{"id":40083,"date":"2022-08-03T13:57:10","date_gmt":"2022-08-03T11:57:10","guid":{"rendered":"https:\/\/www.puma-catchup.com\/?p=40083"},"modified":"2025-10-27T21:35:47","modified_gmt":"2025-10-27T21:35:47","slug":"puma-appoints-k-pop-boy-band-nct-127-as-its-new-brand-ambassador-for-the-asia-pacific-region","status":"publish","type":"post","link":"https:\/\/www.puma-catchup.com\/de\/sportstyle\/puma-appoints-k-pop-boy-band-nct-127-as-its-new-brand-ambassador-for-the-asia-pacific-region\/","title":{"rendered":"PUMA ernennt die K-Pop-Boyband NCT 127 zu seinem neuen Markenbotschafter f\u00fcr den asiatisch-pazifischen Raum"},"content":{"rendered":"<!-- post header -->\n<div class=\"row rowSingleColumn\">\n    <div class=\"col breadcrumb\">\n        <a href=\"\/de\/\">Startseite<\/a>\/\n        <a href=\"\/de\/category\/sportstyle\/\">Sportstyle<\/a>\/\n        PUMA ernennt die K-Pop-Boyband NCT 127 zu seinem neuen Markenbotschafter f\u00fcr den asiatisch-pazifischen Raum\n    <\/div>\n<\/div>\n<div class=\"row rowPostHeaderImage headerImageAnim\">\n    <div class=\"scrollAnim\" \n        id=\"postHeaderImage\"\n         style=\"width:100%;position:relative;overflow:hidden;        aspect-ratio:2        ;\" >\n    <img decoding=\"async\" alt=\"\"\n        class=\"\"\n        src=\"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/08\/Header_NCT.jpg\" style=\"transition: 0.35s all;height:100%;width:100%;        object-position: 50% 0%; object-fit: cover;\"\/>\n        <\/div>\n    \n<\/div>\n<div class=\"row rowSingleColumnWide rowPostHeader\">\n    <div id=\"postHeaderText\" class=\"col tcenter\" >\n        <div class=\"cat\"><a class=\"secondary\" href=\"https:\/\/www.puma-catchup.com\/de\/category\/sportstyle\/\">Sportstyle<\/a><\/div>\n        <div id=\"headerSocialIcons\" class=\"headerSocialIcons tleft\">\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https%3A%2F%2Fwww.puma-catchup.com%2Fde%2Fsportstyle%2Fpuma-appoints-k-pop-boy-band-nct-127-as-its-new-brand-ambassador-for-the-asia-pacific-region%2F\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fde%2Fsportstyle%2Fpuma-appoints-k-pop-boy-band-nct-127-as-its-new-brand-ambassador-for-the-asia-pacific-region%2F\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https:\/\/www.puma-catchup.com\/de\/sportstyle\/puma-appoints-k-pop-boy-band-nct-127-as-its-new-brand-ambassador-for-the-asia-pacific-region\/&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fde%2Fsportstyle%2Fpuma-appoints-k-pop-boy-band-nct-127-as-its-new-brand-ambassador-for-the-asia-pacific-region%2F\" target=\"blank\"><\/a>\n        <\/div>\n        <h1 class=\"\" >K-POP<\/h1>\n        <div class=\"articleintro\" >PUMA ernennt die K-Pop-Boyband NCT 127 zu seinem neuen Markenbotschafter f\u00fcr den asiatisch-pazifischen Raum<\/div>\n        <div class=\"date\">3. August 2022 <\/div>\n\n        <div id=\"\" class=\"headerSocialIconsMobile tcenter mobile\">\n            <a class=\"sharing\" id=\"mobileshare\" onclick='navigator.share({ \"title\": &quot;PUMA appoints K-pop boy band NCT 127 as its new brand ambassador for the Asia-Pacific region&quot;, \"text\": &quot;K-Pop fans, this one is for you! Korean band NCT 127 has joined the PUMA family as a new Asia Pacific Ambassador! NCT 127 is a well-known K-pop boy group that has gained great popularity among the younger generation (Gen Z and Gen Alpha) throughout the APAC region, including Japan, China, Singapore and Thailand.