-initiative-offers-young-changemakers-a-voice-in-shaping-the-future-of-sustainability\/\" \n\t\t\t\t\t\t\t\t\t    id=\"49448\"\n\t\t\t\t\t\t\t\t\t     style=\"height:200px;width:200px;;position:relative;overflow:hidden;\t\t\t\t\t\t\t\t\t    aspect-ratio:1\t\t\t\t\t\t\t\t\t    ;\" >\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" alt=\"\"\n\t\t\t\t\t\t\t\t\t    class=\"hoverZoom\"\n\t\t\t\t\t\t\t\t\t    src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2023\/04\/Header-voices.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;\t\t\t\t\t\t\t\t\t    object-position: 50% 0%; object-fit: cover;\"\/>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t    <\/div>\n\t\t\t\t\t\t\t    <div class=\"innerpadd\">\n\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.puma-catchup.com\/de\/category\/corporate\/\" class=\"secondary2\">Corporate<\/a>\n\t\t\t\t\t\t\t        <h4>Unsere \u2018Stimmen einer RE:GENERATION\u2019<\/h4>\n\t\t\t\t\t\t\t\t\t<div class=\"shortExcerpt\">\n\t\t\t\t\t\t\t\t        Letztes Jahr haben wir Vordenker, Partner, NGOs und Experten der n\u00e4chsten Generation zu unserer \u201eConference of the People\u201c (COP) eingeladen. Das war unsere Chance, zuzuh\u00f6ren \u2013 und das haben wir auch getan. \n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<br\/>\n\t\t\t\t\t\t\t\t\t<a class=\"articleslider\" href=\"https:\/\/www.puma-catchup.com\/de\/corporate\/pumas-voices-of-a-regeneration-initiative-offers-young-changemakers-a-voice-in-shaping-the-future-of-sustainability\/\" data-no-translation=\"\" data-trp-gettext=\"\">Story lesen<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<br\/>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"hideinprint\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"hideinprint\"><\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>RE:FIBRE ist PUMAs Programm zur Umwandlung von Textilabf\u00e4llen und anderen gebrauchten Materialien in neue Textilien. Was als Pilotprojekt unter dem Namen RE:JERSEY im Jahr 2022 begann, hat sich zu RE:FIBRE entwickelt und wird 2023 weiter ausgebaut. Lesen Sie weiter und sehen Sie unser PUMA-Team Manchester City, das RE:FIBRE vor dem Heimspiel gegen Leeds am letzten Wochenende unterst\u00fctzt.<\/p>","protected":false},"author":4,"featured_media":35604,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_top_article":false,"is_featured_article":true,"EasyPostViewCounter":16430,"meta-headline":"BY BEING MORE CIRCULAR WE CAN BE FOREVER BETTER","footnotes":""},"categories":[6],"class_list":["post-50267","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-corporate"],"fullData":{"ID":50267,"post_author":"4","post_date":"2023-05-09 07:00:01","post_date_gmt":"2023-05-09 05:00:01","post_content":"<!-- wp:puma\/row-post-header {\"image\":{\"id\":35604},\"headline\":\"BY BEING MORE CIRCULAR WE CAN BE FOREVER BETTER\",\"content\":\"RE:FIBRE takes over Manchester City Square\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;\\u0026lt;strong\\u0026gt;RE:FIBRE is PUMA\\u0026rsquo;s program to transform textile waste and other used materials into new textiles. \\u0026lt;\/strong\\u0026gt;\\u0026lt;strong\\u0026gt;What started as a pilot with the name RE:JERSEY in 2022 has grown into RE:FIBRE and will continue to expand in 2023. Read on and see our PUMA Team Manchester City supporting RE:FIBRE before their home game vs. Leeds on the last weekend.