&quot;, \"url\": \"https:\/\/www.puma-catchup.com\/de\/sportstyle\/puma-appoints-k-pop-boy-band-nct-127-as-its-new-brand-ambassador-for-the-asia-pacific-region\/\" })'  target=\"blank\"><\/a>\n            <a class=\"facebook\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/www.puma-catchup.com\/de\/sportstyle\/puma-appoints-k-pop-boy-band-nct-127-as-its-new-brand-ambassador-for-the-asia-pacific-region\/\" target=\"blank\"><\/a>\n            <a class=\"linkedin\" href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/www.puma-catchup.com\/de\/sportstyle\/puma-appoints-k-pop-boy-band-nct-127-as-its-new-brand-ambassador-for-the-asia-pacific-region\/\" target=\"blank\"><\/a>\n            <a class=\"x\" href=\"https:\/\/twitter.com\/share?url=https%3A%2F%2Fwww.puma-catchup.com%2Fde%2Fsportstyle%2Fpuma-appoints-k-pop-boy-band-nct-127-as-its-new-brand-ambassador-for-the-asia-pacific-region%2F&#038;text=\" target=\"blank\"><\/a>\n            <a class=\"pinterest\" href=\"http:\/\/pinterest.com\/pin\/create\/button\/?url=https%3A%2F%2Fwww.puma-catchup.com%2Fde%2Fsportstyle%2Fpuma-appoints-k-pop-boy-band-nct-127-as-its-new-brand-ambassador-for-the-asia-pacific-region%2F\" target=\"blank\"><\/a>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">K-Pop-Fans, das ist etwas f\u00fcr euch! Die koreanische Band NCT 127 hat sich der PUMA-Familie als neuer Asien-Pazifik-Botschafter angeschlossen! NCT 127 ist eine bekannte K-Pop-Boygroup, die bei der j\u00fcngeren Generation (Gen Z und Gen Alpha) in der gesamten APAC-Region, einschlie\u00dflich Japan, China, Singapur und Thailand, gro\u00dfe Popularit\u00e4t erlangt hat.<\/span><\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" >\u2018NCT 127\u2019 wurde als Botschafter ausgew\u00e4hlt, um den rasanten Aufstieg der K-Kultur in der Welt zu reflektieren. Die Gruppe ist eine Untereinheit der 23-k\u00f6pfigen Boyband NCT und besteht aus Taeil, Johnny, Taeyong, Yuta, Doyoung, Jaehyun, Jungwoo, Mark und Haechan.<\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><span class=\"textStyle_intro\">Sieh dir die erste Kampagne von NCT 127 mit uns an, mit dem SLIPSTREAM<\/span>\n<blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-captioned=\"\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/tv\/CglBpXRsqXF\/?utm_source=ig_embed&#038;utm_campaign=loading\" data-instgrm-version=\"14\">\n<div style=\"padding: 16px;\">\n<br\/>\u00a0<br\/>\n<div style=\"display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\"><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">Diesen Beitrag auf Instagram anzeigen<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<br\/>\u00a0<br\/>\n<br\/>Ein Beitrag geteilt von PUMA KOREA (@puma_kr)<br\/>\n<\/div>\n<\/blockquote>\n<br\/><br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><h2>Weltweite Popularit\u00e4t<br><\/h2>Die Gruppe hat eine Reihe von Hits ver\u00f6ffentlicht, darunter \u201cHero\u201d, \u201cSticker\u201d, \u201cCherry Bomb\u201d und \u201cHighway to Heaven\u201d. Von ihrem dritten Album, das 2021 erschien, wurden \u00fcber 3,64 Millionen Exemplare verkauft. Die Band stieg auf Platz drei der US-Billboard-Hauptalbumcharts \u2018Billboard 200\u2019 ein. Dies ist die h\u00f6chste Platzierung und der am l\u00e4ngsten andauernde Charteinstieg unter den 2021 ver\u00f6ffentlichten K-POP-Alben. Zus\u00e4tzlich zu Billboard ist \u2018NCT 127\u2019 auch in den \u2018Official Albums Chart Top 100\u2019, der wichtigsten offiziellen Musikcharts des Vereinigten K\u00f6nigreichs, sowie in verschiedenen globalen Musikcharts in L\u00e4ndern wie Deutschland, Australien, Japan und China vertreten.<\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_2b\" ><blockquote class=\"instagram-media\" style=\"background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\" data-instgrm-captioned=\"\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/CgvOcqSJEbC\/?utm_source=ig_embed&#038;utm_campaign=loading\" data-instgrm-version=\"14\">\n<div style=\"padding: 16px;\">\n<br\/>\u00a0<br\/>\n<div style=\"display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\"><\/div>\n<div style=\"display: block; height: 50px; margin: 0 auto 12px; width: 50px;\"><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\"color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\">Diesen Beitrag auf Instagram anzeigen<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\"><\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div>\n<div style=\"background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\"><\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\"width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div>\n<div style=\"background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div>\n<div style=\"width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div>\n<div style=\"background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div>\n<\/div>\n<br\/>\u00a0<br\/>\n<br\/>Ein Beitrag geteilt von PUMA KOREA (@puma_kr)<br\/>\n<\/div>\n<\/blockquote>\n<br\/><br\/>\n<\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_default\" ><h2>Die Geschichte hinter dem Bandnamen <\/h2>F\u00fcr Uneingeweihte: Der Gruppenname \u2019127\u2018 von NCT 127 steht f\u00fcr den L\u00e4ngengrad von Seoul, wo die Heimat des K-Pop liegt. Es ist auch eine Erinnerung daran, dass sie, egal wie aktiv sie auf der ganzen Welt sind, immer dort verwurzelt sind, wo ihr Zuhause ist.<\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row text single -->\n<div class=\"gradientnone\">\n<div class=\"row rowSingleColumnWide spacing\">\n    <div class=\"col articleText\">\n        <div class=\"textStyle_default\" ><h2>H\u00f6ren Sie sich NCT 127 an!<\/h2><p><iframe loading=\"lazy\" style=\"border-radius: 12px;\" src=\"https:\/\/open.spotify.com\/embed\/artist\/7f4ignuCJhLXfZ9giKT7rH?utm_source=generator\" width=\"100%\" height=\"380\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p><br><\/div>\n   <\/div>\n<\/div>\n<\/div>\n\n\n<!-- row social embed -->\n<div class=\"row rowEmbed1 spacing\">\n        <div class=\"col\">\n         <blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/tv\/Cgaof3GBYBK\/?utm_source=ig_embed&#038;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/tv\/Cgaof3GBYBK\/?utm_source=ig_embed&#038;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; 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font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">Diesen Beitrag auf Instagram anzeigen<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/tv\/Cgaof3GBYBK\/?utm_source=ig_embed&#038;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\">Ein Beitrag geteilt von PUMA KOREA (@puma_kr)<\/a><\/p><\/div><\/blockquote> <script async type='text\/plain' class='optanon-category-C0004' src=\"\/\/www.instagram.com\/embed.js\"><\/script>\n        <\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>K-Pop-Fans, das ist etwas f\u00fcr euch! Die koreanische Band NCT 127 hat sich der PUMA-Familie als neuer Asien-Pazifik-Botschafter angeschlossen! NCT 127 ist eine bekannte K-Pop-Boygroup, die bei der j\u00fcngeren Generation (Gen Z und Gen Alpha) in der gesamten APAC-Region, einschlie\u00dflich Japan, China, Singapur und Thailand, gro\u00dfe Popularit\u00e4t erlangt hat.<\/p>","protected":false},"author":4,"featured_media":40084,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_top_article":false,"is_featured_article":true,"EasyPostViewCounter":32831,"meta-headline":"K-POP","footnotes":""},"categories":[3],"class_list":["post-40083","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sportstyle"],"fullData":{"ID":40083,"post_author":"4","post_date":"2022-08-03 13:57:10","post_date_gmt":"2022-08-03 11:57:10","post_content":"<!-- wp:puma\/row-post-header {\"image\":{\"id\":40084},\"headline\":\"K-POP\",\"content\":\"PUMA appoints K-pop boy band NCT 127 as its new brand ambassador for the Asia-Pacific region\",\"className\":\"\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;K-Pop fans, this one is for you! Korean band NCT 127 has joined the PUMA family as a new Asia Pacific Ambassador! NCT 127 is a well-known K-pop boy group that has gained great popularity among the younger generation (Gen Z and Gen Alpha) throughout the APAC region, including Japan, China, Singapore and Thailand.\\u0026lt;\/span\\u0026gt;\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lsquo;NCT 127\\u0026rsquo; was chosen as an ambassador to reflect the rapid rise of K-culture in the world. The group is a sub-unit of the 23-member boy band NCT and consists of Taeil, Johnny, Taeyong, Yuta, Doyoung, Jaehyun, Jungwoo, Mark and Haechan.