\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;Last Year, we piloted an\\u0026lt;strong\\u0026gt; innovative production process\\u0026lt;\/strong\\u0026gt; to use polyester from \\u0026lt;strong\\u0026gt;existing football jerseys\\u0026lt;\/strong\\u0026gt; to produce new ones, which were then worn and tested on pitch by PUMA Teams. Now we decided to \\u0026lt;strong\\u0026gt;expand the project\\u0026lt;\/strong\\u0026gt; and \\u0026lt;strong\\u0026gt;increase the production of RE:FIBRE garments\\u0026lt;\/strong\\u0026gt;! But for that, we need to collect more polyester waste\\u0026hellip;\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;Teaming up to be forever better\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Our\\u0026lt;strong\\u0026gt; PUMA Teams\\u0026lt;\/strong\\u0026gt; Machester City, Borussia Dortmund, AC Milan and Olympique de Marseille remain trusted partners of our RE:FIBRE initiative! Not only are \\u0026lt;strong\\u0026gt;their fan shops participating\\u0026lt;\/strong\\u0026gt; as take back points, but\\u0026lt;strong\\u0026gt; Manchester City celebrated our RE:FIBRE campaign\\u0026lt;\/strong\\u0026gt; with a match day takeover prior to their home game against Leeds United\\u0026lt;strong\\u0026gt;\ud83d\udc55\\u0026lt;\/strong\\u0026gt;!\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026lt;strong\\u0026gt;City legends Joleon Lescott and Shaun Wright-Phillips\\u0026lt;\/strong\\u0026gt; served as \\u0026lt;strong\\u0026gt;hosts\\u0026lt;\/strong\\u0026gt; and encouraged fans to \\u0026lt;strong\\u0026gt;donate their old garments\\u0026lt;\/strong\\u0026gt; to support our RE:FIBRE project.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;And the fan turnout was incredible,\\u0026lt;strong\\u0026gt; the queue to donate clothes and meet Joleon and Shaun was huge for the entire event!\\u0026lt;\/strong\\u0026gt; The number of donations from fans far exceeded any of our expectations, and the bins were overflowing. There were parents and kids queuing up with huge bin bags waiting to donate from midday! All in all, \\u0026lt;strong\\u0026gt;the activity was a great success\\u0026lt;\/strong\\u0026gt; and showed, how easy it is to contribute to a better future.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-image-multi {\"images\":[{\"id\":50280},{\"id\":50281},{\"id\":50282}],\"showCaptions\":[false,false,false],\"aspect\":\"0\",\"style\":\"3\",\"headlines\":[],\"captions\":[],\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;But why all this?\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;With RE:FIBRE, we focus on\\u0026lt;strong\\u0026gt; textile waste\\u0026lt;\/strong\\u0026gt; as the primary source of material, which is broken down on \\u0026lt;strong\\u0026gt;to create new textiles\\u0026lt;\/strong\\u0026gt;. The recycled material is just as good as new and can be used for recycling again and again \\u0026ndash; making RE:FIBRE a promising and \\u0026lt;strong\\u0026gt;more sustainable long-term solution for recycling polyester textile waste\\u0026lt;\/strong\\u0026gt;. All our \\u0026lt;strong\\u0026gt;RE:FIBRE garments are made of at least 95% of recycled textile\\u0026lt;\/strong\\u0026gt; waste and other used materials made of polyester.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;Together we can all make a difference!\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;To expand the production of RE:FIBRE polyester even further, \\u0026lt;strong\\u0026gt;we invite everybody to contribute\\u0026lt;\/strong\\u0026gt;. How you can play your part you ask? Easy!\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;ol\\u0026gt;\\n\\u0026lt;li style=\\u0026quot;font-weight: 400;\\u0026quot;\\u0026gt;Find your closest take back points on the map.\\u0026lt;\/li\\u0026gt;\\n\\u0026lt;li style=\\u0026quot;font-weight: 400;\\u0026quot;\\u0026gt;Bring your old garments by to be recycled.\\u0026lt;\/li\\u0026gt;\\n\\u0026lt;\/ol\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Over time, we will add more and more take back points on the map.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-image-single {\"images\":[{\"width\":1200,\"height\":900,\"file\":\"2023\/05\/Map.png\",\"filesize\":77213,\"sizes\":{\"medium\":{\"file\":\"Map-300x225.png\",\"width\":300,\"height\":225,\"mime-type\":\"image\/png\",\"filesize\":11115},\"large\":{\"file\":\"Map-1024x768.png\",\"width\":1024,\"height\":768,\"mime-type\":\"image\/png\",\"filesize\":62238},\"thumbnail\":{\"file\":\"Map-150x150.png\",\"width\":150,\"height\":150,\"mime-type\":\"image\/png\",\"filesize\":6193},\"medium_large\":{\"file\":\"Map-768x576.png\",\"width\":768,\"height\":576,\"mime-type\":\"image\/png\",\"filesize\":40078},\"trp-custom-language-flag\":{\"file\":\"Map-16x12.png\",\"width\":16,\"height\":12,\"mime-type\":\"image\/png\",\"filesize\":506}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":50274,\"alt\":\"\",\"caption\":\"1) PUMA Concept Store, Herzogenaurach | 2) Etihad Fanshop, Manchester City | 3) BVB-Fanwelt, Borussia Dortmund | 4) Casa Milan, AC Milan | 5) Boutique Officielle, Olympique Marseille\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2023\/05\/Map.png\",\"title\":\"Map\",\"aspect_ratio\":1.3333333333333333,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"showCaptions\":[true],\"image\":{\"id\":50274},\"style\":\"Wide\",\"aspect\":\"0\",\"spacing\":true,\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;We keep trying to scale up what works for our RE:FIBRE project and strive to include more and more partners to be part of this circular journey \ud83d\udc55. \\u0026lt;\/span\\u0026gt;\\n\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;Stay tuned and check our progress on about.puma.com.\\u0026lt;\/span\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;p\\u0026gt;\\u0026lt;iframe loading=\\u0026quot;lazy\\u0026quot; title=\\u0026quot;IG story - ManCity - Joleon and Shaun\\u0026quot; src=\\u0026quot;https:\/\/www.youtube.com\/embed\/nQUuuyTgv7Q\\u0026quot; width=\\u0026quot;416\\u0026quot; height=\\u0026quot;739\\u0026quot; frameborder=\\u0026quot;0\\u0026quot; allowfullscreen=\\u0026quot;allowfullscreen\\u0026quot;\\u0026gt;\\u0026lt;\/iframe\\u0026gt;\\u0026lt;\/p\\u0026gt;\\n\",\"width\":\"Wide\",\"style\":\"default\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-image-slider {\"migrateBlock\":true,\"title\":\"\",\"images\":[{\"id\":50285},{\"id\":50286}],\"size\":\"1\",\"aspect\":\"0\",\"headline\":\"\",\"captions\":[],\"showCaptions\":[],\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;h2\\u0026gt;How the \ud83d\uddd1\ufe0f works\\u0026lt;\/h2\\u0026gt;\\n\\u0026lt;p\\u0026gt;\\u0026lt;iframe loading=\\u0026quot;lazy\\u0026quot; title=\\u0026quot;RE:FIBRE How to: Take Back Bin\\u0026quot; src=\\u0026quot;https:\/\/www.youtube.com\/embed\/izRozeAX2o4\\u0026quot; width=\\u0026quot;372\\u0026quot; height=\\u0026quot;662\\u0026quot; frameborder=\\u0026quot;0\\u0026quot; allowfullscreen=\\u0026quot;allowfullscreen\\u0026quot;\\u0026gt;\\u0026lt;\/iframe\\u0026gt;\\u0026lt;\/p\\u0026gt;\\n\",\"width\":\"Wide\",\"style\":\"default\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-headline {\"h1\":\"Forever.Better.\",\"width\":\"Full\",\"h2\":\"\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-article-teaser-3 {\"migrateBlock\":true,\"numArticles\":3,\"title\":\"Forever.Better.\",\"icon\":\"\",\"manualArticles\":[{\"id\":36507},{\"id\":35598},{\"id\":49448}],\"mode\":\"manual\",\"articles\":\"\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->","post_title":"RE:FIBRE takes over Manchester City Square","post_excerpt":"RE:FIBRE is PUMA\u2019s program to transform textile waste and other used materials into new textiles. What started as a pilot with the name RE:JERSEY in 2022 has grown into RE:FIBRE and will continue to expand in 2023. Read on and see our PUMA Team Manchester City supporting RE:FIBRE before their home game vs. Leeds on the last weekend.\n","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"refibre-takes-over-manchester-city-square","to_ping":"","pinged":"","post_modified":"2025-11-20 08:42:09","post_modified_gmt":"2025-11-20 08:42:09","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.puma-catchup.com\/?p=50267","menu_order":0,"post_type":"post","post_mime_type":"","comment_count":"0","filter":"raw","ancestors":[],"page_template":"","post_category":[6],"tags_input":[],"id":50267,"author":"4","date":"2023-05-09 07:00:01","date_gmt":"2023-05-09 05:00:01","content":"<!