\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;Watch NCT 127\\u0026rsquo;s first campaign with us, featuring the SLIPSTREAM\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;blockquote class=\\u0026quot;instagram-media\\u0026quot; style=\\u0026quot;background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\\u0026quot; data-instgrm-captioned=\\u0026quot;\\u0026quot; data-instgrm-permalink=\\u0026quot;https:\/\/www.instagram.com\/tv\/CglBpXRsqXF\/?utm_source=ig_embed\\u0026amp;utm_campaign=loading\\u0026quot; data-instgrm-version=\\u0026quot;14\\u0026quot;\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;padding: 16px;\\u0026quot;\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026nbsp;\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;display: flex; flex-direction: row; align-items: center;\\u0026quot;\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\\u0026quot;\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;padding: 19% 0;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;display: block; height: 50px; margin: 0 auto 12px; width: 50px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;padding-top: 8px;\\u0026quot;\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\\u0026quot;\\u0026gt;View this post on Instagram\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;padding: 12.5% 0;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\\u0026quot;\\u0026gt;\\n\\u0026lt;div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;margin-left: 8px;\\u0026quot;\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;margin-left: auto;\\u0026quot;\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\\u0026quot;\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026nbsp;\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;A post shared by PUMA KOREA (@puma_kr)\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;\/blockquote\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;h2\\u0026gt;Global popularity\\u0026lt;br\\u0026gt;\\u0026lt;\/h2\\u0026gt;The group has released a number of hit songs, including \\u0026ldquo;Hero\\u0026rdquo;, \\u0026ldquo;Sticker\\u0026rdquo;, \\u0026ldquo;Cherry Bomb\\u0026rdquo; and \\u0026ldquo;Highway to Heaven\\u0026rdquo;. With their third full-length album released in 2021, they sold over 3.64 million copies. The band entered third place on the US Billboard\\u0026rsquo;s main album chart \\u0026lsquo;Billboard 200\\u0026rsquo;. This is the highest ranking and longest lasting chart entry among K-POP albums released in 2021. In addition to Billboard, \\u0026lsquo;NCT 127\\u0026rsquo; has also entered the \\u0026lsquo;Official Albums Chart Top 100,\\u0026rsquo; the main official music chart of the United Kingdom, as well as various global music charts in countries such as Germany, Australia, Japan, and China.\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;blockquote class=\\u0026quot;instagram-media\\u0026quot; style=\\u0026quot;background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\\u0026quot; data-instgrm-captioned=\\u0026quot;\\u0026quot; data-instgrm-permalink=\\u0026quot;https:\/\/www.instagram.com\/p\/CgvOcqSJEbC\/?utm_source=ig_embed\\u0026amp;utm_campaign=loading\\u0026quot; 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height: 50px; margin: 0 auto 12px; width: 50px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;padding-top: 8px;\\u0026quot;\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\\u0026quot;\\u0026gt;View this post on Instagram\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;padding: 12.5% 0;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\\u0026quot;\\u0026gt;\\n\\u0026lt;div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); 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border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\\u0026quot;\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;background-color: #f4f4f4; border-radius: 4px; 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flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt; \\u0026lt;div