-- wp:puma\/row-post-header {\"image\":{\"id\":35604},\"headline\":\"BY BEING MORE CIRCULAR WE CAN BE FOREVER BETTER\",\"content\":\"RE:FIBRE takes over Manchester City Square\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;\\u0026lt;strong\\u0026gt;RE:FIBRE is PUMA\\u0026rsquo;s program to transform textile waste and other used materials into new textiles. \\u0026lt;\/strong\\u0026gt;\\u0026lt;strong\\u0026gt;What started as a pilot with the name RE:JERSEY in 2022 has grown into RE:FIBRE and will continue to expand in 2023. Read on and see our PUMA Team Manchester City supporting RE:FIBRE before their home game vs. Leeds on the last weekend.\\u0026lt;\/strong\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;br\/\\u0026gt;Last Year, we piloted an\\u0026lt;strong\\u0026gt; innovative production process\\u0026lt;\/strong\\u0026gt; to use polyester from \\u0026lt;strong\\u0026gt;existing football jerseys\\u0026lt;\/strong\\u0026gt; to produce new ones, which were then worn and tested on pitch by PUMA Teams. Now we decided to \\u0026lt;strong\\u0026gt;expand the project\\u0026lt;\/strong\\u0026gt; and \\u0026lt;strong\\u0026gt;increase the production of RE:FIBRE garments\\u0026lt;\/strong\\u0026gt;! But for that, we need to collect more polyester waste\\u0026hellip;\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;Teaming up to be forever better\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Our\\u0026lt;strong\\u0026gt; PUMA Teams\\u0026lt;\/strong\\u0026gt; Machester City, Borussia Dortmund, AC Milan and Olympique de Marseille remain trusted partners of our RE:FIBRE initiative! Not only are \\u0026lt;strong\\u0026gt;their fan shops participating\\u0026lt;\/strong\\u0026gt; as take back points, but\\u0026lt;strong\\u0026gt; Manchester City celebrated our RE:FIBRE campaign\\u0026lt;\/strong\\u0026gt; with a match day takeover prior to their home game against Leeds United\\u0026lt;strong\\u0026gt;\ud83d\udc55\\u0026lt;\/strong\\u0026gt;!\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026lt;strong\\u0026gt;City legends Joleon Lescott and Shaun Wright-Phillips\\u0026lt;\/strong\\u0026gt; served as \\u0026lt;strong\\u0026gt;hosts\\u0026lt;\/strong\\u0026gt; and encouraged fans to \\u0026lt;strong\\u0026gt;donate their old garments\\u0026lt;\/strong\\u0026gt; to support our RE:FIBRE project.\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;And the fan turnout was incredible,\\u0026lt;strong\\u0026gt; the queue to donate clothes and meet Joleon and Shaun was huge for the entire event!\\u0026lt;\/strong\\u0026gt; The number of donations from fans far exceeded any of our expectations, and the bins were overflowing. There were parents and kids queuing up with huge bin bags waiting to donate from midday! All in all, \\u0026lt;strong\\u0026gt;the activity was a great success\\u0026lt;\/strong\\u0026gt; and showed, how easy it is to contribute to a better future.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-image-multi {\"images\":[{\"id\":50280},{\"id\":50281},{\"id\":50282}],\"showCaptions\":[false,false,false],\"aspect\":\"0\",\"style\":\"3\",\"headlines\":[],\"captions\":[],\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;But why all this?\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;With RE:FIBRE, we focus on\\u0026lt;strong\\u0026gt; textile waste\\u0026lt;\/strong\\u0026gt; as the primary source of material, which is broken down on \\u0026lt;strong\\u0026gt;to create new textiles\\u0026lt;\/strong\\u0026gt;. The recycled material is just as good as new and can be used for recycling again and again \\u0026ndash; making RE:FIBRE a promising and \\u0026lt;strong\\u0026gt;more sustainable long-term solution for recycling polyester textile waste\\u0026lt;\/strong\\u0026gt;. All our \\u0026lt;strong\\u0026gt;RE:FIBRE garments are made of at least 95% of recycled textile\\u0026lt;\/strong\\u0026gt; waste and other used materials made of polyester.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;Together we can all make a difference!\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;To expand the production of RE:FIBRE polyester even further, \\u0026lt;strong\\u0026gt;we invite everybody to contribute\\u0026lt;\/strong\\u0026gt;. How you can play your part you ask? Easy!\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;ol\\u0026gt;\\n\\u0026lt;li style=\\u0026quot;font-weight: 400;\\u0026quot;\\u0026gt;Find your closest take back points on the map.\\u0026lt;\/li\\u0026gt;\\n\\u0026lt;li style=\\u0026quot;font-weight: 400;\\u0026quot;\\u0026gt;Bring your old garments by to be recycled.\\u0026lt;\/li\\u0026gt;\\n\\u0026lt;\/ol\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;Over time, we will add more and more take back points on the map.\\u0026lt;br\/\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-image-single {\"images\":[{\"width\":1200,\"height\":900,\"file\":\"2023\/05\/Map.png\",\"filesize\":77213,\"sizes\":{\"medium\":{\"file\":\"Map-300x225.png\",\"width\":300,\"height\":225,\"mime-type\":\"image\/png\",\"filesize\":11115},\"large\":{\"file\":\"Map-1024x768.png\",\"width\":1024,\"height\":768,\"mime-type\":\"image\/png\",\"filesize\":62238},\"thumbnail\":{\"file\":\"Map-150x150.png\",\"width\":150,\"height\":150,\"mime-type\":\"image\/png\",\"filesize\":6193},\"medium_large\":{\"file\":\"Map-768x576.png\",\"width\":768,\"height\":576,\"mime-type\":\"image\/png\",\"filesize\":40078},\"trp-custom-language-flag\":{\"file\":\"Map-16x12.png\",\"width\":16,\"height\":12,\"mime-type\":\"image\/png\",\"filesize\":506}},\"image_meta\":{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\",\"keywords\":[]},\"id\":50274,\"alt\":\"\",\"caption\":\"1) PUMA Concept Store, Herzogenaurach | 2) Etihad Fanshop, Manchester City | 3) BVB-Fanwelt, Borussia Dortmund | 4) Casa Milan, AC Milan | 5) Boutique Officielle, Olympique Marseille\",\"description\":\"\",\"url\":\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2023\/05\/Map.png\",\"title\":\"Map\",\"aspect_ratio\":1.3333333333333333,\"focalPointLeft\":0.5,\"focalPointTop\":0}],\"showCaptions\":[true],\"image\":{\"id\":50274},\"style\":\"Wide\",\"aspect\":\"0\",\"spacing\":true,\"headline\":\"\",\"caption\":\"\",\"showCaption\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;We keep trying to scale up what works for our RE:FIBRE project and strive to include more and more partners to be part of this circular journey \ud83d\udc55. \\u0026lt;\/span\\u0026gt;\\n\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;Stay tuned and check our progress on about.puma.com.\\u0026lt;\/span\\u0026gt;\\n\",\"width\":\"Wide\",\"aspect\":\"0\",\"style\":\"2b\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;p\\u0026gt;\\u0026lt;iframe loading=\\u0026quot;lazy\\u0026quot; title=\\u0026quot;IG story - ManCity - Joleon and Shaun\\u0026quot; src=\\u0026quot;https:\/\/www.youtube.com\/embed\/nQUuuyTgv7Q\\u0026quot; width=\\u0026quot;416\\u0026quot; height=\\u0026quot;739\\u0026quot; frameborder=\\u0026quot;0\\u0026quot; allowfullscreen=\\u0026quot;allowfullscreen\\u0026quot;\\u0026gt;\\u0026lt;\/iframe\\u0026gt;\\u0026lt;\/p\\u0026gt;\\n\",\"width\":\"Wide\",\"style\":\"default\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-image-slider {\"migrateBlock\":true,\"title\":\"\",\"images\":[{\"id\":50285},{\"id\":50286}],\"size\":\"1\",\"aspect\":\"0\",\"headline\":\"\",\"captions\":[],\"showCaptions\":[],\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;h2\\u0026gt;How the \ud83d\uddd1\ufe0f works\\u0026lt;\/h2\\u0026gt;\\n\\u0026lt;p\\u0026gt;\\u0026lt;iframe loading=\\u0026quot;lazy\\u0026quot; title=\\u0026quot;RE:FIBRE How to: Take Back Bin\\u0026quot; src=\\u0026quot;https:\/\/www.youtube.com\/embed\/izRozeAX2o4\\u0026quot; width=\\u0026quot;372\\u0026quot; height=\\u0026quot;662\\u0026quot; frameborder=\\u0026quot;0\\u0026quot; allowfullscreen=\\u0026quot;allowfullscreen\\u0026quot;\\u0026gt;\\u0026lt;\/iframe\\u0026gt;\\u0026lt;\/p\\u0026gt;\\n\",\"width\":\"Wide\",\"style\":\"default\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-headline {\"h1\":\"Forever.Better.