style=\\u0026quot; width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;\/div\\u0026gt; \\u0026lt;div style=\\u0026quot;display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\\u0026quot;\\u0026gt; \\u0026lt;div style=\\u0026quot; background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt; \\u0026lt;div style=\\u0026quot; background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;\/a\\u0026gt;\\u0026lt;p style=\\u0026quot; color:#c9c8cd; font-family:Arial,sans-serif; 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Korean band NCT 127 has joined the PUMA family as a new Asia Pacific Ambassador! NCT 127 is a well-known K-pop boy group that has gained great popularity among the younger generation (Gen Z and Gen Alpha) throughout the APAC region, including Japan, China, Singapore and Thailand.","post_status":"publish","comment_status":"closed","ping_status":"closed","post_password":"","post_name":"puma-appoints-k-pop-boy-band-nct-127-as-its-new-brand-ambassador-for-the-asia-pacific-region","to_ping":"","pinged":"","post_modified":"2025-10-27 21:35:47","post_modified_gmt":"2025-10-27 21:35:47","post_content_filtered":"","post_parent":0,"guid":"https:\/\/www.puma-catchup.com\/?p=40083","menu_order":0,"post_type":"post","post_mime_type":"","comment_count":"0","filter":"raw","ancestors":[],"page_template":"","post_category":[3],"tags_input":[],"id":40083,"author":"4","date":"2022-08-03 13:57:10","date_gmt":"2022-08-03 11:57:10","content":"<!-- wp:puma\/row-post-header {\"image\":{\"id\":40084},\"headline\":\"K-POP\",\"content\":\"PUMA appoints K-pop boy band NCT 127 as its new brand ambassador for the Asia-Pacific region\",\"className\":\"\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;K-Pop fans, this one is for you! Korean band NCT 127 has joined the PUMA family as a new Asia Pacific Ambassador! NCT 127 is a well-known K-pop boy group that has gained great popularity among the younger generation (Gen Z and Gen Alpha) throughout the APAC region, including Japan, China, Singapore and Thailand.\\u0026lt;\/span\\u0026gt;\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lsquo;NCT 127\\u0026rsquo; was chosen as an ambassador to reflect the rapid rise of K-culture in the world. The group is a sub-unit of the 23-member boy band NCT and consists of Taeil, Johnny, Taeyong, Yuta, Doyoung, Jaehyun, Jungwoo, Mark and Haechan.\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;span class=\\u0026quot;textStyle_intro\\u0026quot;\\u0026gt;Watch NCT 127\\u0026rsquo;s first campaign with us, featuring the SLIPSTREAM\\u0026lt;\/span\\u0026gt;\\n\\u0026lt;blockquote class=\\u0026quot;instagram-media\\u0026quot; style=\\u0026quot;background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\\u0026quot; data-instgrm-captioned=\\u0026quot;\\u0026quot; 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border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;margin-left: 8px;\\u0026quot;\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;margin-left: auto;\\u0026quot;\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\\u0026quot;\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026nbsp;\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;A post shared by PUMA KOREA (@puma_kr)\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;\/blockquote\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;h2\\u0026gt;Global popularity\\u0026lt;br\\u0026gt;\\u0026lt;\/h2\\u0026gt;The group has released a number of hit songs, including \\u0026ldquo;Hero\\u0026rdquo;, \\u0026ldquo;Sticker\\u0026rdquo;, \\u0026ldquo;Cherry Bomb\\u0026rdquo; and \\u0026ldquo;Highway to Heaven\\u0026rdquo;. With their third full-length album released in 2021, they sold over 3.64 million copies. The band entered third place on the US Billboard\\u0026rsquo;s main album chart \\u0026lsquo;Billboard 200\\u0026rsquo;. This is the highest ranking and longest lasting chart entry among K-POP albums released in 2021. In addition to Billboard, \\u0026lsquo;NCT 127\\u0026rsquo; has also entered the \\u0026lsquo;Official Albums Chart Top 100,\\u0026rsquo; the main official music chart of the United Kingdom, as well as various global music charts in countries such as Germany, Australia, Japan, and China.\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;blockquote class=\\u0026quot;instagram-media\\u0026quot; style=\\u0026quot;background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);\\u0026quot; data-instgrm-captioned=\\u0026quot;\\u0026quot; data-instgrm-permalink=\\u0026quot;https:\/\/www.instagram.com\/p\/CgvOcqSJEbC\/?utm_source=ig_embed\\u0026amp;utm_campaign=loading\\u0026quot; data-instgrm-version=\\u0026quot;14\\u0026quot;\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;padding: 16px;\\u0026quot;\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026nbsp;\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;display: flex; flex-direction: row; align-items: center;\\u0026quot;\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\\u0026quot;\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;padding: 19% 0;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;display: block; height: 50px; margin: 0 auto 12px; width: 50px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;padding-top: 8px;\\u0026quot;\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;\\u0026quot;\\u0026gt;View this post on Instagram\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;padding: 12.5% 0;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\\u0026quot;\\u0026gt;\\n\\u0026lt;div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;margin-left: 8px;\\u0026quot;\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;margin-left: auto;\\u0026quot;\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\\u0026quot;\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;div style=\\u0026quot;background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\\u0026quot;\\u0026gt;\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026nbsp;\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;A post shared by PUMA KOREA (@puma_kr)\\u0026lt;br\/\\u0026gt;\\n\\u0026lt;\/div\\u0026gt;\\n\\u0026lt;\/blockquote\\u0026gt;\\n\\u0026lt;br\/\\u0026gt;\\u0026lt;br\/\\u0026gt;\\n\",\"style\":\"2b\",\"className\":\"\",\"width\":\"Wide\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;h2\\u0026gt;The story behind the band name \\u0026lt;\/h2\\u0026gt;For the uninitiated, NCT 127\\u0026rsquo;s group name \\u0026lsquo;127\\u0026rsquo; indicates the longitude of Seoul where the home of K-Pop is. It is also a reminder that no matter how active they are globally, they are always rooted to where home is.\",\"className\":\"\",\"width\":\"Wide\",\"style\":\"default\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-text-single {\"content\":\"\\u0026lt;h2\\u0026gt;Listen to NCT 127!\\u0026lt;\/h2\\u0026gt;\\u0026lt;p\\u0026gt;\\u0026lt;iframe loading=\\u0026quot;lazy\\u0026quot; style=\\u0026quot;border-radius: 12px;\\u0026quot; src=\\u0026quot;https:\/\/open.spotify.com\/embed\/artist\/7f4ignuCJhLXfZ9giKT7rH?utm_source=generator\\u0026quot; width=\\u0026quot;100%\\u0026quot; height=\\u0026quot;380\\u0026quot; frameborder=\\u0026quot;0\\u0026quot; allowfullscreen=\\u0026quot;allowfullscreen\\u0026quot;\\u0026gt;\\u0026lt;\/iframe\\u0026gt;\\u0026lt;\/p\\u0026gt;\\u0026lt;br\\u0026gt;\",\"className\":\"\",\"width\":\"Wide\",\"style\":\"default\",\"firstletter\":\"\",\"gradient\":\"none\",\"spacing\":true,\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->\n\n<!