\",\"width\":\"Full\",\"h2\":\"\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/--><!-- wp:puma\/row-article-teaser-3 {\"migrateBlock\":true,\"numArticles\":3,\"title\":\"Forever.Better.\",\"icon\":\"\",\"manualArticles\":[{\"id\":36507},{\"id\":35598},{\"id\":49448}],\"mode\":\"manual\",\"articles\":\"\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"className\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->","title":"RE:FIBRE \u00fcbernimmt den Manchester City Square","excerpt":"RE:FIBRE ist PUMAs Programm zur Umwandlung von Textilabf\u00e4llen und anderen gebrauchten Materialien in neue Textilien. Was als Pilotprojekt unter dem Namen RE:JERSEY im Jahr 2022 begann, hat sich zu RE:FIBRE entwickelt und wird 2023 weiter ausgebaut. Lesen Sie weiter und sehen Sie unser PUMA-Team Manchester City, das RE:FIBRE vor dem Heimspiel gegen Leeds am letzten Wochenende unterst\u00fctzt.","status":"publish","password":"","name":"Refibre \u00fcbernimmt Manchester City Square","modified":"2025-11-20 08:42:09","modified_gmt":"2025-11-20 08:42:09","content_filtered":"","parent":0,"type":"post","mime_type":"","template":"","category":[6],"datetime_local":"9. Mai 2023 um 05:00","date_local":"9. Mai 2023","time_local":"05:00","slug":"refibre-takes-over-manchester-city-square","url":"https:\/\/www.puma-catchup.com\/de\/corporate\/refibre-takes-over-manchester-city-square\/","featured_image":{"width":1140,"height":640,"file":"2022\/03\/Header-Rejersey.jpg","filesize":380769,"sizes":{"medium":{"file":"Header-Rejersey-300x168.jpg","width":300,"height":168,"mime-type":"image\/jpeg","filesize":8286},"large":{"file":"Header-Rejersey-1024x575.jpg","width":1024,"height":575,"mime-type":"image\/jpeg","filesize":69935},"thumbnail":{"file":"Header-Rejersey-150x150.jpg","width":150,"height":150,"mime-type":"image\/jpeg","filesize":4052},"medium_large":{"file":"Header-Rejersey-768x431.jpg","width":768,"height":431,"mime-type":"image\/jpeg","filesize":40984},"trp-custom-language-flag":{"file":"Header-Rejersey-18x10.jpg","width":18,"height":10,"mime-type":"image\/jpeg","filesize":429}},"image_meta":{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0","keywords":[]},"id":35604,"alt":"","caption":"","description":"","url":"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/03\/Header-Rejersey.jpg","title":"Kopfzeile-Rejersey","aspect_ratio":1.78125,"focalPointLeft":0.5,"focalPointTop":0},"headline":"BY BEING MORE CIRCULAR WE CAN BE FOREVER BETTER","categories":[{"term_id":6,"name":"Corporate","slug":"corporate","term_group":0,"term_taxonomy_id":6,"taxonomy":"category","description":"","parent":0,"count":133,"filter":"raw","url":"https:\/\/www.puma-catchup.com\/de\/category\/corporate\/"}],"theCategory":{"term_id":6,"name":"Corporate","slug":"corporate","term_group":0,"term_taxonomy_id":6,"taxonomy":"category","description":"","parent":0,"count":133,"filter":"raw","url":"https:\/\/www.puma-catchup.com\/de\/category\/corporate\/"},"isFeaturedArticle":true,"isTopArticle":false},"_links":{"self":[{"href":"https:\/\/www.puma-catchup.com\/de\/wp-json\/wp\/v2\/posts\/50267","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.puma-catchup.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.puma-catchup.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/de\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/de\/wp-json\/wp\/v2\/comments?post=50267"}],"version-history":[{"count":0,"href":"https:\/\/www.puma-catchup.com\/de\/wp-json\/wp\/v2\/posts\/50267\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/de\/wp-json\/wp\/v2\/media\/35604"}],"wp:attachment":[{"href":"https:\/\/www.puma-catchup.com\/de\/wp-json\/wp\/v2\/media?parent=50267"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.puma-catchup.com\/de\/wp-json\/wp\/v2\/categories?post=50267"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}