-- wp:puma\/row-social-embed {\"embed1\":\"\\u0026lt;blockquote class=\\u0026quot;instagram-media\\u0026quot; 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font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\\u0026quot;\\u0026gt;\\u0026lt;a href=\\u0026quot;https:\/\/www.instagram.com\/tv\/Cgaof3GBYBK\/?utm_source=ig_embed\\u0026amp;utm_campaign=loading\\u0026quot; style=\\u0026quot; color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\\u0026quot; target=\\u0026quot;_blank\\u0026quot;\\u0026gt;A post shared by PUMA KOREA (@puma_kr)\\u0026lt;\/a\\u0026gt;\\u0026lt;\/p\\u0026gt;\\u0026lt;\/div\\u0026gt;\\u0026lt;\/blockquote\\u0026gt; \\u0026lt;script async src=\\u0026quot;\/\/www.instagram.com\/embed.js\\u0026quot;\\u0026gt;\\u0026lt;\/script\\u0026gt;\",\"embed3\":\"\",\"embed2\":\"\",\"embed4\":\"\",\"size\":\"1\",\"className\":\"\",\"previewImage\":\"\",\"lock\":\"\",\"metadata\":\"\",\"TrpContentRestriction\":{\"restriction_type\":\"exclude\",\"selected_languages\":[],\"panel_open\":true}} \/-->","title":"PUMA ernennt die K-Pop-Boyband NCT 127 zu seinem neuen Markenbotschafter f\u00fcr den asiatisch-pazifischen Raum","excerpt":"K-Pop-Fans, das ist etwas f\u00fcr euch! Die koreanische Band NCT 127 hat sich der PUMA-Familie als neuer Asien-Pazifik-Botschafter angeschlossen! NCT 127 ist eine bekannte K-Pop-Boygroup, die bei der j\u00fcngeren Generation (Gen Z und Gen Alpha) in der gesamten APAC-Region, einschlie\u00dflich Japan, China, Singapur und Thailand, gro\u00dfe Popularit\u00e4t erlangt hat.","status":"publish","password":"","name":"Puma ernennt die K-Pop-Boyband NCT 127 zu ihrem neuen Markenbotschafter f\u00fcr den asiatisch-pazifischen Raum.","modified":"2025-10-27 21:35:47","modified_gmt":"2025-10-27 21:35:47","content_filtered":"","parent":0,"type":"post","mime_type":"","template":"","category":[3],"datetime_local":"3. August 2022 um 11:57","date_local":"3. August 2022","time_local":"11:57","slug":"puma-appoints-k-pop-boy-band-nct-127-as-its-new-brand-ambassador-for-the-asia-pacific-region","url":"https:\/\/www.puma-catchup.com\/de\/sportstyle\/puma-appoints-k-pop-boy-band-nct-127-as-its-new-brand-ambassador-for-the-asia-pacific-region\/","featured_image":{"width":1140,"height":640,"file":"2022\/08\/Header_NCT.jpg","filesize":188796,"sizes":{"medium":{"file":"Header_NCT-300x168.jpg","width":300,"height":168,"mime-type":"image\/jpeg","filesize":12967},"large":{"file":"Header_NCT-1024x575.jpg","width":1024,"height":575,"mime-type":"image\/jpeg","filesize":92449},"thumbnail":{"file":"Header_NCT-150x150.jpg","width":150,"height":150,"mime-type":"image\/jpeg","filesize":7567},"medium_large":{"file":"Header_NCT-768x431.jpg","width":768,"height":431,"mime-type":"image\/jpeg","filesize":58555},"trp-custom-language-flag":{"file":"Header_NCT-18x10.jpg","width":18,"height":10,"mime-type":"image\/jpeg","filesize":429}},"image_meta":{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0","keywords":[]},"id":40084,"alt":"","caption":"","description":"","url":"https:\/\/www.puma-catchup.com\/wp-content\/uploads\/2022\/08\/Header_NCT.jpg","title":"Kopfzeile_NCT","aspect_ratio":1.78125,"focalPointLeft":0.5,"focalPointTop":0},"headline":"K-POP","categories":[{"term_id":3,"name":"Sportstyle","slug":"sportstyle","term_group":0,"term_taxonomy_id":3,"taxonomy":"category","description":"","parent":0,"count":415,"filter":"raw","url":"https:\/\/www.puma-catchup.com\/de\/category\/sportstyle\/"}],"theCategory":{"term_id":3,"name":"Sportstyle","slug":"sportstyle","term_group":0,"term_taxonomy_id":3,"taxonomy":"category","description":"","parent":0,"count":415,"filter":"raw","url":"https:\/\/www.puma-catchup.com\/de\/category\/sportstyle\/"},"isFeaturedArticle":true,"isTopArticle":false},"_links":{"self":[{"href":"https:\/\/www.puma-catchup.com\/de\/wp-json\/wp\/v2\/posts\/40083","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.puma-catchup.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.puma-catchup.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/de\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/de\/wp-json\/wp\/v2\/comments?post=40083"}],"version-history":[{"count":0,"href":"https:\/\/www.puma-catchup.com\/de\/wp-json\/wp\/v2\/posts\/40083\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.puma-catchup.com\/de\/wp-json\/wp\/v2\/media\/40084"}],"wp:attachment":[{"href":"https:\/\/www.puma-catchup.com\/de\/wp-json\/wp\/v2\/media?parent=40083"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.puma-catchup.com\/de\/wp-json\/wp\/v2\/categories?post=40083"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}